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31 free social media templates that will elevate your workflows

Sprout Social

A social media template is a pre-designed resource that serves as a starting point for a variety of social media marketing tasks. This customizable Google Sheets template is designed to help you break down your strategy to audiences beyond marketing with thoughtful hooks and benchmark data. Get the template 14.

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Neuroscience: video makes people happier than text

Martech

Equipment included: An electroencephalogram (EEG) cap to record brain waves; An electrocardiogram (ECG) to record heart rate; Galvanic skin response (GSR) equipment measure skin conductivity; and Eye tracking tools for recording the gaze and where the eyes fixate. Eye-tracking data from B2B DecisionLabs study.

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6 Email marketing templates that drive results

Sprout Social

And let’s not get into the level of skill and understanding required to design an appealing newsletter. Email templates dictate the layout, design and quality of each email. When designing any email marketing template, determine whether it’ll be text-only. 6 sample email blast templates (and why they worked).

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What Is Gamification in Marketing? Benefits & Examples

Optinmonster

Gamification in marketing refers to strategically incorporating game design elements and principles into marketing campaigns and strategies. Points can be used to track purchases, social media interactions, or any other form of engagement with a brand, rewarding users for their activities.

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The State of SaaS Landing Pages in 2020

Unbounce

Long gone are the days of blocky designs, cold informational copywriting, and generic stock photos that show suspiciously-attractive people shaking hands in what looks like a very important business meeting. Full disclaimer: I know this is a relatively small sample size. SaaS landing pages have changed a lot over the last 10 years.

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7 LinkedIn Marketing Tactics Designed To Boost B2B SEO Performance

KoMarketing Associates

While it is debatable how much social media share volume impacts SEO performance, a higher visible number of LinkedIn shares may catch the reader’s eye. The SEO Takeaway is this: The broader a B2B SEO can extend the reach of their content, the more likely they will acquire links from target audiences. Integrate Profile Links.

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Testing Mind Map Series Special: A Peek Inside the “Mind” of an AI Chatbot

Convert

I’m simply a program designed to assist with a wide range of tasks, including answering questions and providing information. For example, you may need to consider things like data quality and availability, sample size and statistical significance, and the potential for unintended consequences.