Marketing Insider Group
JANUARY 3, 2023
With 2023 on the horizon, the chatter of a recession, and a marked increase in reports of poor client retention , it’s more important than ever that B2B marketers focus on retaining reliable clients. Here are key customer retention strategies your business should consider for 2023. Making Customer Retention a Priority in 2023.
Webbiquity
FEBRUARY 16, 2023
According to a 2023 industry report, the market growth for B2B companies is surging, with analysts predicting it will grow by 14.1% Here are three key B2B marketing trends for 2023 worth watching. These three B2B marketing trends for 2023 will impact results and practices beyond the coming year. Guest post by Brit Tucker.
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Webbiquity
MAY 30, 2023
2023 looks like a tough year for marketing budgets. Overall, 58% of marketers project flat or reduced budgets for 2023, up from just 26% in 2022. Those are just a few of the findings from the Marketing Manager Mindset Report 2023 , recently published by Livestorm , Mention, and Jotform.
Webbiquity
DECEMBER 19, 2023
As the end of 2023 rapidly approaches, here’s a quick look back at the posts, old and new, that grabbed the most attention this year. Here’s a 10 step process to create a social media marketing plan that will produce measurable results. #8: There you have it, 10 great reads to wrap up your 2023. Alright, now the list.
Speaker: Jordi Gili, International Speaker, Managing Director at Execus, Professor Geneva Business School
Agreement of corporate systems and processes. Key Performance Indicators that digital sales programs should aspire to in 2023. The secret to having a successful digital sales program is to have a structured Corporate Digital Selling Initiative that is centered around these four pillars: 1. Sales and corporate strategy alignment.
Martech
APRIL 24, 2024
When Gartner surveyed CMOs in 2023 about the state of their marketing technology stack, most admitted to using only one-third of their martech stack. Rigid internal governance processes. The primary cause of these obstacles is the mismatch between marketing technology and processes. Here are the columns: Marketing platform.
Marketing Insider Group
AUGUST 15, 2023
And more importantly, how can you streamline your content creation process to ensure a consistent flow of fresh content? Not only does this process keep your content relevant and improve your SEO, but it’s also a lot quicker than creating fresh content from scratch. But how exactly does fresh content impact your SEO ? Distribution.
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