$122 Billion MarTech Expenditure by 2022


According to a Forrester Research report, investment in MarTech is likely to go up by 27% increasing the expenditure to more than $122 billion by 2022 !

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Global sensor market forecast 2022: IoT and wearables as drivers


percent until 2022 when the market would reach $241 billion. According to Allied Market Research (AMR), the global market of sensors is poised to grow with a compound annual growth rate (CAGR) of 11.3 In the latest edition of its Sensor Market Report, Allied Market Research also looks back at the sensor market in 2015 […].

How growing corruption threatens brands


Related to this, the extensive bribery involved in the Qatar bid for the 2022 World Cup significantly tarnished the image of this country, as well as FIFA itself. Corruption throughout the world has grown to epidemic levels.

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Top 11 Video Marketing Trends That Will Dominate in 2019 and Beyond


By 2022, videos will command 82% of all internet traffic and 90% of customers today claim videos help them make purchase decisions. This recent interest in video marketing began picking up in 2016.

Sales Page Optimization: 8 Online Course Sales Page Elements to Boost Conversions


And it’s expected to surpass $243 billion by 2022. Note: This post is a part of our CRO Month 2019. Share it with the #Optimizein28Days to promote optimization awareness and how CRO can help businesses thrive. The global e-learning market generated revenue of $165.3 billion during 2016.

Why are Marketers Doubling Down on Identity?


billion by 2022. A new report published by the Association of National Advertisers (or ANA) and The Winterberry Group projects that the amount US marketers are investing in identity-based solutions will more than double over the next few years, going from just under $1 billion this year to $2.6 This week, we explain why marketers are doubling down. The post Why are Marketers Doubling Down on Identity? appeared first on LiveIntent Blog. Perspective

Delivering Content to Digital Signage Using Content-as-a-Service


by 2022. According to research firm Markets and Markets, the digital signage market was valued at $16.88 billion in 2015 and is expected to reach $27.34 billion in the U.S. Despite this growth, vendors struggle to offer the full set of services needed for a complete end-to-end digital signage solution

Putting Dynamic Back into Email Design

Modern Marketing

billion in 2022. While it may surprise those who view emails as an antiquated channel of communication, emails are still a crucial part of the way brands communicate with consumers. Just consider that in 2017, global email users amounted to 3.7

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Virtual Health: Marketing Essentials

EMagine B2B Blog

billion by 2022? Virtual health is one of the biggest trending healthcare topics of 2018 and we know it’s only going to get bigger in the coming years. Did you know the virtual health market is expected to reach $3.5

Excerpt from The Great Pivot: Creating Meaningful Work to Build a Sustainable Future


Oil use will peak by 2022. We are excited to launch Author’s Corner, a new offering from Biznology that will feature excerpts from our contributors’ latest books.

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Year-end benchmark report: 2H 2018 benchmarks and best practices


billion (expected to nearly double by 2022). billion (expected to $141.36B by 2022). billion in 2018 and is expected to nearly double by 2022. It’s an exciting time for digital marketers.

Seven Smart Strategies to Take Your Social Media to the Next Level

Modern Marketing

billion by the year 2022 and taking a larger and larger role in mining mentions, automating replies, and inching customers towards an engagement. This year it’s estimated that 2.77 billion people will be active on social media.

2019 Travel & Tourism Trends: A Digital Marketer’s Programmatic Passport – Part 5


By 2022, about 90% of mobile display ads will be processed programmatically.

Ensure Your Cold Emails Reach Their Destination in 2019


billion by 2022. Email can do a lot of things. On one hand, it can be used to find the answer to your most nagging questions; and on the other it can make you seethe with righteous fury on the other. . Invented in the 1960s, email certainly is old school.

How Voice-Activated Tech Will Change Content Marketing

Content Marketing Institute

Here are a few data points about the impact voice-centric digital communication is having on consumers – and how marketers are responding: 55% of adults will have a smart speaker by 2022, per OC&C Strategy Consultants , more than doubling the nearly 20% of U.S.

4 Reasons Not To Trade Your B2B Sales Reps For Robots


The US Department of Labor believes the number of sales managers will increase significantly by 2022. Automation is a big part of doing business. If used correctly, it can bring about benefits to productivity and efficiency.

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Video Marketing: Video Killed the Content Star?


Globally, IP video traffic will be 82% of all IP traffic by 2022, up from 75% in 2017. Internet video traffic will grow fourfold from 2017 to 2022.” – Cisco. “On Once upon a time on August 1, 1981, a video music channel called MTV was born.

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Creating a Personalized Ad Experience with ACR


More people are trading in their old television sets for smart TVs – they’ll be in 75% of American homes by 2022 – which explains why the acronym has quickly become a marketing essential.

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B2B Highlights From the Latest CMO Survey

B2B Marketing Directions

by 2022. The findings of the latest CMO Survey by Duke University's Fuqua School of Business, the American Marketing Association, and Deloitte were published a few days ago. The latest results are based on responses from 323 marketing leaders at U.S. B2B and B2C companies.

A Journey From the Centre of the Inbox; Marketers Must Begin Crossing the Channels

Modern Marketing

Not only have subscriber bases taken a knock with the arrival of GDPR, cutting up to 50% of the contact list for some brands, but the annual volume of email is expected to rise from 269 billion to 333 billion by 2022. Email is facing some challenges.

Virtual Health: Marketing Essentials

EMagine B2B Blog

billion by 2022. billion by 2022 with a compound annual growth rate of 49.8% Virtual health, or virtual healthcare, is a hot sector of healthcare—it is expected to reach $3.5

65+ Mind-Blowing Artificial Intelligence Statistics


Gartner predicts that through 2022, 85% of AI projects will deliver erroneous outcomes due to bias in data, algorithms, or the teams responsible for managing them ( source ). In the banking sector, Juniper forecasts the success rate of bot interactions to reach over 90% in 2022 ( source ).

Stats Every Marketer Should Know About Content Individualization and Artificial Intelligence


By 2022, content creators are expected to produce more than 30% of their digital content using artificial intelligence, which will enhance productivity and ad effectiveness.

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Break Free of Boring B2B With Interactive Influencer Content


Cisco reports that VR/AR adoption is expected to increase 12-fold globally between 2017 and 2022. B2B marketers face so many challenges. You don’t need to add to yours by creating content that puts your buyers to sleep, if they even decide to look at it.

7 Ways Online Retailers Can Boost Web Page Performance

Blue Flame Thinking

annually through 2022, ensuring your digital presence is as compelling as it is efficient is increasingly important. With revenue from ecommerce projected to grow by 8.6%

Should You Be Utilizing a Social Influencer?


Influencer marketing ad spend is expected to reach $5 to $10 billion by 2022. And every time a user follows an influencer, the latter expects to obtain $1 in future earnings. The profitability in this area is overwhelming, undeniable, and increasing more than ever before.

Get Motivation for Your 2014 Retail Marketing Plan


By 2022, brick and mortar retail spaces will be little more than showrooms.” – Eddie Machaalani and Mitchell Harper, Co-CEOs of Bigcommerce. “If It’s easy to lose motivation in the midst of winter. The holidays are over and you’re back to the daily grind. But if you change your outlook and remember spring is on the way, you can regain focus and get excited about your retail marketing campaigns. Check out some of these quotes from eCommerce and retail industry leaders.

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Digital Advertising Trends: What to Expect in 2019


Juniper predicts voice-based ad spend will reach $19 billion by 2022. The advertising ecosystem is changing. Everything from technology to user behavior has a direct impact on the digital space, and 2019 is poised to be a transitional year for advertisers.

The Future of Email Marketing: How to Boost Engagement in 2019 and Beyond

Content Standard

billion users by the end of 2022. I’m going to let you in on a little secret: email isn’t dead. It’s not dying now and, to be completely frank, it never was. And as for the future of email marketing, it, too, is very much alive.

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3 Ways Advisors Waste Money on Marketing (And What to Do Instead)

FMG Suite

Ibis World estimates that financial advice is a $56 billion industry and the industry is projected to expand through 2022. Are You Making These 5 Financial Advisor Marketing Mistakes ? Many financial advisors tackle marketing budgets as an afterthought.

What Is The Internet Of Things And Why Care?

EMagine B2B Blog

Cisco has projected that IoT has potential to grow global corporate profits by 21% in aggregate by 2022 and value $14.4 The phrase Internet of things or Internet of everything has been buzzing around the digi-sphere since 2013.

Advertising with Connected TV: Combining the Old and the New to Reach Your Ideal Audience


However, planners and advertisers can’t ignore the 204 million people – or 60% of the total population – that will watch CTV at least once a month by 2022 in the US. Connected TV, or CTV, is a platform that combines the old with the new.

How B2B Video Marketing Is Creatively Engaging Audiences

Content Standard

According to Cisco , a hefty 82 percent of global internet traffic—both business and consumer—will be video-based by 2022 (it already clocked in at 75 percent in 2017). Video content is becoming fundamentally central to the way brands engage buyers online.

Evolving SEO Content Strategy: How to Achieve Higher Search Ranking in 2019

Content Standard

Voice search is expected to become a $40 billion channel by 2022, according to data from OC&C Strategy Consultants , a projection primarily driven by an uptick in smart speakers.

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Voice Assistants – The Next Big Opportunity For Digital Marketers


The result, this channel is a wide open opportunity for advertisers so much so that Juniper predicts voice-based ad revenue could reach $19 billion by 2022. I distinctly remember when Apple first released Siri and everyone was enthralled with asking her silly questions.

Get Motivation for Your 2014 Retail Marketing Plan


By 2022, brick and mortar retail spaces will be little more than showrooms.” – Eddie Machaalani and Mitchell Harper, Co-CEOs of Bigcommerce. “If It’s easy to lose motivation in the midst of winter. The holidays are over and you’re back to the daily grind. But if you change your outlook and remember spring is on the way, you can regain focus and get excited about your retail marketing campaigns. Check out some of these quotes from eCommerce and retail industry leaders.

8 e-commerce trends to pay attention to in 2019


In fact, voice search is projected to represent a $40 billion market by 2022 as opposed to the $2 billion market it is today. Chances are you’ve heard the oft-cited projection that 82% of the web will be video traffic by 2022, right?

Sharing the World’s Greatest Stories: Should Coke Have Bid for the Olympics?

Content Standard

On May 17, 2014, the New York Times reported that NBC Universal had licensed the broadcast rights for the six Olympic Games spanning the eleven years from 2022 to 2032. That amounts to $44 billion between 2022 and 2032.

Best in Class Technographics Now Easier to Use Than Ever in Salesforce

HG Data

million jobs and $859 billion in new business revenues worldwide by 2022. Recently, Salesforce shared some exciting research from IDC on the “Salesforce Economy,” showing how the collective impact of Salesforce and its ecosystem partners and customers will combine to create 3.3

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How AI Impacts Video View Time and Engagement [New Data]


By 2022, online videos will make up more than 82% of all consumer internet traffic — 15 times higher than it was in 2017. Online video marketing has been a big topic of discussion for marketers much of this decade – and rightfully so. Even before companies like Wistia came on the scene late last decade there were very specialized blogs dedicated to the topic of online video (remember ReelSEO? Loved that blog).

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