Content Marketing in a Mobile World
AUGUST 19, 2019
Nor can you copy and paste it into your mobile content marketing strategy. If you want to reach your target audience in today’s environment, you need to understand that it’s a mobile world —and you need a separate content marketing plan for this channel. Not convinced it’s actually a mobile world? In November 2018, Statista reported that mobile devices (excluding tablets) accounted for 48 percent of website traffic worldwide.