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6 Crucial Findings From Netline’s 2024 B2B Content Consumption Report

Convince & Convert

pic.twitter.com/GoYes0RBV1 — Andy Crestodina (@crestodina) March 17, 2021 Regardless of personal opinions, we as marketers can leave our heads in the sand on quality data The 14.3% I’ve made the AI = AI joke countless times professionally now, but honestly it works: Artificial Intelligence is to 2024 what Allen Iverson is to 2001 — hot.

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Here’s what happened at B2BMX 2024

Martech

The major themes of B2BMX 2024 Artificial intelligence was everywhere AI was everywhere — the vendors in the exhibit areas, the presentations and in conversation. Ironically, Scott Brinker’s Chiefmartec newsletter came out during the event and announced that SaaS martech stacks shrunk 8% from 2023 to 2024. Here are my takeaways.

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Salesforce’s Spring 2024 release includes Einstein-powered AI features

Martech

Salesforce’s Spring 2024 release brings new features to help brands elevate performance built on the foundation of data, AI, CRM and trust. Read the full Salesforce Spring 2024 release notes here. Opinions expressed in this article are those of the guest author and not necessarily MarTech. Let’s dig into it. Get MarTech!

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12+ Top 2024 B2B Influencer Marketing Predictions From Industry Experts

Top Rank Marketing

What does the future of B2B influence look like, and how will top global brands succeed with B2B influencer marketing in 2024 and beyond? In the B2B space, we need real people to give their opinions and perspectives about challenges and solutions. Ursula Ringham “Authentic engagement will be key in 2024 and beyond.

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5 Marketing Rules to Follow in 2024 From Top-Tier Brands

Convince & Convert

In this article, we’ve compiled the top five crucial insights for marketers crafting their digital strategies for 2024. In 2024, it’s time to truly know your audience by tapping into data. Ask for their insights and allow them to share opinions of your campaigns before they go to market. to get through.

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Opinion: Ensuring every woman is seen

Televerde

It’s crushing to witness these gaps in understanding and support, especially in 2024. The post Opinion: Ensuring every woman is seen appeared first on Televerde. Every so often, you might hear about a former “convict” who has dramatically turned her life around and is now on the front lines, advocating for change.

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10 top marketing podcasts for 2024

Martech

Grenier is a genuine person with strong opinions, and that’s what makes the podcast engaging. Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. The post 10 top marketing podcasts for 2024 appeared first on MarTech. He interviews everyone from marketing legends to rising stars.