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Best Practices for Podcast Guests: How to Make a Lasting Impression

Trade Press Services Newsletter

Podcasting is a powerful media platform for sharing ideas, stories, and expertise. More than 504 million people listen to podcasts around the globe and almost half of listeners reside in the United States. Research shows that around 144 million Americans listen to podcasts monthly. Start with a goal in mind. Preparation is key.

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The Marketing Book Podcast: “Social Media Strategy” by Julie Atherton

The Forward Observer

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement by Julie Atherton About the Book Social media marketing is no longer optional. Social Media Strategy gives clear guidance with a simple structured approach to executing campaigns that work.

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The Marketing Book Podcast: “The Unsold Mindset” by Colin Coggins and Garrett Brown

The Forward Observer

About the Authors Colin Coggins and Garrett Brown are long-time sales leaders, practitioners, teachers, and best friends. Douglas Burdett, host of The Marketing Book Podcast. The Unsold Mindset will change the way you think about selling and the way you think about yourself. Don’t know how to leave an iTunes review?

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Six Paths to Better Copywriting and Digital Content

Webbiquity

If you want your online copy to sparkle, but the best you can muster is a dull shine, what can you do? But on the off chance you’re not, and you are determined to be a better writer, practice. Read the good stuff: the classic books of yesterday, the best columnists and authors of today. It may just not be your thing.

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Three B2B Marketing Trends to Watch in 2023

Webbiquity

By future-proofing through mobilization, B2B marketers will be able to develop more efficient and effective ways of working. More Digital Content To choose the right partners, businesses seek to work with firms that are knowledgeable about their industries and can cater to their needs.

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The Marketing Book Podcast: “Unforgettable” by Phil Mershon

The Forward Observer

Drawing on his extensive experience working with churches, corporations, and nonprofits, as well as his recent work with Social Media Examiner , Phil Mershon shares an inspirational model that reveals how to minimize five common negative forces and uniquely craft meaningful moments for each audience served.

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The intersection between AI and Product Marketing with Sean Broderick

Oktopost

Sean Broderick, Director of Product Marketing at Sitecore, named in the Top 100 Product Marketing Influencers and Host of The Product Marketing AI Podcast unravels the challenges and transformations of artificial intelligence (AI) and the essential relationships required in an organization to drive effective AI governance.