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What are the Best Social Networks for B2B Marketing? (Research)

Webbiquity

There’s no question that B2B marketers have embraced social media. According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. And if so, which social networks are most productive?

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The Nine Best Facebook Marketing Tools

Webbiquity

Along with Google, Facebook is one of the giants of the Internet. According to recent research , 71% of all Internet users have a Facebook profile. 96% of B2C and and 88% of B2B companies use Facebook for marketing. Here are nine of the most popular tools for enhancing Facebook marketing efforts. Pricing: free.

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31 free social media templates that will elevate your workflows

Sprout Social

Social media audit template A social media audit is a step-by-step review of your business’ social presence. It’s a straightforward process but when you factor in all of your brand handles across every social network, it can become quite the undertaking. Product launch checklist Social media is the new mall.

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Start Page Posts: Get the Reach you Deserve

Buffer

Here’s a question that puzzles most social media users … Why do some of my posts get more views than others? Each social network has a different algorithm. So, to test my hunch, I spent a few months researching. I condu c ted a mix of third-party and first party research. Which begs the question.

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Why MLB Teams Put So Many Eggs in the Facebook Basket

Convince & Convert

This data is still in its early days, but some interesting things pop out that you also might be able to apply to your own social media strategy. Look at the sample of homepage images below. Consistency Continues Down to the Social Channel Level Look at the the channel matrix below.

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The Six Best Google+ Marketing Tools

Webbiquity

Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. 3: The Nine Best Facebook Marketing Tools. #4:

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Are Brands Overvaluing Facebook and Twitter? Let’s Find Out

Convince & Convert

As I announced recently, I’m partnering with global market analysis firm Edison Research on The Social Habit , a comprehensive, quarterly study of how Americans use social media, why, and to what end. The Social Habit pre-orders now available. Winners of our Social Media Research Contest.

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