SmartBug Media

SEPTEMBER 7, 2022

If you’ve done inbound marketing for any length of time, chances are your organization has written some blog posts. With a little search engine optimization, those old posts can become reliable traffic contributors again. Now, knowing what you’d like to rank for, let’s move on to look at your historical blog posts. Here’s how.

Optimization 98

Optimization Keywords Traffic Tagging 98

ClearVoice

OCTOBER 6, 2020

When was the last time you thought about what your blog actually does? A blog brings people together. People-pleasing is a big part of blogging and the blog topics your team decides upon are a critical part of pleasing your audience. It gets old, fast — especially when the same people are always the blog idea people.

Planning 111

Planning Stats Creativity Paid Search Agency 111

BenchmarkONE

NOVEMBER 17, 2020

Your company blog is great for pushing your own content marketing agenda and for providing endless resources to your leads and site visitors. So, let’s dive into the specifics needed to take your blog from an essential component of your small business marketing plan to a reliable, go-to resource for others within your industry.

Resources 94

Resources Peer-to-peer Paid Search Agency Marketing Budget Creation 94

BenchmarkONE

JULY 8, 2020

There are a lot of advantages to having a company blog. But to get to a point where your audience relies on and looks forward to reading your blog content requires taking specific steps and a bullet-proof strategy. Let’s go over the steps needed to turn your blog into an industry publication. . Establish Blog Guidelines.

Guidelines 68

Guidelines Bandwidth High Quality Lead Paid Search Agency 68

ClearVoice

APRIL 25, 2022

The foundation of an effective off-page #SEO plan includes developing earned backlinks and guest blogging. Before diving into links and blogs, let’s first discuss off-page SEO and what it is. While there are many paths to these off-page tactics, two of the most common are link building and guest blogging. Click To Tweet.

Link Building 98

Link Building Ad Building Lead Scoring Lead Ranking 98

DivvyHQ

DECEMBER 5, 2023

If you're not sure what that is, or what the process entails, guest contributor Joanne Camarce from Codeless.io has a killer guide on the DivvyHQ blog today. Have you pruned your website content lately? Much like a tree that can get bogged down with dead branches and leaves, websites need pruning, too.

Content 95

Content Marketing Websites Conversion Process 95

Martech

APRIL 10, 2024

LinkedIn: Eldad Postan-Koren (32K followers) Ali Schwanke Ali is a MarTech contributor and the founder of Simple Strat , a platinum HubSpot Solutions partner. He co-wrote the best-selling book “Inbound Marketing: Get Found Using Google, Social Media and Blogs,” with Brian Halligan, his Hubspot co-founder.

CRM 90

CRM Work Management Marketing Management Marketing Automation Services 90

KoMarketing Associates

DECEMBER 21, 2017

Much like our Secret Santa gift exchange, this list of our favorite articles and blog posts from past year has become an annual end-of-year tradition. In a reflection of our growth as digital marketers and as a team, I’m happy to report that this year’s list features more contributors and articles than any previous year!

Paid Search Agency 204

Paid Search Agency Paid Social Agency Lead Scoring Lead Ranking 204

Adobe Experience Cloud Blog

JUNE 20, 2016

Author: Elaine Ip To blog or not to blog, there is no question. I remember when I started my own blog in 2003, when I was an oversharing, bright-eyed teenager. This blogging phase didn’t last long and ended after I realized that whatever you do on the internet can not only be found on Google, but also by your parents.

B2B Thought Leadership 92

B2B Thought Leadership Advertising Agencies Paid Search Agency Marketo 92

BOP Design

JULY 12, 2023

In this blog post, we explore practical strategies to help keep your project moving forward even when faced with time constraints. Keep the pool of contributors small When it comes to getting feedback from your team , it’s not the more the merrier. So, how do you keep your marketing or web design project moving when time is limited?

B2B Marketing 107

B2B Marketing Planning B2B Deliverability 107

NuSpark Consulting

JULY 7, 2017

But let’s suppose you’re already churning out blogs, e-books, videos and more. How Guest Blogging Extends Your Audience and Boosts Your SEO. There is an answer — guest blogging — writing and publishing content on other organization’s blogs. So guest blogging is all about audience and search engine optimization (SEO).

Ad Building 168

Ad Building Guidelines Domain Marketing Automation Services 168

DivvyHQ

DECEMBER 14, 2023

Check out our latest blog post from guest contributor Ryan Robinson to learn how to plan and prepare client campaigns and content programs in six simple steps. With so much in flux in the marketing world, prepping for 2024 probably has you feeling overwhelmed.

Advertising Agencies 75

Advertising Agencies Paid Search Agency Ad Agencies Planning 75

BenchmarkONE

MAY 4, 2021

Both blogs and podcasts are conversion-driven content methods that are worth your time and effort. On the blogging front, companies who produce blogs see an average of 67% more leads than companies who don’t. Blogging is a mainstay strategy. Benefits of Blogging. That’s where blogging comes in. .

Small Business Marketing 80

Small Business Marketing Paid Content Business Lead Scoring 80

ClearVoice

FEBRUARY 4, 2020

If you haven’t, I’m here to bring you up to speed before passing on Andy’s sage blog content wisdom. Orbit Media’s 2019 Annual Blogging Survey has been my security blanket these past few months, so I decided to see if Andy would be willing to expand upon this research and help us all level-up our blogging content strategy.

Relevance 118

Relevance Ad Frequency Blogger Wikipedia 118

Webbiquity

SEPTEMBER 14, 2021

Countless articles, unscientific LinkedIn polls, and blog posts have speculated about what the future of work will look like: how will in-the-office, hybrid, and remote work be mixed? While six out of 10 individual contributors favor remote work, less than a third of those in executive-level management have a positive view of it.

Work Management 302

Work Management Research Marketing Management Paid Search Agency 302

DivvyHQ

FEBRUARY 28, 2023

Check out our latest blog post from guest contributor Jori Hamilton to learn how to develop a social commerce strategy that works for your business. As e-commerce continues to grow, it's more important than ever to have a solid marketing strategy.

Social Marketing 95

Social Marketing Marketing Strategy Marketing & Strategy Planning 95

Mereo

JANUARY 8, 2021

AUSTIN, TX (JAN 2021) — Mereo LLC, a leading consultancy to Fortune 50 B2B organizations and high-growth mid-enterprise companies, has been awarded the bronze medal for the Top Company Blog category in the Top Sales Awards 2020, selected from hundreds of global participants. EXPLORE THE AWARD-WINNING BLOG. ABOUT MEREO.

Peer-to-peer 50

Peer-to-peer B2B Thought Leadership Enterprise Management Paid Search Agency 50

BenchmarkONE

DECEMBER 3, 2019

Whatever department they work in, job title they have, or area within your company they excel in, tapping into it and using that expertise to fuel your blog content has numerous benefits for your company and the SMEs. . Benefits of Your Internal Team Writing For Your Company Blog . And that’s just one of the perks. .

SME 84

SME Thought Leadership Work Management Marketing Automation Services 84

Marketing Craftmanship

DECEMBER 22, 2015

When pressed to explain why their company has a blog, many CEOs will admit they were either pushed by marketing counsel to create one, or believed they needed a blog because their competitors have them. Unfortunately, a blog is much like a marriage, but without dating in advance of a commitment.

Allocation 100

Allocation Terms and Conditions Paid Search Agency Enterprise Management 100

Webbiquity

MARCH 4, 2019

It’s question that’s been at the center of conferences, workshops, blogs, and MBA courses for decades, and a topic of books and debates for centuries. So instead of becoming a leader, instead of effectively leading and influencing others to get the work done, they shift into a glorified individual contributor role.

B2B Thought Leadership 238

B2B Thought Leadership Thought Leadership Organic Leads Loyalty 238

Martech

APRIL 22, 2024

It doesn’t matter if it’s 5%, 1%, 000.1%,” said Katie Robbert, CEO and co-founder of Trust Insights, and a MarTech contributor. Because the last thing I need is a lawsuit because I just wanted to put an image on my blog,” said Robbert. The company has 248 million images under license, so that “only” could be up to 1.25

Marketing AI 108

Marketing AI Training Tools Copyright 108

Trade Press Services Newsletter

SEPTEMBER 7, 2022

This could mean a journalist quotes you as an expert source in an article or an author of an article or blog uses your company as an example to illustrate their point. Not every publication accepts content from outside contributors, but those that do offer excellent opportunities for PR.

PR 130

PR Thought Leadership Press Lead Scoring 130

DivvyHQ

JANUARY 4, 2022

Despite spending countless hours planning and executing cool content campaigns, ads, blog articles, etc., Check out these 5 reasons your content isn't performing from guest contributor Sophia Harris, Marketing Content Manager at TVG-Medulla. many content marketing teams are not seeing the clicks and conversions they predicted.

Content 128

Content Planning Conversion Spending 128

Marketing Insider Group

AUGUST 18, 2020

Blog on a Regular Basis. Did you know that blogging can impact your SEO ? Believe it or not, blogging isn’t just about creating content for your audience. If your website has stayed the same for years, it’s even more important to pay attention to and regularly update your blog. How can you answer them in a blog post?

Traffic 329

Traffic Organization SEO Tips 329

Marketing Insider Group

DECEMBER 20, 2021

If you’re launching a new blog, your priority might be to find out which topics are most important to your audience. SMART goal: Generate 10 new blog title ideas under each of our 3 primary topic themes, all to be published over the next 6 months. Now, I know what my goal is and exactly how to define whether or not I reached it.

Lead Scoring 343

Lead Scoring Lead Ranking Marketing Analytics Tools Content 343

KoMarketing Associates

SEPTEMBER 11, 2014

As a content marketer, I often times have to switch my brain from news writing (journalism) to blogging, and vice versa. For those that don’t write news or blog posts (or both) on a daily or weekly basis, the fine line that separates these two writing processes can easily become blurred. While I’m not calling blogging the Chuck E.

Blogger 120

Blogger Guidelines Copywriting Buzz 120

Convince & Convert

JUNE 4, 2014

It’s something that comes up again and again: Your business has a blog, and a team of people responsible for the strategy, content creation, execution, and overall success of that blog. The team of people is actually one or two people partially allocated to the blog. They are the creatives behind the blog.

Allocation 158

Allocation Storytelling Barriers Hubspot 158

Trade Press Services

NOVEMBER 13, 2023

As a result, publications that feature content from expert contributors have an edge in connecting with target audiences. This includes articles and blogs in trade publications , industry journals, magazines and blog platforms, but it doesn’t stop there. Be an expert. What does “proven” mean?

Practices 52

Practices B2B Thought Leadership Best Practices Thought Leadership 52

Hubspot

JANUARY 23, 2012

The more you feed your blog, the hungrier it gets. Thrifty bloggers have made use of guest blogging as a way to not only keep the stream of content flowing, but to also increase inbound links, reach a new audience, and strengthen important industry relationships. The success of any blog post lies in the topic. Set Expectations.

Blogger 28

Blogger Guidelines Thought Leadership Lead Scoring 28

DivvyHQ

DECEMBER 20, 2022

Check out our latest blog post by guest contributor Jori Hamilton to learn how to assess the accessibility of your content marketing and make sure you're meeting everyone's needs. As a marketer, it's important to think about everyone in your target audience.

Content Marketing 92

Content Marketing Content Marketing & Strategy Marketing 92

Convince & Convert

JANUARY 8, 2012

Since then, I have worked on over a dozen publications, enjoying the role of editor for newspapers, magazines, newsletters, and corporate blogs over the course of 15 years. Today I am the main editor for SocialFresh.com , a blog that has welcomed 150 contributors over the past three years. Contributor Plan.

Work Management 127

Work Management Marketing Management Tools Guidelines 127

Valasys

JANUARY 9, 2023

Guide To Start a MarTech Blog In 2023. Blogging as a way to create content and reach audiences has been around since the late 1990s. Blogging has become a crucial tool for businesses to connect with their customers and boost online visibility as a result of the growth of digital marketing. Twitter) to promote your blog.

Marketing Automation Services 40

Marketing Automation Services Marketing Management Blogger Customer Satisfaction 40

Martech

AUGUST 29, 2023

million sessions in 2021, per Niche Pursuits) GA blog SimoAhava.com. followers) Blog: SimoAhava.com Brie E Anderson Brie is the founder and owner of Beast Analytics, an analytics solution provider. Simo Ahava Simo is the creator and writer of the incredibly popular (1.3 LinkedIn: Simo Ahava (24.8K followers) X/Twitter: @simoahava ( 24.7K

Marketing Analytics Tools 96

Marketing Analytics Tools Paid Search Agency Advertising Agencies Adwords 96

Digital B2B Marketing

JANUARY 24, 2013

We have all seen the lackluster corporate blog. Corporate blogs are increasingly standard in B2B organizations. Some companies even have an entire suite of blogs. However, for every great corporate blog, there are a dozen corporate blogs that just shouldn’t be. This blog doesn’t develop an audience.

B2B Marketing 100

B2B Marketing Paid Search Agency B2B Press 100

Webbiquity

MARCH 7, 2023

A contractor generally works at the client’s specific direction, for example: write a 900+ word blog post based on this creative brief. The best consultants aren’t simply order-takers, but contributors and collaborators on strategy and tactics, bringing new insights and ideas to the conversation.

Consulting 345

Consulting Marketing AI Paid Search Agency Ad Building 345

ClickDimensions

MARCH 31, 2023

Here are the top 5 problems NFPs encounter and how to overcome them Page Contents Here are the top 5 problems NFPs encounter and how to overcome them Problem 1 – How do I attract more contributors? Problem 1 – How do I attract more contributors? Problem 2 – How can I engage more with my community and get them involved?

SMS 94

SMS Marketing Automation Services Work Management Marketing Management 94

DivvyHQ

DECEMBER 6, 2022

Check out our latest blog post from guest contributor Jenna Bunnell, Senior Manager for Content Marketing at Dialpad, on how to write an engaging script! Are you looking to take your webinars to the next level? From personal anecdotes to light banter, we'll show you what it takes to craft a winning presentation.

Webinar Metrics 82

Webinar Metrics Content Marketing Personalization Content 82