Webbiquity

NOVEMBER 11, 2014

Strategic Humor: Cartoons from the March 2014 Issue by Harvard Business Review. Strategic Humor: Cartoons from the November 2014 Issue by Harvard Business Review. 12 Vertical Social Networking Sites You May Not Know Of by TwittNotes. Sample: Did you hear about the Buddhist who refused Novocaine during a root canal?

Advertising Agencies 100

Advertising Agencies Business Best Practices Paid Search Agency 100

Biznology

MARCH 26, 2015

Brands are constantly competing against each other for greater exposure and more user engagement, and by monitoring the social media efforts of the best brands out there, we can definitely learn a lot about how we can improve the reach and appeal of our own campaigns. The 2014 FIFA World Cup in Brazil was the most tweeted sporting event ever.

Social Media 80

Social Media Media Viral Marketing Television marketing 80

Contently

JULY 28, 2016

Think back to 2014. The companies looked at the million most-shared articles between December 2015 and June 2016, and compared them to a similar study published in 2014. In 2014, Twitter accounted for almost 9 percent of total shares across the major social networks. Here are the five craziest things they found.

Social Media 60

Social Media Media Social Networks Forecasting 60

Brandwatch Marketing

MARCH 7, 2023

For marketers, knowing the statistics behind the social networks can inform strategy and spend, allowing focused targeting of users. Social media statistics For context, as of April 2018, total worldwide population is 7.6 billion active social media users On average, people have 5.54 billion The internet has 4.2

Statistics 98

Statistics Social Media Media Mobile Advertising 98

KoMarketing Associates

APRIL 1, 2014

This is also the case with Bing, as they too are using social signals in addition to location data and search history. But personalization is going beyond the search engines, with social networks working to be as personalized as possible. References: Up-Close @ SMX West: Time To Think About Life Beyond Google.

CMS Development 120

CMS Development Search Engine Marketing Conference Link Building 120

Oktopost

OCTOBER 5, 2022

But it’s not enough to base your conversations on your audience’s website and email activity only – what about social media? In this episode, host Jennifer Gutman reveals that buyers are actually spending an average of 116 minutes on social networks each day, making it the ideal channel for marketers to leverage when nurturing leads.

Eloqua 118

Eloqua Work Management Transparency Leads 118

Webbiquity

FEBRUARY 13, 2018

Four channels were less trusted than social media ads: online banner ads, mobile phone ads, ads in podcasts and online pop-ups. 59% of Americans with social media accounts think that customer service through social media has made it easier to get questions answered and issues resolved. across all major social networks.

Social Media 229

Social Media Stats Social Marketing Paid Search Agency 229

Webbiquity

JANUARY 28, 2020

Are you familiar with the concept of a social media hub? Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events.

Social Media 257

Social Media Media Aggregators Trust Marketing 257

EMagine B2B Blog

DECEMBER 22, 2014

Twitter has grown from 241million in 2013 to 284 million in 2014. viewers in July 2014. LinkedIn is responsible for 64% of all visits from social media channels to corporate websites. 93% of B2B marketers rated LinkedIn as the most effective social network for generating leads. This is up from 1.23 billion in 2013.

Social Media 40

Social Media Statistics Media Youtube 40

Zoominfo

OCTOBER 31, 2018

These industry experts and thought leaders often have large, active social networks and are recognizable to a specific audience. In 2014 these two brands enlisted the help of 40 influencers from renowned brands such as LinkedIn, MarketingProfs, and Facebook, to promote the 2014 Content Marketing World Conference.

Word of Mouth 153

Word of Mouth Peer-to-peer Zoominfo Paid Search Agency 153

Martech

APRIL 18, 2024

Back in 2014, an “experiment” by Groupon found that up to 60% of “direct” traffic was actually organic search traffic. In 2023, a large portion of traffic marked as “direct” in Google Analytics was likely sent by “dark social” networks like TikTok, Slack, Discord, Mastodon and WhatsApp, according to research by SparkToro.

Merchandising 115

Merchandising Marketing Analytics Tools Conversion Lead Ranking 115

Customer Experience Matrix

DECEMBER 13, 2020

Amazon seems unstoppable but it faces increasing competition from social networks, streaming TV, and every other digital channel that can let viewers make purchases related to what they’re watching. shoppable video is growing rapidly. The numbers are still relatively small but the potential is huge. . trust is under fire.

Marketing AI 367

Marketing AI Privacy Peer-to-peer Amazon 367

Savanta

APRIL 15, 2014

Back then 85% of B2B marketers using social media to promote their business, used Twitter to do so. This has risen to 89% in 2014, but that’s not been enough to hold off a strong push from LinkedIn which has galloped from behind and is now used by 94% (in 2013 it was 82%). . But in 2014 the focus is on hard returns.

Social Media 120

Social Media Media B2B Fulfillment 120

Webbiquity

SEPTEMBER 2, 2014

April 22, 2014. What are the Best Social Networks for B2B Marketing? More than 80% of b2b marketers now distribute content on social networks. If so, which social networks are most productive? June 17, 2014. 83 Exceptional Social Media and Marketing Statistics for 2014.

Stats 100

Stats eCommerce Statistics Social Networks 100

Brandwatch Marketing

JANUARY 2, 2019

For marketers, knowing the statistics behind the social networks can inform strategy and spend, allowing focused targeting of users. Social media statistics. Social media business statistics. Social networks earned an estimated $8.3 40bn was spent on social network advertising in 2016.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Hubspot

APRIL 1, 2020

Although I was never convinced as a user (call me a late adopter), when new social media platforms come around, especially by industry giants like Google, marketers pay attention. Even when the Google+ founding father left Google, marketers at Marketing Land thought the social network still had a chance. Image Source.

Social Media 95

Social Media Social Marketing Planning Media 95

EMagine B2B Blog

JANUARY 24, 2014

If you want a successful and comprehensive site launch by 4Q 2014, make sure you hire your vendor before the end of 1Q. If you want SEO success, you need a content marketing strategy for 2014! Keep expanding your followership on your social media sites, especially on LinkedIn. Pay Per Click (PPC) Campaigning. With more than 2.6

Work Management 40

Work Management Online Marketing Marketing Management CMS Development 40

Webbiquity

AUGUST 27, 2019

Twitter and LinkedIn remain the top two social networks for B2B marketers. Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014. Twitter offers some specific capabilities (such as lists ) that make it uniquely valuable for B2B companies.

Enterprise Management 225

Enterprise Management Twitter Marketing Management B2B Marketing 225

Webbiquity

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 10 Stats About Social Media Demographics.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Customer Experience Matrix

JUNE 13, 2016

LinkedIn is primarily a social network with revenue from subscriptions, recruiting services, and advertising. It still feels odd to think of a software company owning a data business, although Salesforce.com bought Jigsaw (now Data.com) in 2010 and Oracle purchased the BlueKai and Datalogix in 2014.

Marketing Automation Services 120

Marketing Automation Services Marketing Management Vendors Linkedin 120

NuSpark Consulting

MAY 7, 2016

In a recent Series Pass webcast on social selling , she describes the modern buyer as fully empowered: “She’s digitally driven, starts her search on the web, belongs to multiple social networks [and] is mobile with multiple devices,” she states. The Lesson for B2B Brands: Get with the Program!

B2B Sales 100

B2B Sales Linkedin B2B Marketing B2B 100

Contently

NOVEMBER 8, 2016

They told me that there’s no foreseeable future in which publishers cede control of their content entirely to social networks. ” Look at Twitter, which has mainstream cultural relevance but struggles bring in ad revenue and compete with other major social networks. They’ll still need a central hub. “We

Facebook 162

Facebook Social Networks Advertising Mediums Mobile Advertising 162

Hubspot

SEPTEMBER 17, 2014

Social networks have gone even more mainstream, Vine''s become a thing, Twitter''s made analytics available for everyone , Google''s algorithm has changed (several times. What is the biggest mistake companies make when they try to get found online in 2014? A lot''s happened in the marketing world in the last few years.

Inbound Marketing 28

Inbound Marketing Social Networks Marketing & Strategy Paid Search Agency 28

Sprout Social

FEBRUARY 27, 2017

That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Statista recorded new Twitter users grew by 43 million year over year in 2014, but only by 9 million in 2016. However, there’s some helpful data that can show you how the networks is doing today–not in 2014 or 2015.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

KoMarketing Associates

JULY 10, 2014

Google+ recently celebrated its three year anniversary, and with it brought the appreciation of many marketers and social network users who thought Google+ would go the way of Google Buzz or Orkut, two of Google’s other former social offerings. All screenshots taken July 2014. It also continues to grow steadily.

Google 120

Google B2B Marketing B2B Case Study 120

Hubspot

MARCH 26, 2015

Why: Twitter has a low conversion rate in comparison to other social networks (0.22%), but yields a decent AOV rounding out at $70. In fact, Women are more than four times as likely to use the service as men, Pew found in 2014. Rushed tweets often lead to misspellings, which counteracts the use of a trending hashtag.

Social Networks 28

Social Networks eCommerce Conversion Rate Click Rate 28

Biznology

SEPTEMBER 22, 2016

(Social Media Examiner). 80% of consumer internet traffic will come from video in 2019, compared to 64% in 2014. 28% of all online activity is spent on social networks. 81% of customers reach out to friends and family members on social networking sites for advice before purchasing products. GE Capitol).

Buzz 80

Buzz Paid Search Agency Forrester Multi-Channel 80

Buzz Marketing for Technology

DECEMBER 5, 2014

For comparison, popular social networks were funded with just over 5 billion dollars. billion by the end of 2014. If content is king, then analytics is queen – Content marketing will continue to be “king”, and to stay competitive companies will need to become more efficient with their social analytics.

Webinar Metrics 100

Webinar Metrics Comparison Social Networks Act-On 100

Biznology

APRIL 22, 2015

LinkedIn usage is not quite as prevalent with 29% of Australians on the professional social network. Both social channels offer ways to reach your target audience with paid and free models. Blending a combination of both paid and free posts is a great way to gain exposure on each social network. Like this post?

Social Media 80

Social Media Customer Surveys Paid Search Agency Companies 80

Convince & Convert

APRIL 16, 2015

According to a SocialBakers study of more than 180,000 Facebook videos on 20,000 pages in December 2014, people posted 20,000 more Facebook videos than YouTube videos (highlight to tweet). billion users log onto the social network exclusively on their smartphones.

Facebook 167

Facebook Video Marketing Tips Youtube 167

Biznology

FEBRUARY 27, 2017

Organic social media is the use of social networks like Facebook , Twitter , YouTube , Pinterest , Instagram , and Snapchat along with the use of free publishing tools like Hootsuite and Buffer to build a social community and interact with it—publishing posts, sharing others’ posts, and engaging in conversations and comments.

Paid Social Agency 80

Paid Social Agency Social Media Cost Per Thousand Cost Per Click 80

Webbiquity

DECEMBER 16, 2013

social media including blogs at 79%, case studies 55%, mobile content 11%); the most popular social networks for sharing content; content marketing budget plans; and most helpfully, how budget allocatiions vary by company size. 2: 30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014). #3:

Marketing Budget 100

Marketing Budget Marketing Budget Creation Content Marketing Planning 100

KoMarketing Associates

JANUARY 5, 2016

In mid-2014, Vic Gundotra, then Google SVP, and largely considered the champion of Google+, announced his resignation from the search engine. It’s clear your activity and influence by directly participating in this social networking platform will become less of a priority moving forward. The Demise of Google+.

B2B Marketing 120

B2B Marketing Google SEM Mobile Advertising 120

Envy

NOVEMBER 24, 2022

The ‘holiday’ has grown in popularity and since 2014 has been increasingly successful (and therefore important) for online businesses. LeadConnect is an outreach platform hosted by LinkedIn to enable lead generation on the social network. In 2020, Cyber Monday was the biggest shopping day in US history with a whopping $10.7

B2B Marketing 62

B2B Marketing Planning Advertising Agencies B2B 62

Convince & Convert

MAY 27, 2014

They are owned by a B2B parent company and debuted their consumer site in early 2014. He has a huge and loyal social network. Not only that, but, Jason Derulo’s girlfriend is America Idol winner Jordin Sparks who also has a clean image and huge social network as well.

Word of Mouth 147

Word of Mouth Case Studies Case Study Outreach 147

Marketing Insider Group

APRIL 7, 2014

That is according to a March 2014 report by Forrester Research, Inc., Amplifies the reach of content that encourages customers to share freely and widely across their social networks. Most marketers are using content marketing but only one-third think they are effective with it. Reaches customers early in the purchase process.

Content Marketing 100

Content Marketing Top of Funnel Forrester Advertising Agencies 100

Webbiquity

JUNE 16, 2015

While most content sharing efforts by marketers are focused on the “big four” social networks, most (72%) content sharing done by buyers is on “dark social”–primarily email and apps. • However – only 28% of content sharing happens through the big social networks. And use video.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100