SEMrush

APRIL 28, 2021

Do you find writing great articles challenging? Click to learn our top five tips for writing SEO-friendly articles and perform well. You‘re in the right place.

Tips 143

Tips Content SEO Content Marketing 143

Search Engine Journal

AUGUST 23, 2022

Three changes to Google's Article structured data documentation relaxes Top Stories eligibility requirements. The post Google Updates Article Structured Data Guidelines appeared first on Search Engine Journal.

Guidelines 101

Guidelines Google SEO 101

Martech

JANUARY 30, 2023

Just for fun, I asked ChatGPT to write me an article for martech about how digital marketers should use ChatGPT. The post When I asked ChatGPT to write an article about ChatGPT appeared first on MarTech. Supplement or enhance job postings (came up with some stuff that help round out a job rec). Get MarTech! In your inbox.

Social Marketing 109

Social Marketing Blast Campaigns Copywriting Social Media 109

KoMarketing Associates

DECEMBER 21, 2017

Much like our Secret Santa gift exchange, this list of our favorite articles and blog posts from past year has become an annual end-of-year tradition. In a reflection of our growth as digital marketers and as a team, I’m happy to report that this year’s list features more contributors and articles than any previous year!

B2B Marketing 208

B2B Marketing Search Marketing SEO Content Marketing 208

ClearVoice

AUGUST 6, 2021

What are in-depth articles? In-depth articles are one of Google’s search engine results page (SERP) features that can show up in addition to the blue organic links. In-depth articles are one of Google’s search engine results page (SERP) features that can show up in addition to the blue organic links. Click To Tweet.

SERP 98

SERP Google SEO Features 98

Content Marketing Institute

DECEMBER 22, 2021

Continue reading → The post 10 Content Marketing Articles Readers (Like You) Loved This Year appeared first on Content Marketing Institute. If you didn't get a chance to read all 249-plus posts from Content Marketing Institute this year, here are the 10 most popular.

Content Marketing 136

Content Marketing Content Marketing Companies 136

ClearVoice

JUNE 17, 2022

Writing blog articles is both an art form and a science. By the time you finish this article, you will have a more solid understanding of what your blog architecture needs to be, why it’s paramount to focus on specific audience segments, and how developing long-form content can be an excellent addition to your marketing strategies.

Traffic 96

Traffic Tips Content SEO 96

Content Marketing Institute

DECEMBER 20, 2022

Browse this list of the 10 most popular content marketing articles to see if you missed any among the 249 CMI published in 2022. You can read them all in 108 minutes – or take just five minutes to read the first one. Continue reading →

Content Marketing 81

Content Marketing Content Marketing Companies 81

Search Engine Journal

AUGUST 9, 2021

Google recommends adding an author's URL to article schema to help with disambiguating the correct author when multiple writers have the same or similar names. The post Google Recommends Adding Author URL in Article Schema appeared first on Search Engine Journal.

Google 136

Google Ads SEO 136

Search Engine Journal

NOVEMBER 30, 2022

Google answers if a long article that is split into interlinked pages risks being seen as thin content. The post Google Answers If Splitting A Long Article Could Result In Thin Content appeared first on Search Engine Journal.

Google 104

Google Content SEO 104

Marketing Insider Group

DECEMBER 18, 2017

The post Top 10 Content Marketing Articles of 2017 appeared first on Marketing Insider Group. No longer viewed as ‘just a blog,’ content is being created, curated and delivered in creative, innovative and engaging ways through dozens of platforms, from brilliant videos to inspiring live […].

Content Marketing 199

Content Marketing Content Marketing Curation 199

Marketing Insider Group

AUGUST 30, 2017

Writing articles for the corporate blog is a pain sometimes. Find a creative idea, write a compelling article, choose an appropriate image — your daily plan. The post How to write the article people want to share appeared first on Marketing Insider Group. Especially, when you write posts on the similar topic every day.

Creativity 207

Creativity Marketing Social Media Content Marketing 207

ClearVoice

JUNE 3, 2022

This article will cover the necessary ingredients of both. The Search Console reviews your site and offers guidance to help maximize the discoverability of your articles via the algorithm. So now you’ve put your blog strategy to work and published a few articles. Let’s dive in. SEO Content Strategy. Measurement.

SEO 97

SEO User-Generated Content Keywords Social Media 97

Marketing Insider Group

DECEMBER 26, 2018

The post Best Marketing Insider Articles 2018 Plus Our Latest Ultimate Guides appeared first on Marketing Insider Group. Although some of you might be looking forward to the new year, those out there who have yet to implement a 2019 content marketing strategy that meets your goals may be wishing you can rewind […].

Marketing 204

Marketing Best Practices Content Marketing Marketing Strategy 204

Content Marketing Institute

SEPTEMBER 1, 2020

Check out CMI’s top five articles on visual content. Continue reading → The post 5 Tips From CMI’s Most Popular Visual Content Articles appeared first on Content Marketing Institute. If your content is all or heavily text based, you’re missing an opportunity to attract audiences, make them stay, and remember your content.

Content 135

Content Tips Content Marketing Marketing 135

Marketing Insider Group

DECEMBER 12, 2017

The post The Top 10 Digital Marketing Articles of 2017 appeared first on Marketing Insider Group. There has been a lot of evolution in the past 12 months. User-generated content and a rainbow of influencer strategies have been changing the way brands […].

Marketing 197

Marketing User-Generated Content Marketing Strategy Content 197

Contently

MAY 7, 2021

When I went to post my LinkedIn newsletter this week, I was treated to a surprise: LinkedIn asked if I wanted to publish the article as myself or as Contently. LinkedIn Pulse—a native article publishing feature—has long been the best way to engage people with longform thought leadership on the platform. ” And listen, I get it.

Linkedin 140

Linkedin B2B Thought Leadership First-Mover Advantage Thought Leadership 140

Zoominfo

JANUARY 21, 2019

Thus far, we’ve covered the most-read articles for sales professionals and recruiters. Key Takeaways About Our Top Marketing Articles in 2018. And there you have it– our top ten most popular marketing articles of 2018. The post 10 Most Popular Marketing Articles of 2018 appeared first on ZoomInfo Blog.

B2B Marketing 164

B2B Marketing Marketing B2B Sales B2B 164

Zoominfo

JANUARY 15, 2019

Key Takeaways from the Best Sales Articles of 2018. The post 10 Most-Read Sales Articles of 2018 appeared first on ZoomInfo Blog. Strategies that worked five years ago just aren’t as effective now—and if you don’t abandon your bad habits, your sales productivity will suffer. Read: 6 Outdated Sales Techniques Hurting Your Productivity.

B2B Sales 185

B2B Sales Zoominfo B2B Marketing Cold Calling 185

MarketMuse

APRIL 13, 2023

Learn how to turn an outline into an article with ChatGPT and MarketMuse, using a simple yet effective process.

Effectiveness 59

Effectiveness Process Marketing 59

Search Engine Journal

NOVEMBER 11, 2021

The post Google: “Hard To Call A Site Authoritative After 30 Articles” appeared first on Search Engine Journal. Building authority with Google is going to take more than publishing a site with just 30 pages, advises Search Advocate John Mueller.

Google 131

Google Ad Building SEO 131

Search Engine Journal

NOVEMBER 4, 2021

Write, publish, and share great SEO articles to reach more users and drive traffic to your website. The post How To Use Article Marketing To Improve SEO And Drive More Traffic appeared first on Search Engine Journal. Here are 9 steps to make it happen.

SEO 129

SEO Traffic Marketing Search Marketing 129

Content Marketing Institute

AUGUST 25, 2020

Here are five tips from the five most popular CMI articles on the topic. Continue reading → The post 5 Ideas to Ponder from CMI’s Top Social Media Articles appeared first on Content Marketing Institute. But you can’t do it all.

Social Media 122

Social Media Media Social Marketing Content Marketing 122

ClearVoice

FEBRUARY 3, 2021

What is an article? An article is a piece of writing that educates, informs and/or colorfully illustrates a topic using purpose-driven writing, provocative insights and a unique perspective designed to engage an audience. Articles also can be… Blog posts. A general guide to article length: Short Form (500 words or less).

Thought Leadership 52

Thought Leadership Inbound Marketing FAQ Viral Marketing 52

Biznology

APRIL 10, 2020

Highlights of this week’s missive include an array of articles and TED Talks on navigating through these unprecedented series of events, with timely and thoughtful counsel that is equally applicable to our professional and personal lives. I hope you are all remaining healthy, safe and sane. ” Really stunning.

Leads 197

Leads Lead Thought Leadership Organic Leads 197

Content Marketing Institute

JUNE 30, 2020

Discover our five most popular articles about content analytics. Continue reading → The post The 5 Most Popular Content Analytics Articles on CMI appeared first on Content Marketing Institute. You “voted” and we’re reporting.

Analytics 106

Analytics Content Social Media Marketing Report 106

Biznology

FEBRUARY 6, 2018

From the beginning of my writing for Biznology and on Biznology, I have written so many articles about online virtual communities and I thought I would share them all with you so that you can catch up. The post Virtual online community and social media article roundup appeared first on Biznology. Like this post?

Social Media 161

Social Media Communities Media Internet Marketing 161

Search Engine Journal

SEPTEMBER 22, 2020

Some websites update articles (or just date stamps) to make their content look fresh to get more clicks. The post How Risky Is It REALLY to Change Your Article Dates for SEO? Learn its SEO benefits and consequences here. via @ab80 appeared first on Search Engine Journal.

SEO 137

SEO Content Marketing Websites Content Marketing 137

MarketMuse

SEPTEMBER 8, 2020

Discover why article spinning is the wrong approach to generating high-quality content at scale. The post Natural Language Generation vs. Article Spinning appeared first on MarketMuse.

Generation 75

Generation High Quality Lead Content Marketing 75

KoMarketing Associates

DECEMBER 20, 2018

It is a smart article and it’s certainly worth a read. Being that social media is an ever-evolving space, keeping up on trends in both paid and organic is made easy by articles such as this published in Forbes. This is my favorite article of the year.It It was about language and Google’s understanding of language.

Digital Marketing Funnels 121

Digital Marketing Funnels Funnel Advertising B2B Marketing Advertising Funnels 121

Search Engine Journal

JUNE 18, 2021

Google is testing a change to search results for journalists which includes a carousel of their latest articles. The post Google Starts Highlighting Journalists’ Latest Articles appeared first on Search Engine Journal.

Google 78

Google SEO 78

Content Marketing Institute

DECEMBER 22, 2022

Most marketers tout the top content performers and scrutinize the biggest duds. But what about the content assets that did OK but didn’t quite get all the love you think they deserve? We found a set of those from CMI – and we’re resharing them to help you in 2023. Continue reading →

Content Marketing 124

Content Marketing Content Marketing Companies 124

ClearVoice

JUNE 10, 2020

What can you learn from ~25 million bylined articles? In December 2019, our colleagues at SEMrush published a study on “ The Anatomy of Top Performing Articles.” And after they analyzed the engagement rates on 700,000+ articles on a series of factors, one set of their key takeaways centered on article length. The results?

Studies 101

Studies Trends Traffic Search Marketing 101

Biznology

MAY 15, 2020

I have included two HBR articles below that describe job crafting at both the individual and team levels. For the balance of this week’s collection, I put myself on a bit of a diet re: coronavirus-related material and dipped (mostly) into my backlog of articles, podcasts, etc. Totally nerdy and totally fascinating.

Outreach 104

Outreach Organic Leads Brand Identity Branding 104

Single Grain

MARCH 30, 2021

but my article ranks #1 in the Google SERPs. The fact that my article (I'll get to the details of that in a minute) ranks in the top of Google results for its intended keyword (and several permutations of it) is just plain strange. According to some tools, the article ranks in the second position. How Did this Article Rank?

Google 88

Google Traffic SEO High Quality Lead 88

Biznology

OCTOBER 11, 2017

Convert articles and blog posts to video. The same is true for articles like research reports and white papers. This was pointed out to us by a client for whom we’ve converted articles into videos: published articles have already been blessed by the appropriate authorities. Beef up your video content.

Video Marketing 112

Video Marketing Marketing Funnels Buying Cycle Marketing Strategy 112

Biznology

MAY 22, 2020

I have included, among other things, articles addressing over-identification with our work and how to stay mentally healthy, why continued upskilling, with a special focus on adaptability to facilitate indispensability, is necessary, the danger in overplaying to our strengths and tips for minimizing complexity.

Trust Marketing 104

Trust Marketing Tips Marketing Strategy Ad Building 104