February 2014 San Francisco #MKTGNerd Approved Events
Lattice
OCTOBER 24, 2018
Was one of your 2014 goals to get out more and meet other marketers in your area?
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Lattice
OCTOBER 24, 2018
Was one of your 2014 goals to get out more and meet other marketers in your area?
Industrial Marketing Today
DECEMBER 16, 2014
It’s time to look back at the most read industrial marketing posts that I published in 2014. The post Top 12 Industrial Marketing Posts of 2014 by Achinta Mitra appeared first on Industrial Marketing Today. I’ve culled the list down to 12 based on the data from my Google Analytics. 1: What’s Hot and What’s Not in [.]
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ViewPoint
JULY 22, 2014
The Content Marketing Institute recently released the annual North American report titled B2B Content Marketing: 2014 Benchmarks, Budgets and Trends—and the findings are impressive. As a B2B company, it’s paramount that you stay on top of trends so you know which to adopt and which to nix. B2B Marketing'
Marketing Insider Group
DECEMBER 10, 2013
So this year, I am giving you even more control over which should be labeled best marketing conferences in 2014. The Best Marketing Conferences of 2014. The Best Marketing Conferences of 2014. London - Nov, 2014. Register your interest and we will let you know when 2014 dates and locations become available.
Customer Experience Matrix
DECEMBER 16, 2013
Rather than let my precious wisdom go to waste*, I''ll share below what I think will be most important marketing technology trends of 2014. 2014 predictions customer management marketing technology marketing trends' Customer Data Platforms mature. Yes, that''s a Dr. Strangelove reference.
Marketing Insider Group
JULY 23, 2014
KPCB Internet trends 2014 from Kleiner Perkins Caufield & Byers (Of course! Storytelling in 2014 from Gary Vaynerchuk (Saw Gary present a version of this. JWT: 10 Mobile Trends for 2014 and Beyond (May 2014) from JWTIntelligence. Cannes Lions Predictions 2014 from Bridget Jung. Garyvee is Awesome!).
Marketing Insider Group
DECEMBER 30, 2013
2014 will be the year of brand publishing. 2014 will be about 3 things: culture, data and content. In 2014 the content marketing imperative will become clear for more brands that want to survive (or at least stop wasting their marketing dollars.) My rank order for marketing trends to follow in 2014: Content marketing.
Industrial Marketing Today
JANUARY 14, 2014
I just downloaded my copy of the 2014 Digital Marketing for Engineers survey published by John Hayes and his team at ENGINEERING.com. There are some interesting and encouraging findings. This is only a content summary. Please click on the headline to read the full article. Visit my website for more content on industrial marketing.].
Webbiquity
APRIL 16, 2014
According to CNN , “Americans used smartphone and tablet apps more than PCs to access the Internet (in January 2014) — the first time that has ever happened.” And mobile payments aren’t just for buying lattes—three-quarters of B2B vendors say they plan to offer mobile commerce by the end of 2014.
Crimson Marketing
JANUARY 14, 2014
Check out Business2Community for the full list of social media 2014 predictions from the experts. . The post The Future of Social Media: My 2014 Prediction appeared first on. B2B companies will invest 80% of their effort on blogging, LinkedIn and Twitter, and largely ignore Facebook, G+, Pinterest and others. Corporate Marketing'
Webbiquity
APRIL 14, 2014
2014 B2B Content Marketing Trends–North America: Content Marketing Institute/MarketingProfs. Still, more than 70% of both B2B and B2C marketers plan to produce more content in 2014 than they did in 2013, and six out of ten plan to increase their content marketing budgets. ( population in 2014 (vs. e-Strategy Trends ).
Marketing Insider Group
DECEMBER 5, 2013
According to BtoB Magazine “Content Marketing” is one of the top priorities for marketing in 2014. Will you make 2014 the year of content marketing at your company? The post The 2014 Content Marketing Imperative appeared first on B2B Marketing Insider. Don’t believe me? So what do you think?
Marketing Insider Group
MARCH 17, 2014
According to the report , Content Marketing is the top priority for 36% of marketers in 2014. This is followed by social media, which was chosen by 36%, personalization (32%) and conversion optimization (31%) as key areas of focus for marketing in 2014. Clearly Content Marketing is an Imperative in 2014. Content Marketing'
Biznology
JANUARY 13, 2014
2014 will be a crucial year for Apple: They will either prove once and for all that they don’t need Steve Jobs to bring innovative new products to market, or they will reveal that they are out of great ideas. What are your predictions for 2014? Please share, and Happy New Year!
Crimson Marketing
FEBRUARY 13, 2014
The post 3 Colossal Social Media Marketing Trends of 2014 appeared first on. Whether you love it or hate it, social media is embedded into our everyday lives. This is not a fad. Can you think of one person you know who doesn’t use. Corporate Marketing'
Lattice
OCTOBER 24, 2018
Now is the time to start planning your marketing strategy and programs for 2014. Most marketing.
B2B Lead Generation
DECEMBER 29, 2014
Read on to find out what B2B Lead Roundtable Blog posts were shared the most as well as the three topics B2B marketers valued most in 2014. Lead generation was a huge topic for 2014 and for good reason. Here’s what we’ve learned in 2014 to make content marketing the best it can be. Topic #1 — Lead generation is king.
Marketing Craftmanship
APRIL 16, 2013
Make a Statement in 2014. Those 2014 Boston Marathon participants will be there next year to make a singular statement to all those who seek to hide behind violence: “We are not afraid. Join me in Boston in April 2014. The wrong country? Americans don’t back down from threats. Distance runners fear nothing.
Marketing Craftmanship
DECEMBER 30, 2013
Fire your PR firm in 2014. If you’re unwilling to make that commitment, or if they’re incapable of delivering on your expectations, then it’s time to stop the insanity.
Everything Technology Marketing
MARCH 25, 2014
Our 60,000 member B2B Technology Marketing Community on LinkedIn conducted the 2014 study on alliance marketing to better understand how B2B marketers are adjusting to new alliance marketing challenges, and to identify new trends and best practices. The results from our new study on Alliance Marketing are now available! Download it here.
Crimson Marketing
DECEMBER 16, 2013
Having a forward-looking interaction with the selling team will make or break the deal for 2014 buyers. The post 3 Ways B2B Buying is Changing In 2014 appeared first on. A thought out personalized plan for each buyer will be expected in order to streamline their decision and their vendor screenings processes. Corporate Marketing'
Crimson Marketing
DECEMBER 18, 2013
PPC: 72% of PPC marketers (those who use pay-per-click advertising) plan to increase their PPC budget in 2014. Business2Community ] The post 20 Captivating Marketing Statistics That Will Drive 2014 [Infographic] appeared first on. Events: 67% of B2B content marketers consider event marketing the most effective strategy.
Webbiquity
DECEMBER 3, 2013
All of the top seven growth areas for marketing dollars are digital, with more than half of all marketers planning budget increases in 2014 in five of these areas. While every company’s situation is unique, few B2B vendors are likely to stray too far off this general path in 2014. Marketing Research Marketing Strategy'
Webbiquity
DECEMBER 3, 2013
All of the top seven growth areas for marketing dollars are digital, with more than half of all marketers planning budget increases in 2014 in five of these areas. While every company’s situation is unique, few B2B vendors are likely to stray too far off this general path in 2014. Marketing Research Marketing Strategy'
ANNUITAS
JULY 24, 2014
Back in January, I participated as a panelist in a webinar from the Content Marketing Institute, 2014 Content Marketing Trends (access their archive to find and download a transcript here ) also featuring Robert Rose, Chief Strategist for the Content Marketing Institute and Mark Bornstein, Sr. Director of Content Marketing at ON24.
KoMarketing Associates
JUNE 16, 2014
As the 2014 World Cup is officially underway, the attention of the sports world (and even those outside the sports world) has turned to Brazil, where 32 of the top teams in the world will be competing to take home the famed gold trophy. Make It through Qualifying. Credit: www.cbssports.com.
Webbiquity
DECEMBER 10, 2013
And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. Content marketing has become ubiquitous, with 93% of B2B marketers now using it. Image Credit: Robert Rose. This was post #2 of Content Marketing Week on Webbiquity. #1: 1: Content Marketing Week Starts Tomorrow!
ViewPoint
MAY 30, 2014
Last week I attended the SiriusDecisions Summit in Orlando. This was my third summit and I have enjoyed them all. Author Malcolm Gladwell opened the session with a witty and insightful presentation on the concept of transformation. His point was that before a business can transform, it needs to reframe.
Customer Experience Matrix
FEBRUARY 13, 2014
Strong Growth Continues As I reported last week , I expect industry revenue to grow 60% in 2014, accelerating from the already-impressive 50% per year we saw in 2012 and 2013. b2b marketing automtion industry overview demand generation lead management software marketing automation 2014 industry forecast marketing software'
Aberdeen
JANUARY 24, 2019
I recently stumbled across a 2014 video on YouTube and thought it was a good opportunity to reflect on the progress and advances made in the operationalization of buyer intent data. Back in 2014, marketers were hip to the power of predictive. The post #TBT: 2014 Thoughts on Intent Data appeared first on Aberdeen.
KoMarketing Associates
OCTOBER 16, 2014
According to the 2014 B2B Content Marketing Trends Report from the Content Marketing Institute and MarketingProfs, 93% of B2B marketers are using content. Brinker discussed what he calls the “4 th wave of content marketing,” which is focused on content built to keep people engaged versus content built simply for consumption. That’s crazy!
Writing on the Web
NOVEMBER 27, 2014
My Business Blog Gratitude List" width="150" height="150" title="10 Great Things for 2014: My Business Blog Gratitude List" /> You may have heard me say it before – my favorite holiday is Thanksgiving. It’ a fairly big holiday in the U.S., and a great way to celebrate gratitude.
Biznology
MARCH 26, 2015
Here’s a look at the 3 biggest and most successful social media events of 2014 and what we can learn from them. The ALS Ice Bucket Challenge wasn’t just one of the biggest social media events of 2014. The 2014 FIFA World Cup in Brazil was the most tweeted sporting event ever. The ALS Ice Bucket Challenge. FIFA World Cup.
Biznology
DECEMBER 19, 2013
2014 will certainly be another year of Content Marketing. While many businesses will still be playing catch-up in 2014, the world is moving ahead. In 2014 and beyond, look for ways that aggregated sensor data morphs into new products or apps. Anyone need to know how long the wait is at airport security?
Webbiquity
NOVEMBER 11, 2014
Strategic Humor: Cartoons from the March 2014 Issue by Harvard Business Review. Strategic Humor: Cartoons from the November 2014 Issue by Harvard Business Review. Sample: Did you hear about the Buddhist who refused Novocaine during a root canal? His goal: transcend dental medication.
KoMarketing Associates
DECEMBER 4, 2014
So, as 2014 comes to a close and I look back on the year, here are a few things I learned about search, the industry, our business, and more. I know it’s hard to believe with how young I look (*cough), but it’s true. And in those 10 years, I have learned something new every year. Actually, I’ve probably learned something new every month.
Crimson Marketing
JANUARY 8, 2014
The post CMOs: Watch Out For These 6 Things in 2014 appeared first on. .” This will probably be difficult for some of you, and others may excel, but only practice makes perfect. Image: Courtesy of meire-pacheco.blogspot. Corporate Marketing Other Interesting Topics'
ANNUITAS
MARCH 20, 2014
RT @megheuer 100 marketing tech companies in 2011; 350 in 2012; 950+ in 2014; Massive growth & complexity via @chiefmartec #marketingopssummit. Marketing has more software available today than any other business function in the history of computing @chiefmartec #marketingopssummit.
Lattice
OCTOBER 24, 2018
It’s that time of year. We are tying off projects and initiatives for 2013 and looking for what’s.
Contently
JULY 28, 2016
Think back to 2014. The companies looked at the million most-shared articles between December 2015 and June 2016, and compared them to a similar study published in 2014. In 2014, Twitter accounted for almost 9 percent of total shares across the major social networks. If you work in media, you know a lot can change in two years.
Crimson Marketing
OCTOBER 8, 2013
The post 6 Content Marketing Trends Poised to Dominate in 2014 appeared first on Crimson Marketing. As long as they stay on trend, they will continue to be a key player and necessity for your social content strategy. Image: Courtesy of Virally Blog. Corporate Marketing'
KoMarketing Associates
JANUARY 27, 2014
From mobile marketing to content curation and revenue data, here are six statistics B2B marketers must pay attention to in 2014: 1. While most businesses have laid out their marketing strategy and set their budgets, some of the latest facts and figures may have them rethinking current initiatives.
ANNUITAS
MAY 22, 2014
After my first full day at the #SDSummit, I’m more excited than I’ve ever been at such an event. This is an incredibly exciting time in marketing. While marketers have been saying that for the past 4-5 years, in my opinion we’re finally truly poised for success — with the technology, data, and processes to enable transformation.
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