How Home Depot and Kroger use RMN to improve shoppers’ ad experience
Martech
APRIL 20, 2023
Retail media networks (RMNs) are a rapidly growing channel for advertisers. billion by the IAB in their Internet Advertising Revenue Report. Digital media experts at Kroger and The Home Depot have spent years developing media networks keeping this key point in mind. RMN revenue in 2022 was estimated at $37.5
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