Content Marketing Editorial and Writing Services: What to Look For

Marketing Insider Group

Good content writing is critical for the success of your content marketing strategy. 59 percent of web browsers say they would avoid doing business with an organization that publishes content with spelling or […]. Content Marketing

Back to Basics: Writing Effective CTAs

Act-On

A call-to-action (CTA) is a critical component of marketing content. Content Marketing b2b content marketing call to action calls to action content marketing lessons content marketing strategy content writing CTA

Five Tips to Help You Write Outstanding Content For Your Blog

Webbiquity

Content is king, and blogs often make the best castles. Unfortunately, many people struggle to consistently write the type of high-quality content that attracts and holds readers, and stands out in search. Organize Your Content. Write A Catchy Title.

What Separates Good Writing From Bad Writing?

Contently

” Grant’s words reminded me of the time I discovered, to my horror, that I write at an 8th grade reading level. Turns out the most popular authors tend to write at a lower reading level than the typical person in her or his field. appeared first on The Content Strategist.

Back to Basics: How to Write Effective Headlines

Act-On

In any article or blog post or other piece of marketing content, headlines are very likely the first thing people see, next to the images. Your heading (headline, title) is the single most important thing you write on the Web,” says Gerry McGovern in his book Killer Web Content.

Mobile Myth Busting: How to Write Great Content for Mobile

ScribbleLive

It means thinking about how the vertical screen changes the way we write and structure content. Below we debunk 3 myths that mislead content marketers when writing for mobile so you create better content, regardless of the screen size.

Mobile 194

The 24 Best Online Writing Tools and Apps

Webbiquity

The top challenge identified by marketers in the recent B2B Marketing Trends study was “producing better content.” And though video and other video content forms are growing in importance, text remains the dominant for of content for marketing and sales.

How to Write SEO-Friendly Content for Inbound Success

Act-On

You’ve been tasked with writing a new page for your company’s website. Whatever it is, it needs to be SEO-friendly content for Google and the other search engines. The key is to never forget that what you’re writing is meant to be read by real people. With such statistics, it’s clear that you should strive to optimize your content on every page of your website, from product pages to landing pages to your blog.

1,097 Words to Change Your Mind About Content Writing

Marketing Insider Group

Content marketing rocks today. Content writing rocks, too. Content marketers have their glory days now. However, only a few clients understand that content marketing doesn’t equal content writing.

Words 168

12 Lessons I’ve Learned from Writing 1,000 Blog Posts

Webbiquity

I’m not sure I craft “perfect” blog posts even after writing 1,000 of them—but I’ve certainly learned a few things. Here are a dozen things I’ve learned and observations I’ve drawn from writing 1,000 blog posts. Writing well is hard work.

Why You Should Write Quality Blog Content

Writing on the Web

While that may sound obvious – (“Of course, why would I write something ho-hum boring?”) Not everyone agrees on what quality content is. Quality content scores high with readers, your target clients, and with search engines. What is quality content?

Great Blog Content:2 Reasons for Writing Stories

Writing on the Web

Are you writing stories with feeling on your business blog? As I mentioned in my last post , great blog content appeals to people who are both thinkers and feelers. So, how do you remain professional, and still write with emotion ? Emotional Writing.

Five Tips to Help You Write Outstanding Content For Your Blog

Type A Communications

February 28, 2017 by Jessica Kane Content is king, and blogs often make the best castles. Unfortunately, many people struggle to consistently write the type of high-quality content that attracts and.

How To Write Customer-Focused Content That Converts

Type A Communications

Branding Customer Experience Marketing content marketing Customer Journey digital marketing marketing Outreachmama Public Relations Wendy DresslerOctober 24, 2017 By Wendy Dressler Customer Experience Is Also PR Public Relations constitutes one of the most important aspects of any business.

9 Pieces of Advice To Write Catchy and User Generating Content

Marketing Insider Group

Content might not be king, but it sure is your kingdom. The post 9 Pieces of Advice To Write Catchy and User Generating Content appeared first on Marketing Insider Group. Content Marketing Blog Content content creation content strategy content writing

2 Sure-Fire Ways to Inspire Your Blog Writing

Writing on the Web

Does your blog writing lack inspiration? Is it hard to get really fired up when starting to write a post? Here are two ways you can side-step fear and doubt, and write frequent, consistent quality posts and develop a blogging habit that will grow your abilities over time.

Writing Services & Quality Leadership Content for Coaches

Writing on the Web

If you’re a leadership coach or a consultant to leaders you know how time-consuming it is to write quality leadership articles and blogs. Here’s a professional writing service just for you providing leadership articles for your newsletters and blogs.

How to write for social media

Biznology

This video with Paul Gillin is about the basics of writing engaging social media messages. Writing for social media is about finding angles, factoids and quotes that intrigue and provoke using words that no one expects you to use.

Business Blog Writing: Must You Write It Yourself?

Writing on the Web

Do you do all your own blog writing? If you’re a lawyer, financial adviser, doctor or consultant, should you write your own blog ? They expect to read what you write to get familiar with you before they call or consider hiring you.

Is Your Content Writing Appealing to Thinkers AND Feelers?

Writing on the Web

Is your blog content writing appealing to both thinkers AND feelers ? When I’m blogging, I like to cite studies whenever I write about a concept, to prove my point. So when I write, I picture my reader. You are writing one regularly, aren’t you? –

Boston Write Now: Content Marketing Insight from Pros

Aberdeen CMO Essentials

BOSTON – On February 22, a panel of marketing and content professionals spoke to marketers and copywriters about strategies, common experiences, and crushing the challenges that can make creative professionals feel as isolated as they feel overwhelmed. What is a content professional ?

Speed up your sales with scientifically proven writing tips

Biznology

In this webinar with Heather Lloyd-Martin of SuccessWorks, she discusses tips for writing better sales copy. Wouldn’t it be nice to have a copywriting “cheat sheet” that would make writing top-notch sales pages a breeze?

Writing Web Content that Gets Results: Questions

Writing on the Web

The rules haven’t changed, but it’s surprising how many people start writing web content without regard for the basics. Content marketing is a buzz word not just because marketing people like new buzzes. I’ve been writing on the web for twelve years.

How to write the article people want to share

Marketing Insider Group

Writing articles for the corporate blog is a pain sometimes. Especially, when you write posts on the similar topic every day. Find a creative idea, write a compelling article, choose an appropriate image — your daily plan. The post How to write the article people want to share appeared first on Marketing Insider Group. Content Marketing Social Media Serpstat Shares SMM

How to Write Blog Posts: Awesome Graphic

Writing on the Web

Do you know how to write blog posts so that they actually get read? Some people think blogging is easy : Write it and it will be read. About Blogs Content Marketing Getting Read How to.Tips blog content blog formatting blog writing infographics

How Authentic is Your Blog Writing?… And,How Do You Write Authentically?

Writing on the Web

But how authentic is your blog writing? And, how do you write authentically, anyway? The problem is that when you try to write authentically, it’s difficult to know what exactly to do. What makes blog writing sound real, sound authentic?

5 Reasons to Write a Blog For Small Business

Marketing Insider Group

The post 5 Reasons to Write a Blog For Small Business appeared first on Marketing Insider Group. Content MarketingThese days, it seems like everyone has a blog site. In fact, WordPress blogs alone are read by over 400 million people every month, with users creating over 80 million new posts, 44 million comments and 23 billion page views each and every month. But despite that, many old school businessmen question whether they should […].

Expert Ebooks: Relax and Write

Writing on the Web

If you want to write well, you’ve got to strip down and get real: write relaxed. Too many executives who want to write an expert ebook are in love with syllables, syntax and sycophants. When you write words to impress, you don’t write well.

7 Fixes for Common Writing Mistakes [Examples]

Content Marketing Institute

Ann Handley says writing isn’t hard, middle school is hard. While I agree middle school is hard, I think writing is challenging. As it’s been said, “There is nothing to writing. Do we need to bleed when we write? Monkey mind of writing. Frankenstein content.

In Search of the Perfect Writing Process [Podcast]

Marketing Insider Group

What is your writing process? Like cats on catnip, us content marketers just can’t resist when someone answers that question. We positively obsess over each others’ writing processes, and the more known the marketer, the more we swoon and purr. Content Marketing

The Secret to Writing? Make it a Habit.

ANNUITAS

I am not an expert on writing, although I do have a journalism degree. However, I write a great deal and do actually enjoy it. So, what’s the secret to writing…and writing well? Writing and writing well takes practice. What to write?

Better Blog Writing: Getting Hooked by Your Own Hook

Writing on the Web

The client needed a post that day, and I needed to write and edit what she’d given me quickly. But a little caffeine and dopamine in the brain can fool you into thinking your writing’s great – and never mind it’s missing the point. It must have been the coffee.

How to build a killer content team

Biznology

Do you want to crank up your content success to a Spinal Tap 11? A 2016 Curata study found that 75% of companies are increasing their investment in content marketing, and 43% are increasing staff levels. Building a killer content team isn’t a “nice to have” skill set.

Build 153

Should You Let a Bot Write Your Content?

Hubspot

Everyone thinks they can write. But do these automated writers really have the ability to produce content to rival the work produced by those of us who write for a living? Could you actually consider using robots instead of humans to get your content written?

A Quiz: Test Your Content Marketing and Blog Writing Knowledge

Writing on the Web

While that may sound obvious – (“Of course, why would I write something ho-hum boring?”) Not everyone agrees on what quality content is. Quality content scores high with readers, your target clients, and with search engines. What is quality content?

White Papers: Refresh or Write Fresh?

WriteSpark

Why reinvent the wheel with a new paper when you can revive an existing content asset? Readers know technology changes fast and they will likely ignore content that is more than 12-18 months old. Of course, you may find that some white papers are so dated it's better to simply replace them with a new paper, e-book, or other content to meet your marketing goals. What are your criteria for refreshing a white paper or other marketing content?

Paper 100

Content Rules: Secrets of Writing Compelling Content

Writing on the Web

Marketing nowadays requires writing and publishing great content in multiple ways. That’s why there’s a tsunami of information online about content marketing. How can you make your writing interesting, more like a good movie or book?

Easy to Make Ebook and Blog Writing Mistakes

Writing on the Web

Here’s why it’s so easy to make these common ebook and blog writing mistakes: Many small business professionals with a business blog are keenly interested in getting their message out there, and don’t care so much in writing “properly.”.

A 5-Point Checklist for Writing SEO Content

KoMarketing Associates

Effective content marketing in today’s digital space should appease your audience as well as search engines. However, creating content that’s well-optimized for SEO will keep it in front of more eyes for a longer period of time. In this post, we will cover the following the following five points for writing SEO content that sticks : Identify a Keyphrase Target or Theme. Outline the Content. Write, Optimize, and Promote. Outline the Content.

Lazy Content Marketing Does Not Inspire the Masses

Marketing Insider Group

Phrases like content marketing, digital marketing, social media marketing, and the like can float past a person and result in a yawn. The post Lazy Content Marketing Does Not Inspire the Masses appeared first on Marketing Insider Group. Content Marketing content writer content writing writing writing fearsThis yawn is probably because the reader needs some sleep, but lost passion can also contribute to that yawn.