DivvyHQ

APRIL 6, 2021

Is there an ideal blog publishing frequency? Without getting into the quantity vs. quality debate, let's just say that you should strive to do the highest frequency possible while not sacrificing quality. Here's a deep dive to help you determine your ideal blog publishing frequency.

Content Marketing 100

Content Marketing Content Resources Account Based Marketing 100

Content Marketing Institute

JANUARY 20, 2021

Reach and frequency. Continue reading → The post Fine-Tune Your Reach and Frequency for Modern Marketing [Video Series Debut] appeared first on Content Marketing Institute. Each month, Robert Rose explores a foundational marketing concept and explains how it applies to content marketing.

Video Marketing 131

Video Marketing Marketing Content Marketing Content 131

Sharpspring

SEPTEMBER 29, 2021

One of the biggest challenges when it comes to deciding upon frequency for your email marketing campaigns is striking the right balance between too many emails and too few. Once your email campaigns start gaining traction, it’s tempting to boost the frequency. Choosing Your Frequency for Email Marketing Campaigns. What happened?

Email Marketing 82

Email Marketing Campaigns Marketing CAN-SPAM 82

DivvyHQ

JANUARY 15, 2020

There’s always been debate about content quality vs. quantity and frequency in content marketing practitioner circles. Quality usually wins the day, but it's hard to deny the results that quantity delivers. Here's a compelling case to consider.

Content Marketing 53

Content Marketing Content Marketing Traffic 53

DivvyHQ

JANUARY 15, 2020

There’s always been debate about content quality vs. quantity and frequency in content marketing practitioner circles. Quality usually wins the day, but it's hard to deny the results that quantity delivers. Here's a compelling case to consider.

Content Marketing 52

Content Marketing Content Marketing Traffic 52

Choozle

AUGUST 26, 2021

The post Understanding Connected TV Measurement: The impact of reach, frequency & ROI appeared first on Choozle: Digital Advertising Made Easy. Understand the metrics and key performance indicators that CTV ads use and how they demonstrate your campaign’s success.

ROI 52

ROI Ad Frequency Campaigns Marketing Report 52

Content Marketing Institute

DECEMBER 1, 2017

Our new publishing frequency. For years, Joe has encouraged companies to get strategic about their publishing frequency decisions. Be strategic about the frequency of publishing your content, says @JoePulizzi. Instead, like many of you, I reviewed them when my attention shifted back to work. Doing as we say, now as we do.

Ad Frequency 93

Ad Frequency B2B Marketing Search Marketing Content Marketing 93

Smartyads

MAY 26, 2020

Among these, advertising frequency can often be overlooked, but in fact, it is often. Every advertiser knows there are numerous factors that define the success of your programmatic marketing efforts. Some of them are precise and predictable, while others can remain a mystery even for the most experienced marketers.

Advertisements 52

Advertisements Advertising Campaigns Marketing 52

Biznology

DECEMBER 26, 2013

The Search Monitor decided to look closely at one interesting vertical – toy retailers – and two important search marketing metrics in that vertical: ad rank and ad frequency. Other than Kohl’s, the other 6 retailers fell into an approximately linear relationship where higher frequency led to better rankings. That’s a win-win!

SEM 80

SEM Ad Frequency Search Engine Marketing Search Marketing 80

SugarCRM

MARCH 11, 2016

Four considerations to help you find the right balance in frequency for your email marketing campaigns. Finding a Balance: Top Considerations for Email Frequency. As you evaluate your various email programs in light of frequency, keep these four considerations in mind: Audience. The Email Frequency Sweet Spot.

Email Marketing 50

Email Marketing Click Rate Trigger Marketing B2B Marketing 50

Hootsuite

DECEMBER 8, 2022

Posting frequency. Posting frequency: The average number of posts shared per day. Facebook posting frequency: 0.51 Instagram posting frequency: 0.41 Facebook posting frequency: 1.76 Instagram posting frequency: 0.56 Facebook posting frequency: 0.26 Instagram posting frequency: 0.23 Video plays.

Social Media 123

Social Media Advertising Benchmark Social Marketing Media 123

Envy

FEBRUARY 16, 2022

Post frequency: Around two a week. Post frequency: Daily. Post frequency: Daily. Post frequency: Often; multiple posts daily. Post frequency: Often; multiple posts daily. Post frequency: Often; multiple posts daily. CSO from IDG. Twitter: @CSOonline. Cybersecurity News. Twitter: @The_Cyber_News.

B2B Marketing 118

B2B Marketing Resources B2B Twitter 118

Zoominfo

FEBRUARY 10, 2021

Average Purchase Frequency. Average purchase frequency is your total number of orders placed by all or multiple accounts, divided by the number of unique accounts. Customer value is your average sale value multiplied by your average purchase frequency. So let’s say all of your customers (150) placed 500 orders. Customer Value.

Marketing Strategy 246

Marketing Strategy Cross-Selling Order Acquisitions 246

Navigate the Channel

MAY 22, 2023

It’s a place where true SEO folks are at their happiest, but for the rest of us, it stands for frequency-inverse document frequency and is a way of determining content quality “based on an established expectation of what an in-depth piece of content contains,” according to keyword research and online ranking data SaS platform Semrush.

Inbound Marketing 65

Inbound Marketing Keywords SEO Optimization 65

SendX

APRIL 22, 2021

Find the Right Frequency In addition to finding the perfect time to send emails, you also need to hit on the right frequency. Now that you know the best day and time to send you emails, as well as the right frequency, you must commit to it. So don't be afraid to find the sweet spot through a process of trial and error.

Newsletter 352

Newsletter Practices Best Practices Email Marketing 352

DivvyHQ

JULY 6, 2020

If you're a B2B marketer, LinkedIn is undoubtedly the best social network to engage your audience. But if you're short on time (who isn't?), why not learn how to work smarter with some tips, best practices and a little automation? Let's go!

Linkedin 70

Linkedin Best Practices Practices B2B Marketing 70

Martech

FEBRUARY 2, 2023

There are quite a few different methods to calculate CLV, but a (relatively) straightforward method is the formula below: For each of those terms in the equation above, here’s a definition: Purchase frequency (PF): How often the average customer buys your product or service. The former might be in years and the latter in weeks.

Multi-Touch Attribution 126

Multi-Touch Attribution Ad Frequency Multi-Channel Interactive Marketing 126

Marketing Insider Group

JANUARY 4, 2021

Your calendar should also include the frequency of posting and parameters. Check out this post on blog frequency. Post frequency: To win on social media, you have to post a lot. Content calendars should be at least 90 days out. Not sure what your production should be? Using a content writing service can help.

Marketing Strategy 357

Marketing Strategy Growth Marketing Marketing SEO 357

DivvyHQ

MARCH 4, 2016

Others don’t stand a chance since they haven’t defined any sort of publishing frequency or schedule in the first place. The road to consistency begins with an identification of a publishing frequency that you can sustain. What publishing frequency would be too much and perhaps even prompt you to unsubscribe?

Email Marketing 40

Email Marketing Social Networks Network Marketing Content 40

Brandpoint

JULY 11, 2022

Frequency: Weekly Why read: Greg Swan is really into tech and brings us with him as he looks at the latest trends and how they will affect marketing. LinkedIn newsletters In The Know Author: Brandpoint Frequency: Bi-weekly Why read: What’s Brandpoint doing in this mix, you might ask?

Resources 106

Resources Marketing Social Media Social Marketing 106

Marketing Insider Group

NOVEMBER 21, 2022

Increasing your conversion rate, or frequency of conversion, is the most cost-efficient way to boost your profits. Increasing your conversion rate, or frequency of conversion, is the most cost-efficient way to boost your profits. These key elements demonstrate frequency and dedication to your readers. Key Takeaways.

Optimization 246

Optimization Conversion Conversion Rate Trust Marketing 246

Search Engine Journal

JANUARY 20, 2022

Google may reduce the frequency of crawling webpages as it grows more conscious of the sustainability of crawling and indexing. The post Google Considers Reducing Webpage Crawl Rate appeared first on Search Engine Journal.

Google 115

Google SEO 115

SEMrush

NOVEMBER 8, 2022

This article examines the ideal frequency of updates for the most essential on page factors, so you can work with confidence that you‘re spending time on what matters.

SEO 78

SEO Spending 78

Mass Analytics

MAY 25, 2023

Given the data-intensive nature of MMM projects and the frequency of data requests, in-housing your MMM activities can help you navigate administrative bottlenecks and alleviate security concerns. By keeping the work in-house, you can save valuable time while ensuring the confidentiality and integrity of your data.

Marketing Mix 97

Marketing Mix Marketing Marketing Strategy Trust Marketing 97

Biznology

APRIL 30, 2020

Electromagnetic Waves : That constant state of motion produces electromagnetic waves (consisting of frequencies and wavelengths) that emit frequencies outwards, cascading away from matter like how a pebble dropped into water creates ripples outwards. Figure 1: Negative thoughts produce low frequencies, with waves further apart.

Business 104

Business Broadcasting Keywords Intent 104

SendX

SEPTEMBER 23, 2020

Target Email by Purchase Frequency and Routine It’s no secret that a customer’s purchase frequency goes hand-in-hand with their value to your business. In getting this timing down, you’ll inevitably increase your audience’s average purchase frequency—and, potentially, their average order value—across the board.

Segmentation 195

Segmentation Order Email Marketing Cross-Selling 195

Sharpspring

JULY 6, 2022

Probably the trickiest to strategize, email frequency is one of the most difficult things to nail down perfectly for every single person on your list. Since everyone will have a different idea of what their ideal frequency is, most brands just send, send, send and leave it up to the consumer to decide if they want to open or not.

Ad Frequency 95

Ad Frequency Email Marketing Leads Lead 95

Martech

JANUARY 27, 2023

I didn’t run any numbers to measure volume, isolate cadences or track frequency curves. My advice for everyone on frequency: If you throttled up during the holiday, now it’s time to throttle back. Return to your regular volume, frequency and cadence. But every time I turned around, I saw emails pouring into my inbox.

Email Marketing 133

Email Marketing Marketing CAN-SPAM Marketing Strategy 133

KoMarketing Associates

JUNE 25, 2018

“If marketers can find the sweet spot of email volume and frequency, they’ll set themselves up to maximize engagement and ultimately ROI,” wrote the researchers. Marketers Eye Improvements to Email Engagement.

Email Marketing 183

Email Marketing Customer Surveys Marketing Click Rate 183

Zoominfo

FEBRUARY 10, 2021

Average Purchase Frequency Average purchase frequency is your total number of orders placed by all or multiple accounts, divided by the number of unique accounts. Customer Value Customer value is your average sale value multiplied by your average purchase frequency. So let’s say all of your customers (150) placed 500 orders.

Marketing Strategy 130

Marketing Strategy Cross-Selling Order Acquisitions 130

Zoominfo

DECEMBER 6, 2022

How do you determine the length and touchpoint frequency of a sales sequence? The frequency of touches will be determined by the length of your sales cadence, and vice versa. Your business should decide on the sequence length and touchpoint frequency based on your market and brand awareness.

Touchpoints 130

Touchpoints Linkedin B2B Sales Email Marketing 130

The Point

APRIL 29, 2021

An optimal mix of email frequency, cadence, and relevance, founded on general best practices, should generate few complaints. launching an email preference center (subscription management page) to provide email recipients more choices on the topic and frequency of emails they receive from your company.

Email Marketing 173

Email Marketing Domain CAN-SPAM Marketing 173

Zoominfo

FEBRUARY 22, 2021

Frequency of Letters in English Words (and where they occur). Best selling video game consoles 1977 – 2019 [OC] from dataisbeautiful. Visualizing Ferrari’s 2018 Income Statement. Credit: u/chartr. Twitter Following Vs. Sales For Fast Food Chains. Credit: u/waitingforgoodoh. Credit: u/neilrkaye. Best Selling Fiction Books Of All Time.

Social Media 162

Social Media Social Marketing Marketing Strategy Lead Generation 162

Marketing Insider Group

APRIL 17, 2023

Blog Post Frequency Research By Michael Brenner Are you working hard at your content marketing game but lacking the results you expected? Here’s the cold hard facts about blog post frequency from one of our very own, Michael Brenner, so you can build a consistent strategy that maximizes ROI. How Often Should You Blog?

Content Marketing 315

Content Marketing Content Marketing B2B Marketing 315

Digilant

AUGUST 10, 2021

Audio offers a focused one-to-one connection, therefore the frequency in which your ad is heard is important. Advertisers promoting a new brand or time-sensitive offer opt for a higher frequency, while longer campaigns and well-established brands might aim for a lower frequency. Keep your message fresh. Ensure Measurement .

Advertisements 105

Advertisements Advertising Creativity Optimization 105

TowerData

OCTOBER 7, 2022

This increase in frequency means your audience’s inboxes will soon become inundated with messages from competing brands, making it more challenging for your emails to stand out. As the holiday season approaches, the volume of email communications grows.

Email Marketing 83

Email Marketing Email Campaigns Marketing Loyalty 83

Zoominfo

FEBRUARY 22, 2021

Frequency of Letters in English Words (and where they occur) Credit: u/neilrkaye 6. Best Selling Video Game Consoles 1977 – 2019 Credit: u/DataGrapha Best selling video game consoles 1977 – 2019 [OC] from dataisbeautiful 3. Visualizing Ferrari’s 2018 Income Statement Credit: u/chartr 4.

Video Marketing 130

Video Marketing Twitter Purchase Best Practices 130