Salesforce reportedly close to deal for Informatica
Martech
APRIL 15, 2024
Salesforce is in advanced talks to buy Informatica, according to published reports. The deal would add to Salesforce’s cornucopia of abilities, arming it with powerful data managing tools and more AI technology. If the Informatica deal goes through, it would be the 75th business purchased by Salesforce. Why we care.
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