Act-On

SEPTEMBER 24, 2023

SEO FAQ: Your Most Common Search Engine Optimization Questions Answered 6. Simple SEO: Use keywords in the file names of documents and images. It helps readers understand what’s in the document – and what’s good for the readers is also good for SEO. SEO FAQ: Your Most Common Search Engine Optimization Questions Answered 8.

Lead Scoring 130

Lead Scoring Lead Ranking SEO Top of Funnel 130

Hubspot

MARCH 12, 2018

But here's the thing: Because of the public visibility and distribution of the "correct" ledger documenting the actual movement of the banana shipment -- which Warehouse A and Grocery Store C both have -- the other parties involved can inspect these records to determine whether or not the delivery actually happened. What Is Blockchain?

FAQ 77

FAQ Digital Asset Management SMB Distribution 77

Biznology

SEPTEMBER 6, 2017

Content enrichment: It’s easy to embed or hyperlink video in any online document, it’s surprising that few of them take advantage of the power of video to enrich and enliven text. This is especially the case for technical documents that describe processes and relationships. Killer video content and the user experience.

Tactics 150

Tactics RFP Top of Funnel Video Marketing 150

SalesGrape

SEPTEMBER 14, 2023

To overcome objections successfully: Create an FAQ Document: Create a document containing frequently asked questions (FAQs) along with appropriate responses for reference during calls. Overcome objections confidently by being prepared with well-thought-out responses based on FAQs or relevant case studies.

High Quality Lead 61

High Quality Lead Ideal Customer Profiles Telemarketing Lead Scoring 61

Hubspot

MAY 10, 2018

But things can get messy -- when you’ve got a bunch of people making suggestions, changing sentences, or deleting paragraphs, it quickly becomes difficult to discern changes you’ve made to a document. Open a Google Doc document. Here’s how to track changes you’ve made in a Google Doc: 1. Go to “File” ? Version history” ?

FAQ 91

FAQ Google Features Content 91

Navigate the Channel

JUNE 12, 2024

Choose your vehicle, whether it’s a spreadsheet (recommended if you’re juggling multiple calendars), a fillable PDF or a Google document. Use Your Calendar for Social Content Approvals A content calendar developed and updated each month with timely information also provides an effective document for approvals. Why document?

Ad Building 50

Ad Building Tips Content Social Media 50

Kevin Indig

JULY 3, 2023

Google’s documentation is clunky. Then, ask yourself what important questions need to be answered and cover them in the FAQ section of the narrative. The FAQ answers questions that came up anywhere along the first three steps. Because how could you? It’s complex! You need to make pitches count.

Lead Ranking 119

Lead Ranking Lead Scoring SEO FAQ 119

Zoominfo

DECEMBER 23, 2020

In recent legislation passed on data privacy, legal documents like GDPR outline that companies have to provide an opt-in option to use contact data for marketing purposes. Read more on GDPR: Your Guide to the GDPR: A Comprehensive FAQ. Dive into New Verticals.

Ideal Customer Profiles 245

Ideal Customer Profiles Zoominfo Verticals Data Hygiene 245

BOP Design

JUNE 8, 2021

Onboarding Documents. As such, it’s crucial to include client onboarding documents in your B2B content marketing strategy. Including sales sheets or other sales documents in a content marketing strategy ensures the sales team has what they need to nurture leads throughout the buying process.

B2B Marketing 102

B2B Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 102

Hubspot

MAY 9, 2018

But there’s a downside to doing all your work online -- if you suddenly board an airplane without wifi, travel to an area with limited access, or even lose power in your office, you’re suddenly left with zero access to any of your important documents.

FAQ 72

FAQ Google Creativity Tools 72

Navigate the Channel

NOVEMBER 19, 2023

Documenting Your Social Policy You’ll probably want to document a social policy for the communication team clearly defining roles and responsibilities when it comes to engaging, sharing and responding with the social community. Document a clear social policy to define roles and responsibilities.

Social Media 65

Social Media Media Communities FAQ 65

Brightedge

JUNE 16, 2022

The number of website-specific FAQs on SERPS also seems to have increased. Google Search Central documentation has been updated as well, so check that out. You’ll also need to ensure that you meet technical guidelines for factors like media length and accessibility (outlined in the documentation).

SEO 52

SEO FAQ Lead Scoring Lead Ranking 52

Brightedge

JUNE 16, 2022

The number of website-specific FAQs on SERPS also seems to have increased. Google Search Central documentation has been updated as well, so check that out. You’ll also need to ensure that you meet technical guidelines for factors like media length and accessibility (outlined in the documentation).

SEO 52

SEO FAQ Lead Scoring Lead Ranking 52

Seismic

OCTOBER 25, 2022

As organizations grow and develop, they naturally collect a wide array of information that’s found across disparate systems, documents, and with different employees. With Seismic Knowledge, teams can: Access knowledge: Knowledge integrates with Seismic and allows reps to access FAQs through Seismic search.

Work Management 52

Work Management FAQ Training CRM 52

Martech

JANUARY 24, 2024

Imagine the images, tech art, blogs, stories, and pages of important information like FAQs, definitions, product specification or pricing tables, one could create in a fraction of the time your team did before. But there could be serious dangers lurking under the surface of generative AI. What will it take to train the genAI on your assets?

Digital Asset Management 105

Digital Asset Management Work Management Marketing AI Marketing Management 105

Vidyard

MARCH 15, 2022

FAQ Videos 2. FAQ Videos There are some questions you just know new hires are going to ask. Get ahead of them by recording FAQ videos answering their most common questions. Unlike wordy text documents, video can easily answer complicated questions. Problem Solving When challenges arise, be sure to document your solutions.

Video Marketing 90

Video Marketing Enterprise Management Lead Scoring Lead Ranking 90

Sprout Social

FEBRUARY 8, 2024

Without this level of structure, skilled support agents might get stuck dealing with FAQ-level inquiries, while beginners wrestle with complex problems. Document these and share them back with your team. Why do organizations use tiered support? Customer support tiers bring much-needed order to your case management strategy.

Work Management 99

Work Management Marketing Management Service Paid Search Agency 99

Zoominfo

MAY 31, 2018

Most marketers are (or should be) well on their way to GDPR compliance when it comes to website and landing-page form language, data transfer procedures, and documentation. Further, organizations must maintain documentation that lists: The personal information it collects and processes. The location of that information.

Lead Generation 217

Lead Generation Terms and Conditions Generation Leads 217

Heinz Marketing

APRIL 29, 2021

Types of content that you should include in sales collateral are assets like buyer persona documents, how-to guides, FAQs, playbooks, battle cards, and more. Work with your sales colleagues to understand what will support them best. . Educate and Coach. This goes hand in hand with sales collateral.

Top of Funnel 136

Top of Funnel Account Based Marketing ABM Practices 136

Trade Press Services Newsletter

OCTOBER 6, 2022

Although a documented strategy is a key indicator of marketing success, only 41 percent of B2B marketers take the time to develop a written plan. Consider creating a FAQ series, showcasing product demonstrations, sharing customer testimonials, or revealing exclusive behind-the-scenes content.

Planning 130

Planning Marketing Plans Webinar Metrics B2B Thought Leadership 130

ClearVoice

MAY 10, 2024

That engagement can help retain top talent and cultivate a culture that empowers employees to thrive and contribute to the company’s overall success. Aligning your content strategies across support, sales, and marketing creates a seamless journey for your customers.

Enterprise Management 52

Enterprise Management Cost per Lead Sales Qualified Leads Content 52

Navigate the Channel

NOVEMBER 6, 2023

Keep this master document handy for reference any time you consider launching a new part of your strategy. FAQs What is the importance of avoiding dead-end pages in digital marketing? Point your visitors to your event calendar for the remainder of the year, or to another upcoming event. Dead-end pages hinder customer engagement.

Opt-out 65

Opt-out Blast Campaigns Opt-in Trade Show 65

Hubspot

AUGUST 10, 2018

Adding a text box to a Google Doc can also make your document look more formal and professional -- which is particularly important if you're sharing the Doc with colleagues. A text box is an effective way to draw attention to important information on a page, or organize your thoughts visually.

FAQ 72

FAQ Google Differentiation Tools 72

Navigate the Channel

OCTOBER 9, 2023

The use of organizational analytics provides a way to efficiently gather information from emails and other business documents. FAQs What is digital transformation? Human language is poised to become the new business interface. Doing so enables you to tap into the insights and knowledge that is already in place within your business.

Digital Transformation 65

Digital Transformation Business FAQ Work Management 65

ClickDimensions

OCTOBER 19, 2023

Having a well-organized knowledge base or documentation can empower customers to find solutions on their own. Clear instructions, troubleshooting guides, and FAQs can reduce the need for direct support while still providing value and building trust.

Ideal Customer Profiles 96

Ideal Customer Profiles Ad Building Word of Mouth Marketing Management 96

ClearVoice

JUNE 21, 2022

By implementing evergreen content that’s refreshed frequently, pillar pages, FAQs, and other strategies, you will gradually create an impactful SEO blueprint that increases website traffic, domain authority, and high rates of inbound marketing retention. Focus on your customers first. Don’t plagiarize other people’s work.

SEO 111

SEO FAQ Content Work Management 111

Navigate the Channel

JULY 13, 2023

Before you begin to document your content ideas, establish your marketing goal(s) and objective(s) for the campaign. If you’ve documented what you and your team or company want to accomplish with your email marketing campaign, here are three ideas to implement so you never run out of email marketing content again.

Email Marketing 120

Email Marketing Planning Paid Search Agency B2B Thought Leadership 120

Binary Demand

JULY 26, 2023

In this article Overview Meaning of B2B Data Importance of B2B Data Importance of Data Validation Reasons to Use B2B Data How To Get B2B Data Conclusion FAQ’s [ps2id id=’meaning-of-b2b-data’ target=”/]What is B2B Data? ps2id id=’faqs’ target=”/]FAQs Q. Acquiring a business is complex.

Ideal Customer Profiles 96

Ideal Customer Profiles Enterprise Management Work Management B2B 96

Martech

MARCH 6, 2023

Today, the outputs of ChatGPT are impressive in documentation areas. a particular document or sentence). Writing program or project documentation. Overall, ChatGPT is a versatile tool that can be used in a wide range of applications that involve natural language processing.” Writing point-of-view papers. Creating blogs.

Marketing AI 112

Marketing AI User-Generated Content Training Press 112

Salesforce Marketing Cloud

MAY 2, 2022

Product documentation. Often products fail due to insufficient and inaccurate documentation which do not help the customer understand the nuances and usage guidelines. Create the right documentation for product adoption. Here’s a checklist of 10 steps to ensure your product is adoption-ready. Customer onboarding.

Product 96

Product Work Management Marketing Management Lead Ranking 96

Brightedge

AUGUST 2, 2022

Google adds an automated FAQ feature to business profiles, giving more flexibility to business that take advantage of this function. Google has published documentation about how to write high-quality reviews. This is a valuable summary for SEOs and marketers that don’t have time to read the full document. SEO News and Updates.

SEO 52

SEO Guidelines FAQ Ad Frequency 52

Navigate the Channel

SEPTEMBER 5, 2023

Accessible PDFs and Documents: If using PDFs or other documents, make sure they are accessible and screen-reader friendly. FAQs What is ADA website compliance? Link Descriptions: Use meaningful link descriptions that provide context, rather than vague terms like “click here.” What are WCAG 2.0 Level AA guidelines?

Marketing Websites 65

Marketing Websites Guidelines Tagging FAQ 65

Navigate the Channel

JUNE 6, 2024

Have a documented plan that features who your target audience is, what platforms you’ll use for which segments of your audience, a posting cadence and social media voice book to keep your tone and message consistent and on brand. FAQs How can I make my website a lead generation tool? We can help.) Need another perspective? We can help.

Lead Generation 65

Lead Generation Lead Scoring Lead Ranking Generation 65

Vidyard

MARCH 15, 2022

FAQ Videos 2. FAQ Videos There are some questions you just know new hires are going to ask. Get ahead of them by recording FAQ videos answering their most common questions. Unlike wordy text documents, video can easily answer complicated questions. Problem Solving When challenges arise, be sure to document your solutions.

Video Marketing 65

Video Marketing Lead Scoring Lead Ranking FAQ 65

Vidyard

MARCH 15, 2022

FAQ Videos 2. FAQ Videos There are some questions you just know new hires are going to ask. Get ahead of them by recording FAQ videos answering their most common questions. Unlike wordy text documents, video can easily answer complicated questions. Problem Solving When challenges arise, be sure to document your solutions.

Video Marketing 65

Video Marketing Lead Scoring Lead Ranking FAQ 65

Optinmonster

JUNE 6, 2024

4 Top Benefits) 5 Meta Description Examples & Why They Work How to Write Meta Descriptions to Drive More Clicks (8 Tips) FAQs What Is a Meta Description? OptinMonster’s Smart Success Feature Documentation Here’s another example of a meta description we use at OptinMonster. Meta Description FAQs 1.

Click Rate 59

Click Rate SEO Examples CTR 59

Kevin Indig

AUGUST 7, 2023

👂Inside scoop: Many years ago, we ran a lengthy deep dive into the user journey at Atlassian and noticed that most sign-ups had a touch point with our documentation before signing up. After adding visuals to the landing page, we saw a significant improvement in conversion rates.

Paid Content 94

Paid Content Advertisements Advertising Brand Identity 94