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Why Facebook Should Be Worried About Other Social Networks


Early social networks had life spans like house flies. But with newer social networks abounding, is it still the preferred choice of the public? While millennials also prefer it to the competition, a pair of newer networks is gaining ground. Then Facebook came along. Eventually, the usage gap will close.

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Are social networks as dominant in B2B content marketing?

Exo B2B

A large majority of specialist firms are pushing content marketing on social platforms, especially LinkedIn. But I ask the question: are social networks as dominant in B2B content marketing as they are in B2C? Social networks dominate the channels! The preferred social network.


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49 Noteworthy Social Networking Stats and Facts


Though new social networks continue to be launched (e.g. But there are no guarantees that leadership will last, and the social networking landscape is constantly evolving. Image credit: Social Media Examiner. Learn more about those findings and many others in these 49 noteworthy social networking facts and stats.

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The Stories Behind 5 Social Networks That Never Caught On


What was the first social network you ever joined? While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. A lot these primitive social networks go forgotten, but that doesn't make their stories any less important. 1) Friendster.

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21 Vital Mobile Marketing Facts and Statistics for 2014


According to CNN , “Americans used smartphone and tablet apps more than PCs to access the Internet (in January 2014) — the first time that has ever happened.” And mobile payments aren’t just for buying lattes—three-quarters of B2B vendors say they plan to offer mobile commerce by the end of 2014.

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4 Marketing Tech Trends To Watch in 2014

Customer Experience Matrix

Rather than let my precious wisdom go to waste*, I''ll share below what I think will be most important marketing technology trends of 2014. 2014 predictions customer management marketing technology marketing trends' Customer Data Platforms mature. Yes, that''s a Dr. Strangelove reference.

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What is CASL (Canadian anti-spam law)?


CASL was developed in 2014 to help prevent spam and enforce acceptable practices in email marketing. Canada was host to 7 of the 100 global spamming companies when CASL went into force in 2014. It attempts to help firms keep up with their competition in the increasingly digitized global economy. What is CASL? What does Consent Entail?