BenchmarkONE

JANUARY 26, 2022

So, you’re hosting a webinar. Webinars are a great way to generate some leads , expand your partnerships, and reach your audience in real-time with some great tips they can use and benefit from. There’s nothing like the feeling of ending a webinar that goes off without a hitch. . How Do You Put Together a Webinar Deck?

Webinar Metrics 72

Webinar Metrics Broadcasting Design Tips 72

SmartBug Media

MAY 20, 2020

Want your company’s webinars to be successful? Then promoting your webinar is absolutely essential. With all the time and work that goes into contacting potential speakers, setting up logistics, and creating content, it only makes sense to do everything you can to show off the final product. Across webinars. Guest posts.

Webinar Metrics 111

Webinar Metrics Promotion Co-Registration Trade Show 111

SmartBug Media

MAY 14, 2020

In one of my previous blog posts, “ Guide to Setting Up Email Workflows for Webinars ,” I mentioned that smart content is a great idea if you want to target your follow-up emails to multiple segments without creating multiple if/then statements in a multi-step workflow. MQLs and SQLs who attended the webinar. We hope you enjoyed it!

Webinar Metrics 105

Webinar Metrics Template Segmentation Hubspot 105

Litmus

AUGUST 2, 2021

Didn’t have a chance to watch the webinar live? A big thank you to everyone who chimed in during the webinar with a question! April chimed in, talking about the SparkPost marketing team’s sprint process and how they work with other stakeholders in the organization. Humanity and empathy messaging. Don’t worry.

Webinar Metrics 105

Webinar Metrics Privacy Protection Trends Privacy 105

Optinmonster

APRIL 21, 2021

Do you want to learn how to create a webinar landing page that converts, but you’re not sure where to start? Creating a dedicated landing page for your webinar can help you get more participants and build excitement with your target audience. Do You Really Need a Webinar Landing Page? How to Create a Webinar Landing Page.

Landing Pages 64

Landing Pages Webinar Metrics Examples Template 64

Litmus

JUNE 9, 2021

We spent some time in our latest webinar to talk about this hot topic with Brandon Lawson and Ryan Wallace from Ferguson Enterprises as well as Lauren Kremer and Scott Epple from the Litmus team. Didn’t have a chance to watch the webinar live? Thank you to everyone who chimed in during the webinar with a question! Don’t worry.

Webinar Metrics 58

Webinar Metrics Template Enterprise Management Guidelines 58

Martech

AUGUST 7, 2023

Email marketers always tell me they’ve tried reactivation or re-engagement programs, which just didn’t work. The problem isn’t so much that reactivation programs don’t work. When you think about it in theory, this might sound like a lot of work. Keep one rule in mind.

Budget Programs 97

Budget Programs A/B testing Buying Cycle Email Marketing 97

Litmus

JANUARY 13, 2022

Watch the webinar recording below, and read on for answers to your top questions. Below’s a recap of our answers to some of the most popular questions from the webinar. You can also look at how you can make your emails work for you—so how you can use your emails to actually collect data. Got more questions?

Webinar Metrics 70

Webinar Metrics Personalization Ideal Customer Profiles Click Rate 70

Webbiquity

JUNE 24, 2013

And so it is that Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business has arrived at at opportune time. Content Rules is a must-read for anyone who wants to create compelling, useful information for their target audiences. Ann Handley and C.C.

Rules 100

Rules Content Paid Search Agency Lead Scoring 100

Marketing Insider Group

FEBRUARY 5, 2024

So, let’s unravel the mystery of GA4 together and discover how to make this tool work for you, not against you. Transitioning to GA4 presents challenges such as a complex user interface, new data privacy rules, limited historical data import, and a steep learning curve. But this means new rules and limitations in tracking.

Marketing Analytics Tools 255

Marketing Analytics Tools Privacy Lead Ranking Multi-Channel 255

SmarkLabs

FEBRUARY 12, 2020

Webinars are one of the most efficient methods of content marketing out there. Think about it— how many times have you tapped out ten minutes into a webinar because it was so… boring? . We’ve all sat through videos that definitely didn’t have webinar best practices in mind. Webinars are a great lead generation tools.

Webinar Metrics 64

Webinar Metrics Practices Best Practices Video Marketing 64

Hubspot

FEBRUARY 6, 2020

And there are rules, strategies, and technology available for salespeople to ensure they get as much mileage as possible out of every engagement they take part in. That includes actions like clicking on or responding to emails, downloading content offers, attending webinars, or interacting with a company’s social media profiles.

Resources 77

Resources Rules Allocation Work Management 77

Vidyard

FEBRUARY 4, 2020

Webinars are the easiest way to learn new skills, and a great way for businesses to offer value to their audience. You can use webinars for anything from walking prospects through a new product feature, to hosting a panel discussion with industry experts. What is a Webinar? Benefits of Webinars for Business 3. Contents 1.

Webinar Metrics 76

Webinar Metrics Lead Scoring Lead Ranking Work Management 76

Parse.ly

NOVEMBER 5, 2021

In this webinar , Joe walked us through the seven steps on how any business with any budget can build a digital audience that leads to multiple forms of revenue. A few years ago, I was working with a very large technology company that had one blog where they created six posts a day. It’s not going to work.

Webinar Metrics 80

Webinar Metrics Media Advertising Agencies Lead Ranking 80

The Effective Marketer

JANUARY 27, 2014

Webinars are a great way to generate leads in the B2B world because not only of the fact that you will have a captive audience for the duration of most of the presentation, it also yields a ton of content possibilities. But what good is all the work in putting together a nice webinar if your registration rates suck?

Landing Pages 100

Landing Pages Webinar Metrics Practices Best Practices 100

Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Or as the authors of Content Rules say, “Produce great stuff, and your customers will come to you. Content rules!&# ~ Ann Handley and C.C. And, a lot of work.

Rules 100

Rules Content Digg Press 100

Vidyard

FEBRUARY 4, 2020

Webinars are the easiest way to learn new skills, and a great way for businesses to offer value to their audience. You can use webinars for anything from walking prospects through a new product feature, to hosting a panel discussion with industry experts. What is a Webinar? Benefits of Webinars for Business 3. Contents 1.

Webinar Metrics 65

Webinar Metrics Lead Scoring Lead Ranking Work Management 65

Adobe Experience Cloud Blog

JUNE 15, 2013

Author: Tania O''Connor Webinars, done well, can be an integral part of your event marketing mix. Better still, if you engage your listeners effectively enough, webinars can result in immediate opportunities for sales. In my experience, webinars have become a more and more powerful lead qualifier. You’re right.

Webinar Metrics 48

Webinar Metrics Rules Thought Leadership Sales Qualified Leads 48

Vidyard

MARCH 12, 2020

They’ve all asked at least part of their workforce to work from home in light of the current health situation. If you’ve never worked from home or don’t do so regularly, it can be a big switch. Many Vidyard employees regularly work remotely. What is Remote Work? What Are Some Benefits of Working Remotely?

Work Management 164

Work Management Tips Marketing Management Paid Search Agency 164

The Point

JUNE 26, 2013

From a marketing perspective, does it matter if prospects actually attend Webinars once they register? Anecdotally, our experience is that the difference in lead quality between Webinar registrants who show up on the day, and those who don’t, can be minimal at best. There’s no rule that says a confirmation email has to be boring.

Webinar Metrics 100

Webinar Metrics B2B Thought Leadership Lead Nurturing Telemarketing 100

ClickZ

JUNE 14, 2021

“Wow, that upcoming webinar looks interesting, is there information I can provide to some customers about it?” Three simple rules. Rather, some simple rules allow a win/win situation to emerge for the marketing team and the company as a whole. Less work, better results! Rule one: Put it on the website.

Paid Search Agency 137

Paid Search Agency Rules Webinar Metrics CMO 137

Brandpoint

MARCH 31, 2020

So many of us are now self-isolating, working from our dining room tables while watching the news change on an hourly basis. Work must go on, even though a lot of marketing plans look obsolete compared to what they did at the start of the year. A past webinar or conference presentation that a thought leader at your company gave.

Cost per Lead 142

Cost per Lead Sales Qualified Leads CPL Lead Ranking 142

Marketing Insider Group

JULY 11, 2023

This could include: Templates Webinars Videos eBooks White papers Image Source: Digital Marketers World But here’s the catch: your customers don’t necessarily need to pay with money. Offer Only High-Value Gated Content This is the golden rule. This could be through a members-only forum, exclusive webinars, or special events.

Ad Exchange 239

Ad Exchange High Quality Lead Landing Pages Content 239

Martech

APRIL 21, 2023

Key benefits of marketing automation How marketing automation works Marketing automation best practices Popular marketing automation vendors Resources for learning more What is marketing automation and why is it important? Employees can focus on thinking through higher-level problems when automation is working correctly.

Marketing Automation Services 117

Marketing Automation Services Marketing Automation Work Management Marketing Management 117

PathFactory

JULY 8, 2019

In fact, I invite you to stare at the feeble webinar landing pages below. Yes, it’s not as terrible as the typical before picture of an Invisalign ad but here are two major mistakes: It’s not immediately clear what the webinar is about. But I do have data that shows great webinar topics can boost attendees by a factor of 12.2x.

Landing Pages 58

Landing Pages Webinar Metrics Co-Registration Marketing Automation Services 58

markempa

JUNE 21, 2010

Overwhelmed, impossible deadlines, crazy busy - these are just some of the words today's decision makers are using to describe their lives at work - and probably outside of work as well. Join me for this complimentary webinar on Thursday, June 24 at 2:00 PM CST. Register for the webinar. I hope you’re able to join us.

Rules 120

Rules Business Webinar Metrics Marketing Prospects 120

MeetingOne on Webinars

AUGUST 27, 2019

Do you know where webinar marketing really begins? Before the emails, the social posts, the online ads…you have to create a compelling webinar title! Your webinar title has to be catchy – even spicy! There’s a lot to capture in your webinar title – and little space to do it. What is it about?

Webinar Metrics 56

Webinar Metrics Long Tail Marketing Training Keywords 56

SmartBug Media

JANUARY 30, 2023

During our ICYMI at INBOUND ’22: What’s New in HubSpot webinar , Jeff Vincent, Product Manager at HubSpot, said, “Great operations are what’s going to give [HubSpot] customers the edge when it comes to creating a world class end-customer experience.” For example, you can set a rule that special characters cannot be used for the Name property.

Hubspot 97

Hubspot Class Validation Rules 97

The Point

FEBRUARY 28, 2023

The rules by which partners are eligible for MDF, the way in which those dollars are allocated, and the manner in which partners can use the funds, vary widely. Work with your BD representative or agency partner to define clear expectations and KPIs. What content assets or other calls to action (CTAs) have worked best in the past?

Demand Generation Agencies 147

Demand Generation Agencies Advertising Agencies CMS Development Work Management 147

Optinmonster

AUGUST 17, 2021

How does it work? These are just a few of the most popular targeting rules, but there are many others. Understanding what’s working and what’s not is crucial to the success of any marketing campaign. We hope you enjoyed this post on how to generate leads with 7 strategies that actually work.

Lead Scoring 88

Lead Scoring Lead Ranking Generation Webinar Metrics 88

Litmus

MARCH 21, 2019

In this webinar, special guest Becs Rivett-Kemm and the Litmus team reviewed transactional emails from your peers and provided hands-on design feedback, copywriting suggestions, and strategic takeaways that you can apply to your own campaign. Didn’t have a chance to watch the webinar live? Do the links still work? Don’t worry.

Webinar Metrics 56

Webinar Metrics Peer-to-peer Autoresponders Deliverability 56

The Marketing Blender

DECEMBER 20, 2023

It’s crucial to understand that the rules of the game have changed, and those who adapt will thrive while others wonder why they’re falling behind. Webinars: Adapting to Avoid Fatigue Webinars, once a powerful tool, are now facing fatigue. However, the solution isn’t abandoning them; it’s about adapting.

Planning 98

Planning B2B Marketing Marketing Plans Work Management 98

Excelsior Research

MAY 31, 2021

Ways To Make Content Syndication Work For You. It doesn’t mean working with a competitor. The rule of thumb in co-marketing is – do not co-market with companies competing for the same keywords in organic searches. b)Co-host webinars on relevant point’s customer has c) Host events for fellow prospects and leads.

Demand Generation Agencies 52

Demand Generation Agencies Telemarketing Privacy Policies High Quality Lead 52

Martech

NOVEMBER 14, 2023

At this time of year, we’re all crazy, working on campaigns, tightening our final strategy and getting ready to run the last big race. Most importantly, people seized on these tools, used them, discussed them, found ways to use them better and talked about them at conferences, in webinars and on discussion lists. Get MarTech!

Planning 133

Planning Marketing AI Enterprise Management Work Management 133

Velocity Partners

AUGUST 2, 2023

Why interactivity works Interactivity is a proven engagement-booster that turns users from readers to participants. We asked users questions about remote working, automation, cloud maturity, recruitment, training and so on, scoring their responses against categories like “ability to adapt” and “effort to digitize”.

Advertising Benchmark 77

Advertising Benchmark Content Peer-to-peer Lead Scoring 77

Biznology

AUGUST 30, 2017

Or client work is hitting fast and furious, and you don’t have time to write a long-form post. Assuming it doesn’t violate any forum rules, you can write a follow-up note on the forum, say you’ve written more about the topic and link back to your blog post. Sometimes, you need good content, and fast. I use Camtasia.)

SME 174

SME Webinar Metrics Curation Copywriting 174

Optinmonster

DECEMBER 19, 2022

In this article we’ll share the best exit intent popup examples we can find, as well as what makes them work and how you can create your own exit intent popups. How do exit intent popups work? Do Exit-Intent Popups Work on Mobile? Yes, exit popups work on mobile devices too! What Is an Exit Intent Popup?

Intent 94

Intent Top of Funnel Examples Conversion 94