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Merchandisers Have an Ace up Their Sleeve This Holiday Season: AI

Salesforce Marketing Cloud

Digital merchandisers are the MVP of ecommerce, highlighting trends and gently nudging customers toward products they’ll love. Merchandisers offer guidance in the form of product categories, groupings, and promotions, tailored specifically for the perplexed gift-giver. During peak shopping season, they’re even more valuable.

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14 ecommerce platform features that retailers can leverage to improve sales

ClickZ

Product-focused features — The heart of any good online shopping experience is the merchandise. Features such as rule-based product recommendations, product alerts, product bundles, and tier pricing enable retailers to keep relevant products front and center, increase the average order value, and motivate shoppers to buy more.

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Enhancing B2B e-commerce with powerful search & merchandising

Sana Commerce

By now, manufacturers, distributors, and wholesalers are mindful of the game-changing advantages of efficient search and merchandising strategies to make their web store stand out among the competition. Merchandising goes beyond product placement Merchandising is more than arranging products aesthetically.

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Make Halloween Sales Less Trick and More Treat This Year

Salesforce Marketing Cloud

It can be difficult to predict which merchandise will sell well and which could flop. And you can ask AI for what-if analysis on what to stock, how much to order, how to price merchandise, and how to promote the items. Hang elaborate decorations that promote special holiday bundles and offers.

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6 Ways to Build Great Ecommerce Experiences (With Examples)

Salesforce Marketing Cloud

This allows your merchandisers and marketers to quickly uncover buying patterns and trends. Sorts, filters, and boost and bury are essential tools in ecommerce merchandising. Merchandisers can boost high-margin, trending, or overstocked items, or bury low-margin, slow-moving, or out-of-stock items depending on business needs.

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2024/2025 eCommerce Holiday Calendar for Marketing

Optinmonster

Website: Offer discount codes for back-to-school items and bundle deals. Products to Promote: Books, ebooks, e-readers, ebook subscriptions, coffee, tea, mugs, blankets, and loungewear Marketing Ideas: Email: Highlight a product bundle a relaxing night of reading. Social Media: Share back-to-school tips and showcase product highlights.

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Our Favorite Singles’ Day Email Marketing Examples and Strategies

Litmus

In 2020, Alibaba sold $74 billion worth of merchandise on Singles’ Day, up from an already impressive $38 billion in 2019. They reimagined product bundles as speed dating candidates. Depending on where you live, you’re either well aware of Singles’ Day or scratching your head right about now. For many, Singles’ Day is a new frontier.