Anyword

NOVEMBER 8, 2021

As an advertising platform, Twitter has a lot of advantages, but there’s one particular drawback: Twitter ad copy specs are quite limited. Twitter is actually the original when it comes to limited character counts; they were famous for their “ 140 characters at a time ” approach. A Short Twitter Ads Guide?

Twitter 98

Twitter Ads Effectiveness Copywriting 98

KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

Webbiquity

JANUARY 28, 2020

Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events. It can be used on websites, at events, with digital signage, and anywhere brands want to display their content.

Social Media 257

Social Media Media Aggregators Trust Marketing 257

Webbiquity

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. ” Still, Twitter has nearly 330 million loyal, active users and its importance for customer service is increasing.

Paid Search Agency 216

Paid Search Agency Twitter Trade Show Social Networks 216

Martech Advisor

JANUARY 23, 2020

Here are some experiential marketing examples to conceptualize events and create real-world interactions with customers. Experiential Marketing Examples to Inspire Your Next Event Strategy. The campaign displayed a hologram of a five-foot elephant and other endangered species, such as leopards and turtles, on the streets of London.

Examples 123

Examples Best Practices Paid Search Agency Advertising Agencies 123

Marketing Insider Group

APRIL 12, 2021

Sponsorships of events (live or virtual). Digital display ads on third-party sites. The top pick for paid social media was LinkedIn with Facebook and Twitter coming in second and third. For display ads or sponsored content, you’ll get impressions and clicks. Podcasts and virtual events are other owned media options.

Paid Content 360

Paid Content ROI Paid Search Agency Media 360

Sprout Social

JUNE 7, 2016

Businesses focus a lot energy on creating content that not only builds a Twitter audience, but also drives engagement with customers. While content and engagement are critical components of a successful strategy, another component—Twitter metrics—shouldn’t be overlooked. Get to Know Your Twitter Activity Dashboard. And why not?

Twitter 96

Twitter Comparison Ideal Customer Profiles Click Rate 96

Marketing Insider Group

SEPTEMBER 16, 2020

Like other platforms, you’ll find Stories displayed in bubbles across the top of the app feed. Each Story displays for 24 hours before vanishing. Even though we can’t travel freely to meet people or attend events, we still crave real-time human connections. . Share Live Event Coverage via LinkedIn Stories.

Linkedin 363

Linkedin Marketing & Strategy Business Case Study 363

ClearVoice

AUGUST 12, 2021

You’ve also probably been hearing about audio spaces like Clubhouse and Twitter Spaces, the new kids on the block. Clubhouse vs. Twitter Spaces: A quick comparison. Which is better to join: Clubhouse or Twitter? Love them or hate them, audio spaces like Clubhouse and Twitter Spaces are here to stay.

Twitter 52

Twitter Phishing Social Media Advertising Mediums 52

SpotMe Blog

MAY 25, 2021

By now a growing portion of your virtual audience is more interested and willing to attend some version of in-person events again. But there’s still a large share of your virtual audience that appreciates the flexibility and ease of attending online events. By adding a higher-production quality to your hybrid events. .

Work Management 52

Work Management Product Marketing Management Act-On 52

Unbounce

DECEMBER 1, 2021

A mobile ad platform is a network where you can publish digital ads that display on mobile websites and apps. These ads test different combos of copy and images with specific audiences, then display the highest-performing results to people who resonate with them. All ads you create through this platform appear on Twitter only.

Mobile Marketing 139

Mobile Marketing Cost Per Thousand Cost Per Click Marketing Strategy 139

KoMarketing Associates

JULY 31, 2014

One such location is in your competitors’ Twitter profiles. And Twitter is a good place to start. In this post, I’ve put together a list of 5 key things that Machiavelli would do with his competitors’ Twitter profiles, to unravel the competition and use it to his own advantage. Twitter Counter for network history.

Ideal Customer Profiles 120

Ideal Customer Profiles Profiling Twitter Lead Ranking 120

Sprout Social

JULY 12, 2016

Twitter chats are a great way to gain exposure, grow your following and engage with your audience. Jumping into a Twitter chat can be a little intimidating and challenging at first. Why Twitter Chats? One of the biggest challenges for businesses on Twitter is building an active following. Hosting a Twitter Chat.

Twitter 97

Twitter Communities Network Marketing Tips 97

Webbiquity

MAY 16, 2023

Yes Yes No (planned) Historical Import from UGA Yes Yes Yes Yes Setup one line of embed code per event to track unknown two lines of embed code one line of embed code Visitor Tracking Yes unknown No No Traffic by source Yes Yes Yes Yes Traffic by channel (search, social, paid, email, etc.) What others would you add to the list?

Marketing Analytics Tools 342

Marketing Analytics Tools Analytics Google Work Management 342

NuSpark Consulting

MAY 4, 2023

Social media retargeting: Reach users who have interacted with your content on social media platforms like Facebook, Instagram, LinkedIn, or Twitter. Twitter: Twitter Ads platform allows you to retarget users who have engaged with your tweets or visited your website.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Bundling Ad Exchange 130

Hubspot

JUNE 11, 2019

Twitter is an undeniably powerful platform to increase your business's online reach. The average Twitter user follows five businesses , and 80% of all Twitter users have mentioned a brand in a Tweet. However, succeed as a business on Twitter in 2019, it's critical you're able to stand out. Research your competition.

Twitter 78

Twitter Business Word of Mouth Ideal Customer Profiles 78

markempa

JULY 8, 2013

Tweet Brickstream , a retail technology company, was too late to rent a booth at the year’s most important industry event where it had to have a strong presence. This conference, sponsored by the National Retail Federation, is the largest technology event for retailers. A Twitter identity for Seymour, @SeymourKnowMore.

Trade Show 120

Trade Show Event Marketing Advertising Agencies Work Management 120

Optinmonster

FEBRUARY 18, 2024

Display Your Reviews on Your Website As you can see from the Beardbrand image above, they include their reviews on their website too. You can easily pull reviews from Twitter and display them on your site with a plugin like Smash Balloon. Alternately, if you’re using WordPress, you can make a user review form with WPForms.

Work Management 69

Work Management Marketing Management eCommerce Ideal Customer Profiles 69

Conductor

OCTOBER 11, 2022

Event Schedule: If a specific event has multiple times and dates, the event schedule can provide insight into available options. Events: If you’re looking for a concert near you, for instance, you might see the events SERP populate different shows, along with dates, venues, and even ticket prices.

SERP 124

SERP Lead Scoring Lead Ranking Paid Content 124

6sense

DECEMBER 9, 2021

Yesterday, 6sense kicked off our Breakthrough conference — a fun, knowledge-packed annual event for 6sense customers — in Austin. For folks who weren’t able to attend yesterday’s shindig in person or via live-stream, here’s a robust rundown of the day’s events. (We’ll 6sense on Twitter. The Revolution Is Now.

Sales Management 62

Sales Management Conference Lead Ranking Ideal Customer Profiles 62

Sprout Social

MAY 11, 2023

Twitter: Twitter’s Brand Safety Marketing Collection offers both technical and general advice on how to keep your brand safe on the network. These features allow you to keep Twitter a safe place for your brand and community. Facebook, Amazon, Twitter, Snapchat and Pinterest).

Paid Content 132

Paid Content Tools Branding Brand Identity 132

Sprout Social

MAY 16, 2016

Now you have to dive into other features like Facebook ads to comply with their algorithm, but what about Facebook events? How to Create Effective Facebook Events. Facebook events are the perfect way to get users’ attention and keep it. But it’s not just about creating great Facebook events. Name Your Event.

Facebook 75

Facebook Branding Brand Identity Urgency Marketing 75

Adobe Experience Cloud Blog

DECEMBER 9, 2011

by Jason Miller Marketo was invited to the Twitter for Marketers Event yesterday at the stunningly gorgeous Asian Art Museum in downtown San Francisco. More importantly, they spoke about the new changes to Twitter’s interface which is now simplified along with navigation that is more consistent and easier to use.

Twitter 48

Twitter Marketo Advertising Agencies Profiling 48

Hubspot

SEPTEMBER 13, 2017

When it comes to product-centric events and announcements, advance leaks and rumors are nothing new for Apple. But in case you didn't have time to attend or stream the two-hour event, fear not -- we covered it for you. The Apple Event Was Totally About the iPhone 10th Anniversary. But something about this round was different.

Lead Ranking 73

Lead Ranking Display Pricing Price 73

Oktopost

SEPTEMBER 22, 2021

However, if you have a time-sensitive launch, online event, or promotion that needs to happen fast, then paid social media ads are going to have a much better chance of succeeding. Here are some key platforms and associated strategies to consider for your next paid campaign: Google Display. Twitter Ads. Facebook Ads.

Paid Content 136

Paid Content Paid Social Agency Social Media Webinar Metrics 136

Marketing Insider Group

DECEMBER 18, 2019

One way is to be on the right channels, and for B2B marketing that means tapping into the power of the B2B big three: Twitter, Facebook, and LinkedIn. LinkedIn is a great place for displaying those retargeting ads, so if you don’t have a retargeting method in place, you can roll this into your existing marketing efforts on the platform.

Social Media 320

Social Media B2B Thought Leadership Media B2B 320

Hubspot

SEPTEMBER 21, 2015

It's every event marketer's dream: Pulling up your phone during your event and quickly peeking at Twitter, only to discover that your event's hashtag is trending. After all of your hard work putting the event together, seeing people engaging in conversation online ( lots of conversation online) is a huge validation.

Twitter 28

Twitter Trends Tips Social Media 28

Convince & Convert

DECEMBER 28, 2011

As more and more companies ramp up their Twitter presence, the likelihood that something off-message will slip by the digital goalie goes up considerably. It’s happened to me, as my awesome assistant Jess Ostroff once accidentally yelled at a company from my Twitter account instead of her own. This is #3. – Jay).

Twitter 137

Twitter Training Ideal Customer Profiles Communities 137

Webbiquity

OCTOBER 16, 2018

Social media is the top digital marketing channel for vendors, but organic social media reach continues to decline , LinkedIn’s strategy for groups remains muddled , and many business buyers aren’t even on Twitter. Host and Exhibit at Live Events. Banner ads? And no one answers their phone anymore.

Marketing Automation Services 244

Marketing Automation Services Trade Show Advertising Agencies Verticals 244

Webbiquity

OCTOBER 22, 2020

This could include a college degree, a license, or a certification such as the Certified Meeting Planner (CMP) designation for professional event planners. Leaving one-time competitors like Plaxo and Konnect in the dust, and capitalizing on Twitter’s missteps , LinkedIn has emerged as the top site for professional networking.

Business 218

Business Ideal Customer Profiles Work Management Youtube 218

Sprout Social

JULY 19, 2022

The first hashtag debuted on Twitter in 2007 from a product designer named Chris Messina. “I Only hashtags allow similarly-interested folks to find each other—whether they’re on Twitter, Instagram, Pinterest, TikTok, Reddit or elsewhere. That’s where Messina was inspired to repurpose it on Twitter. What is hashtagging?

Effectiveness 123

Effectiveness Social Media Paid Search Agency Viral Marketing 123

Adobe Experience Cloud Blog

MAY 24, 2019

But how exactly should you invest your money so your company can truly make an impact on Facebook, Twitter, and LinkedIn? Ads: Appearing on the right-hand side of the screen as users scroll through their newsfeeds, ads provide a great opportunity to drive asset downloads or increase event registrations. Here are a few ideas.

Social Media 134

Social Media Advertisements Advertising Marketing Automation Services 134

Envy

SEPTEMBER 30, 2022

Events - Embrace the Hybrid. Let's face it in person event are back on, but travelling is expensive and are they showing ROI (Is that $100k worth it?). AND save a significant share for online events (especially as it's only become pricier in the last few years). When doing an online event, do it well. So what can we do?

Marketing Budget Creation 106

Marketing Budget Creation Marketing Budget Budget Programs B2B Marketing 106

Sprout Social

MARCH 16, 2022

This is the number of times that card teasers were displayed to viewers. Like Facebook, LinkedIn counts a view after three seconds, and your video view count doesn’t display publicly on your post until your video has reached 500 views. Helpful Twitter video metrics. On Twitter, engagements include: Retweets. Engagements.

Video Marketing 126

Video Marketing Youtube Click Rate Allocation 126

Top Rank Marketing

OCTOBER 6, 2023

MarketingCharts LinkedIn Expands the Display of Its Profile CTA Buttons to More Surfaces LinkedIn has rolled out expanded visibility for its recently-added call-to-action profile buttons, which will appear in more areas on the platform including in feed posts and within search results, LinkedIn recently announced. million users and some 1.8

B2B Marketing 88

B2B Marketing Social Marketing Planning B2B 88

Optinmonster

MAY 10, 2023

It stems from the innate desire to participate in social activities, events, or opportunities others enjoy. Display Best Selling or Top Rated Items When website visitors are able to see what your best-selling or top-rated products are, it will give them a healthy dose of FOMO too. Now let’s read about FOMO in marketing.

Examples 106

Examples Urgency Marketing Planning Trigger Marketing 106

chiefmartech

DECEMBER 6, 2022

In today’s virtual event Martech for 2023: The (Really) Big Picture — full video will be shared tomorrow — Frans Riemersma and I released a major update to the interactive martech landscape on martechmap.com. I also want to thank Goldcast for being our virtual event platform sponsor.

Work Management 94

Work Management Marketing Management Startups Classified Ads 94