Writing on the Web

JULY 4, 2012

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? As of June 2011 Facebook has 750 Million users.

Social Media 100

Social Media Blogger Business Media 100

Hubspot

DECEMBER 29, 2011

To get the time, you'll have to lobby your boss for more resources, and that means convincing your boss that blogging is actually worth your time, your effort, and his money. This blog post (how meta is that?) Is blogging really effective? 57% of businesses have acquired a customer through their company blog.

Business Blogging 28

Business Blogging Stats Business Inbound Marketing 28

Writing on the Web

APRIL 18, 2011

You have to find what works for you in your business, with your target audience. And then publish a lot of content in many different forms. But if you’re a busy professional, unless you have staff, you don’t have time for everything. So on Wednesday, April 20, 2011 at 5 p.m. Wednesday April 20, 2011, 5 pm ET.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Industrial Marketing Today

SEPTEMBER 6, 2011

B2B marketers with blogs generate 67% more leads according to a study done by HubSpot (See Why Your Sales Funnel May Run Dry Without a Business Blog ). The ease and cost savings associated with regularly publishing optimized blog posts over paying an SEO company to optimize static websites are difficult to ignore.

CMS Development 60

CMS Development Curation Inbound Marketing Marketing Management 60

Webbiquity

JANUARY 2, 2013

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012. Polaris B ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Marketing Insider Group

NOVEMBER 9, 2010

Blog Topics and Technology The main motivation for all bloggers was &# meeting like minded people,&# self-expression and expertise sharing according to the study. Compared to the averages, corporate bloggers main goal is to get published or get featured in traditional media. Augmented Reality For B2B Marketing in 2011?"

Marketing Mix 100

Marketing Mix Marketing Report Blogspot Blogger 100

Webbiquity

JANUARY 16, 2012

Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. ” The Entrepreneur’s Advisor | Why and How to do a Blog Right by The Entrepreneur’s Advisor.

Business Blogging 100

Business Blogging Tips Tools Blogger 100

Hubspot

JUNE 6, 2011

As David says, "don’t get hung up on the semantics," but go ahead and start publishing! Free Download: Better Business Blogging in 2011. Download this free business blogging ebook today! Instead, you need to be actively forming new relationships with fellow bloggers. Connect with HubSpot :

Blogger 28

Blogger PR Inbound Marketing Hubspot 28

Hubspot

SEPTEMBER 10, 2014

To inspire all you business bloggers out there, we''ve curated a list of some of the most entertaining business blogs on the internet. Blogs with a lot of personality are always entertaining, and EAT24 does an amazing job of not holding theirs back. (.At The Business of Fake Hollywood Money. Blogging'

Paid Search Agency 28

Paid Search Agency Companies Blogger Curation 28

Hubspot

MARCH 2, 2011

We already know that blog analytics can be helpful in evaluating the performance of your blog, both overall and in individual blog articles, as well as in brainstorming new ideas for blog topics. But what about using analytics strategically to achieve the goals of a particular blog article? What can you learn?

Analytics 28

Analytics Blogger Click Rate Hubspot 28

Online Marketing Institute

AUGUST 31, 2011

PWB Marketing Blog Demand Generation | Branding | New Media Skip to content PWB HOME ABOUT OUR TEAM BUILD A BRAND GENERATE DEMAND BLOG HOME ← How To Create B2B Content Your Prospects REALLY Want How to REALLY Increase B2B Blog Traffic Posted on 08/31/2011 by Chad Wiebesick Good content isn’t enough for a blog.

Traffic 40

Traffic Demand Generation Agencies Paid Search Agency B2B 40

Hubspot

MARCH 22, 2012

Yesterday, CNNMoney published an article reporting on a new U.S. In a nutshell, the campaign is a push to encourage small businesses to send more direct mail (AKA junk mail), in an attempt to boost the suffering U.S. The program, which has been around since April 2011, charges small businesses 14.5

Cost per Lead 28

Cost per Lead Service Inbound Marketing Television marketing 28

Hubspot

MARCH 24, 2011

One of the main reasons Seth started the Domino Project , the publishing project responsible for Poke the Box was because he felt the publishing model was broken. Free Download: Better Business Blogging in 2011. Download this free business blogging ebook today! What are you doing to "poke the box?"

Bundling 28

Bundling Content Webinar Metrics Hubspot 28

Hubspot

JULY 1, 2011

Comments Matter - Maximizing the number of comments for a blog post should not be your goal. The goal of your business blog is to drive visits, leads, and customers. As Dan Zarrella recently pointed out , comments do not contribute to these important metrics on which a blog should be measured. Be the expert on your topic.

Best Practices 28

Best Practices Blogger Storytelling Business Blogging 28

Hubspot

JANUARY 2, 2012

It took into account all the marketing news throughout 2011 and boiled it down to one main takeaway: Create quality content. Perhaps that way, you can truly kick-start your 2012 marketing strategy with some inspiration to get your business blogging into full swing. What 2011 Indicated.

Content 28

Content Tagging Hubspot Public Relations 28

Hubspot

JANUARY 13, 2011

questions and arm you with business reasons for making these tools part of your 2011 marketing strategy. A blog should be updated regularly because the more often you publish, the more often the search engines will crawl your site and index your pages. Free Ebook: 13 Business Blogging Mistakes & Their Easy Fixes.

Work Management 28

Work Management Marketing Management Paid Search Agency Salesforce.com 28

Hubspot

FEBRUARY 1, 2011

Use this model and define a strategic order for how you publish your content online. Just like spending time on a blog article or website offer can be if it doesn't have a target. Likewise, never write, approve or publish a blog article unless you can point to the long-tail keyword bullseye you're aiming it at.

Long Tail Marketing 28

Long Tail Marketing Lead Ranking Content Custom Publishing 28

Hubspot

JUNE 28, 2011

Sidebar/Banner Calls-to-Action (CTAs): In addition to the individual blog articles you publish, the homepage for you blog can help generate leads in itself. The top of your blog as well as its sidebar are both prime real estate for CTA banners and buttons. In what other ways can you create a conversion-optimized blog?

Optimization 28

Optimization Conversion Lead Gen Banners 28

Atomic Reach

JANUARY 3, 2019

com , and recognized by Forbes as a “Top Five Social Sales Influencer,” Neal Schaffer is a prominent voice in the world of business oriented social media. In 2003, he founded SEOMoz, in 2011 he co-founded Inbound.org, and in 2014 he came back to the SEOMoz (now known as Moz) to further contribute to its development.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Hubspot

AUGUST 5, 2011

Checking out the top 10 lists for sites with the most unique visitors in June 2011, I decided to conduct a deeper investigation into just what it is about these sites that makes them tick. More pages also means more opportunities for your prospects to find you in search engines and more chances to rank for your business' top keywords.

Amazon 28

Amazon Marketing Strategy Marketing & Strategy Lead Scoring 28

Hubspot

FEBRUARY 17, 2011

It’s Not Over After You Hit Publish. After crafting an awesome SEO friendly blog post and hitting the publish button, your job is not done! Marketing you blog is something that must happen. Podcasting for Business & Email Marketing Best Practices w/ Christopher S. Connect with HubSpot :

Communities 28

Communities Blogger Long Tail Marketing Work Management 28

Hubspot

JUNE 10, 2011

In fact, HubSpot still generates leads today from blog posts we published three years ago. Free Download: Better Business Blogging in 2011. Download this free business blogging ebook today! Old content, or " evergreen content " as we like to call it at HubSpot, can be a valuable lead generation tool.

Lead Scoring 28

Lead Scoring Lead Ranking Blogger Hubspot 28

Hubspot

FEBRUARY 16, 2011

In marketing , we offer tons of free marketing resources about each element of your business strategy. We have also published great success stories and case studies that can provide marketers with some valuable lessons. Free Download: Better Business Blogging in 2011. Invest the Time. ” No joke!

Co-Registration 28

Co-Registration Advertising Agencies Thought Leadership Case Studies 28

Hubspot

APRIL 6, 2012

According to a newly released report by Pew Internet , in mid-December 2011, 17% of American adults had reported they read an ebook in the previous year; by February, 2012, the share increased to 21%. A staple for any book, both print or digital, be sure to include a table of contents in every ebook you publish. 2) A Visual Cover.

Design 28

Design Top of Funnel Work Management Marketing Management 28

Hubspot

AUGUST 11, 2011

If you are spending the time to find guest blogging opportunities, create new content, and publish it on someone else's site, it would be foolish not to include a keyword-specific anchor text link somewhere in the body of the post or in your author's bio. Free Ebook: Better Business Blogging in 2011.

Blogger 28

Blogger Lead Scoring Lead Ranking Keywords 28

Hubspot

JULY 14, 2011

This is a guest blog post by Leo Widrich, co-founder of Buffer , a Twitter publishing application. He writes Twitter Tips every week on his blog. In order to get my startup off the ground, blogging and guest blogging was one of my most effective tactics I used to build traffic. Image credit: stressedtechnician.

Blogger 28

Blogger Template Startups Twitter 28

Online Marketing Institute

MARCH 24, 2011

Blogging Is a Big Commitment If you’re not willing to put the hard and persistent effort into building an audience over a prolonged period of time, your best bet might be to look at guest writing opportunities on existing blogs, websites, email newsletters or even in print publications, which have large and established readerships.

Business Blogging 40

Business Blogging Tips Business Classified Ads 40

Online Marketing Institute

JANUARY 4, 2011

Lulu Lulu takes a different approach to their blog. Rather than just promoting their company and their services, they offer valuable information to their customers and prospects related to self-publishing, the industry they serve. Why Are You Blogging? © 2011 KISSmetrics. Click here to see where well be next.

Work Management 40

Work Management Blogger Marketing Management Custom Publishing 40

ClearVoice

NOVEMBER 30, 2021

Content marketing involves creating, publishing, and distribute content over multiple channels your audience uses. Content can include videos, podcasts, blogs, social media posts, infographics, and images. How to Shoot Video that Doesn’t Suck (2011) by Steve Stockman. It’s now at the core of most digital marketing campaigns.

Top of Funnel 122

Top of Funnel Content Marketing Planning Work Management 122

Online Marketing Institute

MARCH 30, 2011

As we fast forward to 2011, content curation techniques are now a key part of content marketing itself. Yes, we are all publishers now , but the evolution from marketing departments to more of a publishing department will still take years for most brands to transform into. Bookmark the permalink. Good stuff man.

Curation 40

Curation B2B Thought Leadership Content Privacy Policies 40

Webbiquity

OCTOBER 16, 2012

This means that more than 250 million tweets and 800 million Facebook status updates are now published every single day. 90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011. Roughly 60% of business blogs are updated at least twice per week.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Webbiquity

JANUARY 7, 2020

The start of 2020 marks 10 years since the launch of the Webbiquity blog in January, 2010. More than 800 posts have been published here over that period. Not surprising, but—the top stats of 2013 and social media marketing guidance from 2011 are no longer particularly relevant.

Advertising Benchmark 50

Advertising Benchmark Marketing Analytics Tools Copywriting Social Media 50

ClearVoice

JULY 12, 2022

Before delving into the many blog formats, let’s take a look at how far the blog has come from its humble beginnings. Blogging dates back close to three decades, with the first “official” blog post published in 1994. Other industries can also use this type of blog post format.

Thought Leadership 96

Thought Leadership Curation Comparison Adsense 96

Hubspot

FEBRUARY 14, 2011

Tom, who was recently featured in a case study about 360 Signs' success with inbound marketing and HubSpot , says he aims to publish two blog articles per week on the 360 Signs blog, and he has even incorporated blogging into his sales reps' job resonsibilities. Free Download: Better Business Blogging in 2011.

Bandwidth 28

Bandwidth Hubspot Inbound Marketing Blogger 28

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Online blog needs various marketing methods to get converted into big business. Facebook Insights.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Hubspot

SEPTEMBER 26, 2013

An individual or group of people usually maintains a blog. A personal blog or business blog will traditionally include regular entries of commentary, descriptions of events, or other material, such as photos and video. Business Blogging. This is short for web log or weblog. Need an example? Javascript.

Inbound Marketing 28

Inbound Marketing Top of Funnel Sales Management Marketing Automation Services 28

PureB2B

MAY 29, 2016

Check out their blog to see how the pros do it. Hubspot also publishes articles on how to effectively generate leads across various platforms, especially on social media. million in sales for 2011. They’ve pretty much perfected and put into practice what content marketing should be. Demand Wave.

Lead Generation 62

Lead Generation Resources Sales Qualified Leads Generation 62