Outgrow

APRIL 17, 2024

AI as the foundation for telecom transformation, reducing costs and expanding revenue streams. Identifying opportunities and recommending unified frameworks for AI in telecom. EPISODE 184: Surfing the Data Wave: Samsung’s Head of Advanced Network Research Yue Wang on Telecom Trends The Intro! Saksham Sharda: Hi, everyone.

Network Marketing 52

Network Marketing Work Management Marketing Management Research 52

Webbiquity

APRIL 14, 2020

The abrupt shutdown of vast swaths of economy and the entire live events industry, to help slow the spread of the novel coronavirus, has dramatically impacted plans for B2B marketers. The dot-com meltdown and recession in 2000 impacted every sector somewhat, but hit the tech industry hardest by far. Tech was impacted far less.

Marketing Budget Creation 336

Marketing Budget Creation Paid Content Planning Peer-to-peer 336

Contently

NOVEMBER 3, 2021

MBLM’s Brand Intimacy COVID Update , released in late September as a followup to its 2020 study, reveals how 100 brands across 10 industries have fared over the past year of the pandemic in creating (or maintaining) intimacy with their customers in the U.S. While the average Brand Intimacy Quotient across all industries was 38.3,

Brand Identity 147

Brand Identity Branding Lead Scoring Lead Ranking 147

Vision Edge Marketing

DECEMBER 5, 2023

For example, in the smartphone industry, app developers, device manufacturers, operating system providers, and telecom companies form a complex ecosystem where their success is interlinked. Then take these three steps using the data, customer feedback, industry trends, and competitor strategies.

Jigsaw 197

Jigsaw Lead Ranking Allocation Advertising Agencies 197

Salesforce Marketing Cloud

OCTOBER 5, 2022

The telecommunications industry is at an exciting time. The industry struggles to attract the top talent it needs and keep the employees it has. Prospects see the industry as antiquated — not sexy and forward thinking like Apple, Amazon, and other technology companies. How can the industry raise the interest level?

Customer Satisfaction 52

Customer Satisfaction Work Management Cross-Selling Digital Transformation 52

Marketing Insider Group

JULY 21, 2020

Their collective revenue has caught the attention of investors, driving CPG stocks to outperform the S&P — and even high-tech industries, such as IT, telecom, and energy. With a 10-percent rise in shareholder returns over the past 25 years, this industry shows no sign of stopping.

Marketing AI 557

Marketing AI Stats Planning Case Studies 557

Zoominfo

SEPTEMBER 5, 2023

There’s a growing appetite for artificial intelligence (AI) in business, and for good reason — after years of promise, new AI applications are reshaping how industries operate, from the inside out. With AI, teams can maximize speed and automation for competitive GTM strategies that are interactive and scalable.

Marketing AI 130

Marketing AI Lead Ranking Zoominfo Optimization 130

Biznology

JULY 7, 2021

Compared to linear TV, where the waste that characterizes mass media has kept B2B marketers away, CTV allows precise targeting at the individual level, based on 3 rd party database variables like company size, industry, job role, intent and other typical in B2B media buying.

Advertisements 171

Advertisements Advertising B2B Marketing Multi-Touch Attribution 171

Martech

JANUARY 17, 2024

In terms of other industries, there are lots of first-party data options available. If you’re in industries like finance, telecoms and potentially arts and entertainment, you’re going to want that demographic info.” We know first-party data is the most accurate.”

Advertising Agencies 134

Advertising Agencies Ad Exchange Paid Search Agency Marketing Proposals 134

The Customer

SEPTEMBER 16, 2021

And whilst we didn’t call it this then, we actually started ourselves in the customer experience business right, because when you think about it, helping cable companies sort their customer management, make sure they have the billing correct – which was the lifeblood of many companies and many industries.

Enterprise Management 97

Enterprise Management Work Management Lead Scoring Lead Ranking 97

Onalytica B2B

SEPTEMBER 3, 2015

Communications technology and the telecoms industry have evolved dramatically over the past 10 years, due to growth in the mobile phone industry and advancement in internet communications. The industry is complex and involves many different technologies which are constantly being improved and updated (3G to 4G for example).

PageRank 100

PageRank Brand Identity Branding Lead Scoring 100

Seismic

DECEMBER 20, 2022

The global telecom market has experienced unprecedented growth and change over the last few decades. The increasing demand for high-speed technology, competitive pressure from other providers, and the way that buyers purchase tech has fundamentally changed how telecom companies do business. Ready to learn more?

Marketing Analytics Tools 40

Marketing Analytics Tools Marketing Management Ad Building Business 40

Bluetext

DECEMBER 20, 2023

He’s no stranger to change, having navigated the challenges of M&A consolidation in the telecom and cybersecurity sectors. Jake has had the unique experience of working with billionaire investors like Carl Icahn and Mark Ein, managing their prized telecom and security assets.

CMO 26

CMO Customer Satisfaction PR Work Management 26

Martech

APRIL 9, 2024

Competition and Markets Authority (CMA) on antitrust issues since 2021 and has collaborated with the IAB Tech Lab industry consortium to refine Privacy Sandbox proposals. We’re excited because this is forcing the industry to adopt practical measurement strategies based around first-party data.” It has worked with the U.K.

Privacy 105

Privacy Advertising Agencies Paid Search Agency Marketing Proposals 105

Conversica

APRIL 15, 2021

Fortunately, there are technical solutions that telecom companies can leverage to make the most of every customer account. Instead of waiting for dissatisfied customers to speak up, telecoms should look for warning signs of an account at risk such as missed meetings or quarterly business reviews and low product/service usage.

Work Management 52

Work Management Conversion User-Generated Content Cost 52

Salesforce Marketing Cloud

OCTOBER 20, 2022

With all the wireless and telecom options out there, communications service providers know that staying competitive means giving customers a reason to stay loyal. Yes, inflation is still having an impact on the communications industry, and those price increases could cost customers. Get the report.

Pricing 98

Pricing Price Fulfillment Cost 98

Customer Experience Matrix

APRIL 1, 2020

While the shape of things to come is impossible to guess, reporting on industry changes has become a marketing trend of its own. The site offers a very interesting break-down by industry: transportation, retail, consulting, energy, and automotive are in the worst shape. UK, and France.

Paid Search Agency 240

Paid Search Agency Companies Advertising Agencies Business 240

Martech

JANUARY 26, 2024

You won’t move further than the first call if you approach the wrong industry or company. Winning new markets and getting 97 appointments in 10 months Celerway is a strong telecom player. Irrelevant titles and industries For example, if you are selling computers and targeting the financial department. Low-level titles.

Ideal Customer Profiles 116

Ideal Customer Profiles Profiling Enterprise Management Work Management 116

Salesforce Marketing Cloud

AUGUST 15, 2023

Assign territories based on how the sales team sells When you’re thinking about criteria for territories, don’t just think about customer segments (such as company size, industry, or product). Within days, the telecom company sent out a swarm of reps to help its customers solve this problem (and drive revenue growth at the same time).

Enterprise Management 52

Enterprise Management Work Management Marketing Management Forecasting 52

Kaon

OCTOBER 10, 2016

Please join us in supporting a worthwhile cause by referring the marketing individuals you know, within large medical/scientific device, IT/Telecom hardware or industrial machinery companies who need to simplify their complex product or solution stories in a visually engaging way. Thank you for your continued support!

Paid Search Agency 100

Paid Search Agency Tagging Network Marketing Interactive Marketing 100

ScanmarQED

JUNE 8, 2021

We are privileged to work for a broad mix of blue-chip clients across a variety of industries (automotive, consultancies, electronics, financial services, FMCG, marketing service, and telecoms amongst others). SAYG was established at the beginning of 2010 and has been a proud Partner of ScanmarQED ever since.

Advertising Agencies 52

Advertising Agencies Consulting Organization Service 52

Thinkers360

APRIL 20, 2024

To see the full list (including industry-leading in-depth profiles, portfolios and media kits) or to participate in any of our leaderboards (by sharing your own thought leadership content), SIGN-UP for Thinkers360 today! Frequently Asked Questions What specific criteria were used to select the top 50 thought leaders and influencers?

B2B Thought Leadership 119

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 119

Hubspot

NOVEMBER 29, 2021

Here, we'll take a closer look at how to increase profit margin, go over what typical profit margins look like by industry, and see how you can gauge how solid yours is. Conduct competitive benchmarking to see how your industry peers are faring. Telecom (Wireless): 4.60%. Telecom Equipment: 10.79%. Advertising: 0.34%.

Work Management 72

Work Management Marketing Management Marketing & Strategy Business 72

Seismic

JUNE 17, 2019

The B2B telecom industry is unique. As mobile data consumption continues to accelerate YoY, growth of the B2B market is expected to be four times greater than that of the consumer market by the end of 2019, presenting a range of opportunities for telecom providers. Shifting gear to B2B with digital transformation.

Digital Transformation 45

Digital Transformation Webinar Metrics Bundling Ad Building 45

Seismic

AUGUST 2, 2019

Last month we touched upon some of the current challenges facing sales and marketing teams in the telecom industry, and detailed how some legacy providers have begun to shift their focus from consumer to B2B markets, developing their revenue streams to retain a foothold in the market. The customer comes first.

Digital Transformation 49

Digital Transformation Sales Cycle Touchpoints B2B Sales 49

Brandwatch Marketing

JANUARY 30, 2019

The conversation around fashion industry as a whole is over 86% positive, the most positive industry overall. Airline and telecom brands are most responsive. The brands that respond to the most customer mentions on social media usually come from telecom brands or airlines.

Brand Identity 84

Brand Identity Branding Best Practices Social Media 84

Bannerflow

OCTOBER 22, 2019

In the competitive field of telecom marketing, having advertising that stands out from the crowd is essential. On such large telecom brand, Telia Company, has redesigned the entire way its digital marketing operates. To find out more from other leading operators, download the full guide to mastering telecom display advertising here.

Digital Transformation 45

Digital Transformation Work Management Display Paid Search Agency 45

Thinkers360

MARCH 31, 2024

To see the full list (including industry-leading in-depth profiles, portfolios and media kits) or to participate in any of our leaderboards (by sharing your own thought leadership content), SIGN-UP for Thinkers360 today! Frequently Asked Questions What specific criteria were used to select the top 50 thought leaders and influencers?

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

Porch Group Media

MAY 11, 2022

Nearly one-third (32%) of executives who do not use mover marketing say that the top reason for not implementing mover programs is because it is not a widespread practice in their industry. Most, if not all industries can benefit from mover marketing. Mover marketing serves brands in various industries.

First-Mover Advantage 52

First-Mover Advantage Work Management Marketing Management Advertising Agencies 52

Bannerflow

OCTOBER 3, 2019

The telecom industry is a challenging environment for marketers and it can be hard for display advertising to cut through the noise. Nevertheless, there are solutions that tackle the biggest challenges in telecom marketing. In our telecom marketer’s guide, we breakdown our top 4 solutions for effective display advertising.

Display 40

Display Advertising Agencies Advertisements Advertising 40

Martech

FEBRUARY 19, 2022

For example, if you are in the automotive, financial services or telecom industries, your customers have a high propensity to use the phone to qualify “considered purchase” decisions. If the revenue you are already attributing to inbound calls is greater than the cost of the platform, then it makes sense to invest in one.

Enterprise Management 97

Enterprise Management Work Management Marketing Management Analytics 97

Thinkers360

MARCH 1, 2024

To see the full list (including industry-leading in-depth profiles, portfolios and media kits) or to participate in any of our leaderboards (by sharing your own thought leadership content), SIGN-UP for Thinkers360 today! Frequently Asked Questions What specific criteria were used to select the top 50 thought leaders and influencers?

Education 127

Education B2B Thought Leadership Thought Leadership Lead Scoring 127

Martech Advisor

APRIL 9, 2020

As the innovation agenda continues to take the front seat in the world of advertising, blockchain technology has emerged as a promising answer for greater transparency, automation, and decentralization amidst the industry’s ongoing tussle with trust and privacy-related issues are discussed by Prateek Dayal, Chief Strategy Officer of Aqilliz.

Advertisements 115

Advertisements Advertising Marketing Budget Transparency 115

Inbox Insight

JULY 28, 2020

We gather the best content from suppliers, brands and industry experts and combine that with our own unique research. Telecoms: The increase in workplace collaboration has led to more interest in telecoms and communications. A look at the IFP community.

Enterprise Management 85

Enterprise Management Work Management Research Marketing Management 85

Thinkers360

MARCH 8, 2024

To see the full list (including industry-leading in-depth profiles, portfolios and media kits) or to participate in any of our leaderboards (by sharing your own thought leadership content), SIGN-UP for Thinkers360 today! Frequently Asked Questions What specific criteria were used to select the top 50 thought leaders and influencers?

B2B Thought Leadership 126

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 126

Webbiquity

APRIL 21, 2020

The hope is that this economic impact is short-lived and activity returns to normal before doing more lasting damage to the industry. Per Dodge Data & Analytics, the leading provider of data, analytics, and intelligence to the North American construction industry, March saw construction starts decline by a scant 0.6%.

Enterprise Management 170

Enterprise Management Work Management Marketing Management Budget Programs 170

Porch Group Media

DECEMBER 19, 2022

Join us as industry leaders and experts discuss important marketing topics and share actionable insights and unique perspectives on the latest marketing, strategies, technology, and trends. I’ve been studying movers for at least a decade in different industries that I’ve worked in. Welcome to the Movers and Shakers podcast.

First-Mover Advantage 52

First-Mover Advantage Opt-out Customer Surveys Opt-in 52