Remove operations
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Don’t Let Email Validation Software Throw the Baby Out with Bathwater

DealSignal

If you’re actively trying to grow your email list or ramp up email marketing campaigns, you’ve probably become familiar with email validation software vendors, such as Zerobounce or DeBounce. We tested out a few email validation software vendors and have shared the results with you here. How Does DealSignal Do It?

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Validity for Good uses email verification methods to deliver critical messages

Martech

Validity has expanded its Validity for Good program to help deliver messages with critical information to those who need it in Ukraine. To combat this, Validity set up a verification and certification process for senders so that citizens can be reached with these public safety messages. Why we care. Processing.Please wait.

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Apple adds BIMI to next operating system update

Martech

Apple is adding BIMI (brand indicators for message identification) to its next round of iOS 16 and macOS Ventura updates this fall, a move that will benefit consumers and companies. It gives consumers an easy way to differentiate actual company emails from cyberattacks in emails posing as a big brand. Why we care. Get MarTech!

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6 reasons why marketing operations is foundational to successful campaigns

Martech

“Marketing operations is the central nervous system of marketing,” said James Delande, BrandMaker’s Director of Product Marketing, at our MarTech conference. By integrating and deploying marketing operations, you gain efficiency,” said Delande. 6 reasons why marketing operations is foundational to successful campaigns.

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Operations problem solving: how to start and finish backwards

InsightSquared

I think it’s something that every sales operations professional experiences in their career and it can be daunting and overwhelming. Project owner: “A prospect’s location, industry, company revenue, and technology stack.”. That little voice in the back of your head starts asking “Is this even possible?” Sound familiar?

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How to Avoid Four Common Sales Operations System Traps

InsightSquared

In my recent blog post, “The Three Levers of Sales Operations” I discussed the three strings sales operators can tug and influence to get results: Systems, Training and Management. Systems are where sales operators have the most control, and so they should be the easiest issues to solve provided we avoid some common traps.

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The Best Company Contacts Database for the Cybersecurity Market

SalesIntel

In light of these challenges, the demand for a reliable and comprehensive company contacts database is clear. In the following sections, we’ll explore the criteria defining the best company contacts database for the cybersecurity market and why SalesIntel stands out as a trusted partner.