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Salesforce Marketing Cloud
SEPTEMBER 7, 2023
Use data-informed equality goals to improve profitability and productivity Data provides a solid foundation for leaders to identify gaps in DEI policies, measure progress, and make informed decisions. By using data, organizations can gain deep insights into their workforce demographics, representation, and employee experiences.
Unbounce
MAY 1, 2021
It’ll take more work, but you’ll get tons of benefits from truly knowing your customers. Let’s start with demographic segmentation. In this blog post, we’ll look at what demographic segmentation is, explain why you should try it, and show you how to use it for your landing pages. What Is Demographic Segmentation?
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PureB2B
JUNE 9, 2022
Knowing basic but key information about your target audience enables you to customize campaigns, resulting in potentially higher conversion rates and, ultimately, more revenue. In this post, we’ll look at the importance of developing and launching personalized campaigns using demographics to achieve your marketing goals.
Martech
FEBRUARY 7, 2024
The company I worked for was extremely traditional and vowed never to have a website or allow employees to use email. But I know there’s no way to stop progress, so we must be agile and adapt the way we’ve always worked. I’ve witnessed teams where someone only works on TikTok or only writes emails. In your inbox.
Salesforce Marketing Cloud
JANUARY 4, 2024
A marketer promoting a new application engages customers with free trials demonstrating how the app works. What works well for one company may not be applicable to another. Segmentation : You can segment drip campaigns based on criteria like demographics, behavior, or previous interactions. Second, define your audience.
Marketing Insider Group
JUNE 9, 2020
Campaigns don’t work. Your team or your agency defines a message, you pick a favorite creative approach, and a paid media channel, and hope that it will work? With information flowing in – literally, at the speed of light – you need a strategy that moves at warp speed. You learn every time you publish and share.
Sprout Social
JANUARY 31, 2024
A video with a higher YouTube engagement rate will likely rank higher on YouTube compared to other videos targeting the same demographic or audience with a lower engagement rate. Likewise, these details help ensure that your videos get suggested across other YouTube channels that serve a similar demographic or audience.
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