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A Look at the Colorado Privacy Act: Predictions on the Future of User Data Protection

Convert

This past July, Colorado passed the Colorado Privacy Act (CPA) , making it the fourth state to enact comprehensive privacy legislation in the US, after California, Nevada, and Virginia. We have prepared our template back in 2018 for GDPR, available here. We have prepared our template back in 2018 for GDPR, available here.

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Act-On Software Stresses Ease of Use

Customer Experience Matrix

Summary : Act-On Software’s revised system offers a reasonable mix of features in an easy-to-use interface. I started last week to write a review of Act-On Software’s latest release but got distracted by the larger and sexier question of Act-On’s business strategy. tracking within Act-On emails sent through Microsoft Outlook.

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Enhance: Enriching Your CRM for Deeper Customer Insights

Zoominfo

To prevent losing data, apply the survivorship rules you established in the Define phase. These rules work as the backbone that keeps the accuracy of vital data. Survivorship rules help you maintain data integrity long-term. For a richer, more complete 360-degree view of your customer, here’s how to complete the Enhance phase.

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How to Perfectly Manage a PPC Campaign [Template]

Hubspot

You use a template! PPC Plan Template. We've created a free PPC campaign management template that will help you and your clients set up a full-funnel campaign structure that follows PPC best practices. We're going to show you how to use that PPC template in this blog post -- so download it now and follow along.

PPC 101
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Confessions from email jail

Martech

Changing everything based on one campaign In my work with another major national brand, somebody thought scraping the complex HTML template and sending one campaign as an all-text email would be a good idea. You get a boost from the attention because it’s a change from the normal template. What’s on your email rap sheet?

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How to make the most of your marketing work management solution

Martech

By automating project templates, assigning tasks and setting due dates based on project start or due dates, teams can save time and avoid mistakes. Utilization of project templates: Marketing work management platforms let teams create standardized templates for reproducible projects that happen often.

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The New Rules of Marketing Technology & Operations

chiefmartech

My opening keynote at the most recent MarTech conference was titled, “The New, New Rules of Marketing (Operations).” ” And second, labeling the rules of these five forces as “The New Rules of Marketing Technology & Operations.” Two tweaks I think are helpful. Two tweaks I think are helpful.

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