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Salesforce launches new, ‘more trustworthy’ generation of AI bots

Martech

Merchant does all the site-related tasks for merchandisers, including promotions, product descriptions and insights. Buyer helps B2B customers find products, make purchases and track orders. Personal Shopper recommends products and helps with search. Sales Development Representative engages with potential leads 24/7.

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Make Halloween Sales Less Trick and More Treat This Year

Salesforce Marketing Cloud

While shoppers have been price-conscious and deliberate in their spending so far in 2024, seasonal goods have been the one category where they’ve been willing to splurge. It can be difficult to predict which merchandise will sell well and which could flop. That would break down to $4.1 billion on costumes, followed by $3.9

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AI-powered martech news and releases: January 16

Martech

Theres no significant differentiator among the GenAI offerings, which means customers will look at price first. Athos Commerce offers AI-driven search, personalization and merchandising capabilities. I doubt OpenAI is spending $1.3 billion on marketing. OpenAI is also suffering from the commodification of GenAI.

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How to Create an Effective Sales Plan: Components and Tips

Webbiquity

These may include apps, promoted posts and stories on Instagram, video and photo content, drip campaign tools, influencer ads, merchandise, and published media stories. Pricing strategy. This refers to how you plan to change the price of your products within specific periods of time. Position in the market. Action plan.

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Merchandisers Have an Ace up Their Sleeve This Holiday Season: AI

Salesforce Marketing Cloud

Digital merchandisers are the MVP of ecommerce, highlighting trends and gently nudging customers toward products they’ll love. Merchandisers offer guidance in the form of product categories, groupings, and promotions, tailored specifically for the perplexed gift-giver. During peak shopping season, they’re even more valuable.

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Dynamic pricing done automagically

Biznology

Replace your pricing strategist with Wiser.com ! There’s the price you’d like, the price you want, the price you’d take, the price you need, and cost. And that price could vary by upwards of 50% or more. The lowest acceptable price. It’s real-time price bidding.

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7 Ways to Find the Best Dropshipping Products

The Daily Egg

Offering high-demand merchandise at an affordable price is perhaps the most effective way to ensure your online business thrives in the long. The post 7 Ways to Find the Best Dropshipping Products appeared first on The Daily Egg.