Webbiquity

AUGUST 12, 2020

So you’ve been thinking of starting a podcast and finally made it happen? Once you have recorded, edited, and finalized everything (using a podcasting tool like Audacity, Zencastr, or Riverside.fm), it’s time to spread the life-changing audio programs to your audience. That means you need to host your podcast.

Best Practices 260

Best Practices RSS Bandwidth Tagging 260

Marketing Insider Group

MARCH 16, 2021

While many marketing tactics can generate quantifiable business results, some do it better than others. Content marketing is a strategic process wherein brands consistently publish content that their audiences want to consume. internet users blocked ads. An eye-tracking study revealed most users dismiss ads online.

Advertising Agencies 334

Advertising Agencies Advertisements Advertising Paid Search Agency 334

Marketing Insider Group

APRIL 12, 2021

Each type of media has its place in the lead generation process. The strategy behind paid ads is to drive users to your owned media. Fast lead generation and traffic to owned media. You have the power to design it as you want and publish content that’s uniquely your own. Greater reach for your brand to attract new users.

Paid Content 360

Paid Content ROI Paid Search Agency Media 360

ClearVoice

OCTOBER 14, 2022

However, there’s much more to content marketing than publishing loads of content pieces for your business. From blog posts to videos and podcasts and everything in between, content marketers evolve year over year, creating the types of content consumers are looking for. Content continues to reign supreme year after year.

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Top Rank Marketing

JANUARY 12, 2024

Report] Some 70 percent of a B2B buyer’s journey has typically already taken place before reaching out to a vendor, with 83 percent of B2B buyers having indicated they are typically the first to initiate vendor communications — two of several findings of interest to B2B marketers contained in newly-published survey data. 21% of U.S.

B2B Marketing 99

B2B Marketing Studies B2B Marketing Analytics Tools 99

Scoop.it

APRIL 18, 2023

billion users worldwide, making it one of the most reliable mediums to reach out to the intended audience and generate awareness. As you become a relatable brand , it becomes easier for you to generate awareness as people pay heed to what you have to say. Social Media Posts Social media has over 4.74 Source: DataReportal 2.

Curation 80

Curation Brand Identity Branding Content 80

Animalz blog

MAY 2, 2023

While SEO isn’t dying, it is undergoing substantial changes, accelerated by generative AI, and it’s worth hazarding a few educated guesses about what it might look like on the other side. Massive Increase in Competition for All Search Results Generative AI will dramatically increase the amount of SEO content published each day.

SEO 145

SEO Ad Frequency User-Generated Content Custom Publishing 145

Marketing Insider Group

NOVEMBER 3, 2020

But research shows that focusing your efforts on the customers you already have is a better long-term strategy that can generate a higher ROI. It’s true that publishing content can be a very effective way to grow awareness of your brand and attract more traffic to your website. Create Problem-Solving Content for Your Customers.

Planning 362

Planning Top of Funnel Marketing & Strategy Paid Search Agency 362

seo.co

NOVEMBER 28, 2022

For businesses, content marketing can be an extremely cost-effective way to reach new customers and generate leads without resorting to paid advertising. Podcasts are a series of audio or video episodes that are free to create and syndicate throughout the web. Some podcasts focus on industry developments. Online Interviews.

Advertising Mediums 98

Advertising Mediums SEO Top of Funnel Peer-to-peer 98

Top Rank Marketing

DECEMBER 15, 2023

Social Media Today Brandwatch 2024 Digital Marketing Trends [Report] Social media management and research firm Brandwatch has published its 2024 collection of digital marketing trends, with top areas of focus expected for the coming year including AI, authenticity, personalization, and social listening, among others, Brandwatch recently announced.

Marketing Analytics Tools 111

Marketing Analytics Tools Marketing AI Top of Funnel B2B Marketing 111

Animalz blog

DECEMBER 14, 2023

PLG makes the product itself the main driver of customer acquisition, essentially giving you a “two for one” deal: an exceptional user experience that also attracts new customers. Digital product development also generates by-products. Spotify for podcasters is no different. These by-products offer a wealth of information.

Product 81

Product Lead Ranking Opinions Lead Scoring 81

Zoominfo

MAY 25, 2021

Back in 1989, when hair metal music played on MTV and a lone protester famously stood in front of a tank in Tiananmen Square, the Harvard Business Review published an article that explored how automation was ready to boost marketing and sales teams. How were these interests generated?”. A New Generation.

Automation 252

Automation Marketing Automation Services Zoominfo Planning 252

Trade Press Services Newsletter

JANUARY 4, 2024

Make sure you have a contemporary, user-friendly website and an active social media presence on essential platforms like LinkedIn and Twitter/X. Embrace AI for tasks like brainstorming, early research, generating headlines and checking grammar. In 2024, most, if not all, B2B buying journeys will start online.

Marketing AI 130

Marketing AI Course B2B Thought Leadership Planning 130

Top Rank Marketing

DECEMBER 22, 2023

MarTech Instagram introduces GenAI powered background editing tool Meta-owned Instagram has begun rolling out updates to Story format content posted on the social platform that will offer users the ability to use AI prompts to change image backgrounds or to choose from recommended presets, Instagram recently announced.

Marketing AI 79

Marketing AI Marketing Budget Budget Programs Marketing Budget Creation 79

Optinmonster

DECEMBER 21, 2023

It can generate a buzz around your product and get people to notice it. Collecting emails is a form of lead generation. And generating leads helps you build an email list of the most engaged customers. With lead generation, you can run an email marketing campaign to market your product.

Campaigns 90

Campaigns Ad Building Planning Paid Search Agency 90

Buffer

JANUARY 18, 2023

Content planning and scheduling With all the content formats a creator might have to work with, it’s essential to have tools that can keep track of what’s meant to be published and when. How it helps : Content management systems help you keep track of all the content you have published on the web. Notion Price: Free plan.

Budget Programs 122

Budget Programs Process Tools Pricing 122

seo.co

JANUARY 1, 2023

When other authoritative publishers link to your content on a regular basis, it signals to Google that your content is valuable. There are plenty of ways to get free backlinks manually (and not necessarily through a spammy free backlink generator). When you find a broken backlink, ask the publisher if they could fix it.

Wikipedia 98

Wikipedia Ideal Customer Profiles Ad Exchange Blogger 98

seo.co

APRIL 26, 2023

Law firms are waking up to the idea that it’s better to invest in a few quality pieces of content each quarter than dozens of shallow pieces that generate minimal results. Content marketing isn’t just about plugging keywords into your website to generate better search rankings.

Trends 98

Trends Lead Scoring Lead Ranking Link Building 98

Martech

SEPTEMBER 21, 2023

UEFN allows creators, as well as brands of any size, to build games and experiences published on Fortnite and available to its players. State Farm Park has allowed us to reach the next generation of customers where they are and we’re thrilled to be working with iHeartMedia on cutting-edge and entertaining activations like this one.”

Advertising Agencies 117

Advertising Agencies Custom Publishing User-Generated Content Network Marketing 117

Scoop.it

MAY 4, 2023

In a world where AI is taking over quite a few functions, including writing, genuine human-generated content is still valuable, as humans can provide a context to their content. The same survey also revealed that 58% of consumers worldwide viewed user-generated content as the most authentic content amidst everything a brand published.

User-Generated Content 93

User-Generated Content Traffic Generation Content 93

Martech

FEBRUARY 21, 2023

It determines what content gets found and shown to users on Google, YouTube, TikTok, Facebook and more. Let’s use podcasting as an example. Not just writing tools but image generation, video generation, audio generation and analysis. Its successes are all around us, we just haven’t been aware of them.

Marketing AI 115

Marketing AI Training Marketing & Strategy User-Generated Content 115

SocialPilot

JANUARY 26, 2024

In the same context, a well-crafted AI prompt acts as a clear set of instructions to the AI assistant , guiding it to generate content that perfectly aligns with your marketing objectives. “Generate a short, engaging Instagram story script that highlights one unique feature of [Product] each day for a week.

Examples 78

Examples ROI Planning Work Management 78

Tiecas

MARCH 11, 2024

A truly effective industrial website is a lead-generation engine, and your site’s strategic makeover must address the aesthetics and inner workings that drive potential buyers toward meaningful action. Generic, buzzword-laden messaging won’t cut it for industrial websites. Prospective customers in your niche have seen it all before.

Marketing Websites 98

Marketing Websites High Quality Lead Case Studies Paid Search Agency 98

Sprout Social

JULY 5, 2022

billion monthly active users , a testament to YouTube’s enduring influence. With over 2 billion monthly users , YouTube is more popular than it’s ever been. Video podcast series. A web series is a scripted or non-scripted installment of videos published online. Video podcast series. Day-in-the-life vlog.

Youtube 131

Youtube Advertising Channels Video Marketing Paid Search Agency 131

ClearVoice

SEPTEMBER 4, 2020

More than 90 percent of smartphone users search on their device each year. web users search online at least once a month. A full 61 percent of smartphone users want ads customized to their current location. percent of millennials in the United States are social media users. Content marketing statistics for SEO.

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

Scoop.it

MARCH 7, 2023

Since the tool itself is user-friendly, you can create multiple videos and have them ready to publish on a regular basis to test out how this tool serves you. For companies that want to utilize a virtual assistant for such projects, Biteable is a good option due to its user-friendly nature. Not a problem.

Video Marketing 96

Video Marketing Tools Best Practices Work Management 96

Go Beyond SEO

FEBRUARY 20, 2023

What type of content investments are they making: blogs, legal podcasts, videos, webinars, eBooks? How are they engaging with users? Next, carefully consider your ability to respond quickly to users who engage with your content. What are they doing well? How would you improve on their efforts?

Social Media 88

Social Media Media Best Practices Marketing Analytics Tools 88

Top Rank Marketing

JUNE 30, 2023

MediaPost LinkedIn Launches Live Test of Generative AI Posts Microsoft-owned LinkedIn has expanded its testing of optional generative AI technology for the creation of posts on the professional social platform, offering first-draft suggestions to certain users, LinkedIn recently announced. MarketingCharts U.S.

Paid Search Agency 56

Paid Search Agency Budget Programs CMO Advertising Agencies 56

Top Rank Marketing

JULY 7, 2023

LinkedIn users will be comprised of members of the millennial and Gen Z demographic by the end of 2023, according to newly-published forecast data. million internet users will have submitted a prompt to the generative AI (GAI) tool ChatGPT, an 882 percent increase from 2022’s 6.3 percent of U.S.

B2B Marketing 57

B2B Marketing B2B Planning Forecasting 57

Contently

SEPTEMBER 24, 2021

He also said users should expect to see more algorithmically recommended vertical videos, from people and topics they don’t follow, over the next 6-12 months. Facebook’s algorithm was incredibly friendly to “link posts” that sent users to news or blog articles. By early 2019, it had reached a billion users.

Social Networks 208

Social Networks Social Media Facebook Verticals 208

Go Beyond SEO

FEBRUARY 20, 2023

What type of content investments are they making: blogs, legal podcasts, videos, webinars, eBooks? How are they engaging with users? Next, carefully consider your ability to respond quickly to users who engage with your content. What are they doing well? How would you improve on their efforts?

Social Media 78

Social Media Media Best Practices Marketing Analytics Tools 78

ClearVoice

APRIL 25, 2022

A successful website strategy means more than clicking a “publish” button and making your site available to the general public. Putting this another way: Your on-page SEO strategy is in place to tell search engines that you’re offering viable solutions to user questions and/or problems. You want people to visit your website.

Link Building 98

Link Building Ad Building Lead Scoring Lead Ranking 98

Contently

MARCH 16, 2023

Building Efficient Workflows Workflows are at the core of meeting your content strategy goals, whether that be driving traffic from organic search, generating revenue, or anything in between. With Contently, you can get internal or external SMEs to review content, whether they are a user on the platform or not.

Efficiency 136

Efficiency Design SME Budget Programs 136

seo.co

MARCH 4, 2020

This post outlines the strategies and tactics of using podcasting as an SEO & link building strategy. If you’re looking for our daily SEO podcast , brought to you by SEO.co’s team click on the previous link. . The Symbiotic Relationship of Podcasts and SEO. + The SEO Benefits of Podcasting.

Link Building 98

Link Building SEO Ad Building Top of Funnel 98

Optinmonster

JANUARY 14, 2024

Podcasts and other forms of audio content are part of the content strategy for 25% of marketers. With 25% of marketers incorporating podcasts or other audio content, this trend points to the diversification of content strategies and the growing appeal of audio formats in capturing audience attention in a screen-dominated world.

Statistics 52

Statistics Content Marketing Marketing Budget Creation Planning 52

Outgrow

DECEMBER 3, 2021

It’s one of the most efficient marketing options, and if you do it right, you can generate more leads, boost your engagement, and build long-term relationships with your users. Emails generate $38 for every $1 spent, which makes up for a 3800% ROI. Inactive User Email Template. How you can benefit the user.

Email Marketing 98

Email Marketing Outgrow Examples B2B Marketing 98

Hubspot

FEBRUARY 23, 2021

Now, with the rise of video and podcasts, it's blogging's turn to feel the heat. I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked them, " Are Blogs dead? within the same five-year span, podcasts have risen in popularity and surpassed blogs in searches. Image Source.

Paid Content 101

Paid Content Planning Work Management Paid Search Agency 101