Four ways Facebook Instant Articles will dramatically impact marketing

grow - Practical Marketing Solutions

Facebook announced it would open up Instant Articles -– formatted and optimized to load almost immediately -– to any publisher without a special approval process. But with Instant Articles, Facebook becomes a dead-end.

Top-10 Biznology articles in 2015

Biznology

So I dug around Google Analytics looking for the top ten articles based on popularity between January 1 through December 31st. So, without further ado, here are the top Biznology articles from 2015 — enjoy! Why aren’t you cross-blogging on Medium?

Trending Sources

The 15 Best LinkedIn Pulse Articles On Marketing

B2B Marketing Insider

And now I’m seeing almost as much traffic and engagement there than I receive on my blog. So In the spirit of learning from the best, here are the 15 best LinkedIn Pulse articles on Marketing. The 15 Best LinkedIn Pulse Articles On Marketing.

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How to Write Engaging B2B Headlines: Analysis of 10 Million Articles Shared on LinkedIn

BuzzSumo

The research is based on an analysis of 10 million articles shared on LinkedIn. For example, the most shared posts of Social Media Examiner and our own BuzzSumo blog are equally dominated by list posts and ‘how to’ posts. However, only 7 million articles had at least one LinkedIn share.

32 Blog Post Ideas for Your Next Article

Writtent

Feeling a little stumped about your next article? Even the world’s most creative bloggers find themselves in need of blog post ideas every once in a while. If you’re only using a couple blog post ideas, you risk getting left behind. Blogging Content Creation

2 Sure-Fire Ways to Inspire Your Blog Writing

Writing on the Web

A few years ago I polled readers and asked what their biggest blogging challenge is. Does your blog writing lack inspiration? What can a blogger blog about to other bloggers? Two ways to start a blog post: go inside or go outside.

Business Blog Writing: How to Avoid Time-Suck

Writing on the Web

How do you avoid time-sucking traps when it comes to blog writing ? You sit down with your coffee, open email, and an hour later still haven’t posted on your blog. Ninety minutes later, you still haven’t started a new blog post. Newsletter articles.

Stop blogging until you do these five things

grow - Practical Marketing Solutions

I just found this awesome blog on social media measurement. This dude is probably thinking, “I’ve been blogging for three years and nobody is subscribing. This seems so simple, so logical, and yet I see SO MANY blogs ignoring the basics of good blog management.

Content Marketing Tip: Start with Ready-to-Publish Articles

Writing on the Web

A great way to short-cut the time needed to research, write and publish quality online content is to find a good writer to supply articles. Tell them why this article and these ideas are important to them. What do you think about using outsourced articles from writers?

Thought Leadership: Marketing Engineering Services with Technical Articles

Industrial Marketing Today

Fortunately, there are exceptions and some smart marketers are using technical articles to their advantage in order to establish thought leadership and rise above the competition. There are many ways to build thought leadership such as publishing articles, blog posts — either as a guest or on your own blog, public speaking at prominent industry events and being quoted frequently in trade publications. Some of these technical articles are kinda sorta dated.

Pinterest Announces Rich Pins for Articles

Hubspot

Now, Pinterest is going to let you start pinning articles. What You Need to Know About Pinterest''s New "Article" Pins. Pinterest''s article pins are just what they sound like -- pins for, you know, articles. those awesome blog articles you''re always writing!

10 content marketing articles you missed

Biznology

The beginning of the year is often a best of time in the blogging world. The post 10 content marketing articles you missed appeared first on Biznology.

Ask a Content Strategist: How Do You Use Articles to Influence B2B Leads?

Contently

So, how do you—or others—use article content to influence leads in the B2B process? The top of the funnel might require articles, videos, and research papers. A lot of short-sighted marketers don’t see how top-of-funnel content like articles and videos drive leads.

10 Ways to Generate More Leads from Your Business Blog

The Point

Here are 10 proven ways to generate more leads from your blog. It’s highly likely that most of your blog traffic will come, not from visitors wandering over from the main corporate site, but through search. On our blog , we use the Indeed Smart PopUp for WordPress.)

How Facebook Instant Articles Could Change the Game for Content Marketing

Modern B2B Marketing

Author: Ellen Gomes Last October, Facebook quietly launched Instant Articles for iPhone, “a beautiful new way to read articles in the News Feed that is faster and more interactive than ever before,” according to the company. What do you think about Instant Articles?

Why the economics of blogging are diminishing

grow - Practical Marketing Solutions

By Mars Dorian, {grow} Contributing Columnist When I started blogging about five years ago (back when we felt smart with dumb phones), I devoured every blog post about how to write epic blog posts. But the economics of blogging don’t work the same way any more.

Tips on Writing a Great Blog Post:Give it a Rest

Writing on the Web

But I’m having trouble with my blog writing. So I pull out my bag of great blog post tricks, and determine where I’m stuck in the process. Turns out, that incubation period is pretty important to the creative blog writing process. It’s why you’re writing the blog post.

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Taking Your Storytellers from New Recruit to Article Promotion Champion

Content Standard

You built your editorial calendar, publishing cadence, perfected your article promotion plan, and you fully believe that you figured out Google’s algorithm with your keyword strategy. Turning a Freelancer into an Article Promotion Champ.

Don't Worry About Facebook Instant Articles: Here's Why They're Actually a Good Thing

Hubspot

Last week, Facebook made a big announcement : the release of their new Instant Articles feature. In response, my HubSpot colleague Kipp Bodnar wrote a blog post concluding that Instant Articles is bad for marketers. The quote had nothing to do with Instant Articles.

13 Great Guides to Growing Your Blog Audience

Webbiquity

You’ve put extensive effort into your business blog design, content strategy, research, and execution. Why isn’t your blog attracting a higher level of traffic? Business Blogging: Five Reasons You Have No Readers by Spin Sucks.

The 10 best big company blogs in the world

grow - Practical Marketing Solutions

There seems to be a lot of noise about the “death of the company blog.” ” In a world with so many shiny balls to chase like Snapchat and Instagram, are blogs still vibrant? What is the state of the art in company blogging? What are the best company blogs today?

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My 20 top social media marketing, search, and reputation business articles

Biznology

I went into the historical analytics of the Biznology business blog and used the Google Analytics records from all the way back in 2012 through to today and these are the twenty most successful by visitors. Why aren’t you cross-blogging on Medium?

9 Tips to Spot Amazing Article Writers

Writtent

Article writers – truly amazing ones who create content that will knock your visitors’ socks off – can sometimes be hard to come by, depending on your niche. Here’s a list of 9 quick tips to help you spot amazing article writers. Frequent Multi-Author Blogs.

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8 ways blog writing is unique

grow - Practical Marketing Solutions

There are many great writers who have unsuccessful blogs. Here are eight ways that blog writing differs from how you might write in school or at work. Nobody is going to sit by the fireplace with a glass of wine and relax with a good blog post. Blog readers are SKIMMERS.

Blog ROI: 4 Tactics to Capture Greater Results

Act-On

The majority of B2B companies are blogging. We know our brands need blogs, but to capture greater results, we need something more than just a wordy post. Brands That Do Blogging Well … and Why. Achieving maximum blog ROI starts with engaging content. Blog registrations.

Top Marketing Blogs You Should Be Reading

Radius

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. B2B Marketing Blogs.

Our Favorite Online Marketing Blog Posts and Articles of 2014

KoMarketing Associates

Here is a look back at some of the articles and blog posts that influenced our team members this past year. Why Content Goes Viral: What Analyzing 100 Million Articles Taught Us. BuzzSumo looked at the social share counts of 100 million articles to figure out what makes a piece more share-worthy. You can see more of the posts, articles, and information Casie likes on Twitter , Google+ and LinkedIn and read her blog posts here.

8 Elements of the Perfect Blog Post

B2B Marketing Traction

What does a perfect blog post look like? I recently curated an article on the perfect blog post by Kevan Lee of Buffer. Some of the recommendations in the article I didn’t agree with (such as blog post length), so I’ve commented on these in my post.

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Does blogging still matter in 2014?

grow - Practical Marketing Solutions

Five years ago, I wrote my first blog post. When I feel productive, I blog every other month. Yeah, you heard that right — I think a graveyard probably has more going on than my blog. Sometimes, I even skip a month or two between posting articles, because … meh.

What is the purpose of a blog post today?

grow - Practical Marketing Solutions

If this sounds familiar to you, it should … I posted the same thing on this blog the same day. Under the Facebook post, my friend Michael Stelzner for Social Media Examiner commented, “Is this a blog post?” What is a blog post any more?

Five Ways to Draw Traffic to a Blog Post

Webbiquity

As buyers spend more time with online articles, blog posts and reviews, and rely less on advertising for product information , companies have quickly caught onto the fact that they need great content to attract new customers and retain their current ones. Guest post by Kylie Ora Lobel.

Five simple ideas to cut your blogging time in half

grow - Practical Marketing Solutions

I stumbled around and fumbled around for a long time when I started this blog. Then I realized how many great business benefits I was realizing through the blog and decided I better get serious about it! Without question, my biggest obstacle to consistent blogging was time.

Connect Your Blog to Facebook Automatically

Writing on the Web

Are your blog posts fed automatically into Facebook? The other day I was horrified to learn that a dear client was manually posting his blog articles to Facebook. No wonder blogging seems tiresome and time-consuming. How to Automatically Link Blog Posts to Facebook.

Content Marketing Tip: Use Ready-to-Publish Articles

Writing on the Web

A great way to short-cut the time needed to research, write and publish quality online content is to find a good writer to supply articles. Tell them why this article and these ideas are important to them. What do you think about using outsourced articles from writers?

How Much Should Sponsored Articles Really Cost? [New Data]

Hubspot

Sponsored articles are one of the new shiny new objects in the content marketing world. Sitting at the intersection of editorial thought leadership and native advertising, sponsored articles have only recently risen to prominence as a tactic worthy of garnering a share of marketing budgets.

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Facebook Instant Articles: Bad for Marketers, OK for Publishers, but Great for Facebook

Hubspot

When Facebook recently launched Instant Articles , the internet and publishing community was buzzing. Publishers were excited -- by hosting their own articles within Facebook but still displaying their own ads, they could generate more traffic and attention from the Facebook community.

Case study: Re-building a blog from the ground up

grow - Practical Marketing Solutions

A brave person from our {grow} community has volunteered to let me tear apart his blog … in the most gracious way possible, of course! This is the top of Mr. Dodd’s blog with numbers that correspond to my comments. Overall, the blog layout is a bit out-dated and tired.

6 types of content your readers hate

Biznology

When creating content for your blog, social media profiles, email subscribers, and other purposes, you don’t want to irritate your readers. Before you publish a blog post or send a tweet, run the content by several people at your company.

7 Blogging Mistakes B2B Marketers Make

Digital B2B Marketing

We have all seen the lackluster corporate blog. Corporate blogs are increasingly standard in B2B organizations. Some companies even have an entire suite of blogs. However, for every great corporate blog, there are a dozen corporate blogs that just shouldn’t be.

6 Tips for Encouraging Your Team to Blog

Webbiquity

However, some employees might avoid blogging because they doubt their own writing skills, aren’t sure what to write about, or simply don’t have the time. You can show your team that contributing to the company blog doesn’t have to be a daunting task. Guest post by Jill Phillips.

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