Marketing Insider Group

JUNE 10, 2019

But many businesses overlook one of the most effective strategies: engaging their employees and turning them into employee advocates. Employee Engagement and Content Marketing Most […]. The post Why Employee Engagement Is The New Content Marketing Strategy appeared first on Marketing Insider Group.

Marketing Strategy 270

Marketing Strategy Marketing & Strategy Content Marketing Content 270

Marketing Insider Group

FEBRUARY 19, 2019

The opportunity to foster an engaged employee starts from the minute they arrive for their first day at work. The post The Smart Company’s Guide to Increasing Employee Engagement appeared first on Marketing Insider Group. Let me walk you through a scenario. Brenda arrives on time for her first day at The Company.

Paid Search Agency 231

Paid Search Agency Companies Activities Marketing 231

Marketing Insider Group

JUNE 18, 2019

Employee engagement is traditionally a concern of the HR department rather than the marketing department. Employees who are fully engaged at work deliver benefits, including improved productivity, higher retention, and increased employee loyalty.

Marketing Strategy 254

Marketing Strategy Marketing & Strategy Loyalty Marketing 254

Influitive

DECEMBER 8, 2021

The post Advocacy Blooms and Business Booms When Customers and Employees Engage appeared first on Influitive. That answer—if true—has vast positive implications on an individual and organizational level. Business doesn’t boom without consistently delivering exceptional customer […].

Business 147

Business Positioning Companies 147

Marketing Insider Group

MARCH 3, 2020

Your employees are the most important asset in your organization. Investing in employee engagement means more than just implementing initiatives to keep your employees happy. Highly engaged employees are the driving force behind any successful organization. Triumph Over Adversity.

Paid Search Agency 271

Paid Search Agency Opt-out Work Management Opt-in 271

Biznology

SEPTEMBER 22, 2021

This important new book places a spotlight on a reality that HR professionals and employee communicators share — particularly in the wake of COVID — that strategic communications is one of the most critical capabilities that organizations can use to keep employees connected and engaged in arguably the most complex of modern times.

Consulting 104

Consulting Conversion Trends Purchase 104

Marketing Insider Group

SEPTEMBER 4, 2019

Most employees feel desperately disengaged from their work. How can your company enjoy marketing success with such low levels of employee engagement? The post Why Do We Write So Much About Employee Engagement? Corporate wellness consultant Naz Beheshti put it best. Those very […].

Consulting 218

Consulting Paid Search Agency Best Practices Companies 218

Oktopost

JANUARY 31, 2024

Employee advocacy operates on a similar principle. This blog post will delve into some of the metrics you should measure to demonstrate the business impact of employee advocacy. Measuring Employee Advocacy Impact Let’s start with a bit of a disclaimer. Here are some commonly used metrics to help you get started.

ROI 62

ROI Multi-Touch Attribution Lead Ranking Click Rate 62

Marketing Insider Group

APRIL 17, 2019

“What does employee engagement have to do with marketing? The post What Does Employee Engagement Have to Do with Marketing? The post What Does Employee Engagement Have to Do with Marketing? Isn’t that HR’s department?” managers and business owners often ask me. What is the number-one goal of marketing?

Marketing 228

Marketing Best Practices Business Activities 228

Influitive

FEBRUARY 1, 2019

Employee advocacy is when employees share positive opinions about your company through word of mouth, both online and in person. It boosts your brand as an employer because the voices of genuinely delighted employees are way more impactful than your company tooting its own horn. So why is employee advocacy such a big deal, and.

Word of Mouth 176

Word of Mouth Tips Ad Building Opinions 176

Marketing Insider Group

APRIL 10, 2019

This groundbreaking idea shows the irrefutable link between employee satisfaction, customer loyalty, and ultimately, profits. The post The Service Profit Chain – Why Employee Engagement Matters appeared first on Marketing Insider Group. The Service Profit […].

Service 210

Service Customer Satisfaction Loyalty Activities 210

Marketing Insider Group

JULY 30, 2019

There are many aspects to building employee engagement in the workplace. Supportive and strong leadership, a positive work environment, and a culture of trust are all important for engaging employees. Getting all departments […]. Getting all departments […].

Ad Building 226

Ad Building Paid Search Agency Trust Marketing Positioning 226

Sprout Social

MAY 20, 2021

If you’re struggling with employee engagement, you’re not alone. The pandemic simply added to and highlighted the existing stresses that modern employees put up with. Listen: building a team of engaged employees makes for a happier and more productive workplace while also impacting your bottom line.

Work Management 131

Work Management Customer Surveys Marketing Management Customer Satisfaction 131

SendX

DECEMBER 21, 2021

Do you get any response from the employees when you send a newsletter?

Newsletter 319

Newsletter Companies 319

Biznology

JANUARY 28, 2021

Over the past few decades, employee experiences have been a differentiator for companies. Workforce engagement and satisfaction impact the overall performance in the workplace and improve employee retention rates. According to Gallup, companies with highly engaged workforces outperform rivals by 147% in earnings per share.

Peer-to-peer 118

Peer-to-peer Customer Surveys Amazon Differentiation 118

Vidyard

FEBRUARY 12, 2020

After all, today’s companies have more ways of communicating with their employees than ever before, from email newsletters to live meetings to Slack. Yet many employees are disengaged with their work. There’s growing recognition of the importance of employee satisfaction to business success. Video Makes the Far Seem Near.

Video Marketing 158

Video Marketing Work Management Marketing Management Training 158

EveryoneSocial

JANUARY 18, 2021

If your team communication and productivity is in need of a boost, you may want to rethink the employee engagement strategies you’re using at your company. Employee engagement is a necessary determining factor for your business productivity and ultimate success. Top Employee Engagement Strategies.

Enterprise Management 106

Enterprise Management Peer-to-peer Work Management Customer Satisfaction 106

OnMessage

JULY 1, 2021

The post It’s Time to Re-engage Your Employees. That’s why C-level executives must get serious about their communication pull-through and activation strategies. What is communication pull-through and activation? appeared first on OnMessage.

Activities 98

Activities Companies Business 98

Oktopost

JANUARY 2, 2023

Employee engagement is a measure of how satisfied and motivated your employees are with their responsibilities, compensation, benefits, and overall work experience. While companies have started focusing on this in recent years, just 36% of US employees are currently engaged.

Social Media 62

Social Media Media Peer-to-peer High Quality Lead 62

The Daily Egg

OCTOBER 27, 2021

Employee engagement software allows you to track feedback from employees and boost positive activity. The post Best Employee Engagement Software Compared appeared first on The Daily Egg. We spent 10 days reviewing over 20 pieces.

Software 67

Software Best Practices Positioning Activities 67

Salesforce Marketing Cloud

SEPTEMBER 23, 2022

But have you considered that your employees are in many ways your biggest customers? Customers are more loyal when they have superior experiences , and that’s also true for employees. Shouldn’t executives listen and respond to employees the same way they do with customers? It should be no different with employees.

Burn Rate 98

Burn Rate Work Management Customer Satisfaction Digital Transformation 98

CMSWire

APRIL 2, 2024

The power of motivated employees in delivering improved customer experiences can’t be underestimated by brands looking to boost customer satisfaction. Continue reading.

Customer Satisfaction 58

Customer Satisfaction Brand Identity Branding Loyalty 58

Zoominfo

AUGUST 15, 2018

In fact, strong brand awareness is often linked to increased financial performance, higher sales volume, higher quality employees, valuable partnership opportunities and more. Keep reading to learn how you can leverage the power of your employees and turn them into effective brand ambassadors. Engage your employees.

Brand Identity 157

Brand Identity Branding Zoominfo B2B 157

Drew Neisser

NOVEMBER 18, 2022

You heard that right—in the middle of mass-resignations and the war for talent, the professional services brand’s employee base has grown to 412K-strong. How Deloitte engages a 412K-strong employee base . The post Deloitte CMO on Exceptional Employee Engagement appeared first on The Drew Blog. Enter Deloitte CMO?

CMO 52

CMO Ads Brand Identity Branding 52

Benchmark Email

AUGUST 23, 2023

It focuses on innovation, career development, and, most importantly, employee engagement. Pew Research asked employees what made them quit, and 63% responded low pay was the major reason. The Great Resignation of 2021 exemplified that.

Customer Surveys 52

Customer Surveys Advertising Benchmark Research Small Business Marketing 52

Salesforce Marketing Cloud

FEBRUARY 9, 2022

The employee perspective can also be a challenge. How diversity unlocks employee engagement and business growth. Once you put action behind words in an authentic way, you’re better equipped to make diversity and inclusion a core value, and to encourage your employees to make diversity a priority.

Business 98

Business Work Management Thought Leadership Budget Programs 98

EveryoneSocial

SEPTEMBER 21, 2020

As a company who values engagement on social media you may have an employee advocacy program running in your organization. Firstly, kudos for making a great decision on keeping employees informed, creating, and sharing no matter where they are working! Employee Advocacy Campaigns For Maximizing Engagement.

Campaigns 92

Campaigns Stats Paid Search Agency Lock-In 92

Outgrow

APRIL 3, 2022

10 Brilliant Employee Engagement Ideas for Your Workforce. Are you wondering how to make your employee interactions more meaningful? Keep reading to know all about interesting employee engagement ideas that you can deploy at your workplace. What Is Employee Engagement? We’ve got you covered!

Peer-to-peer 52

Peer-to-peer Outgrow Work Management Merchandising 52

EveryoneSocial

OCTOBER 5, 2020

Keeping your employees connected, engaged, and informed is a top priority for your organization. And as the digital transformation takes over with more employees working remotely, it’s more important than ever to effectively communicate with your people through various channels, stacks, and platforms. Disadvantages of Intranets.

Enterprise Management 98

Enterprise Management Digital Transformation Work Management Marketing Management 98

Drew Neisser

MARCH 24, 2023

An employer brand is the #1 way to give current employees a reason to stay, and to attract top talent looking for a fulfilling place to land. Tune in to this episode as we cover everything from navigating layoffs to building brand ambassadors to measuring employee satisfaction. You don’t want to miss it.

Brand Identity 52

Brand Identity Branding Fulfillment Ad Building 52

Matchcraft

APRIL 16, 2021

Lewis on the Voice of America - Leadership Beyond Borders podcast to talk about how MatchCraft hires, engages & retains remote employees and what SMBs can do to find and retain talent in this new virtual work world. Recently, MatchCraft’s CEO, Sandy Lohr, joined SIINDA’s Kimberli J. Read More.

Webinar Metrics 98

Webinar Metrics 98

EveryoneSocial

JANUARY 21, 2021

The benefits of an engaged workforce extend to almost every aspect of business performance. Great organizations understand the impact of employee engagement and invest in enabling a positive work culture. Employee Engagement Defined. The Impact of Employee Engagement. Secures Employee Retention.

Business 66

Business Customer Satisfaction Work Management Marketing Management 66

Salesforce Marketing Cloud

MARCH 3, 2022

That’s a reason to catapult employee engagement right out of the nice-to-have category. How can small and midsize businesses (SMB) deepen employee engagement to slow the turnover? 44% of SMB owners/leaders now believe their employees expect to work remotely. Prioritize employee safety. Another plus?

SMB 52

SMB Terms and Conditions Advertising Mediums Stats 52

EveryoneSocial

JULY 14, 2020

While most businesses still have company locations and people working in-office, many organizations have a large percentage of remote employees. Yet, many companies might be hesitant still with having full-time employees working from home or allowing remote work a few days a week. Tips to Keep Remote Employees Engaged.

Tips 79

Tips Work Management Communities Budget Programs 79

The Customer

MAY 12, 2021

Starting the employee engagement process early is a no-brainer. The level of readiness before these all-important firsts comes down to the engagement leading up to that moment. The level of readiness before these all-important firsts comes down to the engagement leading up to that moment. The first day of a new job.

Ad Exchange 52

Ad Exchange Top of Funnel Advertising Funnels Organic Leads 52

Vidyard

FEBRUARY 12, 2020

After all, today’s companies have more ways of communicating with their employees than ever before, from email newsletters to live meetings to Slack. Yet many employees are disengaged with their work. There’s growing recognition of the importance of employee satisfaction to business success. Why Use Video for Internal Comms?

Video Marketing 65

Video Marketing Work Management Marketing Management Training 65