KoMarketing Associates

APRIL 2, 2012

minutes in November 2011 and 4.8 These organizations contributed over 5,000 updates over the past 90 days (November 11, 2011 through March 13, 2012) and 250,000 points of engagement (comments, “pluses”, and shares). What About Google+ Profiles? minutes on Google+ in January 2012, a drop from 5.1 minutes in December.

Google 120

Google B2B Marketing Paid Search Agency Search Engine Marketing 120

The ROI Guy

DECEMBER 23, 2010

Thursday, December 23, 2010 CIO Priorities for 2011 Indicate Continued Frugalnomics Focus According to a survey from the National Association of State Chief Information Officers (NASCIO), there has not been much to cheer about this holiday season as a public sector CIO. CIO Priorities for 2011 Indicate Continued Frugaln.

ROI 40

ROI Enterprise Management Marketing Budget Budget Programs 40

ClickZ

JANUARY 13, 2020

30-second summary: Convertr is an API-first data routing and optimization platform, which was launched in 2011 by entrepreneur Emma Bowkett. And the pace of this change is accelerating due to the proliferation of data across multiple channels, which enables marketers to build ever more precise profiles of their customers.

Privacy 61

Privacy Work Management Privacy Policies Marketing Management 61

Webbiquity

AUGUST 19, 2016

It usually spreads across a variety of websites and is best done when receiving “earned” editorial links from reputable websites. Here are a few examples: SEO requires inbound links. The number one aim of any company’s SEO strategy is to increase the number of natural links back to a website.

SEO 100

SEO Content Marketing Lead Scoring Lead Ranking 100

The ROI Guy

FEBRUARY 14, 2011

Monday, February 14, 2011 Social Media ROI a Requirement for 2011 With social media spending continuing to increase this year, CMOs are being tasked to justify the investment. Rising dramatically for 2011 is the quantification of conversion and revenue as a result of social media efforts.

ROI 40

ROI Social Media Budget Programs Marketing Budget 40

nDash

OCTOBER 26, 2020

Melina Gillies is a Certified HR Leader who helps businesses understand the critical link between organizational strategy and the people who bring those goals to fruition. . In 2011, I launched Liz Sheffield Copywriting. . Just click here to search writers or click one of the “Hire” links above to go directly to that writer’s profile.

Marketing Budget 98

Marketing Budget Marketing Budget Creation Enterprise Management Work Management 98

seo.co

MAY 10, 2021

Black hat SEO tactics don’t work over a long period of time and they tend to produce poor quality content and spammy links in the process –two things that will hurt your rankings and traffic the most. Links and anchor text. The quality of your links matter. Back in 2011, Google began encrypting searches from logged-in users.

SEO 111

SEO Budget Programs Work Management Lead Ranking 111

Contently

JUNE 23, 2016

In 2011, YouTube paid more than $100 million to celebrities, social influencers, and media companies to create 100 exclusive channels on the video platform. For Facebook, it’s an easy, cost-effective way to boost Facebook Live’s profile—$50 million is nothing to a company that made $5.2 Sound familiar?

Youtube 82

Youtube Ad Exchange Facebook Video Marketing 82

BOP Design

FEBRUARY 20, 2019

Since 2011, LinkedIn has grown from 140 million users to over 500 million users. Facebook Profile Pictures: 180px wide by 180px tall. Facebook Link Previews: 1200px wide by 630px tall. Instagram Profile Pictures. Twitter Link Previews. Twitter Link Previews. Profile photos. Business Profile.

Social Media 50

Social Media Media B2B Linkedin 50

Brandwatch Marketing

JANUARY 2, 2019

96% of the people that discuss brands online do not follow those brands’ owned profiles. A 2011 study by AOL/Nielsen showed that 27 million pieces of content were shared every day, and today 3.2 ” image=”[link] what we found out from years of research in this free report.[/bw_banner_cta]. Content statistics.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

The ROI Guy

DECEMBER 6, 2010

Monday, December 06, 2010 Predictions for 2011: The End of B2B Sales & Marketing as We Know It? These two market drivers will have important implications into 2011 and beyond for B2B sales enablement and marketing strategies and budgets. The Death of a Salesman? this year, an increase from 3.1%

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

KoMarketing Associates

NOVEMBER 14, 2017

Zhihu, founded in 2011, is a social question-and-answer website in China, which shares many similarities with US-based Quora. Note: Some of the links included below are resources in Mandarin. You have to be very careful when using links in the question-and-answer area. Large User Base. High Authority on Search Engines.

B2B Marketing 120

B2B Marketing B2B Thought Leadership B2B Paid Search Agency 120

Customer Experience Matrix

JUNE 14, 2013

Doing it yourself takes multiple tools to gather different kinds of information, and then patching the result together into personal profiles. Semantic engines can extract information such as executive changes and product announcements from press releases and social media profiles.

Marketing Automation Services 120

Marketing Automation Services Lead Ranking Social Marketing Ideal Customer Profiles 120

ClearVoice

MARCH 7, 2020

An example: If you have an ad that includes a link that was clicked 15 times, and you had 1200 impressions, your click-through rate would be 1.25%. Snapchat – Launched in 2011, Snapchat is a mobile app used for photo, video, and message sharing. Additionally, Pinterest followers do not align with monthly profile visits.

Paid Content 111

Paid Content Social Media Social Marketing Media 111

Customer Experience Matrix

OCTOBER 2, 2013

The system then monitors the content selected by its clients’ customers in emails, Web pages, mobile platforms, and some social platforms and builds an interest profile for each customer. It can build a master list of identifiers for each individual, allowing systems to submit any identifier and access a unified customer profile. •

Marketing Automation Services 120

Marketing Automation Services Ideal Customer Profiles Enterprise Management Lead Ranking 120

Convert

DECEMBER 18, 2020

Visitors weren’t bombarded with text links on the homepage. Like most websites in the 1990s, both sites featured large text documents that were strung together by inline links. In 2011, Amazon created its own platform of experimentation called Weblab. In those days, most online retail sites had a barrage of hyperlinks.

eCommerce 119

eCommerce Amazon Comparison User-Generated Content 119

B2B Marketing Traction

DECEMBER 16, 2010

Here are 11 reasons you may want to create a presence on Facebook in 2011 and beyond, no matter if you are a business-to-consumer or business-to-business (B2B) company. You can add photos, links, videos and other content as you go to keep content fresh, either from your computer, a smartphone, or directly from your video camera.

Facebook 100

Facebook Paid Search Agency Companies Ideal Customer Profiles 100

Hubspot

JULY 25, 2011

When Google+ first launched, some businesses used personal profiles to create business profile pages, but Google quick shut them down, and it seems they had a few reasons for doing so. Apparently, when business accounts launch in Q3 2011, they will have analytics as well as more sophisticated sharing options.

Profiling 28

Profiling Analytics Google Business 28

Convince & Convert

FEBRUARY 22, 2013

Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. Find us on iTunes: [link]. Audi was also the first brand to use a hashtag – #ProgressIs – during a Superbowl commercial, back in 2011. Jay is the founder of [link] and host of the Social Pros podcast.

Brand Identity 136

Brand Identity Branding Paid Search Agency Social Media 136

Customer Experience Matrix

MARCH 13, 2014

I recently caught up with the folks at Teradata, which had its own marketing automation system for a decade before it acquired Aprimo marketing automation in 2011 and added Munich-based email vendor eCircle in 2012. The three products overlapped significantly, especially in campaign management, and it took Teradata a while to sort things out.

Enterprise Management 120

Enterprise Management Marketing Automation Services Resource Management Marketing Management 120

Everything Technology Marketing

FEBRUARY 19, 2011

One of my recent posts (“ The Top-10 B2B Marketing Trends for 2011 ”) received a lot of great comments. The number one marketing trend for 2011, according to the 17,000 member B2B technology marketing group on LinkedIn, is the increasing integration of social media with traditional marketing tactics to drive qualified leads.

Social Media 100

Social Media Sales Qualified Leads Lead Scoring Lead Ranking 100

Exo B2B

APRIL 11, 2019

We’ve already written two blogs on the subject to try to define the profile of these funny little “bugs”. No ranking, no ego, just a lot of links and references. Michael Brenner – Twitter account: @brennermichael – Website/blog: [link] CEO, Marketing Insider Group, speaker, co-author « The Content Formula ». CEO at Thulium.co.

Marketing AI 112

Marketing AI Advertising Agencies CMO Paid Search Agency 112

Hubspot

MARCH 3, 2020

From on-page optimization to inbound link building to social media involvement, here is the ultimate guide for how to optimize your website for local search so you can dominate the search engine results pages (SERPs). Get links online. Get links locally. Optimize the 5 crucial on-page SEO elements. Guest post. Get reviews.

Long Tail Marketing 68

Long Tail Marketing SERP Keywords Mobile Marketing 68

Savanta

MARCH 27, 2011

Within the digital mix, the importance of Search is clear with two fifths (41%) expecting it to become significantly more important in 2011. How then are search profiles being enhanced? The use of content to build natural links emerges as the second most frequently deployed tactic (used by 61%). The third driver is confidence.

SEO 120

SEO Allocation Webcast Peer-to-peer 120

Customer Experience Matrix

APRIL 4, 2014

Specialized natural language processing extracts entities such as people and topics, identifies concepts and links, and assesses sentiment. The system maintains profiles on 350 million individuals world-wide, including demographics, cumulative sentiment, language, geography, and social media influence. Trend identification.

Social Media 120

Social Media Enterprise Management Trends Work Management 120

Hubspot

JANUARY 16, 2020

Snapchat, which launched in 2011 , allows users to create video-based stories about their lives and send video or image-based messages to their friends. The other two major pages are the app's camera and the user's profile page. Brands also can't add links to this content like they do with ads. Content on Each Platform.

Paid Content 93

Paid Content Advertising Agencies Paid Search Agency Mobile Advertising 93

Hubspot

JUNE 17, 2011

SEOMoz has just published their 2011 Ranking Factors Guide, which is the essential reference for search marketers to learn about the new or changing factors shaping their world. Shares, Likes, and Tweets are all very important to a modern linking profile. Tweets are similar but not quite as strong a correlation.

SEO 28

SEO Correlation Domain Keywords 28

Convince & Convert

MARCH 10, 2013

It’s a collection of observations and links to other observations. Fueled by the need to go IPO to produce returns for a lengthening list of investors (Twitter raised $800 in its 2011 financing round alone ), the company seeks to become a platform not a tool. Jay is the founder of [link] and host of the Social Pros podcast.

Twitter 167

Twitter Digg RSS Television marketing 167

Writing on the Web

MAY 18, 2011

On Thursday, May 19, 2011 at 5 p.m. If you haven’t registered, be sure to do so – you’ll reserve your seat, receive the access link, and the Webinar replay info: YouTube Secrets Webinar : register here. How to share your YouTube video on all of your other social profiles.

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100

Customer Experience Matrix

OCTOBER 10, 2012

That’s important in itself, since those missing links are the greatest obstacle to showing the value of B2B marketing efforts through revenue attribution. This has been sadly lacking in most B2B marketing automation systems, which supplement the Salesforce.com database with barely-extensible lead profiles and contact histories.

Enterprise Management 120

Enterprise Management Work Management Lead Ranking Marketing Management 120

Writing on the Web

MAY 16, 2011

Join me, along with Colin Martin and Marc Bullard , in a free webinar next Thursday, May 19, 2011 at 5:00pm ET to learn the secret tactics successful marketers are using on free hosting sites such as YouTube that are bringing an avalanche of traffic to their websites. Register to attend and get the recorded webinar here: [link].

Webinar Metrics 100

Webinar Metrics Video Marketing Content Marketing Digg 100

Convince & Convert

JUNE 15, 2012

The Problem with Links. As you are probably aware, links (and all the various sub-signals that links encompass) continue to represent probably the most important algorithmic signal that determines rank within a Google search result. Unfortunately, Google’s success as a search engine perverted the entire link ecosystem.

Google 126

Google CAN-SPAM Content Transparency 126

ClearVoice

MARCH 1, 2021

When I was working at my first internet marketing agency in 2011, the director of marketing used an analogy for SEO that was perfect, and still is to this day: Think of SEO like a wagon wheel. However, be warned — it often will not see new reviews on sites where you already have a review profile. Do customer reviews affect SEO?

Work Management 98

Work Management Marketing Management Ideal Customer Profiles Paid Search Agency 98

B2B Marketing Traction

MAY 22, 2009

A collection of Linked-In how-to’s, optimization tips and case studies to help B2B marketers get better results from their company page and their profiles on LinkedIn. Upcoming Events October 22-24, 2011 "Confab: A Forum for Successful Consultants". LinkedIn Resources. Trade Show Resources. April 30 - May 1, 2012.

Trade Show 100

Trade Show SEO Consulting Case Study 100

Hubspot

MARCH 29, 2018

Black hat techniques include keyword stuffing, cloaking, and using private link networks. Take for example, LinkedIn redirecting you to someone's full profile when you are logged in, rather than show you the public version of a users profile when you are logged out. The Google Panda update in 2011 resolved this issue.

SEO 74

SEO PageRank CAN-SPAM Ad Exchange 74

Tony Zambito

JANUARY 18, 2011

  The buyer persona development process, if done with this purpose in mind and not as a customer profiling or segmentation exercise only, can serve as the means to achieve this complete realignment of B2B demand generation and content marketing around your target buyer – in this case – your target buyer persona. . 

Buyer Personas 100

Buyer Personas Demand Generation Demand Generation 100

Hubspot

JUNE 11, 2020

Aside from being one of the oldest and biggest online platforms out there, YouTube's also offered a live stream feature, called YouTube Live, since 2011. Live videos on YouTube are recorded, appear on profiles and feeds like any other video upload, and can be watched even after the stream has ended. Brian Armstrong (@brian_armstrong).

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101