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Exploring CTR Benchmarks in Email Marketing

SendX

Is your email click-through rate (CTR) as good as it should be? Establishing solid CTR benchmarks can help you determine whether your email campaigns are driving the engagement that you want.

CTR 312
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Exploring Email Bounce Rate Benchmarks in Marketing

SendX

The email bounce rate remains a perpetual concern for professionals in the marketing domain. Unlike other metrics, gauging email deliverability poses a slightly intricate challenge, making it tough to assess the effectiveness of campaigns.

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Exploring Email Open Rate Benchmarks in Marketing

SendX

Email campaigns are a cornerstone of successful outreach in the ever-changing world of online marketing. These strategies hinge on a company’s ability to understand and use analytics to their advantage.

Open Rate 195
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Machine Learning Explored and Explained

US Data Corporation

The post Machine Learning Explored and Explained appeared first on US Data Corporation. Marketing, with its reliance on understanding and influencing consumer behavior, has been particularly impacted by machine learning, allowing marketers to create more personalized, efficient, and impactful marketing campaigns.

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Let's Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

This exclusive webinar with industry authorities Akeel Jabber and Bruce McMeekin will explore the dynamic duo of direct mail marketing and digital marketing, and teach you how to get started with blending these approaches into an effective and impactful marketing strategy! where should you start?

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Signs It’s Time to Explore New Markets with Your Marketing

Benchmark Email

While exploring new markets presents immense opportunities, timing this expansion is crucial to maximize success and minimize risks. Market expansion is a strategic growth avenue many businesses consider in their quest for increased profitability and market share.

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85% of Marketers Now Interested in Exploring New Marketing Channels

KoMarketing Associates

RRD recently published the results of a survey conducted among 500 marketing decision makers, and statistics indicated that the majority (85%) are now interested in exploring new, innovative marketing channels. This is opposed to just staying with their existing channels with high returns.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Explore the keys to increasing your measurable results, and leave this webinar with a competitive advantage that lets you easily boost your engagement and response rates! Join Neal Boornazian and Nancy Harhut in this exclusive session to discover several proven, actionable strategies to leverage behavioral science in your direct mail today!

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Changes in Consumer Habits: Looking Back Over the Last 12 Months of Retail

This large-scale North American survey explores changes in expectations over the last year. You’ll learn: What consumers expect. How habits are solidifying. Where to focus to drive the greatest impact. Special features on grocery and convenience stores!

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7 Trends in ESG: What PR Pros Need to Know in 2023

This new ebook from 3BL Media explores seven trends in detail and unpacks what they mean for communicators. New challenges are coming into focus, driven by the increasing attention to corporate sustainability and environmental, social, and governance (ESG) programs, and the evolving state of ESG reporting regulations.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Explore the ZoomInfo Playbook to find activities that align with your goals, set up your workflows, and add them to your GTM motions. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. Get ready to unlock your team’s full potential with ZoomInfo Plays today.

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Supercharge Your ESG Content This Libra Season

In the latest edition of Navigating ESG Comms Through the Cosmos - Libra Edition , we use Climate Week outcomes to explore how brands can communicate progress credibly. Are we truly moving the needle or are we stuck in a cycle of empty statements and a flood of reports and guidelines?

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How to Overcome the Pain Points of Your CRM

Leveraging leading industry research from industry analysts, this eBook explores how your sales team can gain back valuable time with the following: Conquering the most difficult pain points in your CRM. However, as a company, sales stack, and database grow, it becomes difficult to uphold structure and governance to keep a CRM up-to-date.

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8 Ways to Create More Effective Lead Generation Programs

Explore key areas you should focus on with your content syndication strategy in order to help you get the attention of your target audience and build trust.

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What Questions Are Brands Asking About Their ESG Initiatives Ahead of 2024?

While companies reconsider their 2024 environmental sustainability strategies, there is another aspect of ESG that deserves exploring, the social sector.