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32 social media training resources and courses every marketer needs

Sprout Social

The more team members you onboard, the more important it becomes to keep up with the best training resources out there. We’ve gathered 32 of the best social media training resources and courses to help keep your growing team up-to-speed and yourself up-to-date. And yet, social media’s impact reaches every corner of your business.

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How to Effectively Use Instagram Stories Highlights

Sprout Social

You already know that Instagram Stories are a great tool for engaging your audience on Instagram. But with Stories lasting only 24 hours, it seems like a lot of work to create content visible for a short period of time. This is where your Instagram Stories Highlights come in. The process is simple.

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14 types of social media every marketer should know

Sprout Social

From social networking to video sharing and social messaging, there’s something for everyone (and every business). Community blogging sites. Users can like, share, comment on posts and follow other users and businesses. Examples: Facebook, LinkedIn, Instagram, Twitter, TikTok and Snapchat. What about forums?

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11 Proven Lead Magnet Ideas for Building Your Email List

Webbiquity

Even as newer and fancier ways to market your business crop up every season, old-school email marketing continues to provide the highest ROI, at a whopping $42 for every $1 of expenditure. No wonder building an email list remains a priority for businesses of every type and industry. What is a lead magnet? They solve a real problem.

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How To Start A Blog For Your Small Business

Buffer

After all, you’re a small business owner, and probably not a trained writer. Creating a successful blog really just requires being passionate about a certain topic — a characteristic you already possess as an ambitious entrepreneur! Why start a blog for your small business?

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Top Eight B2B Marketing Strategies You Probably Shouldn’t Ignore

Webbiquity

They must manage multiple campaigns simultaneously, while working effectively with partners across the globe. So, when it comes to launching your business, it’s vital to be strategic about how you handle PR and media relations. Integrate your PR plan with a blog or other content that can help drive credibility and trust among visitors.

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Top 9 Influencer Marketing Case Studies You Can’t Miss

SocialPilot

They overcame the misconception that influencers are not limited to one-size-fits but a versatile approach that works wonders for SaaS. They overcame the misconception that influencers are not limited to one-size-fits but a versatile approach that works wonders for SaaS. As per the data from Stastica, the SaaS market will reach $374.50