Webbiquity

MAY 18, 2010

Learn more about creating custom reports in Google Analytics, improving site conversion rates, interesting tools that extend the capabilities of Analytics and more here in some of the best articles and blog posts on web analytics from the past year. Google Analytics 101, Part 1 by Search Engine Watch. by ECommerce Guide.

Analytics 100

Analytics Tools Best Practices Adwords 100

Webbiquity

OCTOBER 20, 2010

One of the key characteristics I (and many other Twitter users) use when determining whether I should follow someone back on Twitter is the level of interaction in their tweet stream. It generates more retweets for you. Post on Google Buzz. Do they ask questions? Answer them? Share this on Bebo. Share this on del.icio.us.

Twitter 100

Twitter Broadcasting Digg Social Media 100

Customer Experience Matrix

JUNE 2, 2009

Treehouse Interactive just introduced a “talk it up” feature that embeds “share this” buttons in Treehouse-generated Web pages and emails. InsideView is already integrated with major CRM vendors and with the Marketbright demand generation system. They provide three basic functions: - send messages via social media.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Marketing Management 120

Webbiquity

JANUARY 12, 2010

If SEO is about getting your website onto page one of Google, WPO is about owning that page. For example, Jill Konrath is webbiqitous for the phrase “selling to big companies,&# holding all 10 spots on the front page of Google for that phrase. Share this on del.icio.us. Post this on Diigo. Share this on Reddit. Tweet This!

Enterprise Management 100

Enterprise Management PR Social Networks SEM 100

Webbiquity

JULY 25, 2011

Also, keep in mind that search is no longer just Google. Social media, online PR and user-generated content sites open up a new world of places to be “found.&#. Individuals can expand their online presence through sites like VisualCV , their Google profile, Naymz , Netlog , Retaggr and BusinessCard2.

Optimization 100

Optimization Microsite Digg Work Management 100

Webbiquity

JULY 25, 2011

Also, keep in mind that search is no longer just Google. Social media, online PR and user-generated content sites open up a new world of places to be “found.&#. Individuals can expand their online presence through sites like VisualCV , their Google profile, Naymz , Netlog , Retaggr and BusinessCard2.

Optimization 100

Optimization Microsite Digg Ideal Customer Profiles 100

Webbiquity

MARCH 9, 2010

You’ve seen the eye-popping statistics: Facebook now has more than 350 million active users. TechCrunch predicts that “by this summer (2010) well over half of all Internet users will likely visit Facebook each month.&# It’s now the second most-visited site on the web , behind only Google. Post this on Diigo.

Facebook 100

Facebook B2B Marketing Effectiveness B2B 100

Convert

NOVEMBER 13, 2023

Growing a successful product means constantly adapting to your users’ needs. So, product managers, growth marketers, developers, founders, or anyone looking to enhance user experience and boost product adoption and retention, hang on to this. A data-driven approach is crucial for understanding users and making informed improvements.

Product 52

Product Lead Ranking A/B testing Sample 52

Webbiquity

OCTOBER 13, 2010

Your PR team was aware of most of these as it often had a hand in generating those placements. A simple tool like Google Alerts would pick up most stray citations. If Google Alerts had been developed with a focus on social media, this would be it. Post on Google Buzz. blogs, microblogging sites, social networks, etc.).

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Writing on the Web

APRIL 4, 2011

Microsites are also powerful lead generation tools. The microsite allows you to create a tightly-focused message and user experience, which engages customers and keeps them coming back. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Blog this on Blogger. Share this on del.icio.us.

Paper 100

Paper Marketing Automation Services Marketing Management Microsite 100

Buzz Marketing for Technology

APRIL 6, 2010

Element #1 – Advertising – like most lead nurturing platforms today they allow tracking of your ad spend online – specifically spend on Google AdWords and the conversions from online banners (CPC and CPM spend). to learn more see my blog post on generating a buyer persona with Facebook ). Tweet This! Share this on Facebook.

Lead Nurturing 100

Lead Nurturing Facebook Market2Lead Leads 100

B2B Marketing Savvy

JULY 27, 2009

Google Alerts = A PR Clipping Service (set up keyword parameters and Google will ping you with once a day summaries). Facebook Profile = Social Reunion (the personal side of Facebook and the traditional audience of users. Digg = Cocktail Party (What’s the latest topic, hottest new trends).

Social Media 40

Social Media Digg Media PR 40

B2B Marketing Savvy

JULY 26, 2009

Google Alerts = A PR Clipping Service (set up keyword parameters and Google will ping you with once a day summaries). Facebook Profile = Social Reunion (the personal side of Facebook and the traditional audience of users. Digg = Cocktail Party (What’s the latest topic, hottest new trends).

Social Media 40

Social Media Digg PR Media 40

Webbiquity

FEBRUARY 23, 2010

How do blogging and other “real time&# activities like social media posting affect Google search results? He looks at the headlines of some of the top posts on Google’s corporate blog (one of the most successful in existence) and reviews each to see how its subject matter might be applied to other blogs. Post this on Diigo.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Convince & Convert

MARCH 4, 2016

So long as your goal is to provide value to your audience rather than generate linkbait, infographics are still highly effective as a content marketing tool. If you can’t, check out Google Trends , and learn about what topics are receiving the most search inquiries right now. Ensure your landing page is as user-friendly as possible.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Biznology

OCTOBER 11, 2010

awareness, much was said about the new —now old—Web being all about participation: in the age of User-Generated Content , everybody and their mother became a publisher, leveling the playing field. This is my final post on the skewed Web. In the early days of Web 2.0 Online content creators are well-served today.

Curation 80

Curation Web 2.0 Digg Barriers 80

LeadSquared

MAY 2, 2013

Google Places : This local listing from Google will help you go places, literally! When someone makes a search using Google, Google Places ranks much higher in the search, than the rest. A small map locates the search according to the keywords users have punched in. It functions on the same lines as Google Places.

Startups 52

Startups Marketing Websites Curation Ideal Customer Profiles 52

LeadSquared

MAY 9, 2013

Heads up for all you advanced users; this post is meant for WordPress newbies. Analytics Plugins Google Analytics , JetPack 5. A good SEO plugin would help you adopt better SEO practices in the whole blog setup, and thus, rank better in Google and other search engines. Our Recommendation: Google Analytics option in Yoast.

Digg 52

Digg Marketing Analytics Tools SEO Lead Scoring 52

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. How To Use Linkedin To Generate Business by Search Engine Land. Post on Google Buzz.

Linkedin 100

Linkedin Tactics Tips Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

User Satisfaction. In the seven years since Shell E&P began its KM effort, the number of enthusiastic users has grown exponentially. Comments Digg This. Six Techniques to Get More from the Web than Google Will Tell You. Find out why a new study picks Googles Messaging Security over competitors. Enterprise.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

LeadSquared

OCTOBER 24, 2013

Can Google’s Hummingbird detect natural patterns in search data and store them? Let me rephrase this question for our readers: “Does Google Hummingbird understand the intent of the person asking the question and then provide results?” To this question, I will say, YES, Google does reads minds. Question 1.

Paid Content 52

Paid Content FAQ Webinar Metrics SEO 52

Buzz Marketing for Technology

JULY 7, 2008

Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. General Community Discussion. Generations. Book Reviews.

Social Media 100

Social Media Communities Wiki Work Management 100

SnapApp

SEPTEMBER 12, 2011

Our business was centered on building great interactive content, driving traffic to that content, and generating advertising revenue from that traffic. SnapApp's built-in sharing functionality gives your user a personalized, first-person piece of content to share, which is like giving them a miniature blog post that they wrote.

Viral Marketing 48

Viral Marketing Clickthrough Word of Mouth Planning 48

Hubspot

JUNE 23, 2010

is a free URL shortening service that provides statistics for the links users share online. Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. Users can share and watch videos from a variety of online videos sources for free.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

DECEMBER 30, 2011

Just this year we witnessed the debut of Google+ and the introduction of Facebook Timeline. AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. On the web today, things change fast.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

OCTOBER 29, 2010

On the contrary, a lot of these companies have found social media to be extremely useful in generating leads, performing market research and establishing themselves as thought leaders. Another 49% said they used social networks to generate leads, 46% for customer feedback, 35% for advertising and 29% for market research.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Hubspot

JANUARY 2, 2013

Things got a whole heck of a lot more complicated a little over a year ago, when Google introduced SSL encryption. It means Google started encrypting keyword data for anyone conducting a Google search while logged in to Google. We can still see all of that information. What does that mean? 2) Referrals. 5) Paid Search.

Traffic 28

Traffic Marketing Websites Work Management PPC 28

Hubspot

OCTOBER 5, 2017

The end goal is to move prospects through the sales funnel until they eventually convert into revenue-generating customers. Kyle uses Digg to subscribe to company’s blogs that he thinks would make for good prospects. HubSpot’s free CRM allows users to keep track of sales activity and source new prospects. Google Alerts.

Budget Programs 99

Budget Programs Top of Funnel Tools Work Management 99

Online Marketing Institute

MARCH 13, 2011

By this I mean that your team needs to have complete visibility into all marketing efforts and results, as well as the ability to launch sales generated marketing campaigns. You will be looking at about $2000/year for an unlimited number of users. This is easier said than done. This is like drinking from a fire hose. long story shot.

Startups 40

Startups Leadlander Jigsaw Tools 40

Buzz Marketing for Technology

JUNE 27, 2008

The reasons, said the manager of the project, are generational, educational, cultural, linguistic, and psychological. As expected, students were the highest users but we were surprised by the enthusiasm of many older doctors. Google, YouTube, MySpace, Facebook are all incredibly young organisations. For many people itâ??

Web 2.0 100

Web 2.0 Personalization Terms and Conditions RSS 100

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Within 24 hours, the company had generated fifteen new customer references and were able to immediately turn this information into media coverage. Just keep it relevant to your industry and safe-for-work.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Buzz Marketing for Technology

JUNE 27, 2008

Social Search at LinkedIn Beats Google. I just found a more useful way to search than Google. It only works for a defined use case, but, in a search market that is 85% going on 90% Google-dominated, this can still be significant. The site that provides a better search experience than Google? 12 Comments. Conclusion.

Linkedin 100

Linkedin Google Enterprise Management Work Management 100

WebMarketCentral

AUGUST 17, 2009

How can you generate more clicks even when your site isn't in one of the top three spots in search results? StumbleUpon and Digg) is "spiky" and doesn't convert well, but supports SEO through the links generated. What common mistakes should you avoid when optimizing a site for search? Social traffic (e.g.

SEO 20

SEO Best Practices Adwords Copywriting 20

Online Marketing Institute

JULY 31, 2009

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) Among other stuff.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Convince & Convert

SEPTEMBER 18, 2011

It’s a critical data point, and is generally easy to derive through Google Analytics, YouTube insights, or similar. Here we’re measuring how successful your content is in getting consumers to share it with others, as determined by tweets, likes, Linkedin shares, Google + shares, Diggs, and the like.

Lead Scoring 155

Lead Scoring Lead Ranking Digg Marketing Analytics Tools 155

Convert

MAY 23, 2023

It involves creating and deploying different versions of a website or a specific feature and measuring their impact on user behavior and business metrics. Analyzing the results of these tests produces insights for data-driven decisions, web optimization, enhanced user experiences, increased conversions, and achieving business goals.

Multivariate analysis 52

Multivariate analysis Enterprise Management Work Management Marketing Management 52