EMagine B2B Blog

JANUARY 24, 2014

If you want a successful and comprehensive site launch by 4Q 2014, make sure you hire your vendor before the end of 1Q. Content marketing is the process by which you strategically distribute your content around the Web, where your prospective buyers will find and interact with it, leading them to your products on your website.

Work Management 40

Work Management Online Marketing Marketing Management CMS Development 40

KoMarketing Associates

SEPTEMBER 9, 2014

and help give you a more complete picture of their online marketing efforts. This is the source code for the KoMarketing blog and in this part of the code I see the site has an SEO plugin enabled. Search “ Do I Need a Blog? ” B2B Online Marketing Blog Search Engine Optimization'

Research 120

Research SEO Press Tagging 120

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Social Media Marketing + Michael A. Are you ready? Let’s begin!

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

KoMarketing Associates

JANUARY 27, 2014

While most businesses have laid out their marketing strategy and set their budgets, some of the latest facts and figures may have them rethinking current initiatives. From mobile marketing to content curation and revenue data, here are six statistics B2B marketers must pay attention to in 2014: 1.

B2B Marketing 120

B2B Marketing Stats Planning Curation 120

Writing on the Web

FEBRUARY 19, 2014

Does blogging still make sense for your business? Is a business blog worth the time you need to research, write, format and publish quality content? Some busy professionals ask me if it’s worth it to blog or would keeping in touch with people through social media sites work just as well? million blogs (Technorati).

Business Blogging 100

Business Blogging Business Custom Publishing Social Media 100

KoMarketing Associates

DECEMBER 27, 2016

One of the primary challenges with being a content marketer is constantly coming up with new and different blog post topics to write about. And there’s nothing worse than slaving away on a blog post you’re SURE will drive tons and tons of traffic and then…*crickets.*. From Stacy Thompson. Related Posts.

Adwords 152

Adwords SERP Work Management Paid Search Agency 152

Webbiquity

SEPTEMBER 2, 2014

Honorable mention: 10 B2B Marketing Lessons from Walt Disney World and Universal Studios. April 22, 2014. Theme parks really do hold lessons for B2B marketers; here are 10 B2B marketing and business lessons from Walt Disney World and Universal Studios. 14 Brilliant B2B Marketing Strategy Guides. June 17, 2014.

Stats 100

Stats eCommerce Statistics Social Networks 100

Hinge Marketing

APRIL 3, 2014

Top Professional Services Marketing Content from March 2014. Each month an enormous amount of content is published on marketing. This monthly column will help you keep up with the best marketing articles on the web. By: Lee Frederiksen, Hinge Marketing. By: Brooke Furry, TopRank Online Marketing.

Marketing Budget 48

Marketing Budget Marketing Budget Creation Marketing Management Linkedin 48

KoMarketing Associates

DECEMBER 27, 2016

One of the primary challenges with being a content marketer is constantly coming up with new and different blog post topics to write about. And there’s nothing worse than slaving away on a blog post you’re SURE will drive tons and tons of traffic and then…*crickets.*. From Stacy Thompson. Related Posts.

Adwords 120

Adwords SERP Work Management Paid Search Agency 120

Hinge Marketing

DECEMBER 22, 2014

2014 has been a big year for Hinge. In particular, we launched Professional Services Marketing Today , an evolution of The Professional Services Marketing Blog. As the year comes to a close, we’re taking this opportunity to highlight some of the most popular posts from 2014. Online Marketing'

Service 48

Service Marketing Analytics Tools Differentiation Sales Qualified Leads 48

KoMarketing Associates

APRIL 15, 2014

Are you a content marketer looking to improve your writing? If so, here’s our pick of 4 content marketing blogs that offer not only valuable industry insight but also a unique style of writing that may teach you a thing or two: Copyblogger. This is my all-time favorite content marketing blog. Comment below!

Content Marketing 120

Content Marketing Content Search Engine Marketing Marketing & Strategy 120

KoMarketing Associates

SEPTEMBER 25, 2014

I’ll be the first to admit that my road rage has a tendency to flare (hey, if you can’t beat ‘em, join ‘em), but spending excessive amounts of time in my car can actually be a good thing because it provides the opportunity to brainstorm blog topics (really!). Source: KoMarketing blog ). 2014/2015 Content Marketing Trends.

B2B Marketing 120

B2B Marketing Content Marketing B2B Emarketing 120

Valasys

DECEMBER 18, 2019

B2B marketers need to look forward to nothing but the best B2B marketing blogs for entrepreneurs to accentuate their levels of creativity, industry benchmarking & Martech insights. Content Marketing Institute : Next-up on the list of the best digital marketing blogs is the Content Marketing Institute.

B2B Marketing 59

B2B Marketing Paid Search Agency B2B Best Practices 59

Adobe Experience Cloud Blog

JANUARY 7, 2015

How can I work toward overcoming the biggest online marketing challenges? There is good news about your 2014 challenges; they can turn into your 2015 successes. Every marketing team or business has their own shortcomings, there’s always room for optimizing and improvement. Digital Marketing b2b'

Paid Search Agency 48

Paid Search Agency Planning Marketing Analytics Tools Landing Pages 48

EMagine B2B Blog

MARCH 30, 2010

B2Bs will double their online marketing spending between now and 2014, according to Forrester research summarized in a recent BtoBonline article. Last year, interactive marketing spending totaled $2.3 billion by 2014. billion; it’s projected to reach $4.8

Forrester 40

Forrester Budget Management Spending Online Marketing 40

KoMarketing Associates

JANUARY 23, 2014

Marketers’ New Priorities for 2014. 11 Essential Ingredients Every Blog Post Needs. The Science of B2B Online Marketing. B2B Email Marketing – 2013 Statistics. Content Marketing 2014 Projections. 25 Outstanding Content Marketing Tools For Your Brand. The Psychology of Color.

Tactics 120

Tactics B2B Marketing Marketing & Strategy Marketing Strategy 120

Webbiquity

MAY 17, 2016

Showcase reviews: Online Marketing Institute, Anders Orsander, Marketing Insider Group (Strategy), Blogging Wizard, SmartBug Media, StoreYa Blog, Social Media Examiner, Marketing Insider Group (Content), Express Writers, SnapApp. Showcase reviews: Online Marketing Institute. 3) Bubbl.us.

Planning 145

Planning Research Tools Best Practices 145

KoMarketing Associates

JULY 1, 2014

What is Google’s View on Guest Blogging for Links? What Should I Be Aware Of If I’m Considering Guest Blogging? How Can I Guest Blog Without It Appearing As If I Paid for Links? What Is Google’s Thinking About Links From Article Marketing, Widgets, etc? Created: May 5, 2014. Created: March 3, 2014.

Link Building 120

Link Building Paid Content Google Advertorials 120

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail? Embrace Math.

Paid Search Agency 123

Paid Search Agency Online Marketing Advertising Agencies Ads 123

KoMarketing Associates

NOVEMBER 18, 2014

Software Advice’s recently released 2014 B2B Demand Generation Benchmark report revealed that the vast majority of B2B marketers (79 percent) use at least 11 different marketing software applications. We Are Social’s Social, Digital & Mobile Worldwide in 2014. Software Solutions Used. Final Thoughts.

Budget Programs 120

Budget Programs Marketing Report B2B Marketing Research 120

Hinge Marketing

AUGUST 29, 2014

Do you ever think about contributing an article to a publication or blog but worry you’re not ready? It's hard to foresee a lot of benefit to your hard work publishing blog posts and content online when you don't have much of a following, and even if you do, scaling that content creation is difficult for any marketer.

Landing Pages 48

Landing Pages Marketing Analytics Tools Linkedin Marketing Report 48

KoMarketing Associates

MARCH 10, 2014

Our goal was to validate what B2B marketers were doing right, what they needed to improve, and hopefully help guide the B2B online marketing experience moving forward. The survey responses were both validating and surprising and we’re excited to share our findings in this free, 32 page report: The 2014 B2B Web Usability Survey.

B2B 120

B2B Demand Generation Agencies Validation Vendors 120

KoMarketing Associates

JANUARY 16, 2018

Even though this Bluehost graphic was published back in 2014, the list of systems is still very relevant and it provides a nice snapshot of each, for those that are looking to make a decision. SEO Clues To Reveal A Killer Content Marketing Plan. Content Marketing Strategy. Source: Content Marketing Strategy.

Marketing Strategy 249

Marketing Strategy Marketing & Strategy B2B Marketing Content Marketing 249

Hinge Marketing

JUNE 19, 2014

Social media is a key component of any online marketing plan, but which platforms are right for your strategy? This comprehensive post breaks down more than ten different social media outlets to help marketers determine which ones most effectively reach their desired audiences. 3 Ways to Engage Your Team and Improve Your Blog.

Blogger 48

Blogger Social Media Linkedin Planning 48

KoMarketing Associates

DECEMBER 15, 2015

Fun Fact: Each month when it’s time to write a new blog post, I head over here to the KoMarketing blog and take a look at my previous posts to 1) ensure I haven’t already written something similar and 2) see if there’s an opportunity to refresh an older post. Yes, friends, that’s called repurposing and it’s magical! SEO isn’t dead.

Top of Funnel 120

Top of Funnel SEO Marketing & Strategy Opinions 120

Brandpoint

JANUARY 23, 2020

Larry Kim is the founder of WordStream, a developer of PPC management software and provider of online marketing services, and currently the CEO at MobileMonkey , a Facebook Messenger Marketing Platform. Brad Geddes is an online marketing consultant who specializes in SEO and PPC advertising, including Google Ads.

Paid Search Agency 115

Paid Search Agency Ads Google Advertising Agencies 115

Hinge Marketing

JULY 14, 2014

Once you’ve been blogging for a while, you’ll hit a point where you start to wonder: Is it time to upgrade my firm’s blog? So how do you know it’s time for a blog refresh? As a general rule, you should refresh your blog every two or three years. Have we outgrown our current blog?

Webinar Metrics 48

Webinar Metrics Marketing Automation Services Marketing Management Linkedin 48

KoMarketing Associates

DECEMBER 30, 2013

With an office relocation , developing a team of new hires , and speaking engagements across two continents and multiple cities, there was little downtime over the past year and 2014 promises even greater opportunities for our team. All of our clients and prospects know the importance content plays in our B2B online marketing initiatives.

Paid Content 120

Paid Content Mobile Advertising Paid Search Agency Content Marketing 120

KoMarketing Associates

SEPTEMBER 16, 2014

According to eMarketer , global smartphone use is increasing 25% just in 2014, which will surpass 50% total smartphone penetration around the world. According to Pew Research , as of January 2014, 90% of all Americans have a cell phone, 32% have an e-reader, and 42% have a tablet.

Mobile Marketing 120

Mobile Marketing Marketing Mix B2B Marketing Optimization 120

KoMarketing Associates

AUGUST 21, 2014

While this update has already begun to roll out, it won’t become permanent till the end of August 2014. Even though Facebook is making this conversion as automatic for users as possible, it’s important get into your campaigns and make sure all your current ads will be running as normal as possible come September 2014.

Facebook 120

Facebook Paid Search Agency Ads CPC 120

KoMarketing Associates

AUGUST 26, 2014

Last spring, I had the opportunity to instruct a course for MarketingProfs University’s Search Marketing School 2014. This percentage varies based on the different online marketing strategies an organization utilizes in its B2B marketing mix. 50+ Google Analytics Resources – The 2014 Edition.

Marketing Analytics Tools 120

Marketing Analytics Tools SEO Lead Scoring Lead Ranking 120

KoMarketing Associates

SEPTEMBER 29, 2014

We’d seen many reports on how B2B buyers find information online and what tactics B2B marketers were using to reach target audiences, but we couldn’t find anything of significance when it came to the buying experience once that buyer actually got to the vendor website. The 2014-2015 Survey is Here!

Customer Surveys 120

Customer Surveys Marketing Websites B2B Vendors 120

KoMarketing Associates

FEBRUARY 18, 2014

Many of the industry leaders I follow have conflicting opinions about what online marketing trends will take place in 2014. My not-so-bold prediction for 2014 is that content creation will continue to be one of the best ways to earn links and drive traffic to websites. Image Galleries. News Stories. Related Posts.

SEO 120

SEO Paid Search Agency B2B Companies 120

KoMarketing Associates

MAY 24, 2017

In 2014, Facebook decided to clean up its News Feed by only showing content of the highest quality. In a blog post I previously wrote , I indicated that while it is possible to slightly improve this percentage through higher quality content, Facebook Advertising offers more effective ways to improve post viability, for a price of course.

Facebook 172

Facebook Tips Advertisements Advertising 172

KoMarketing Associates

DECEMBER 18, 2014

The best B2B online marketers are constantly integrating SEO into their organizations’ broader marketing initiatives. 10 Things I’ve Learned About SEO in 2014. 10 Things I’ve Learned About SEO in 2014. B2B Online Marketing Blog Search Engine Optimization Social Media Strategies'

Social Media 120

Social Media SEO Media Link Building 120

KoMarketing Associates

MAY 28, 2015

But as the Memorial Day holiday weekend passes us by, how does the progress of your B2B online marketing initiatives look? As we move into the end of the first half of the year, its important to reassess online marketing performance and make certain we don’t lose track while enjoying the summer. New Marketing Data.

Advertising Benchmark 120

Advertising Benchmark Statistics B2B Marketing Paid Search Agency 120

KoMarketing Associates

SEPTEMBER 22, 2014

The collaboration of Inbound 2014 and FutureM brought together over 10,000 marketers and “tech geeks” from around the world. This three-day extravaganza explored every topic from marketing strategies to leadership to data and analytics. — Jeremy Goldman (@jeremarketer) September 17, 2014. . "Disagreeable

B2B Marketing 120

B2B Marketing Planning B2B B2B Thought Leadership 120