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6 Tips to Scale Knowledge Base Content That Truly Helps Customers

BenchmarkONE

A well-conceived knowledge base can act as a useful virtual self-service portal for your customers. If you’re confused about why you should invest time and effort into creating one, look at the following statistics: As per Forrester , customers prefer knowledge bases over all other self-service channels.

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How to Launch a Product Without a Press Release

Brandpoint

Simply sending a press release about a new product is not enough to make a significant impact in your outreach efforts. One report found that just 3 percent of journalists worldwide rely on press releases from a newswire. The post How to Launch a Product Without a Press Release appeared first on Brandpoint. How-to content.

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4 Ways Your Contact Center Can Get Started With Generative AI

Salesforce Marketing Cloud

When grounded in your customer data and knowledge base, you can personalize these generated replies, making them more trustworthy. If you remember, Katie’s AI tool generated a response to Jane and all Katie had to do was review the message, press send, and waive the fee from Jane’s account. So how can generative AI help?

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Using Slack for Internal Communication: How to Leverage the Application for Maximum Results

Trade Press Services

Users can also program the bots to send reminders, schedule meetings and act as an internal knowledge base. The post Using Slack for Internal Communication: How to Leverage the Application for Maximum Results appeared first on Trade Press Services. Use a private Slack channel for individual goal setting and organization.

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Why Content Curation is Essential for Service Based Industries

Scoop.it

If your marketing team has been feeling the pressure lately — or if you’re pressed for time — content curation can be a godsend for your service-based business. Let’s take a closer look at why content curation is essential for service-based industries. Why is content curation important for service-based industries?

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Do You Need Customer Service Automation? Here’s How It Works

Televerde

Customer service automation includes various tools, including chatbots, knowledge bases, automated email responses, and artificial intelligence. Automated systems, like self-service databases, chatbots, and interactive voice recognition (IVR), offer quick solutions, which leads to shorter wait times for more pressing issues.

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5 Benefits of Omnichannel Customer Support

Televerde

Email, SMS, live chat, chatbot, and knowledge bases are all commonly offered customer support channels and most companies offer several options. A how-to knowledge base with suggestions probably does the trick. Thanks to the internet, companies no longer need to rely solely on over-the-phone support. The best part?