Expert insights. Personalized for you.
Eloqua Experience 2011 kicks off after much anticipation. But we also want to add that those heading to Eloqua Experience can expect to learn about a wide variety of B2B marketing topics, from marketing automation to lead management to Revenue Performance Management. MORE
Best time to send email: Eloqua Send Time Optimization. As a marketer you have so many decisions you need to make when planning your Eloqua email campaign, namely: The subject line. Using AI – For free through a feature called Eloqua Send Time Optimization. MORE
by Joe Payne | Tweet this Today Eloqua announced that it has signed definitive agreements to be acquired by Oracle in an all cash deal valued at $23.50 I’m using this forum to speak directly to the thousands of Modern Marketers who are already part of the Eloqua community. MORE
Another Eloqua Experience has passed, but that doesn’t mean we can’t get nostalgic, right? So here are 22 photos from Eloqua Experience 2012. paulhart1: Full day of product training at #EE12 @ Eloqua Experience North America. Eloqua #EE12. EE12 #Eloqua. MORE
Oracle Eloqua’s platform provides marketers with a way to target and segment the right audience, nurture and score leads to improve lead generation, execute global marketing campaigns, and track and manage campaign performance, including revenue growth. MORE
The email below from marketing automation vendor Eloqua is part of one of those rare B2B campaigns that combines email marketing best practices with an impeccably executed creative concept. MORE
by Jesse Noyes | Tweet this The sponsorships are spoken for, registration is closed and Eloqua Experience is less than a week away. But some of you out there might be asking, “Who goes to Eloqua Experience?”. Who Goes to Eloqua Experience? MORE
Oracle announced today that it has agreed to purchase B2B marketing automation leader Eloqua for $23.50 This was a bit of a surprise, given that Eloqua just went public in August. It suggests that neither Oracle nor Eloqua management felt the company was substantially undervalued. MORE
This week I attended the Eloqua Experience, Eloqua’s user conference in San Francisco. The big news of this event is the launch of Eloqua 10. The revamped user interface makes working with Eloqua a lot of fun. They are raving about Eloqua 10. MORE
Eloqua Devops: Free Eloqua devops certification course. Eloqua Devops crash course. By the end of this post you will be able to apply for a free certified Eloqua devops certificate which you can proudly display on LinkedIn and your resume. Eloqua Devops Agile Methodology. MORE
Today, we’re excited to announce a new integration with Oracle Eloqua, giving you the ability to utilize the power of Litmus Email Previews without ever leaving the Oracle Eloqua Email Editor. Oracle Eloqua empowers marketers to create powerful and engaging cross-channel experiences that need beautiful, on-brand content.” said Pierre Custeau, Product Management VP for Oracle Eloqua. “We Preview your emails inside Oracle Eloqua. MORE
For the Eloqua Experience preparation webinar sponsored by Televerde, I was asked to speak to the topic of Engagement. This is one of six topics that comprise the agenda for Eloqua Experience. MORE
Eloqua Practical: Eloqua / Workfront Integration. Integrating Eloqua with Workfront. This article will teach you about how to integrate Eloqua with Workfront. ? . Once you have this map in place you can start to look at building out your Eloqua Workfront integration. MORE
The impact that Oracle’s acquisition of Eloqua will have on that company’s ability to compete effectively in the marketing automation space is fodder for debate. One hopes, for Eloqua’s sake, that their new home at Oracle affords them a brighter future for their technology. MORE
This year’s holiday greeting from Eloqua puts our community – our customers, our partners, our employees – front and center as the “greatest gift” and features tales of holidays past show us teachable moments for today. MORE
So for all those joining us this week at Eloqua Experience , we want to help you share your experience. We’re pumped to see and share your Eloqua Experience! Social Media Eloqua Experience Instagram MORE
To help marketers, we’ve released a series of enhancements to content creation in Eloqua that allow any marketer to create beautiful emails and landing pages that are consistently responsive across devices. Natively responsive Eloqua forms. MORE
by Eloqua | Tweet this Nearly 400 B2B marketers gathered this week at the Millennium Gloucester Hotel in London to learn about The 5 Tenets of Modern Marketing , how to creatively conceptualize marketing, and to look to their peers’ success metrics for inspiration! MORE
by Eloqua | Tweet this Is your organization customer obsessed? To be truly obsessed with customer experience is to commit to doing no harm,” noted Steve Woods, Eloqua Co-Founder. “To Oracle Eloqua Profiler. Eloqua AppCloud. MORE
Eloqua Training: 105 Eloqua Segmentation. In Eloqua a wildcard is *. By Lead Score or Lead Rating – Generated by applying lead scoring criteria to contact information in Eloqua. You will need to use the Eloqua upload wizard. Eloqua Training MORE
Eloqua Training: 104 Creating Eloqua Landing Pages using the template editor. Creating Eloqua Landing Pages using the template editor. Eloqua allows you to set up landing pages within the platform. There are three different ways to build Eloqua landing pages: HTML. MORE
Eloqua Training: For beginners. Eloqua training for beginners. Oddly enough when I have been on Eloqua implementations this is also one of the first things I am asked to provide. Eloqua Overview. My Eloqua overview. Eloqua Orchestration. Eloqua Assets. MORE
Eloqua Training: 110 Eloqua reports & Dashboards. The Top 10 Eloqua Reports. I often get asked by people, “Greg, what are your top ten out-of-the-box Eloqua reports?”. To access Eloqua Insight you need to click on Insight. Eloqua Training MORE
Eloqua Blog: Developing an Eloqua naming convention generator tool. The Eloqua naming convention generator. What is an Eloqua naming convention. Eloqua naming convention example. How to design your Eloqua naming convention. Help you search for Eloqua assets. MORE
For example, we have many customers using the free Zoom for Oracle Eloqua app to manage webinars directly within the Oracle Eloqua Campaign Canvas in a simple, templated fashion. While I have focused on Zoom, Oracle Eloqua has integrations with all the main webinar and event providers. MORE
Eloqua App Review: Litmus App. Eloqua App Review: Litmus App. I was recently asked a question from of my subscribers about how to integrate Litmus with Eloqua. Litmus software opens your Eloqua email. This then gives you the associated Eloqua Litmus app, click on it. MORE
by Eloqua | Tweet this More than 2,000 modern marketers gathered at Eloqua Experience last week at the Hilton Union Square in San Francisco. Memories From Eloqua Experience 2013- San Francisco from Eloqua. MORE
For the Eloqua Experience preparation webinar sponsored by Televerde, I was asked to speak to the topic of Engagement. This is one of six topics that comprise the agenda for Eloqua Experience. MORE
Eloqua Training: 103 Form Creation in Eloqua. Forms are an integral part of landing pages, they are the method employed through which users can transmit their data back to Eloqua and ultimately become leads for your sales team to follow up. Eloqua Training: For beginners. MORE
Eloqua Blog: SMS & Eloqua. SMS & Eloqua. They very heavily used SMS and I sometimes wondered why they even selected Eloqua since pretty much all their outbound comms were by SMS. Sending SMS from Eloqua. SMS then gets sent from Eloqua’s campaign canvas. MORE
One of the major benefits of Oracle Eloqua is that rather than requiring an ABM module or add-on to the core solution, the capabilities to work with an ABM strategy are built natively within the tool. As marketers develop their ABM strategy, there are a number of areas within the Eloqua solution they can leverage to deliver on that strategy. We’ll take a look at each stage and discuss how Eloqua and the Oracle Marketing Cloud meet the marketer’s needs. MORE
Eloqua Training: Eloqua Simple Email Send Playbook. 106 Eloqua Simple Email Send Playbook. Using the Eloqua Simple Email Send Module. It is recommended that these are not used unless you are an advanced Eloqua user so not covered in this playbook. Eloqua Training MORE
Eloqua Training: 101 Contact upload. Eloqua Contact Upload Overview. There are two parts to a contact upload in Eloqua that that need to be considered: Contact upload. Eloqua Contact upload & interest shared list association. Eloqua Training: For beginners. MORE
Eloqua Training: 107 Eloqua Multi-Step Campaign. Introduction to sample case to create your Eloqua multi-step campaign. The Eloqua campaign automation engine is arguably the most powerful one in existence. Navigate to Eloqua > Orchestration > Campaigns. MORE
For the Eloqua Experience preparation webinar sponsored by Televerde, I was asked to speak to the topic of Engagement. This is one of six topics that comprise the agenda for Eloqua Experience. Webinar Engagement Poll This webinar format consisted of a question for participants on each Eloqua Experience topic. Content Marketing Lead Management Marketing and Sales Strategy buyer engagement content strategy Eloqua Eloqua Experience Televerde MORE
On 10 th of March 2020, Hootsuite announced integration with Oracle Eloqua , part of Oracle Marketing Cloud & amongst the most comprehensive marketing technology ecosystems. Creating new social content directly in Oracle Eloqua allows marketers to be published through Hootsuite. MORE
by Joe Payne | Tweet this By Joe Payne, CEO, Eloqua and Steve Miranda, Executive Vice President Application Development, Oracle. As of last Friday, February 8, 2013, Oracle completed the acquisition of Eloqua, and Eloqua’s products will become a core component of the Oracle Marketing Cloud. MORE
Eloqua Blog: New Topics. Please use the poll below to vote for the topics you want covered, you can also add your own topics… so… What Eloqua topics would you like me to focus on for the rest of the year? Eloqua technical. Eloqua app reviews. MORE
Eloqua Related Topics Eloqua Tips and Tricks
FEBRUARY 10, 2020
Eloqua Training: 105 Eloqua Segmentation. In Eloqua a wildcard is *. By Lead Score or Lead Rating – Generated by applying lead scoring criteria to contact information in Eloqua. You will need to use the Eloqua upload wizard. Eloqua Training
Eloqua Tips and Tricks
JANUARY 21, 2020
Eloqua Practical: Eloqua / Workfront Integration. Integrating Eloqua with Workfront. This article will teach you about how to integrate Eloqua with Workfront. ? . Once you have this map in place you can start to look at building out your Eloqua Workfront integration.
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Eloqua Tips and Tricks
FEBRUARY 13, 2020
Eloqua Training: 110 Eloqua reports & Dashboards. The Top 10 Eloqua Reports. I often get asked by people, “Greg, what are your top ten out-of-the-box Eloqua reports?”. To access Eloqua Insight you need to click on Insight. Eloqua Training
Eloqua Tips and Tricks
SEPTEMBER 17, 2019
Eloqua Blog: SMS & Eloqua. SMS & Eloqua. They very heavily used SMS and I sometimes wondered why they even selected Eloqua since pretty much all their outbound comms were by SMS. Sending SMS from Eloqua. SMS then gets sent from Eloqua’s campaign canvas.
Eloqua Tips and Tricks
FEBRUARY 19, 2020
Eloqua Training: 107 Eloqua Multi-Step Campaign. Introduction to sample case to create your Eloqua multi-step campaign. The Eloqua campaign automation engine is arguably the most powerful one in existence. Navigate to Eloqua > Orchestration > Campaigns.
Eloqua Tips and Tricks
FEBRUARY 11, 2020
Eloqua Training: Eloqua Simple Email Send Playbook. 106 Eloqua Simple Email Send Playbook. Using the Eloqua Simple Email Send Module. It is recommended that these are not used unless you are an advanced Eloqua user so not covered in this playbook. Eloqua Training
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Avitage
OCTOBER 10, 2013
For the Eloqua Experience preparation webinar sponsored by Televerde, I was asked to speak to the topic of Engagement. This is one of six topics that comprise the agenda for Eloqua Experience.
Eloqua Tips and Tricks
MARCH 4, 2020
Eloqua Blog: New Topics. Please use the poll below to vote for the topics you want covered, you can also add your own topics… so… What Eloqua topics would you like me to focus on for the rest of the year? Eloqua technical. Eloqua app reviews.
Avitage
OCTOBER 10, 2013
For the Eloqua Experience preparation webinar sponsored by Televerde, I was asked to speak to the topic of Engagement. This is one of six topics that comprise the agenda for Eloqua Experience.
Modern Marketing
APRIL 3, 2020
For example, we have many customers using the free Zoom for Oracle Eloqua app to manage webinars directly within the Oracle Eloqua Campaign Canvas in a simple, templated fashion. While I have focused on Zoom, Oracle Eloqua has integrations with all the main webinar and event providers.
Eloqua Tips and Tricks
JANUARY 28, 2020
Eloqua Devops: Free Eloqua devops certification course. Eloqua Devops crash course. By the end of this post you will be able to apply for a free certified Eloqua devops certificate which you can proudly display on LinkedIn and your resume. Eloqua Devops Agile Methodology.
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Eloqua Tips and Tricks
NOVEMBER 13, 2019
Eloqua Training: 103 Form Creation in Eloqua. Forms are an integral part of landing pages, they are the method employed through which users can transmit their data back to Eloqua and ultimately become leads for your sales team to follow up. Eloqua Training: For beginners.
Eloqua Tips and Tricks
MARCH 29, 2020
Eloqua Training: 104 Creating Eloqua Landing Pages using the template editor. Creating Eloqua Landing Pages using the template editor. Eloqua allows you to set up landing pages within the platform. There are three different ways to build Eloqua landing pages: HTML.
Eloqua Tips and Tricks
NOVEMBER 26, 2019
Eloqua Blog: Developing an Eloqua naming convention generator tool. The Eloqua naming convention generator. What is an Eloqua naming convention. Eloqua naming convention example. How to design your Eloqua naming convention. Help you search for Eloqua assets.
Modern Marketing
OCTOBER 14, 2011
by Jesse Noyes | Tweet this The sponsorships are spoken for, registration is closed and Eloqua Experience is less than a week away. But some of you out there might be asking, “Who goes to Eloqua Experience?”. Who Goes to Eloqua Experience?
Valasys
MARCH 11, 2020
On 10 th of March 2020, Hootsuite announced integration with Oracle Eloqua , part of Oracle Marketing Cloud & amongst the most comprehensive marketing technology ecosystems. Creating new social content directly in Oracle Eloqua allows marketers to be published through Hootsuite.
Modern Marketing
OCTOBER 29, 2013
by Eloqua | Tweet this More than 2,000 modern marketers gathered at Eloqua Experience last week at the Hilton Union Square in San Francisco. Memories From Eloqua Experience 2013- San Francisco from Eloqua.
Modern Marketing
NOVEMBER 6, 2012
So for all those joining us this week at Eloqua Experience , we want to help you share your experience. We’re pumped to see and share your Eloqua Experience! Social Media Eloqua Experience Instagram
Eloqua Tips and Tricks
SEPTEMBER 13, 2019
Eloqua Training: 101 Contact upload. Eloqua Contact Upload Overview. There are two parts to a contact upload in Eloqua that that need to be considered: Contact upload. Eloqua Contact upload & interest shared list association. Eloqua Training: For beginners.
Avitage
OCTOBER 10, 2013
For the Eloqua Experience preparation webinar sponsored by Televerde, I was asked to speak to the topic of Engagement. This is one of six topics that comprise the agenda for Eloqua Experience. Webinar Engagement Poll This webinar format consisted of a question for participants on each Eloqua Experience topic. Content Marketing Lead Management Marketing and Sales Strategy buyer engagement content strategy Eloqua Eloqua Experience Televerde
LeadSloth
OCTOBER 20, 2010
This week I attended the Eloqua Experience, Eloqua’s user conference in San Francisco. The big news of this event is the launch of Eloqua 10. The revamped user interface makes working with Eloqua a lot of fun. They are raving about Eloqua 10.
Modern Marketing
OCTOBER 24, 2013
by Eloqua | Tweet this Is your organization customer obsessed? To be truly obsessed with customer experience is to commit to doing no harm,” noted Steve Woods, Eloqua Co-Founder. “To Oracle Eloqua Profiler. Eloqua AppCloud.
Modern Marketing
JUNE 26, 2013
by Eloqua | Tweet this Nearly 400 B2B marketers gathered this week at the Millennium Gloucester Hotel in London to learn about The 5 Tenets of Modern Marketing , how to creatively conceptualize marketing, and to look to their peers’ success metrics for inspiration!
Modern Marketing
NOVEMBER 9, 2012
Another Eloqua Experience has passed, but that doesn’t mean we can’t get nostalgic, right? So here are 22 photos from Eloqua Experience 2012. paulhart1: Full day of product training at #EE12 @ Eloqua Experience North America. Eloqua #EE12. EE12 #Eloqua.
Modern Marketing
MAY 10, 2013
Oracle Eloqua’s platform provides marketers with a way to target and segment the right audience, nurture and score leads to improve lead generation, execute global marketing campaigns, and track and manage campaign performance, including revenue growth.
Eloqua Tips and Tricks
NOVEMBER 19, 2019
Eloqua App Review: Litmus App. Eloqua App Review: Litmus App. I was recently asked a question from of my subscribers about how to integrate Litmus with Eloqua. Litmus software opens your Eloqua email. This then gives you the associated Eloqua Litmus app, click on it.
Modern Marketing
NOVEMBER 16, 2018
To help marketers, we’ve released a series of enhancements to content creation in Eloqua that allow any marketer to create beautiful emails and landing pages that are consistently responsive across devices. Natively responsive Eloqua forms.
Modern Marketing
OCTOBER 19, 2011
Eloqua Experience 2011 kicks off after much anticipation. But we also want to add that those heading to Eloqua Experience can expect to learn about a wide variety of B2B marketing topics, from marketing automation to lead management to Revenue Performance Management.
The Point
AUGUST 24, 2010
The email below from marketing automation vendor Eloqua is part of one of those rare B2B campaigns that combines email marketing best practices with an impeccably executed creative concept.
Modern Marketing
DECEMBER 20, 2012
by Joe Payne | Tweet this Today Eloqua announced that it has signed definitive agreements to be acquired by Oracle in an all cash deal valued at $23.50 I’m using this forum to speak directly to the thousands of Modern Marketers who are already part of the Eloqua community.
Modern Marketing
DECEMBER 15, 2011
This year’s holiday greeting from Eloqua puts our community – our customers, our partners, our employees – front and center as the “greatest gift” and features tales of holidays past show us teachable moments for today.
Litmus
DECEMBER 10, 2018
Today, we’re excited to announce a new integration with Oracle Eloqua, giving you the ability to utilize the power of Litmus Email Previews without ever leaving the Oracle Eloqua Email Editor. Oracle Eloqua empowers marketers to create powerful and engaging cross-channel experiences that need beautiful, on-brand content.” said Pierre Custeau, Product Management VP for Oracle Eloqua. “We Preview your emails inside Oracle Eloqua.
Customer Experience Matrix
DECEMBER 20, 2012
Oracle announced today that it has agreed to purchase B2B marketing automation leader Eloqua for $23.50 This was a bit of a surprise, given that Eloqua just went public in August. It suggests that neither Oracle nor Eloqua management felt the company was substantially undervalued.
Modern Marketing
FEBRUARY 11, 2013
by Joe Payne | Tweet this By Joe Payne, CEO, Eloqua and Steve Miranda, Executive Vice President Application Development, Oracle. As of last Friday, February 8, 2013, Oracle completed the acquisition of Eloqua, and Eloqua’s products will become a core component of the Oracle Marketing Cloud.
The Point
DECEMBER 3, 2013
The impact that Oracle’s acquisition of Eloqua will have on that company’s ability to compete effectively in the marketing automation space is fodder for debate. One hopes, for Eloqua’s sake, that their new home at Oracle affords them a brighter future for their technology.
Modern Marketing
FEBRUARY 20, 2019
One of the major benefits of Oracle Eloqua is that rather than requiring an ABM module or add-on to the core solution, the capabilities to work with an ABM strategy are built natively within the tool. As marketers develop their ABM strategy, there are a number of areas within the Eloqua solution they can leverage to deliver on that strategy. We’ll take a look at each stage and discuss how Eloqua and the Oracle Marketing Cloud meet the marketer’s needs.
Eloqua Tips and Tricks
MARCH 23, 2020
Best time to send email: Eloqua Send Time Optimization. As a marketer you have so many decisions you need to make when planning your Eloqua email campaign, namely: The subject line. Using AI – For free through a feature called Eloqua Send Time Optimization.
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