Marketing Insider Group

JULY 16, 2013

And please let me know what topics you would be interested in me covering for the rest of 2013? But for some sales folks, social selling sounds like kid’s play. In this post, I define social selling and offer some quick and very high-level ideas on how to build a business through social networking and personal brand-building.

B2B Marketing 100

B2B Marketing B2B Lead Scoring Lead Ranking 100

Webbiquity

DECEMBER 16, 2013

social media including blogs at 79%, case studies 55%, mobile content 11%); the most popular social networks for sharing content; content marketing budget plans; and most helpfully, how budget allocatiions vary by company size. 2: 30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014). #3:

Marketing Budget 100

Marketing Budget Marketing Budget Creation Content Marketing Planning 100

Biznology

DECEMBER 28, 2012

This will be the only 2013 prediction or whatever you want to call it kind of post. In 2013, let’s pledge to do the following. Please check in in 12 months to see what I am writing about at the end of 2013 if the Lord allows me the time. Know that social is necessary but it is JUST A CHANNEL! Here we go.

Internet Marketing 80

Internet Marketing Planning Skype Wikipedia 80

Biznology

DECEMBER 7, 2012

Two new reports on the state of social media and the internet from Nielsen and Mary Meeker should be required reading for digital marketers. As you plan your digital media marketing strategy for 2013, you might want to consider some of these usage statistics. Think you’ve got a final digital marketing plan and budget for 2013?

Planning 80

Planning Social Media Marketing Plans Advertising Agencies 80

Contently

SEPTEMBER 24, 2021

The News Feed made Facebook an actual social network. In turn, the News Feed became synonymous with social media. Myspace—still then the world’s largest social network—hastily launched a feed in November 2007 to keep up with Facebook. The Second Era of Social: Stories. Narrator: They would not.)

Social Networks 208

Social Networks Social Media Verticals Facebook 208

Adobe Experience Cloud Blog

DECEMBER 19, 2013

2013 was a huge year in the tech world. Take our 2013 Tech World History pop quiz, share it on your social networks, and challenge your friends/co-workers/pets to beat your score! Take our 2013 Tech World History pop quiz, share it on your social networks, and challenge your friends/co-workers/pets to beat your score!

Startups 48

Startups Thought Leadership Marketo Social Networks 48

KoMarketing Associates

MAY 21, 2013

Social media has become a huge component of search as Bing delves further into Facebook integration and Google continues pushing Google+. On top of that, users are spending huge amounts of time on social networks, presenting another opportunity for your business to be found.

Marketing Websites 120

Marketing Websites Sales Qualified Leads Ideal Customer Profiles Search Engine Marketing 120

SnapApp

OCTOBER 1, 2013

Last month’s ExactTarget Connections 2013 conference in Indianapolis knocked it out of the park. We’re already seeing increased coordination between Marketing Managers and Email Managers and social media teams who are using social networks to increase participation in digital campaigns.

Salesforce.com 48

Salesforce.com Mobile Advertising Mobile Marketing Conference 48

Webbiquity

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Now here are three ideas the social network’s CMO and her marketing team may want to contemplate. Twitter is arguably the most flexible and capable social network for B2B marketers.

Paid Search Agency 216

Paid Search Agency Twitter Trade Show Social Networks 216

KoMarketing Associates

JUNE 18, 2013

.” Each speaker offered some good tactics around community building, social targeting, content creation, and even some local strategies. My presentation primarily focused on using social for link building, utilizing tools like Citation Labs and Rapportive , along with social networks including Twitter and Google+.

Link Building 120

Link Building SERP Ideal Customer Profiles Conference 120

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Webbiquity

SEPTEMBER 2, 2014

In honor of Labor Day, here’s a summary of the 10 most-viewed posts on Webbiquity since the summer-ending holiday weekend of 2013. Reviews of nine tools at various price levels that are among the most popular and capable traditional PR and social media monitoring tools. What are the Best Social Networks for B2B Marketing?

Stats 100

Stats eCommerce Social Networks Statistics 100

Savanta

APRIL 15, 2014

It seems that social media, in B2B at least, is a two horse race. In 2013 Twitter had the lead by a nose. Back then 85% of B2B marketers using social media to promote their business, used Twitter to do so. In 2013 just 36% of B2B marketers used Google+, but in 2014 this has doubled to 61%. It’s Google+.

Social Media 120

Social Media Media B2B Fulfillment 120

Brandwatch Marketing

JULY 4, 2022

in 2013 to 32.3% Quintly is a dashboard tool that covers several social networks. Brands have to be active across multiple sites, and indeed 91% of brands use two or more social media channels. If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you.

Analytics 95

Analytics Tools Best Practices Tagging 95

Zoominfo

OCTOBER 20, 2021

This debate picked up steam in 2013 when recruiting expert John Sullivan declared candidate sourcing a dying practice. Social media sourcing Social media platforms have transformed the way recruiters find candidates. Check out these statistics ( source ): 4 million job seekers have used social networks to find a job.

Social Networks 100

Social Networks Case Studies Keywords Social Media 100

Zoominfo

APRIL 21, 2019

This debate picked up steam in 2013 when recruiting expert John Sullivan declared sourcing a dying practice. Check out these statistics ( source ): 4 million job seekers have used social networks to find a job. 73% of companies successfully hired a candidate with social media. 2. Prioritize social sourcing.

Zoominfo 162

Zoominfo Social Networks Case Studies Keywords 162

illumin

SEPTEMBER 25, 2023

While several chat platforms launched and grew in popularity in this time (ICQ, MSN Messenger, Jabber, etc) they focused solely on chat and not the social media aspects of those that followed. In 1997, sites dedicated solely to social networking launched – Six Degrees and Bolt.

Social Media 52

Social Media Social Marketing Media Paid Social Agency 52

Brandwatch Marketing

JANUARY 7, 2019

The network was bought by Facebook on 9 April 2012, for $1 billion. Instagram introduced advertising for select brands in October 2013 , but didn’t open up advertising for all until September 2015. 32% of US teens list Instagram as their most important social network, more than any other social network.

Statistics 111

Statistics Mobile Advertising Stats Social Networks 111

Convince & Convert

JANUARY 6, 2013

There is an almost infinite variety of minor circumstances that can occupy your attention and create frustration for social media and content marketing professionals. So much has been written about the mechanics of social media marketing in the past year, that I fear we’re losing sight of the horizon.

Social Media 151

Social Media Media Social Marketing Content Marketing 151

Convince & Convert

MARCH 22, 2016

In the 2013 Infinite Dial study, 15% of Americans said they used Twitter. Snapchat is the country’s second-favorite social network. Ranked by which social network they use most often, Snapchat is now in second position across the entire United States, with 8% of Americans citing Snapchat as the place they visit most.

Statistics 113

Statistics First-Mover Advantage Social Networks Social Media 113

KoMarketing Associates

DECEMBER 9, 2013

Moz’s 2013 Search Engine Ranking Factors. In the 2013 survey, Moz interviewed more than 120 search marketers who offered their opinions on more than 80 ranking factors. In the 2013 survey, Moz interviewed more than 120 search marketers who offered their opinions on more than 80 ranking factors. View the full report.

Marketing Report 120

Marketing Report B2B Marketing Research Advertising Agencies 120

Hubspot

JUNE 25, 2013

Discovery Channel put out a commercial to promote 2013''s Shark Week, also known as the best week of television and the week I''ll be conveniently "working from home." Sounds like my kind of social networking. The New York Times published a piece around the ongoing debate about the impact of social networking on our society.

Social Networks 28

Social Networks Television marketing Network Marketing Internet Marketing 28

Convince & Convert

DECEMBER 26, 2016

In the 2013 Infinite Dial study, 15% of Americans said they used Twitter. Snapchat Is the Number-Two Social Network in the U.S. Ranked by which social network they use most often, Snapchat is now in second position across the entire United States, with 8% of Americans citing Snapchat as the place they visit most.

First-Mover Advantage 130

First-Mover Advantage Statistics Social Media Social Networks 130

Webbiquity

JUNE 11, 2013

Editor’s note: a version of this post originally appeared on ChamberofCommerce.com in January 2013. Social Media Marketing Web Presence Optimization owned earned paid media relevant content social bookmarking sites social networks traditional search engines WPO'

Allocation 100

Allocation Optimization Peer-to-peer Social Networks 100

Hubspot

DECEMBER 11, 2013

Can you believe 2013 is almost over? That''s why it''s important to not only analyze your own marketing data, but to understand what occurred in the marketing industry in 2013 as a whole. One aspect of marketing (and my personal favorite topic) that saw tremendous strides for marketers was social media.

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

Buzz Marketing for Technology

OCTOBER 18, 2013

retail m-commerce sales are predicted to reach nearly $39 billion in 2013, up 56.5 Once considered to be a new “fad,” social media is now an integral part of consumers’ daily lives. It’s especially interesting to see that 71 percent of online adults are accessing social networking sites at least monthly. Overall, U.S.

Personalization 100

Personalization Forrester eCommerce Ideal Customer Profiles 100

Webbiquity

APRIL 16, 2014

How large is the mobile share of social network traffic? The Social Media Hat ). million in 2013; and that figure is projected to quadruple to $31.1 And mobile payments aren’t just for buying lattes—three-quarters of B2B vendors say they plan to offer mobile commerce by the end of 2014. ” ( Fast Company ).

Mobile Marketing 100

Mobile Marketing Statistics Mobile Advertising Planning 100

Hubspot

MARCH 26, 2015

Why: Twitter has a low conversion rate in comparison to other social networks (0.22%), but yields a decent AOV rounding out at $70. What: Instagram posts, videos, hashtags and ads (the first ever ran in 2013 by Michael Kors, and recently the platform just announced clickable carousels for retailers). use the platform.

Social Networks 28

Social Networks eCommerce Conversion Rate Click Rate 28

Marketing Insider Group

OCTOBER 9, 2013

Massive changes brought on by the internet, social media and mobile technologies are transforming business models faster than our ability to keep up. By the end of 2013, there will be more mobile-connected devices than there are people on earth. Facebook has more than 1 Billion network users. Click to Tweet. Click to Tweet.

Enterprise Management 100

Enterprise Management Business Work Management Click Rate 100

Biznology

JANUARY 13, 2016

In this free 30-minute Biznology® webinar, you’ll learn: How to fine-tune messages for each of the major social networks. Paul Gillin is one of our Biznology authors, and a writer, speaker and online marketing consultant specializing in B2B social media. He was a monthly columnist for BtoB magazine for seven years.

Social Media 80

Social Media Media BtoB Webinar Metrics 80

Hubspot

JANUARY 2, 2013

So without further ado, here are five resolutions that will help your organization through another, even more successful year of fundraising in 2013. If you need help starting 2013 on the right note with these action items, download these 35 free email templates to get started. Good luck! 1) "I will send one email per month.".

Allocation 28

Allocation Marketing & Strategy Facebook Template 28

Digital B2B Marketing

NOVEMBER 21, 2013

— Mike Volpe (@mvolpe) November 7, 2013. While this example is, thankfully, easy to spot in reporting, after implementing the solution outlined below I found traffic from Twitter reported with a wide variety of labels, some of which originally appeared in Google Analytics to be emails or even different social networks!

Twitter 100

Twitter Marketing Analytics Tools Social Networks Social Media 100

Scoop.it

JULY 21, 2020

Here’s why: US-based data revealed that desktop media consumption slightly lowered from 2013 to 2019 (144 and 128 minutes respectively). Mobile curation is even more important when you consider the amount of time people spend specifically on social networks when they’re on the go.

Curation 66

Curation Content Mobile Marketing Social Networks 66

Webbiquity

JUNE 16, 2015

While most content sharing efforts by marketers are focused on the “big four” social networks, most (72%) content sharing done by buyers is on “dark social”–primarily email and apps. • However – only 28% of content sharing happens through the big social networks. And use video.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Convince & Convert

JANUARY 2, 2014

We often share our blog posts multiple times on social networks, for a few difference reasons. A/B Test on Social Networks. — Buffer (@buffer) November 25, 2013. Here're 6 more counterintuitive Social Media facts [link] pic.twitter.com/aPbIbrKqkD. — Share Content More Than Once.

Social Media 168

Social Media Social Marketing Content Marketing Media 168

Marketing Insider Group

MAY 7, 2013

I even predicted that social, content and personal branding would drive the future of business in 2013. What is Social Selling? To me, social selling is simply the process of helping social buyers become customers. Social + Content = Personal Branding Success.

Personalization 100

Personalization RSS Social Networks Network Marketing 100

Brandwatch Marketing

FEBRUARY 15, 2019

in 2013 to 32.3% Quintly is a dashboard tool that covers several social networks. Brands have to be active across multiple sites, and indeed 91% of brands use two or more social media channels. If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you.

Analytics 85

Analytics Tools Best Practices Tagging 85