Help Related Topics 
Tony Zambito
MAY 26, 2021
Marketing And Sales Teams Should First Align With An Important Buyer Mindset Before Jumping In Helping Buyers To Buy. The phrase – “helping buyers to buy” – has been a new mantra for the past three to five years. The phrase “helping buyers to buy” has an end in mind of a sale.
Industrial Marketing Today
MAY 25, 2022
Job #1 of industrial marketing for manufacturers is to generate leads. Is that assumption valid? To me, that’s like putting the cart before the horse.
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Marketing Insider Group
DECEMBER 14, 2021
It all starts with providing helpful feedback and suggestions that guide your writers. Key Takeaways: Providing writing feedback helps you produce better quality content. This also helps educate the writer for future articles.
Only B2B
APRIL 14, 2021
It helps the marketer to get precise decision-making ability on any of their marketing campaign. Point to Note – Always keep your data up-to-date and accurate, this will help you to better segregate your prospects and customer list for a personalized marketing campaign.
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Intent signal data helps B2B marketers engage with buyers sooner in the sales cycle. But there are many confusing terms used to describe intent data. Read this infographic to better understand three common areas of confusion.
MarketMuse
OCTOBER 12, 2022
For some this update will prove to be an advantage, but for others it may pose a grave risk. Here's what you should pay attention to.
Hive9
SEPTEMBER 2, 2021
HubSpot and the MO Pros Community recently released a report covering the state of marketing operations professionals, bringing to light some key themes on current pain points and challenges.
Lattice
OCTOBER 24, 2018
It might sound like a ditsy question, but who are you giving your leads to? Answering it can shed a
SendX
JANUARY 13, 2022
Let's assume that you are the owner of a clothing store with branches in different cities. This month you are launching a new line of skirts & blouses but only in the city of New York. To generate awareness about this new line, you want to send an email to your subscribers.
Onalytica B2B
NOVEMBER 15, 2018
Knowing how to help your employees become more influential is a win-win scenario where your employees can build their personal brand, all while increasing advocacy and coverage for your brand. Large network on LinkedIn and always know someone who knows someone else who can help. They normally have friends/peers in their network who will also help content become viral within a specific industry. • High Reach. • 100 Posts+ per month. • Low Post / Share Ratio.
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Aggregage Intent Signal Service helps your sales team reach more active buyers sooner. You’ll get names and contact information of specific in-market buyers plus all companies and job titles signaling intent for your product or service. Get the overview to learn more!
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Vision6
SEPTEMBER 20, 2020
We’ve put together some resources and tips you can easily apply to help your business assess, plan and adapt through COVID-19
Marketing Insider Group
SEPTEMBER 14, 2021
To help, we’ve compiled a comprehensive list of 100 data sources for content covering a wide range of topics for you to save and reference whenever you need it. OptinMonster – OptinMonster focuses on helping customers create websites that convert.
Engagio
FEBRUARY 28, 2023
ChatGPT helped AI hit an inflection point with the rise of generative AI, but this shiny object just scratches the surface of what is available today for B2B companies and their sales and marketing teams.
Roketto
MARCH 14, 2023
Want to double, triple, or boost your website traffic? I bet your answer is a resounding yes. Featured Content Marketing
Advertiser: ZoomInfo
As organizations chase new revenue targets, B2B sales leaders must examine cutting edge prospecting solutions that proactively help reps identify, connect with, and close qualified buyers faster. This eBook aims to help B2B sales leaders better understand the five essential features your prospecting solution must include.
Marketing Insider Group
DECEMBER 15, 2020
Content can help to build your brand in several different ways. By regularly publishing informative and educational content that helps to solve your audience’s problems, you demonstrate the fact that you know what you’re talking about as an expert in your industry.
KoMarketing Associates
APRIL 6, 2022
As B2B marketers look to improve upon the way they connect with customers and prospects, new research suggests that personalization is critical to delivering a positive experience.
SendX
JULY 30, 2021
It will help you target the right audience for what you offer besides representing your products or services accurately. By focusing on creating an email marketing campaign that drives clicks and engagement while improving the customer service helps your overall marketing efforts.
Marketing Insider Group
JUNE 30, 2020
Doing so will not only help sell the product but also work toward establishing a better relationship with vendors, partners, and clients. Similar to white papers, publishing eBooks will help establish credibility and expertise in your audiences’ eyes.
Speaker: Jonathan Meyer, Danielle Erwin, Jeremey LaDuque, Nathan Hedley & Nils De Moor
To help eCommerce merchants set themselves up for success, Bridgeline's leading eCommerce, SEO, and marketing experts are coming in an all-star roundtable to discuss Black Friday and Cyber Monday 2023. As a group, they will showcase the checklist for how to prepare your eCommerce site, how to identify the latest online shopping trends, and how to seize new revenue-generating opportunities.
Contently
APRIL 3, 2022
Here’s the good news: freelancers can help supercharge your content operations by offering an opportunity to create content at scale while minimizing the expense of hiring a full-time worker. The post 6 Helpful Rules for Marketers Who Work with Freelancers appeared first on Contently.
SendX
NOVEMBER 24, 2022
In elementary economics, there is a term that you may have likely heard of before. It is called complementary products. These are products that consumers can also purchase in addition to the initial product they bought. Lead Generation
Marketing Insider Group
NOVEMBER 22, 2021
Web analytics can help you optimize your best-performing and underperforming content to drive more traffic and higher conversions from both. Google Analytics provides automatic reports that can help make data an integrated part of your routine. In both cases, web analytics can help.
Marketing Insider Group
OCTOBER 5, 2020
The post 5 Tips to Help You Communicate to Captivate appeared first on Marketing Insider Group. The art of communication is the language of leadership. James Humes.
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Site search is one of the most important tools eCommerce merchandisers have at their disposal. A proper site search solution can match site visitors with the relevant content they need and help the website owner better understand their own audience.
Content Marketing Institute
JANUARY 17, 2023
Mentoring has short- and long-term benefits for both mentors and mentees. Learn why from both perspectives and how to foster a positive professional mentorship in your own life. Continue reading → Company News
Content Marketing Institute
OCTOBER 6, 2022
Though artificial intelligence tools can’t write creatively, they can help your content marketing processes. Here are three ways and five tools to be more productive. Continue reading → Company News
SendX
JUNE 24, 2021
This helps you create engagement and increase the chances of sales by promoting your brand. For instance, Microsoft’s Dynamics platform is designed to increase the quality of content and help marketers reach clients’ inboxes.
Content Marketing Institute
MARCH 22, 2021
We endure strict deadlines, spend way too long getting … Continue reading → The post 5 Fixes to Help Avoid Content Bottlenecks appeared first on Content Marketing Institute. We all know the dream, right?
Advertiser: ZoomInfo
ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy. In this eBook, we will reveal the good and the bad from our own campaign and highlight some key takeaways on how to improve your ABM strategies moving forward.
Marketing Insider Group
JUNE 8, 2021
There are a variety of functions that technology can help you with, including: Streamlining workflows. It should be educational and helpful, not salesy. That’s not always possible, but we can help. Is anybody successful with content marketing?
Only B2B
SEPTEMBER 21, 2021
Every effective marketer and salesperson understands the true value of B2B data and how it can help them reach their overall business goals. Intent Data, in basic terms, is a set of behavioral signals that helps you understand your prospects’ intent to buy a product or service.
Ignite
NOVEMBER 5, 2021
Testimonials can go a long way in helping you gain more clients - when leveraged the right way. How are you leveraging your testimonials? Effective testimonials can't just be the hero's story. Any good story arc has rises and falls preceding the resolution.
Marketing Insider Group
NOVEMBER 16, 2020
However, you can’t know precisely how they interact with your website without some tech help. Harnessing all this data can help you build relationships with context. The post How Using the Right MarTech Tools Can Help Drive Sales appeared first on Marketing Insider Group.
Advertiser: Showpad
The Showpad Sales Transformation Maturity Model helps organizations understand where they are today in terms of meeting buyer expectations — and how key teams can drive transformation that impacts the bottom-line. Download the free eBook for a pragmatic approach to growing sales maturity.
Marketing Insider Group
SEPTEMBER 19, 2022
Drawing on tried and true methods from the major players in the industry can help guide your business’ blog writing strategy. This type of article is particularly helpful if you expect your clients to be doing research on your product or industry.
Marketing Insider Group
MARCH 20, 2023
Integrating videos throughout your content will help keep your audience engaged, enhancing its performance on SERPs. Marketing Insider Group can help. The post How Organic Search Rankings Can Help You Save Money on Paid Search Marketing appeared first on Marketing Insider Group.
Valasys
MARCH 10, 2023
A product animation can help you develop an engaging and educational presentation. Also, it helps them remember what they have seen because seeing is believing! Product design animations are a marketing technique to help your audience understand your product.
Contently
OCTOBER 13, 2022
We’re here to help. Tools like Yoast and Semrush Organic Research Tool can help ensure your content performs optimally. In the fintech industry, a type of content that web visitors enjoy is a free calculator tool that helps them calculate some metric related to your business.
Speaker: Ruth Stevens, President of eMarketing Strategy
Join Ruth Stevens, President of eMarketing Strategy, for her webinar all about the key strategies for post-lead marketing, from reaching the entire buying group, and delivering a steady stream of personalized content and messaging to help them make a purchase decision, keep buying from you, buy more, and provide you with glowing recommendations and referrals.
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