Writing on the Web

APRIL 19, 2011

This and other key tips will be discussed Wednesday April 20, 2011 on an open webinar I’m giving: Time-Saving Tips for Content Marketing Results. Post on Google Buzz. How do you find your voice and create your brand story so that readers are inspired and emotionally triggered? How do you get content marketing results?

Tips 100

Tips Content Marketing Digg Content 100

MLT Creative

SEPTEMBER 30, 2011

October 9-11, BOLO 2011 Scottsdale, AZ: Agencyside will be presenting this event where you’ll learn how to stay ahead of the curve in all things digital; from analytics and target marketing to social media and agency management, this event’s topics are cutting-edge and helpful to all marketing professionals. At the 2011 Sales 2.0

B2B Marketing 40

B2B Marketing Advertising Agencies Web 2.0 Marketing Management 40

MLT Creative

SEPTEMBER 30, 2011

October 9-11, BOLO 2011 Scottsdale, AZ: Agencyside will be presenting this event where you’ll learn how to stay ahead of the curve in all things digital; from analytics and target marketing to social media and agency management, this event’s topics are cutting-edge and helpful to all marketing professionals. At the 2011 Sales 2.0

B2B Marketing 40

B2B Marketing Advertising Agencies Web 2.0 Marketing Management 40

Convince & Convert

MAY 25, 2010

The Digital Ecosystem There are four key planks to successfully offering online marketing services within your existing agency: Search Marketing Email Marketing Social Media Analytics and Reporting Agencies can deliver real value to clients in each of these areas, and developing competencies is viable and achievable. Direct mail? 17 Services.

Paid Search Agency 124

Paid Search Agency Online Marketing Advertising Agencies Ads 124

Vidyard

JANUARY 29, 2015

million per 30 second spot on NBC’s coverage of this year’s Super Bowl, which begs the question: why can I watch so many ads online a full week before the Super Bowl? The answer is simple – fans are already talking about the Super Bowl online, and leaving ads out of the game is leaving potential viewers on the table.

Paid Search Agency 50

Paid Search Agency Godaddy Ads Television marketing 50

Webbiquity

JANUARY 24, 2011

Economic conditions may have been tough in 2010, but there was no shortage of online innovation. Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. Create animations?

Social Media 100

Social Media Tools Buzz Media 100

RebelMouse

AUGUST 25, 2022

Also, Google said this will be felt more for online-educational materials, entertainment, shopping, and tech-related content. Since Google’s announcement of the helpful content update, the SEO community has been buzzing about what the major algorithm change could mean for traffic all over the web. Reaction From the SEO Community.

CMS Development 98

CMS Development Content Classified Ads Eye-Tracking 98

Tomorrow People

OCTOBER 24, 2012

Social media plays an important role in online marketing and is an ideal medium through which your Small to Medium Enterprise can acquire, nurture and increase leads. A whopping great 43% of online consumers are ''liking'' or following the brands they use on social networks. With 87.3% Winning new customers.

Social Media 120

Social Media SME Media Marketing Budget 120

Tomorrow People

OCTOBER 24, 2012

Social media plays an important role in online marketing and is an ideal medium through which your Small to Medium Enterprise can acquire, nurture and increase leads. A whopping great 43% of online consumers are 'liking' or following the brands they use on social networks. With 87.3% Winning new customers. Keeping up with the Joneses.

Social Media 120

Social Media SME Media Marketing Budget 120

Writing on the Web

DECEMBER 22, 2010

All the best for 2011! Post on Google Buzz. Related posts: Happy Birthday to Patsi, Her Blog, & Her Online Business. Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Email this via Gmail. Add this to Google Bookmarks. Tweet This!

Digg 100

Digg Buzz Blogger Linkedin 100

Marketing Insider Group

JUNE 24, 2010

Create brand buzz : Look to develop apps that create buzz, support your brand message and build a community around your brand promise. That Is A Lot Of Time Spent Online Using Social Media Internet Trends From The Web 2.0 Summit Augmented Reality For B2B Marketing in 2011? Augmented Reality For B2B Marketing in 2011?"

Web 2.0 100

Web 2.0 Paid Search Agency Peer-to-peer Buzz 100

Sprout Social

NOVEMBER 19, 2018

To no one’s surprise, social buzz around shopping reaches its peak during the holiday season. Last year was the best holiday season for retail sales since 2011, and much of that growth occurred through mobile ecommerce. Black Friday and Cyber Monday bring the buzz. Gearing up for projected growth in 2018.

Twitter 109

Twitter Facebook Buzz Press 109

Tomorrow People

SEPTEMBER 13, 2012

It got us thinking that despite the power of social media as an online marketing tool, all too often big business has managed to miss the point by a country mile, making a right royal mess of it in the process. Seriously though, what can we as social media marketers learn from these three failures of online marketing?

Social Media 120

Social Media SIC Media Peer-to-peer 120

Writing on the Web

MAY 18, 2011

Content marketing using video is a key marketing tactic if you want to get found online, get known, and get clients. On Thursday, May 19, 2011 at 5 p.m. Post on Google Buzz. ET , you can learn from the two video marketing experts who work for Tom, Colin Martin and Marc Bullard with this free webinar. Share this on del.icio.us.

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100

The ROI Guy

DECEMBER 6, 2010

Monday, December 06, 2010 Predictions for 2011: The End of B2B Sales & Marketing as We Know It? These two market drivers will have important implications into 2011 and beyond for B2B sales enablement and marketing strategies and budgets. The Death of a Salesman? this year, an increase from 3.1%

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

Content Marketing Institute

OCTOBER 29, 2017

On that napkin, I wrote something to the effect of this: In three years, we will run the leading online destination for content marketing, the leading content marketing magazine, and the largest content marketing event on the planet. Chief Content Officer (CCO) magazine launched in January 2011. Birth of Content Marketing Institute.

Content Marketing 111

Content Marketing Planning Paid Search Agency Content 111

Hubspot

MARCH 3, 2020

Local search marketing is the process and tactics you use to reach your local audience online. 70% of online searchers will use local search to find offline businesses. Get links online. The more of a fixture you are in your community (both online and offline), the more people will talk about you. It's in the numbers.

Long Tail Marketing 68

Long Tail Marketing SERP Keywords Mobile Marketing 68

Writing on the Web

APRIL 16, 2011

It’s all fine and dandy to spend time, money and energy upgrading, re-designing, and adding content so that you have an automatic lead generating system online, but if your output is more than your incoming business results, it’s all just silly, isn’t it? Wednesday, April 20, 2011 at 5 pm ET. Think about it.

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

Adobe Experience Cloud Blog

SEPTEMBER 14, 2018

When I was thinking of controversial rebrands that had people riding a proverbial teeter-totter, one that instantly came to my mind was the 2011 Starbucks rebrand. It was actually found that this summer IHOP was more popular online than it has ever been in the company’s history. What do you think of these examples?

Branding 133

Branding Brand Identity Thought Leadership Trust Marketing 133

KoMarketing Associates

JUNE 16, 2014

Qualification for the 2014 World Cup started in 2011, and after 820 matches, the process ended in November of 2013, when 32 countries were left standing. This research allows marketers to more easily brainstorm marketing ideas, create better content, and tweak their online strategies to ultimately get better at what they’re doing.

Content Marketing 120

Content Marketing Planning Peer-to-peer Comparison 120

Writing on the Web

APRIL 18, 2011

So on Wednesday, April 20, 2011 at 5 p.m. ET , I’m giving an open webinar to share my tips and tools that make online marketing manageable, especially for service professionals, solo entrepreneurs, busy consultants, coaches, etc. Wednesday April 20, 2011, 5 pm ET. Post on Google Buzz. Share this on del.icio.us.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

MAY 16, 2011

Join me, along with Colin Martin and Marc Bullard , in a free webinar next Thursday, May 19, 2011 at 5:00pm ET to learn the secret tactics successful marketers are using on free hosting sites such as YouTube that are bringing an avalanche of traffic to their websites. Post on Google Buzz. Subscribe to the comments for this post?

Webinar Metrics 100

Webinar Metrics Video Marketing Content Marketing Digg 100

The Effective Marketer

JUNE 21, 2009

Free Marketing Training from IMU After watching the classes, my take on the University is: Positives: Online archives from each class including slides available on-demand helps a lot when you have busy schedules like mine, and also allows watching at your own pace (i.e. Veredict: If you are new to social networks, community building, etc.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Marketing Craftmanship

APRIL 8, 2011

Distracted by all the social media buzz, it’s easy for a company to lose sight of the fact that their website remains the mother ship of brand expression and commerce. and here’s a news flash from 2011: Online content is no longer used by sophisticated marketers as a lead generation carrot. (Of

B2B Thought Leadership 100

B2B Thought Leadership Content Case Study Case Studies 100

Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Mark your calendars for next Wednesday, April 20, 2011, 5:00 pm ET. Post on Google Buzz. And, a lot of work. You can just show up, or sign up if you want to get the recording.

Rules 100

Rules Content Digg Press 100

Writing on the Web

APRIL 11, 2011

That’s why there’s a tsunami of information online about content marketing. They wouldn’t have found me without my having published a ton of content online, and written a few things they agreed with. Post on Google Buzz. Marketing nowadays requires writing and publishing great content in multiple ways.

Rules 100

Rules Content Digg Custom Publishing 100

Hubspot

DECEMBER 9, 2011

With so many great social media marketing tips getting shared in the blogosphere, we wanted to pass along some of the best tips and ideas that came up in 2011. Building an online community? What do they want from me online? An influencer might get you quick buzz, but your brand advocates offer longevity.

Social Media 28

Social Media Social Marketing Tips Media 28

Writing on the Web

JUNE 12, 2013

Ideally, you want to attract a large number of hungry customers who are interested in partaking of this written food for the soul, but how can you rise above the constant online buzz to attract attention to your blog post ? According to Neilson.com, there were 181 million blogs around the world at the end of 2011. (In

RSS 100

RSS Social Media Buzz Internet Marketing 100

Marketing Insider Group

OCTOBER 26, 2010

Now I know that 2011 planning season is in full swing. But let’s face it, there are marketing plans thrown on PowerPoint templates, using the latest buzz words and amazing graphics. Augmented Reality For B2B Marketing in 2011?" – we accept the reality and plan for it. Share your thoughts, post a comment.

Planning 100

Planning Paid Search Agency Customer Satisfaction Web 2.0 100

Writing on the Web

NOVEMBER 3, 2010

To remedy this, Suzanne and I are going to teach the solutions to #1 and #2: blog writing and SEO workshop in January 2011. First, she has an in-depth knowledge of how website and blog technologies can help a business build revenue through a much stronger online presence. Post on Google Buzz. Share this on del.icio.us.

Business Blogging 100

Business Blogging Blast Campaigns Business Class 100

Outgrow

MAY 21, 2020

Case Study: Cracker Barrel wanted to create some buzz on their 50th anniversary and called in Hill Holiday for help. Based out of Orlando, Bigeye has been throwing around some steep competition at the top advertising agencies in Florida since 2011. Moreover, they use the power of video marketing to ace your marketing campaigns.

Advertising Agencies 59

Advertising Agencies Paid Search Agency Ad Agencies iCrossing 59

Industrial Marketing Today

AUGUST 10, 2012

The online survey addressed the marketing trends, challenges, and expenditures within the engineering, technical, manufacturing, and industrial communities. 47% of the industrial companies spend more than a third of their overall marketing budget online. I’m not trying to be clever or facetious with my headline.

Planning 60

Planning Marketing Budget Creation PR Paid Search Agency 60

Writing on the Web

DECEMBER 8, 2010

What I find most difficult is having to juggle multiple tasks when it comes to marketing online. You are just in time to help us all create a great new year in 2011, a year for everyone to get found, get known, and get clients. Post on Google Buzz. I don’t think I’m alone in my pain. Welcome, Kris!

Work Management 100

Work Management Marketing Management Digg Thought Leadership 100

Industrial Marketing Today

MAY 15, 2012

Yes, social media generates all the buzz but discarding email marketing, a tried and true workhorse would be a mistake and here is why. The answer is YES according to the research report, “Trends in Industrial Marketing 2011: How Manufacturers are Marketing Today” published by GlobalSpec.

Social Media 60

Social Media Paid Search Agency Email Marketing Social Marketing 60

Hubspot

JUNE 11, 2018

Buzz Lightyear: Everywhere. With his arm around Woody, Buzz Lightyear offers a gesture of optimism (or sarcasm, depending on how you play this one) for your audience. Buzz's words, not mine. In fact, just staying well connected online and abreast of the latest news can keep you on top of the latest breaking memes.

Social Networks 74

Social Networks Viral Marketing Buzz Classified Ads 74

Convince & Convert

DECEMBER 30, 2011

I analyzed my Top 6 blog posts for 2011 by total page views, and am re-running them this week as a “greatest hits” compilation. Already, some early Google Plus users have created 20 or more Circles to categorize their online relationships. Google Buzz. (Happy Holidays! This is #1. But enough about that.

Google 151

Google Lead Scoring Lead Ranking PageRank 151

Webbiquity

JANUARY 28, 2011

According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009.&# Uncovering Valuable Insights With Google’s Bid Simulator by MediaPost Online Media Daily. ET on Friday, January 28, 2011.

Adwords 100

Adwords Paid Content Paid Search Agency Tactics 100