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8 Amazing Cross-Promotion Ideas to Triple Your Customers

Optinmonster

Conduct Your Own Research Know a brand that really complements your product? If you need some help conducting research, we’ve got a great article on competitor research tools you’ll find interesting. Many of those tools can be used to research collaborators as well. Create Bundle Deals 6.

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Email marketing is changing: Catch up with this master class

Martech

I bundle them up as missed opportunities.” “The whole idea of this master class, over two days, three hours each day, they are going to save themselves a lot of time in researching; their going to get the great nuggets in this condensed class,” Pay promised. The biggest opportunity, right out of the box.”

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How marketers can use cognitive biases to influence customer decisions

Martech

In the article, the researchers presented findings from a study in which participants were given a choice about a life and death scenario. Given the stakes, how did the researchers frame the different treatment options? But did the decoy really play a big role in nudging students towards the $125 bundle? The bad news?

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Get Buyers to Do What You Want: Using Temptation Bundling

Hubspot

Temptation bundling. What Is Temptation Bundling? Basically, a study showed that people were willing to pay researchers to take away their e-readers, only to give them back when they use the treadmill or the elliptical machine at the gym. Putting Temptation Bundling to Work.

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Composability and usage-based pricing go hand-in-hand for martech applications

chiefmartech

Or, you pay for bundles of functionality offered in “tiers” — with more features included at higher-priced tiers. Buyers complain that not all their users use all the features bundled into their seats or tiers. The classic SaaS subscription models have used seat-based and tier-based pricing. The problems here cut both ways.

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Pitch Perfect: Selling to Legal Operations

DiscoverOrg

Where do they research and get buying advice? … Get the Pitch Perfect bundle and skip to the head of the line: Selling to Legal Operations. Download the bundle: Pitch Perfect: Selling to Legal Ops includes a full-length video interview with the buyer you’re after, and a cheat sheet with pain points and selling tips.

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How Marketers Can Differentiate Their Products Or Service

Marketing Insider Group

For B2B Marketers this often comes in the form of product and service bundles or monthly recurring service packages like our Content Builder and Content Builder Pro which include both product deliverables like content, keywords, and reports, with services like strategy, promotion, and link building.