Customer Experience Matrix

FEBRUARY 6, 2013

I’ll get to the 2013 estimate in a bit. Happily, my estimates for the major firms came up with 52% revenue growth for 2013. Bottom line, then: Raab Associates official estimate of B2B marketing automation vendor revenues for 2013 is $750 million. First, I thought I’d explain where the figures come from.

Marketing Automation Services 120

Marketing Automation Services B2B Marketing Marketing Automation Marketing Management 120

KoMarketing Associates

DECEMBER 30, 2013

2013 was a successful year for KoMarketing. The beginning of 2013 saw us performing significant program work for clients in Europe. During the year 2013, we wrote. How Link Building Management Will Change in 2013 & Beyond. And the Nominees for Best 2013 Content Marketing Ideas Are….

Paid Content 120

Paid Content Planning Content Marketing Paid Search Agency 120

Convince & Convert

DECEMBER 19, 2012

As December comes to a close (and the end of the world is looming upon us), we’re thinking about the whirlwind that 2012 has been, and more importantly, what road has been paved for 2013.

Marketing & Strategy 131

Marketing & Strategy Marketing Privacy Acquisitions 131

Marketing Insider Group

JANUARY 10, 2013

20 Best Marketing Conferences 2013. Online Marketing Summit February 11-13 in San Diego, CA and Fall, 2013 in New York, NY. Sirius Decisions 2013 May 8-10 in San Diego, CA. Content Marketing World 2013 Sept 9-12 in Cleveland, OH ( Speaking confirmation is pending ). I can’t wait to meet you # IRL. Photo Source.

Planning 100

Planning Conference Marketing & Strategy B2B Marketing 100

Marketing Insider Group

NOVEMBER 15, 2012

Planning season is well underway and I think it is never to early to look at the B2B Marketing 2012 year in review and start to make some predictions for Marketing and Social Businesses in 2013. And finally, I will make some marketing predictions for 2013. 2013 Marketing Prediction.

Social Marketing 100

Social Marketing Planning Marketing & Strategy Paid Search Agency 100

Marketing Insider Group

DECEMBER 16, 2013

So I looked through the most popular presentations published in the last 12 months and picked the top 25 slideshare presentations of 2013 for business leaders, marketers and growth hackers. The 25 Best Slideshare Presentations of 2013. KPCB Internet Trends 2013 from Kleiner Perkins Caufield & Byers. Content Marketing'

Work Management 100

Work Management Best Practices Marketing Management B2B Marketing 100

Buzz Marketing for Technology

JANUARY 16, 2013

Thanks to smarter marketing, better technology and consumers speaking out, 2013 just might be the year we see a real shift in how close customers and companies can really get. In 2013, expect to see: Testing (Finally) Becomes a Must-Have - Companies big and small have dabbled in this for a decade.

eCommerce 100

eCommerce B2B Marketing Mobile Marketing Ideal Customer Profiles 100

ANNUITAS

NOVEMBER 19, 2013

Blog B2B Marketing cloud computing Dreamforce 2013 Marc Benioff Salesforce1 Sean Penn UCSF Benioff Children’s Hospital' Featuring 1,200 breakout sessions and an expo floor boasting 350 exhibitors; it certainly has become the most expansive software conference in the world.

B2B Marketing 100

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Marketing Insider Group

DECEMBER 23, 2013

10 Top Insights On B2B Marketing From 2013. The 25 Best Slideshare Presentations of 2013. in this article, I looked for the best content of 2013 by brands that was entertaining, emotional and non-promotional. Although I wrote this almost 2 years ago, it is still one of my most popular posts for 2013. They were all videos.

B2B Marketing 100

B2B Marketing B2B Marketing & Strategy Paid Search Agency 100

KoMarketing Associates

JUNE 6, 2013

The conference roadmap is one of those planning initiatives and as I have been reviewing the conference opportunities in the second half of 2013, there is no shortage of impressive events to attend for B2B marketers. This event is being held in multiple locations in the US and Europe throughout 2013. eMetrics Summit Boston 2013.

B2B Marketing 120

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KoMarketing Associates

JANUARY 16, 2013

This year, as I got to thinking about the ways in which we’ll make our B2B content marketing collateral stand apart from the crowd and ultimately drive results for our clients, I turned to the 2013 Academy Award nominations. Do you have ideas about content generation for the year 2013?

Content Marketing 120

Content Marketing Planning Content Marketing & Strategy 120

Webbiquity

NOVEMBER 5, 2013

So without further ado, here are the 2013 #Nifty50 Men! Feel free to celebrate their achievement by dropping them a line on Twitter, and don’t forget to check out the Webbiquity blog for the 2013 #Nifty50 Women ! These wonderful wordsmiths truly enlivened our own content, and we couldn’t be happier to see them make this list.

Twitter 100

Twitter Social Media Social Marketing Blogger 100

Webbiquity

NOVEMBER 5, 2013

So without further ado, here are the 2013 #Nifty50 Men! Feel free to celebrate their achievement by dropping them a line on Twitter, and don’t forget to check out the Webbiquity blog for the 2013 #Nifty50 Women ! These wonderful wordsmiths truly enlivened our own content, and we couldn’t be happier to see them make this list.

Twitter 100

Twitter Social Media Social Marketing Blogger 100

Webbiquity

JULY 1, 2013

Here are a few of the top online marketing trends for the second half of 2013 that may help you grow your sales both online and off faster than you expected. These are just a few of the top online marketing trends for the second half of 2013. Social media will remain important. You can also connect with them on Facebook.

Online Marketing 100

Online Marketing Trends Mobile Marketing Marketing 100

Everything Technology Marketing

JULY 6, 2013

Check out our latest B2B Content Marketing Report 2013 and find out what is going on in the world of content marketing. Here are five of the most interesting content marketing trends we identified: Content marketing is going mainstream and is becoming more sophisticated to help marketers generate more leads and enable thought leadership.

Content Marketing 100

Content Marketing B2B Thought Leadership Content Trends 100

NuSpark Consulting

DECEMBER 30, 2012

It’s that time of year; a time to reflect, assess, and think about what can be optimized for inbound marketing in 2013. . Let’s get more granular, and review some internet marketing 2013 resolutions that you can optimize now: . . Well, that ends a brief checklist for your 2013 inbound marketing resolutions. Let’s grow in 2013.

Paid Content 100

Paid Content Planning B2B Marketing Marketing Analytics Tools 100

Everything Technology Marketing

DECEMBER 15, 2012

Our 40,000+ member B2B technology marketing community on LinkedIn is conducting a lead generation survey to better understand how B2B marketers are adjusting to new challenges around lead gen, and to identify new trends and best practices for 2013. Thank you for participating in the survey!

Lead Generation 100

Lead Generation Customer Surveys Allocation Eloqua 100

Marketing Insider Group

DECEMBER 4, 2012

So read on to hear what I think is in store for marketing in 2013… Content Marketing Matures. In 2013, many more brands will seek to become publishers. What’s Your 2013 Marketing Prediction? So, that’s my list of 2013 predictions and in some cases, wishful thinking. Do you Agree?

Social Marketing 100

Social Marketing Content Marketing Paid Search Agency Marketing & Strategy 100

Webbiquity

DECEMBER 10, 2013

In another study, 35% of marketing professionals worldwide cited content marketing as their leading focus in 2013, followed by social media (25%) and SEO (15%). business enterprises said creating “metrics that demonstrate the value of social media” was their top internal social media objective for 2013. Michael Brenner ).

Content Marketing 100

Content Marketing Planning Statistics B2B Marketing 100

Webbiquity

NOVEMBER 26, 2013

Find the answers to these questions and more here in more than two dozen of the best SEO guides of 2013 so far. ” 2013 Search Engine Ranking Factors by Moz. 3 SEO Tactics We’re Easing Up On in 2013 by The WordStream Blog. Infographic: 2013 SEO Ranking Factors, From SearchMetrics by Search Engine Land.

SEO 100

SEO Resources Best Practices Search Marketing 100

Webbiquity

NOVEMBER 26, 2013

Find the answers to these questions and more here in more than two dozen of the best SEO guides of 2013 so far. ” 2013 Search Engine Ranking Factors by Moz. 3 SEO Tactics We’re Easing Up On in 2013 by The WordStream Blog. Infographic: 2013 SEO Ranking Factors, From SearchMetrics by Search Engine Land.

SEO 100

SEO Resources Best Practices Search Marketing 100

Everything Technology Marketing

FEBRUARY 26, 2013

Finally, the new 2013 B2B Lead Generation Report is available! Download it here: [link] ) The B2B Technology Marketing Community on LinkedIn conducted the 2013 lead generation survey to better understand how B2B marketers are adjusting to new challenges, and to identify new trends and best practices. The results are in.

Enterprise Management 100

Enterprise Management B2B Marketing Lead Generation Marketing Management 100

Biznology

DECEMBER 26, 2012

I hereby take up that tradition, offering up four random prognostications for where B2B digital marketing is headed in 2013. So, while I used to argue that Facebook should be at the bottom of a B2B marketer’s to-do list, I am revising my view for 2013. The focus in 2013 will be clean data. How do I know this?

B2B Marketing 80

B2B Marketing Planning B2B Paid Search Agency 80

Marketing Insider Group

JULY 16, 2013

And please let me know what topics you would be interested in me covering for the rest of 2013? The 20 Best Marketing Conferences of 2013. The post Top B2B Marketing Insider Blogs Of 2013 (So Far) appeared first on B2B Marketing Insider. If you missed any of these posts, check them out. I am listing them in no particular order.

B2B Marketing 100

B2B Marketing B2B B2B Sales Marketing & Strategy 100

B2B Marketing Traction

NOVEMBER 28, 2012

A recent study by MarketingProfs and the Content Marketing Institute shows that over half (54%) of B2B marketers plan to spend more on content marketing in 2013 than in previous years. The study is the 2013 B2B Content Marketing Benchmarks, Budgets and Trends – North America.

B2B Marketing 100

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Biznology

DECEMBER 28, 2012

This will be the only 2013 prediction or whatever you want to call it kind of post. In 2013, let’s pledge to do the following. Please check in in 12 months to see what I am writing about at the end of 2013 if the Lord allows me the time. That’s my basic thoughts for success for 2013. Photo credit: Wikipedia.

Internet Marketing 80

Internet Marketing Planning Marketing Social Marketing 80

KoMarketing Associates

OCTOBER 28, 2013

Two weeks ago I headed to Chicago for DMA 2013. My goal was to catch a few sessions, network with other B2B marketers, and learn about some of the new marketing technologies being showcased.

B2B Marketing 120

B2B Marketing B2B Paid Search Agency B2B Thought Leadership 120

ViewPoint

JULY 25, 2013

6 Marketing Trends to Watch in 2013: New Research. Anthony Iannarino, founder of the popular blog The Sales Blog , shares his knowledge on how to create and maintain a successful blog that will drive traffic to your site and generate more leads. Learn why Anothony says his blog is "an outstanding ROI." Via OpenView Labs.

B2B Marketing 120

B2B Marketing B2B Marketing & Strategy Top of Funnel 120

Convince & Convert

DECEMBER 20, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Lessons from 2013: The Big Bang of Social. The Social Pros boiled down 2013 in social media into 5 general trends. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Listen Now. The RSS feed is: [link].

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Social Media Media Skype Social Marketing 127

Webbiquity

DECEMBER 16, 2013

2: 30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014). #3: 3: 18 of the Best Content Marketing Strategy Guides of 2013. #4: This was post #5 of Content Marketing Week on Webbiquity. #1: 1: Content Marketing Week Starts Tomorrow! #2: 4: 7 Helpful Copywriting Guides and Tips For Content Marketers.

Content Marketing 100

Content Marketing Planning Marketing Budget Content 100

Crimson Marketing

FEBRUARY 5, 2013

With 2013 well underway, are you staying ontrack with your online presence? . We recently ran across this good reminder list from Marketing Profs of do’s and don’ts for your online marketing activities. Here are just a few: Don’t: Substitute a social media page for a website. Do: Get a professional website.

Mobile Marketing 100

Mobile Marketing Social Media Banners Social Marketing 100

B2B Marketing Traction

OCTOBER 18, 2012

Do you plan to outsource marketing in 2013? Measuring results should probably be done by a neutral 3rd party or by internal staff, to make sure that no vendor skews results to elevate their performance. Or, will you be hiring full-time marketing staff? Please comment below.

Planning 100

Planning Marketing Management Marketing & Strategy Paid Search Agency 100

Writing on the Web

JANUARY 9, 2013

No goals for 2013. Here’s an excerpt from Peter Bregman’s blog Consider Not Setting Goals for 2013 on HBR: It’s not that goals, by their nature, are bad. I’m not setting any marketing goals this year. Goals are bad. I am not kidding, and there’s research to prove it.

Marketing 100

Marketing Content Marketing Social Marketing Content 100

The Forward Observer

APRIL 24, 2013

For the 2013 State of Inbound Marketing Report, HubSpot surveyed over 3,300 marketers from 128 countries. 48% of marketers will increase inbound spending in 2013 - the third year in a row inbound budgets have grown substantially. The report confirms the wild west nature of the current marketing world.

Inbound Marketing 100

Inbound Marketing Hubspot Marketing Report Paid Search Agency 100

KoMarketing Associates

MARCH 15, 2013

Be sure to go check out my SMX West 2013 coverage page featuring live blogs, session presentations and tools. It gives your company a larger appearance, it targets only people who have shown an interest in your business, and it offers some serious segmentation capabilities. That was a long post and I hope these takeaways from SMX are helpful.

Tools 120

Tools Tips Search Marketing B2B Marketing 120

Adobe Experience Cloud Blog

NOVEMBER 22, 2013

Author: Rick Siegfried Dreamforce 2013 has ended! Sights of Dreamforce 2013 from Marketo. The Sights of Dreamforce 2013 was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. It has been an exciting and crazy week for everyone. Salesforce.com'

Salesforce.com 48

Salesforce.com Marketo Thought Leadership Practices 48

Biznology

DECEMBER 7, 2012

As you plan your digital media marketing strategy for 2013, you might want to consider some of these usage statistics. Think you’ve got a final digital marketing plan and budget for 2013? For any business targeting Generation X women, Pinterest should be a core component of your social strategy in 2013. Mobile Apps.

Planning 80

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