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  • THE ROI GUY  |  WEDNESDAY, FEBRUARY 4, 2009
    [Blogger] Tom Pisello: The ROI Guy: How TCO is a common sense sales and.
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.
  • THE ROI GUY  |  THURSDAY, MAY 6, 2010
    [Blogger] Tom Pisello: The ROI Guy: Alinean Powers Eight More B2B Assessment.
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.
  • THE ROI GUY  |  THURSDAY, JULY 22, 2010
    [Blogger] Tom Pisello: The ROI Guy: ShoreTel And Alinean Launch Online TCO.
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.
  • THE ROI GUY  |  WEDNESDAY, AUGUST 4, 2010
    [Blogger] Tom Pisello: The ROI Guy: Can a Value Selling / Marketing Program.
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Wednesday, August 04, 2010 Can a Value Selling / Marketing Program Improve Your Business?
  • THE ROI GUY  |  THURSDAY, SEPTEMBER 9, 2010
    [Blogger] Tom Pisello: The ROI Guy: Forrester announces Sales Enablement.
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.
  • THE ROI GUY  |  FRIDAY, SEPTEMBER 10, 2010
    [Blogger] Tom Pisello: The ROI Guy: IT Budgets into 2011 - Robbing Peter to.
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Friday, September 10, 2010 IT Budgets into 2011 - Robbing Peter to Pay Paul? Gartner Executive Programs midyear survey indicates that IT budgets are growing at a paltry 1.1%
  • THE ROI GUY  |  THURSDAY, SEPTEMBER 16, 2010
    [Blogger] Tom Pisello: The ROI Guy: Measure to Manage - Driving Sales.
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.
  • DELICIOUS B2BMARKETING  |  THURSDAY, JULY 9, 2009
    [Blogger] Strategic Guy: Three Phases of Social Media Maturation
    skip to main | skip to sidebar Strategic Guy Timely views and best practices in the world of technology public relations Sunday, April 12, 2009 Three Phases of Social Media Maturation At Strategic Communications Group (Strategic) weve been through the cycle. From start-up to execution and now ROI evaluation, we have lived the maturation of social media and digital public relations programs.
  • WEBMARKETCENTRAL  |  TUESDAY, JUNE 30, 2009
    [Blogger] Best of 2008: Random but Interesting, Part 1
    Whether you are an entrepreneur, employee, blogger or stay at home parent, life requires you to have strength of character. Looking for the best career search websites? Online tools to help you check out that prospective employee, new next-door neighbor or potentially significant other? Specialty search engines? The story behind LOLcats? Resources to improve your Internet marketing skills? Find music online? Record and promote podcasts?
  • WEBMARKETCENTRAL  |  WEDNESDAY, OCTOBER 1, 2008
    [Blogger] Examining Google's Practices
    Actually, I think that's past tense, considering that this copycat page gets a spot on the first page of Google while my original article on how to get bloggers to write about you doesn't show up in the top 100 positions.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [Blogger] PKM and the Organization - Pollard
    < £ Salon Bloggers & > September 27, 2006. -->. The thoughts expressed herein are strictly those of the blogger. Dave Pollards environmental philosophy, creative works, business papers and essays. In search of a better way to live and make a living, and a better understanding of how the world really works. September 2006. Aug Oct. MADE IN CANADA. trust your instincts. < The PKM-Enabled Organization.
  • THE EFFECTIVE MARKETER  |  THURSDAY, MARCH 12, 2009
    [Blogger] better time management with smart calendars
    Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail?
  • INDUSTRIAL MARKETING TODAY  |  MONDAY, OCTOBER 26, 2009
    [Blogger] Driving Traffic to Your Homepage All the Time May Be a Big Mistake
    Leave a Comment Previous post: 101 Tips from 50 Small Business Bloggers Next post: Are You Creating Irresistible Offers with Your Email Marketing?
  • HUBSPOT  |  WEDNESDAY, JULY 13, 2011
    [Blogger] 3 Crucial Checkpoints for More Effective Ad Targeting
    ” But we tend to agree with marketing blogger Eric Anderson's perception that ad targeting is actually good for both marketers and consumers. Let's face it: there's quite a bit of negative sentiment surrounding ad targeting. It’s not uncommon for consumers to complain that collecting information from their individual browsing behaviors, such as page visits and searches, to optimally select which advertisements they see, is invasive and, some might even say, “creepy.”
  • HUBSPOT  |  FRIDAY, JULY 8, 2011
    [Blogger] 9 Insider PR Tips for Attracting Media Attention
    These days, not only can you attract the attention of traditional outlets including newspapers and television stations, but you can also look to bloggers and online outlets for coverage and exposure. When you're trying to promote your business, share news about a specific accomplishment, or publicize a company milestone, you inevitably hope you can get some media attention out of it.
  • HUBSPOT  |  THURSDAY, APRIL 22, 2010
    [Blogger] A Marketer's Guide to Facebook's New Social Plugins
    All of the social plugins mentioned previously in this post help business bloggers achieve the important goal of getting more people reading their content. Yesterday Facebook released a like button for the internet. At their annual f8 Developer Conference, Facebook announced platform updates that work to integrate their platform with sites across the web.
  • HUBSPOT  |  TUESDAY, OCTOBER 19, 2010
    [Blogger] Breaking Down the Inbound Marketing Mix
    Helpful Links: Learn more about why every business should blog and learn a few Business Blogging Lessons From Google's Chief Blogger. This post is based on a question asked by the team at Rocket Matter, legal practice management software. Inbound marketing takes time, but most marketers only have a few hours in the schedule that they can carve out for inbound marketing, which can make prioritizing activites extremely difficult.
  • HUBSPOT  |  MONDAY, JUNE 14, 2010
    [Blogger] 7 Steps for Getting More Mileage Out of Your Blog Content
    If you’re a regular, consistent blogger, chances are you’ve developed a lot of content over the course of your blogging career. But if you’re like so many bloggers out there, once that article is replaced by a new article, it tends to run out of gas. This article was originally published on Social Fresh's Training blog as part of its online social media community. Social Fresh is a social media event and community company based out of Charlotte, NC.
  • HUBSPOT  |  MONDAY, AUGUST 9, 2010
    [Blogger] Top 5 Inbound Marketing Articles to Start the Week: Business Social Networking
    If you're a blogger struggling to find the time to blog consistently and promote your content, you're really going to like what Jonathan has to say in this article. Jonathan's article discusses his three step strategy for getting more out of your blog by writing less and is based on research he conducted on 50 bloggers in a year's time.
  • MODERN B2B MARKETING  |  MONDAY, SEPTEMBER 17, 2012
    [Blogger] Even More Tips on How to Get on the Inc 500: How Two Companies Did It
    Per blog post or having an influencer/blogger share content? by Dayna Rothman We had a great webinar last week on 10 Tips to Get on the Inc 500: How Two Companies Did It with Jon Miller, VP of Marketing Content and Strategy and Co-Founder at Marketo, and Joe Pulizzi, Founder of the Content Marketing Institute. Our audience asked some great questions, but unfortunately we ran out of time. So, we wanted to do a follow-up blog post and share our answers with all of our readers.
  • THE EFFECTIVE MARKETER  |  WEDNESDAY, FEBRUARY 25, 2009
    [Blogger] getting stuff done with ms outlook
    Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Getting Stuff Done with MS Outlook Note: the tips I give below work in MS Outlook 2003 as well as 2007 version.
  • THE ROI GUY  |  THURSDAY, AUGUST 5, 2010
    [Blogger] Tom Pisello: The ROI Guy: Return on Investment (ROI) Defined
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.
  • LEADFEEDER  |  MONDAY, JANUARY 25, 2016
    [Blogger] Jaakko Paalanen – 5 reasons I love working at a startup
    I got a great quote from our friend and tech blogger, Dennis Mitzner, who writes for TechCrunch and The Next Web and other publications: Startups are not for one-trick ponies. Sunny Silicon Valley, Palo Alto Calif… Oh sorry! Dark winter time in the freezing city center of Helsinki, capital of Finland. Nowadays a well-known city for the European startup world, after Slush became one of the biggest startup events in the world. I arrive at the office at 7am and turn on the lights.
  • HUBSPOT  |  FRIDAY, OCTOBER 14, 2011
    [Blogger] 3 Ways to Get the Most Out of Inbound Press Releases
    Consider pinging a few industry bloggers about your news for a better chance of coverage. Press releases were originally designed as a tool to generate media coverage and attention. Now, in the days of inbound marketing , press releases have a totally different purpose. Press releases should be viewed as news updates directed at your potential and current customers instead of just the broad media.
  • HUBSPOT  |  MONDAY, JUNE 27, 2011
    [Blogger] 10 Blogging Tactics That Increased One Business' Traffic by 300%
    But what were the decisions that RPS made that set themselves up as successful business bloggers ? River Pools and Spas publishes the most popular blog in the pool industry and is the number one pool company in the United States that specializes in fiberglass pools. The company started blogging in 2008, and to date, it has 760 blog subscribers. This company is a great example of an organization that uses blogging and organic search to its benefit.
  • HUBSPOT  |  WEDNESDAY, MARCH 23, 2011
    [Blogger] How to Turn One Piece of Content into Five
    This 24-page ebook features tips and ticks from some of the world's best bloggers. To someone new to content creation, which is a key part to inbound marketing, creating a ton of content can seem daunting. Maybe you don't like writing, or maybe you think that you have nothing interesting to say. Well, it's ok. First of all, you're probably already creating content and don't realize it.
  • CONTENT STANDARD  |  MONDAY, OCTOBER 5, 2015
    [Blogger] No. 2 Trend: What Brands Need to Know about Interactive Storytelling for 2016
    With murmurs coming from SEOs claiming that long-form content outranks short, quippy articles, media companies, brands, and solo-bloggers haven’t been shy about exploring the effects of lengthy editorial formats in 2015. “Never trust the storyteller. Only trust the story.” ” – Neil Gaiman. Rarely do we read interviews in which people reflect on the profoundness of corporate blogging.
  • THE ROI GUY  |  TUESDAY, SEPTEMBER 4, 2007
    [Blogger] Tom Pisello: The ROI Guy: The Business Value of Server Virtualization
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.
  • THE ROI GUY  |  MONDAY, DECEMBER 6, 2010
    [Blogger] Tom Pisello: The ROI Guy: Predictions for 2011: The End of B2B.
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Monday, December 06, 2010 Predictions for 2011: The End of B2B Sales & Marketing as We Know It?
  • THE ROI GUY  |  MONDAY, JANUARY 10, 2011
    [Blogger] Tom Pisello: The ROI Guy: Let the Good Times Roll? IT Spending on.
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Monday, January 10, 2011 Let the Good Times Roll? IT Spending on the Rise, But Executives Remain Economic-Focused A recent IT spending survey from Forrester confirms that 2010 remained a tough year for IT.
  • THE ROI GUY  |  MONDAY, JANUARY 17, 2011
    [Blogger] Tom Pisello: The ROI Guy: Value Selling Tools and the Buying Lifecycle
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.
  • B2B MARKETING ZONE POSTS  |  TUESDAY, NOVEMBER 2, 2010
    [Blogger] Top 56 B2B Marketing Posts October 2010
    Today I came across a comment from Adam Tinworth on the reignited debate, in certain UK circles at least, over whether bloggers can be legitimate journalists. Most business bloggers understand that it is important to create interesting content on a frequent and consistent basis. Great content this month via the B2B Marketing Zone.
  • B2B MARKETING ZONE POSTS  |  TUESDAY, AUGUST 3, 2010
    [Blogger] Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010
    But where can a conscientious business blogger find free, legal images to use on their blog? Many beginning bloggers turn to the image search in Google. Best of B2B Marketing. July 1, 2010 to July 31, 2010. Featured Sources. The following are the top items from featured sources based on social signals.
  • HUBSPOT  |  WEDNESDAY, JULY 7, 2010
    [Blogger] Please Don't Start a Social Media Marketing Agency
    Social media helps with SEO ; It's a key way to connect with other writers and bloggers, who may find you interesting enough to blog about, helping with off page SEO. I realize I'm going to get some flak for this post from many of you as well as my coworkers (especially that social media scientist guy ). But, it has to be said. Please don't start a social media marketing agency.
  • HUBSPOT  |  TUESDAY, JUNE 8, 2010
    [Blogger] 21 Firefox Extensions Every Marketer Needs
    As bloggers, marketers need extensions that can help save time while creating content. Another extension, Apture , makes it easy for bloggers to include and embed media in their blog posts, helping to make stories more visual. As the web becomes more social and an increasingly important part of a marketer's day, the web browser is turning into one of marketers' most useful and powerful tools. Browsers are the software that connect us to the web.
  • MODERN B2B MARKETING  |  SUNDAY, MAY 16, 2010
    [Blogger] 5 B2B Social Media Success Stories
    Forrester CEO, George Colony, even maintains his own blog to share his insight with such posts as “Beyond iPad Yadda Yadda” and “Would Henry Ford Have Been a Blogger?”. These days, you can’t read a marketing blog, attend an industry event or even open a newspaper without learning of another B2B social media success story. While they may not always be as loudly touted as B2C, B2B companies have been just as successful at conquering social media.
  • LEADFEEDER  |  SUNDAY, JULY 30, 2017
    [Blogger] 5 Great Resources for Discovering and Vetting Digital Tools
    The bloggers here are highly respected for their expertise. There’s an app for that. Seriously. Almost any task you can think of, in business or otherwise, has a web app or five to help you get it done. Want to make writing your “to do” lists into a customized, fun experience? You might want to check out Wunderlist. On the go? RouteXL can plan the ideal multi-stop route to help you minimize time and get as many meetings in as possible.
  • B2B MARKETING ZONE POSTS  |  TUESDAY, FEBRUARY 2, 2010
    [Blogger] Top 25 Posts and 6 Hot Topics - Best of B2B Marketing Zone in January
    I humbly submit a few practical ideas to help you become a time-efficient blogger. Best of B2B Marketing. January 1, 2010 to January 31, 2010. There is only one objective in social media: create learning networks - Chris Koch , January 8, 2010 There is too much wringing of hands and gnashing of teeth about social media objectives and strategy these days.
  • WEBMARKETCENTRAL  |  TUESDAY, JULY 22, 2008
    [Blogger] Google and the Parable of the Turkey
    Through it's search crawling, it knows which other sites link to that company's site, which publications and bloggers write about it, and what gets said about the company (if anything) on social media sites. In The Black Swan , Nassim Nicholas Taleb writes about the life of the turkey: for 100 days, the turkey is sheltered, fed and cared for by the farmer. The turkey grows to trust the farmer completely, even perhaps developing a fondness for the farmer (and of course the feed).
  • HUBSPOT  |  MONDAY, JUNE 6, 2011
    [Blogger] 7 Reasons Your Blog Isn't Growing
    What follows are the top mistakes made by bloggers (and how to fix them): Mistake #1: It's All About You. This is a guest blog post from Michael Stelzner, founder of Social Media Examiner, a leading social media blog and author of Launch: How to Quickly Propel Your Business Beyond the Competition. ( If you want to learn how to grow a large and loyal following, be sure to read the first chapter of Michael's new book.). Do you blog?
  • HUBSPOT  |  THURSDAY, MARCH 10, 2011
    [Blogger] Bridging the Gap Between Digital and Traditional Marketing with @MitchJoel [@InboundNow #11]
    Mitch is the president of Twist Image, an avid blogger, podcaster, and author of Six Pixels of Separation. In episode 11 of Inbound Now, we are joined by Mitch Joel. During our chat we talk about: Bridging the gap between digital and traditional marketing. How he leverages his podcast to grow his agency. Tips on creating remarkable content. Enter to win a copy of Mitch's Book!
  • THE ROI GUY  |  THURSDAY, NOVEMBER 4, 2010
    [Blogger] Tom Pisello: The ROI Guy: IDC: Economic Buyers, Digital Overload.
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Thursday, November 04, 2010 IDC: Economic Buyers, Digital Overload and Sales Enablement Define Marketing for 2011 I just had the pleasure of presenting a webinar with Randy Perry, VP Business Value at IDC.
  • HUBSPOT  |  THURSDAY, JUNE 23, 2011
    [Blogger] 7 Keys to Blogging Awesomeness
    I've found that most of the best bloggers share very similar characteristics. If you are constantly reading blog posts and saying to yourself "yea, I agree with that" then you aren't going to be a very successful blogger. This 24-page ebook features tips and ticks from some of the world's best bloggers. What separates a good blog from the best blog. Here are 7 keys that all of the best blogs have in common.
  • HUBSPOT  |  THURSDAY, APRIL 21, 2011
    [Blogger] How to Use Online Video for Business with @SteveGarfield [@InboundNow #17]
    Steve is the author of Get Seen: Online Video Secrets to Building your Business and is one of the web's first video bloggers and a mastermind when it comes to all things online video. Steve Garfield, the online video ninja, joins us for episode 17 of Inbound Now. In the episode we talk about: Why companies should start producing video content. Some of the biggest video mistakes to avoid. W hy the content and the passion behind video content is a key component.
  • CONTENTLY  |  FRIDAY, AUGUST 19, 2016
    [Blogger] Gawker’s Death, and 5 Other Stories We’re Reading This Week
    Newspaper writing was constrained and dry, but bloggers wrote in a way that made me want to become their friends. Here’s what you missed while you spent all day listening to Frank Ocean’s new visual album like an addict getting a fix… The Ringer: The Mainstreaming of #BlackLivesMatter. Selected by Jordan Teicher, senior editor.
  • LISTENLOOP  |  TUESDAY, JANUARY 3, 2017
    [Blogger] Event Marketing, Personalization and ABM
    We have some really good bloggers here at Return Path so we run a regular blog series that our professional services department contributes to. The audio recording below is Rodrigo’s interview with Karen Lewison from Return Path. Here, Karen shares a lot about event marketing, personalization, and account-based marketing (ABM). What is Return Path? Rodrigo: This is Rodrigo Fuentes from ListenLoop and I’m here with Karen from Return Path.
  • MODERN B2B MARKETING  |  SUNDAY, MAY 23, 2010
    [Blogger] 9 Must-Read B2B Social Media Thought Leader Interviews
    In this video interview with Visible Technologies , Web Strategy blogger Jeremiah Owyang shares the findings of his recent report, “Future of the Social Web,” on the rise and impact of social technologies on companies. There’s no limit to the ways B2B social media marketing can help organizations build brands and amplify lead generation efforts. But for B2B marketers who have yet to venture into the social web, getting from point A to point B isn’t as cut and dry.
  • HUBSPOT  |  FRIDAY, OCTOBER 14, 2011
    [Blogger] 4 Tips for Truly Memorable Product Announcements
    Make yourself available to answer any questions and invite bloggers or journalists in. Who doesn't like a good product announcement? Done well, announcements add color to an otherwise static month. They give us something to look forward to, and something to gossip about. They can also catapult a company to a larger stage. Here are a few ideas for planning out your next product launch or other company announcements. Draw Out the Suspense.
  • HUBSPOT  |  MONDAY, MAY 16, 2011
    [Blogger] 3 Inbound Marketing Lessons I Wish I'd Known @ Mint.com
    Built an excel spreadsheet of the top 25 most influential personal finance bloggers. This guest blog post was written by Noah Kagan, Chief Sumo of web deals site AppSumo.com , a daily deals site for web entrepreneurs. He was formerly an early employee at both Facebook and Mint. I did all of marketing at Mint until they launched and then they subsequently sold for $170,000,000.
  • HUBSPOT  |  MONDAY, JUNE 7, 2010
    [Blogger] Glossary: 39 Blogging Terms to Know
    Blogger or Blogging - The person who writes for a blog is referred to as a blogger, and the act of writing for the blog is known as blogging. Note: Google also has a blogging platform called Blogspot and sometimes referred to as "Blogger". Blogosphere - This refers to the collective community of all blogs and bloggers on the Internet. Blogroll - Sometimes spelled blog-roll or blog roll, this is a blogger's list of links to other blogs the read or support.
  • HUBSPOT  |  TUESDAY, APRIL 27, 2010
    [Blogger] SEO is Evolving Fast: Basics Are No Longer Enough
    Jen Doyle of MarketingSherpa and Nick Stamoulis, President of Brick Marketing and a blogger with the SEO Journal , shared their thoughts on the five key SEO questions we've asked several other thought leaders. HubSpot has been reaching out to online marketing experts to get their perspectives on the evolution of SEO and what it means for SMBs.
  • HUBSPOT  |  FRIDAY, JUNE 11, 2010
    [Blogger] The FIFA World Cup: The Biggest Event in Social Media Yet?
    The growth of social media since the last tournament in 2006 has led some bloggers to predict that the tournament will be the biggest event to ever hit Twitter, Facebook and YouTube, due to its international appeal (compared to other events that have been popular in social media such as the United States presidential election, the Super Bowl or the Oscars). The 2010 FIFA World Cup begins in South Africa today, making it the first World Cup since the explosion of social media.
  • HUBSPOT  |  FRIDAY, SEPTEMBER 24, 2010
    [Blogger] 6 Dinner Table Setting Steps for Optimizing Your Blog Posts
    Many blogs are actually hosted by outside providers such as WordPress or Blogger and look like this: Yourcompany.wordpress.com. Writing a great blog post is just like making a fantastic dinner. You spend a lot of time producing remarkable content that you want potential customers to eat up and rave about to all of their friends. Still, the meal isn’t the only critical ingredient to a truly great experience.
  • CONTENT MARKETING INSTITUTE  |  MONDAY, JANUARY 1, 2018
    [Blogger] 3 Aha Moments to Improve Your Content Marketing in 2018
    If you are blogger, remember revising content can often be a great strategy. When you have been in any industry for awhile, it’s easy to feel a bit burnt out on the topic. As the former head of editorial at CMI I’ve read thousands of articles, written hundreds of posts, and had countless conversations about content marketing. Still, I continue to have aha moments that impact how I approach content marketing.
  • BIZNOLOGY  |  TUESDAY, MARCH 28, 2017
    [Blogger] Healthcare needs social media influencers and influence
    For example, Dan Krueger and I, Chris Abraham , have been helping Halyard Health (née Kimbery-Clark Heathcare) engage and message patients and caregivers since 2009 when we produced a social media influencer and blogger campaign to message thousands of online influencers on the dangers of HAIs ( Healthcare-Associated Infections ) in the form of central line-associated bloodstream infections, catheter-associated urinary tract infections, and ventilator-associated pneumonia.
  • BIZNOLOGY  |  TUESDAY, AUGUST 9, 2016
    [Blogger] Blog2Social removes all social sharing pain
    That said, if you’re just a singleton blogger and only want to share to all your profiles or have only one account-per-platform, the free version might be perfect for you. You know all the hell I go through every time I publish a blog post ? The hell I will go through after I hit submit on this post? The process I go into in great depth on If you post it will they come (to read your blog)? Well, I have it all automated now, at least over on my RNNR.us
  • BIZNOLOGY  |  TUESDAY, JULY 12, 2016
    [Blogger] Kindness opens many doors online
    A third of my practice at Gerris Corp is devoted to earned media influencer marketing (which I naïvely still call blogger outreach ) and guess what I’ve discovered over the past linear decade? There’s nobody online taken more for granted than bloggers. Bloggers have a lot of baggage. Content Marketing Influencer Marketing Internet Marketing Public Relations blogger outreach Facebook Influencer marketing instagram social media twitter YouTube
  • ONALYTICA B2B  |  WEDNESDAY, APRIL 6, 2016
    [Blogger] Cyber Security and InfoSec: Top 100 Influencers and Brands
    ” Graham Penrose – Blogger at Unamused Observer; AirGap Anonymity Collective; Anonymous Chronic. Cyber Security and InfoSec remain critical concerns for brands and governments who need to safeguard their information against espionage attacks and criminal or negligent behaviour. Data breaches are becoming all too common, the recent leak from the Panamanian law firm Mossack Fonseca is one of the world’s largest data leaks to date (Over 11.5 Million Leaked Files including 2.6
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