Vidyard

SEPTEMBER 22, 2020

New viewer engagement analytics and video reporting tools give users of HubSpot Video, which is powered by Vidyard, greater insight into customer behaviors and the true impact of their online video content. No tool does this better than video, while also driving real business results.”.

Marketing Automation Services 88

Marketing Automation Services CMS Development Hubspot Video Marketing 88

ClearVoice

JULY 6, 2021

Knowing that video marketing is an important aspect of content marketing and embracing it as a vital component in your marketing efforts are two distinctly different things. As you will see manifested in the numbers, data, and research included below, audiences largely want to consume video content more than ever. Wistia ).

Stats 98

Stats Video Marketing Planning Emarketing 98

Sprout Social

MARCH 20, 2023

At the risk of stating the obvious: Short-form video is a big deal. The fast growth of TikTok has influenced nearly every other social media platform to become short-form video platforms themselves. The short-form video format is here to stay, and worth investing in for the long term. The good news?

Buy 118

Buy Video Marketing Template Bandwidth 118

Martech

OCTOBER 16, 2023

YouTube today introduced Spotlight Moments – a new advertising package that will serve your brand’s videos next to “the most relevant and engaging content associated with the moment.” Using, AI, YouTube can identify popular videos around cultural moments. Curates YouTube videos into dynamically updated playlists on a sponsored hub.

Youtube 91

Youtube Ads Cost Per Thousand CPM 91

Sprout Social

MARCH 31, 2022

You’re not alone — brands are going all in on bite-sized video content right now. Food for thought: a staggering 89% of marketers plan to increase (or maintain) their investment in short-form video in 2022. With over 1 billion monthly active users, TikTok is booming as the hub of short-form video on social media.

Video Marketing 123

Video Marketing Best Practices Cross-Selling Social Media 123

Vidyard

MARCH 15, 2022

You can use video for more than just reaching out to prospects. No matter where they are, a quick video can provide the guidance they need to succeed… without you needing to type up a 500-word email. Note: We’re not talking about video calls. We mean “asynchronous” video—a.k.a. FAQ Videos 2.

Video Marketing 90

Video Marketing Enterprise Management Lead Scoring Lead Ranking 90

Martech

MARCH 7, 2024

And now, this week’s AI-powered martech releases: Upstream Works’ Omni AI Hub has a suite of standardized AI capabilities for on-premise, cloud and hybrid contact centers. The Omni AI Hub framework operationalizes AI to provide automated transcriptions, summarization, sentiment, intent and escalations.

Marketing AI 93

Marketing AI Work Management Marketing Management Barriers 93

Content Standard

NOVEMBER 9, 2015

Facebook is testing new ways of boosting its video content—a move that could have big implications for video content marketing. Earlier this month Facebook announced it would test a “dedicated place” on Facebook where users can exclusively watch videos from friends, Pages they follow or other video publishers.

Video Marketing 40

Video Marketing Content Marketing Youtube Content 40

Vidyard

SEPTEMBER 22, 2020

The new capabilities, unveiled today at INBOUND 2020 , enable HubSpot Video users to turn video views by website visitors into actionable insights for their marketing, sales, and service teams so they can respond faster, improve personalization, and convert more visitors into customers.

Marketing Automation Services 65

Marketing Automation Services CMS Development Hubspot Video Marketing 65

Vidyard

JUNE 24, 2014

Videos are, without a doubt, the best way to guide potential buyers through your product offering because they’re persuasive and quick to consume. It’s here that prospects can make their way through videos mapped to the sales funnel in a ‘lean back’ experience and explore all your brand has to offer.

Youtube 51

Youtube Video Marketing Marketing Websites Top of Funnel 51

Emplifi

MAY 14, 2020

We’re constantly improving your Socialbakers experience. Check out the new product releases below!

Product 98

Product Video Marketing Content Social Media 98

Convince & Convert

JULY 23, 2014

Consumer brands have long understood the importance of using video content as a marketing tool to deliver key messages to their audiences and to build brand affinity. Video marketing has been growing among B2B organizations as well. Read the whole entry. »

Research 165

Research B2B Marketing Video Marketing B2B 165

Vidyard

MARCH 23, 2021

Whether you’ve just stepped onto the scene, or you’ve been using videos for ages, you need a road map outlining what it’s all for, where you’re going, and how you’ll measure success. Your video marketing strategy is every bit as important as execution. If your business is already off and running with video, congrats! Contents 1.

Enterprise Management 116

Enterprise Management Work Management Video Marketing Marketing & Strategy 116

Sprout Social

JULY 28, 2022

There’s more to social media video production than meets the eye. Recording videos remotely. Those are just a few of the tasks social media marketers must juggle to produce high-performing video content. Mastering the art of video has never been more important. Pre-plan videos. Film videos in a flash.

Social Media 98

Social Media Template Video Marketing Media 98

Vidyard

MAY 5, 2017

You got the necessary approvals, budget, and executive buy-in to start with video marketing for your brand. Video is going to be the game-changing tactic you use to capture the attention of your target audience, become more visible in search, and convert prospects throughout the funnel. You’re on the video bus.

Planning 160

Planning Video Marketing Marketing Strategy Marketing & Strategy 160

Martech

JULY 20, 2021

Frédéric Collard, Weber’s Ecommerce and CRM Manager for their EMEA Hub South division was setting the scene for Weber’s implementation of Teester, a platform that enables clients to scale user-generated video production and distribution via automation. Still from a user generated video – provided by Weber.

User-Generated Content 115

User-Generated Content Video Marketing Generation Marketing Management 115

Vidyard

NOVEMBER 19, 2020

To understand what a dramatic change recruiting has undergone, just consider the rise of recruitment videos. They responded by sending more and more personal video. Video has become incredibly easy to record and send and is packed with emotional non-verbal cues that you don’t get otherwise. Just consider the video resume below.

Acquisitions 137

Acquisitions Video Marketing Work Management Click Rate 137

Vidyard

MARCH 15, 2022

You can use video for more than just reaching out to prospects. No matter where they are, a quick video can provide the guidance they need to succeed… without you needing to type up a 500-word email. Note: We’re not talking about video calls. We mean “asynchronous” video—a.k.a. FAQ Videos 2.

Video Marketing 65

Video Marketing Lead Scoring Lead Ranking FAQ 65

Vidyard

MARCH 15, 2022

You can use video for more than just reaching out to prospects. No matter where they are, a quick video can provide the guidance they need to succeed… without you needing to type up a 500-word email. Note: We’re not talking about video calls. We mean “asynchronous” video—a.k.a. FAQ Videos 2.

Video Marketing 65

Video Marketing Lead Scoring Lead Ranking FAQ 65

Webbiquity

JANUARY 28, 2020

Are you familiar with the concept of a social media hub? Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events. What is a social media hub?

Social Media 255

Social Media Media Aggregators Trust Marketing 255

Vidyard

JUNE 8, 2020

Winning video campaign delights the audience with creative storytelling and hyper-personalization that brings each viewer into the story. Vidyard’s Award-Winning Personalized Video Campaign. Founded in 1979, The Telly Awards honours global excellence in video and television across all screens.

Video Marketing 87

Video Marketing Advertising Agencies Television marketing Campaigns 87

Vidyard

NOVEMBER 8, 2018

Embedding personal videos in emails can be daunting to anyone trying it out for the first time. I remember when I first started at Vidyard, I was so self-conscious about filming my outreach videos when other people were around. I wrote a post with some of my top video selling tips for new sales reps.

Practices 125

Practices Video Marketing Best Practices Ideal Customer Profiles 125

Vidyard

DECEMBER 13, 2018

Mr. Cronkite could afford to be – in the 1960s, video was new and a person could entertain viewers just by talking at the camera. Personalize your videos Adding your customer’s name to videos can increase views by 3x, and personalization isn’t just for marketers – GoVideo sales users can now do it too.

Video Marketing 110

Video Marketing Examples Paid Search Agency Sales Qualified Leads 110

ConvertKit

OCTOBER 30, 2020

Why YouTube video promotion is so important. Step #1: Optimize and promote your YouTube videos. Stop waiting for your videos to go viral. So before you even begin, growing your YouTube channel means facing up against countless hours of video shared by millions of creators—many of whom have much bigger marketing budgets than you.

Youtube 145

Youtube Promotion Spending Video Marketing 145

SmartBug Media

APRIL 18, 2024

SmartBug offers workshops across five core tracks to hone in new areas that can propel your strategies : Inbound Marketing Sales & Marketing Customer Success Inbound for ABM AI Expertise *AI Expertise track includes additional training hours per Hub.

Training 64

Training Hubspot CMS Development Work Management 64

Vidyard

SEPTEMBER 5, 2018

HubSpot Video a new solution powered by Vidyard enables marketing, sales and service teams to easily create, share and track personalized and interactive videos directly within the HubSpot growth platform BOSTON, Sept.

Enterprise Management 65

Enterprise Management Work Management Marketing Management Hubspot 65

Contently

JULY 28, 2021

Hero, Hub, Help. They’ve scaled the maturity of their program in record time by adopting the “Hero, Hub, Help” framework, which was developed for YouTube in 2015. “Hub” content includes content series that get people to return to your site. Embracing video for Hero and Hub content.

SEO 160

SEO Content Paid Search Agency Youtube 160

Vidyard

JANUARY 15, 2020

Recording an interview video may seem straightforward—we’re talking about a person in front of a camera right? What is an Interview Video? Benefits of Interview Videos 3. Benefits of Interview Videos 3. Where to Use Interview Videos 3.1 Types of Interview Videos 4.1 How to Make an Interview Video 5.1

Video Marketing 117

Video Marketing Top of Funnel Work Management Landing Pages 117

Martech

APRIL 4, 2024

Today, B2B social media hub LinkedIn introduced LinkedIn CTV ads, allowing marketers to include ads on CTV platforms in their B2B campaigns. Building on video. Marketers who have created a video ad simply log into Campaign Manager and choose an objective. Dig deeper: The B2B CEO’s social media checklist Getting started.

Linkedin 68

Linkedin Paid Search Agency Ads Campaigns 68

Vidyard

FEBRUARY 13, 2020

Marketing, sales, and customer service teams embracing new approaches to using video content to cut through the noise, book more meetings, and accelerate revenue growth. Recent innovations in the tools available to create, host, and share custom videos quickly and easily have revolutionized the content format for brands.

Video Marketing 84

Video Marketing Top of Funnel Optimization Sales Qualified Leads 84

Vidyard

JULY 20, 2017

Most businesses are investing in video as a way to improve marketing and sales performance and deliver a better customer experience. Yet most companies are still taking a reactive approach to video production instead of a proactive approach to a video strategy. So how do you go about developing a video strategy ?

Video Marketing 115

Video Marketing Webinar Metrics Top of Funnel Marketing & Strategy 115

Sprout Social

APRIL 20, 2020

To do so, more and more companies are relying on the power of video. Over 58% of consumers told us that they prefer video or any visual-first content on social –and that’s because most people prefer to watch something than read something. But video actually has the potential to impact your bottom line.

Video Marketing 93

Video Marketing Ad Building Paid Social Agency Youtube 93

Vidyard

OCTOBER 8, 2020

there it is: A full-on auditory assault in the form of an auto-playing video. Video on websites has come a long way since those dark days. These days, creating a website with videos means working to enhance the visitor experience. Why Should I Use Video on My Website? How Do I Add Video to My Website? Contents 1.

Video Marketing 112

Video Marketing Marketing Websites Paid Search Agency Enterprise Management 112

Top Rank Marketing

APRIL 18, 2024

These tools make it easy to record multiple people in different locations, consolidate their audio, and produce audio and video. Even if you’re hosting the podcast files on a platform, it’s a good idea to have a podcast hub on your site, too. Equipment For each participant, you will need a microphone and headset.

B2B 91

B2B Demand Generation Agencies RSS B2B Thought Leadership 91

Vidyard

FEBRUARY 12, 2020

And with video for internal communications, companies can make prioritizing employee happiness a reality. As companies look to re-engage and inspire their workforces, internal communications videos will play a key role. Why Use Video for Internal Comms? Video Makes the Far Seem Near For many people, “work” is no longer a place.

Video Marketing 65

Video Marketing Work Management Marketing Management Training 65

Sprout Social

OCTOBER 5, 2023

Action lists are different for photo posts and video posts. You can also dig deeper into the insights by going to the Content , Messaging and Video tabs. These features work together to create a centralized hub for all your audience interactions. Some users also get access to Stars, a video monetization tool.

Facebook 107

Facebook Planning Work Management Paid Search Agency 107

Vidyard

JUNE 8, 2020

Vidyard’s Award-Winning Personalized Video Campaign Vidyard’s marketing campaign goals were simple: surprise, delight, and share their appreciation for their customers and followers during the holiday season with a memorable video that recipients would actually want to share.

Video Marketing 65

Video Marketing Advertising Agencies Television marketing Campaigns 65