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The Re-emergence (and Growing Importance) of Content Gating for GTM Programs

ANNUITAS

AI scraping: The rapid proliferation of AI technologies is leading to widespread content abuse. “AI-powered content-creating tools have the potential to crawl your website and learn from anything that you publish on it,” explains Web expert Syed Balkhi on Copyrighted. ask for meaningful data, 2.)

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9 best practices for AI tools in content creation

Martech

For example, Verified Market Research estimates the AI content writing market will grow eightfold over the decade and be worth nearly $6.5 Avoid copyright and ethical issues by using AI as an assistant, not as your sole writer and editor. Consider your motivation and goals and pick an AI writing tool that meets your needs.

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Top 5 XR and AI marketing trends in 2023

Martech

With the right tools, you can build, design, write copy for, optimize and publish an entire website with a fully populated blog in under two hours. I’ve been writing about these tools in my monthly XR/AI Marketing Brief. copyright laws, so anyone can use that content if you use a tool like Midjourney to create an image.

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When You Should and Shouldn’t Use AI for Content

ClearVoice

One goal of content is to nurture customers along the marketing funnel. Great content moves those customers from brand awareness to action. It doesn’t know what might shift your customers from impartial observers to active buyers. But those words and images might be under copyright protection.

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How Will AI Marketing and ChatGPT Technology Impact Digital Marketers?

Brandpoint

The AI MarTech landscape At this writing, ChatGPT is three months old, and Google has just announced its own AI service called Bard. At this writing there are approximately 40 AI writing tools in the marketplace. The writing lacks the rhythm, creativity and sentence variation that makes good writing interesting and engaging.

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Marketing leaders, are you actually ready for AI?

Martech

AI is here to stay, poised to transform how your company operates and engages with customers. But as much as generative AI has captured the imagination, AI’s potential for transforming the customer experience across almost every industry and customer touchpoint is what will ultimately ignite excitement. If so, how and when?

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Write a Book—Yes, an Actual Book—to Take Your Marketing to the Next Level: Part 2

SmartBug Media

Writing an inbound marketing book—and as we said in the first part of this series , you are using existing content to create a book, not starting a scratch—is more than copywriting and the actual words. After all the compiling, writing, revising, and revamping, you’ll be ready to design your book. Prepare for Publication.

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