Zoominfo

DECEMBER 6, 2018

But social recruiting isn’t as simple as creating a profile and reaching out to candidates. The post November 2018 B2B Blog Post Round-Up appeared first on ZoomInfo Blog. Consider these statistics ( source ): 80% of employers say social recruiting helps them find passive candidates.

Marketing Attribution 113

Marketing Attribution B2B Zoominfo B2B Sales 113

EMagine B2B Blog

DECEMBER 3, 2018

Believe it or not, 2018 happened to be one of the most active years for SEO changes. We’ve had major changes to search in the past, but the search landscape has never evolved so drastically or quickly as it did in 2018. 2018’s Biggest Takeaway. In 2018 we don’t just compete with traditional competitors.

Paid Content 76

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 76

Sprout Social

APRIL 26, 2018

Ever since announcing Instagram Business Profiles in 2016, brands have asked, “should I switch to an Instagram Business Profile or keep my personal account?” In fact, there are over 25 million business profiles connected at the moment. What’s the Difference Between a Personal & Instagram Business Profile?

Ideal Customer Profiles 110

Ideal Customer Profiles Profiling Paid Content Business 110

Hubspot

MARCH 19, 2018

New research from Richardson Sales Training reveals the biggest focus for sales professionals in 2018 should be articulating value. Top challenges facing salespeople in 2018 included: Creating a targeted prospecting strategy. 6 Challenges for Salespeople in 2018. Understanding how buyers make decisions. We’ve got a few ideas.

Allocation 97

Allocation Cross-Selling Work Management Marketing Management 97

ATAK Interactive

MAY 31, 2018

Here are the 12 most obvious features your 2018 ecommerce site absolutely needs. Social Profiles and UGC. Having your social profiles linked helps customers see your products in a more natural setting. The post 11 Features Every Ecommerce Site Needs in 2018 appeared first on ATAK Interactive Inc. Easy to Use.

eCommerce 90

eCommerce Features Privacy Policies Top of Funnel 90

SalesIntel

FEBRUARY 10, 2022

For any B2B organization aiming to create an effective marketing strategy, the first step is defining its ideal client profile. Accurately defining your ideal client profile is the cornerstone of your go-to-market strategy and forms the basis for identifying the right personas at your target accounts. A more fluid sales process .

Ideal Customer Profiles 52

Ideal Customer Profiles Profiling B2B Sales Paid Search Agency 52

SalesIntel

FEBRUARY 10, 2022

For any B2B organization aiming to create an effective marketing strategy, the first step is defining its ideal client profile. Accurately defining your ideal client profile is the cornerstone of your go-to-market strategy and forms the basis for identifying the right personas at your target accounts. A more fluid sales process .

Ideal Customer Profiles 52

Ideal Customer Profiles Profiling B2B Sales Paid Search Agency 52

KEO Marketing

DECEMBER 14, 2017

These social media giants offer B2B marketers a wide range of opportunities in 2018 to help get their message in front of intended targets. What social media marketing strategies should you focus on in 2018 to capitalize on these numbers? Here is a look at the top social media marketing trends for 2018. millennials hang out.

Social Media 59

Social Media Social Marketing Trends Planning 59

Circle Studio

DECEMBER 27, 2018

As we wrap up another year, we turn our attention to the most popular posts published on our blog in 2018. As we approach the end of 2018, it’s time to take a look at key B2B marketing trends that will emerge in the year ahead. 7 Steps to Make the Most of Your Employer Profile on Glassdoor. Read Article. Read Article.

Peer-to-peer 68

Peer-to-peer Marketing Analytics Tools Paid Search Agency Ideal Customer Profiles 68

Martech

JANUARY 26, 2024

billion consumer profiles and trillions of digital actions as well as the assets in Publicis’s existing AI platform Marcel. was launched in 2018, before the excitement over generative AI, this might be seen as a way to elevate a project that was already underway. It will unify data from 2.3 Why we care. Given that Marcel.ai

Paid Search Agency 105

Paid Search Agency Ideal Customer Profiles Acquisitions Marketing Management 105

Strategic-IC

DECEMBER 22, 2017

Considering or continuing an Account-Based Marketing strategy in 2018? 10 Account-Based Marketing Blogs to Kick Start 2018. Whether you’re new to account-based marketing or are already running a campaign, ABM is only set to grow in 2018. Watch: ABM in 2018. Are You Making These Account-Based Marketing Errors? Related:

Account Based Marketing 79

Account Based Marketing Planning ABM Marketing Budget Creation 79

Hubspot

DECEMBER 4, 2017

So, I'll do you a solid: I won't lecture you on the importance of incorporating virtual reality into your 2018 marketing strategy. 5 VR Marketing Examples to Inspire Your 2018 Strategy. The holidays are coming, and I'm feeling cheerful. million units. In other words: Yeah, VR marketing is a thing you need to think about.

Examples 101

Examples Trade Show Marketing & Strategy Paid Search Agency 101

PathFactory

JANUARY 3, 2019

That’s why we’d like to share some of our best marketing campaigns of 2018 along with some key learnings you can take with you into 2019. Q1 2018: The Great Gate Debate. We started 2018 off with a bang with The Great Gate Debate (GGD). Q2 2018: GDPR Wars. Q3 2018: The Channel Panel. click here.

Campaigns 45

Campaigns Co-Registration Best Practices Advertising Agencies 45

SnapApp

JULY 31, 2018

As of May 2018, companies have to comply with the European Union’s General Data Protection Regulation (GDPR.) Influencer marketing has been huge in 2018. It makes sense as to why: High profile partnerships with influencers help you reach new audiences through channels that can be tough to navigate as a brand. GDPR Compliance.

Demand 48

Demand Top of Funnel Demand Generation Agencies Opt-out 48

SnapApp

JULY 31, 2018

As of May 2018, companies have to comply with the European Union’s General Data Protection Regulation (GDPR.) Influencer marketing has been huge in 2018. It makes sense as to why: High profile partnerships with influencers help you reach new audiences through channels that can be tough to navigate as a brand. GDPR Compliance.

Demand 48

Demand Top of Funnel Demand Generation Agencies Opt-out 48

Heinz Marketing

DECEMBER 30, 2017

20 LinkedIn Profile Tips to Be Merrier in the New Year. Set yourself up for LinkedIn Success in 2018! 8 Really Good Ideas for Sales People Looking to 2018. The post B2B Reads: GDPR, Understanding Your Audience, and Preparing for 2018 appeared first on Heinz Marketing. Thanks for the words of wisdom, Anthony Iannarino.

B2B 49

B2B B2B Sales Linkedin Tips 49

SWZD

MARCH 21, 2018

Hello Friend of emedia, Making your life as a demand gen pro easier in 2018 – this is the focus of emedia’s first newsletter for the New Year. Best of luck to you in 2018, and may you find value herein! Learn how you can use webinars to build out your prospect and client profiles – through engagement metrics. Robert Drew.

Demand 48

Demand Sales Qualified Leads Demand Generation Top of Funnel 48

BenchmarkONE

JANUARY 10, 2019

At the start of a new year, it’s important to look back on the trends of 2018 to see which ones were truly the best of the best. With that in mind, here were some of our favorite marketing trends of 2018 and a few things we think will be big in the coming year. Influencer Marketing. Macy’s plans on expanding this program in 2019.

Trends 66

Trends Planning Budget Programs Privacy 66

Outbound Engine

JANUARY 21, 2019

I’m here to talk about key features we launched in 2018 to help our customers solve their marketing challenges. What happened in 2018? That’s why in 2018 we launched a mobile app for iOS. In 2018 we improved our email templates substantially. Profile Reach. Hello and welcome to 2019! Our Mission.

Marketing AI 40

Marketing AI Mobile Advertising Clickthrough Ideal Customer Profiles 40

Zoominfo

JUNE 19, 2020

GDPR was adopted in 2016 and went into effect in May 2018. The legislation has raised the EU’s profile among regulators and lawmakers around the world and inspired similar regulations … in California , home to many of the tech giants,” CNET wrote in May 2020. Growth of Data Privacy Titles Echoed GDPR’s 2018 Rollout.

Privacy 162

Privacy Zoominfo Press Sample 162

Unbounce

SEPTEMBER 24, 2018

Rajveer Chohan (@Raj_i) August 30, 2018. — Britt Senko (@brittsenko) August 28, 2018. — Junction (@JunctionYVR) August 29, 2018. Take a trip down short-term-memory lane with me to relive takeaways from the stage and see all of the speaker videos and slide decks on the 2018 recap site. Something for everyone.

Conference 73

Conference Marketing AI Lead Scoring Lead Ranking 73

Hubspot

JUNE 14, 2018

Here are the ten best eSignature solutions in 2018. Signable boasts many high-profile European clients. The number of worldwide eSignature transactions jumped from 89 million in 2012 to 754 million in 2017. That’s a lot of contracts. So, how can you get started? But let’s clarify a few things, first. What is Electronic Signature?

Enterprise Management 98

Enterprise Management Work Management Marketing Management Best Practices 98

Zoominfo

OCTOBER 2, 2019

Our business profiles are a valuable source of sales intelligence and contain information on 20 million organizations. As 2020 comes to a close, let’s check out this new list of our ten most viewed company profiles in 2019. IBM IBM has been a champion of our top ten list, appearing in 2016, 2018, and now 2019 at number one.

Paid Search Agency 100

Paid Search Agency Work Management Marketing Management Companies 100

Hubspot

JANUARY 31, 2018

But being a salesperson in 2018 is very different than being a salesperson in 1987. Although it’s arguably more difficult to sell effectively in 2018, it’s easier for top performers to differentiate themselves. 18 Outdated Sales Tactics to Kick to the Curb in 2018. Selling looks very different in 2018 than it did in 1987.

Tactics 101

Tactics Cold Calling Work Management Marketing Management 101

Zoominfo

JUNE 19, 2020

GDPR was adopted in 2016 and went into effect in May 2018. The legislation has raised the EU’s profile among regulators and lawmakers around the world and inspired similar regulations … in California , home to many of the tech giants,” CNET wrote in May 2020. GDPR enforcement began in May 2018. Source: ZoomInfo.

Privacy 147

Privacy Zoominfo Press Sample 147

Sprout Social

AUGUST 25, 2020

Being verified on Twitter is somewhat of a status symbol as it indicates that a profile is authentic. The coveted blue verification badge that appears on Twitter profiles lets people know that the account is of public interest and, most importantly, authentic. — Twitter Verified (@verified) February 26, 2018.

Twitter 139

Twitter Ideal Customer Profiles Profiling Guidelines 139

Hubspot

MARCH 26, 2018

12 SEO Monitoring and Keyword Tools for 2018. To clean them up, check out Remove'em : This helpful tool scans your backlink profile and turns up a list of contact information for the links and domains you'll need to reach out to for removal. Moz's Pro Tools. UpCity's SEO Report Card. Screaming Frog's SEO Spider. Found's SEO Audit Tool.

SEO 101

SEO Tools Domain Wikipedia 101

Hubspot

NOVEMBER 29, 2018

The 2017 Profile of Home Buyers and Sellers reported 51% of buyers found the home they purchased on the internet. Videos are a powerful way to draw attention to your listings and your realtor profile and generate leads. Creating an agent profile video allows you to introduce yourself to prospects. Real Estate Agent Videos.

Video Marketing 92

Video Marketing Ideal Customer Profiles Best Practices Lead Scoring 92

The Point

DECEMBER 28, 2017

Demand Generation Report just published their 2018 Outlook Guide: The State of Marketing Automation. I was honored to be invited to contribute my thoughts as part of the report, reproduced (with permission) below. (DGR) What do you see as the biggest trends in marketing automation in 2018? (HS)

Marketing Report 176

Marketing Report Marketing Automation Automation Demand Generation Agencies 176

Zoominfo

MAY 9, 2021

Back in 2018, 90% of B2B customers reported investigating between two and seven sites before they made a purchase. Conclusion: Use Data to Uncover Buyer Profiles. Like with any demand generation strategy , you need to parse the data to understand the following two elements: Buyer profiles : Whom do we want to do business with?

Ideal Customer Profiles 147

Ideal Customer Profiles Zoominfo High Quality Lead Marketing & Strategy 147

Zoominfo

MAY 9, 2021

Not All Web Traffic is High Quality Back in 2018, 90% of B2B customers reported investigating between two and seven sites before they made a purchase. Like with any demand generation strategy , you need to parse the data to understand the following two elements: Buyer profiles : Whom do we want to do business with?

Zoominfo 130

Zoominfo Ideal Customer Profiles High Quality Lead Marketing & Strategy 130

TrustRadius Marketing

NOVEMBER 1, 2018

With 2019 looming, 2018’s digital marketing landscape has seen trends that picked up in 2017 gain even more momentum. We’ve got enough of 2018 behind us to make a few educated guesses about the trajectory of social media marketing in 2019. Help drive traffic to your website and/or social profiles. Predictions can be dicey.

Social Media 40

Social Media Work Management Marketing Management Social Marketing 40

illumin

FEBRUARY 27, 2024

The company has seen significant growth as of late; its SmartCast operating system has over 18 million active accounts and has grown 400% since 2018. This information collectively provides a well-rounded customer profile that can be used to effectively run targeted ad campaigns.

Acquisitions 88

Acquisitions Advertising Agencies Marketing Proposals Paid Search Agency 88

Zoominfo

FEBRUARY 27, 2021

It’s no wonder that 43% of salespeople in 2020 used sales intelligence tools, compared to 28% in 2018. Lusha helps append and enrich contact databases, and it allows users to verify their own business profiles. But with hundreds of sales intelligence tools on the market, which ones are right for your teams?

InsideView 264

InsideView Enterprise Management Top of Funnel Tools 264

Hubspot

AUGUST 2, 2018

Online Advertising: Everything You Need to Know in 2018. Residential Profiles. Let’s read on to dive deeper into modern online advertising and learn the capabilities of the most effective advertising channels on the internet today. Paid Search Advertising. With over 3.5 Business Travelers. Charitable Donations. Digital Activities.

Paid Content 101

Paid Content Advertisements Advertising Lead Scoring 101

Zoominfo

JULY 13, 2022

Consumer-oriented businesses collect data to create profiles that can, among other things, power more personalized marketing campaigns and introduce people to products that are more relevant to their needs and interests. Data FAQ: Is ZoomInfo trying to intrusively profile me? Email us at privacy@zoominfo.com and request removal.

Zoominfo 130

Zoominfo Privacy FAQ Opt-out 130

Seismic

OCTOBER 15, 2018

Over the course of three days—November 7-9 at the Pendry San Diego— Seismic Shift 2018 will boast a speaker lineup of 14 customers, industry thought leaders, and Seismic executives. All award winners will be presenting at this year’s Seismic Shift, the company’s fifth annual customer conference.

Ideal Customer Profiles 40

Ideal Customer Profiles Conference Profiling Linkedin 40