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The Ultimate Guide to B2B Website Design: Top Strategies for Unbeatable Results

BOP Design

At Bop Design, we understand that a website isn’t just a digital business card, it’s a potent sales tool that can engage prospects, nurture relationships, and facilitate multiple interactions throughout the buying journey. A staggering 75% of users admit to judging a company’s credibility based on its website design.

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Seven Skills Every Social Media Manager Needs

Webbiquity

Hone your ability to track and analyze metrics. A major component of a social media manager’s job is being attentive to numbers, tracking metrics like reach, engagement, click-through rates, and conversions. Develop an eye for design. It’s now predicted to have 1.8 billion users by the end of 2022. Agility is vital.

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Why Less Is More When Designing a B2B Website Homepage

BOP Design

Less is more when it comes to designing a quality B2B website. Keep these three rules in mind when designing your B2B homepage: Focus on what matters. Minimalist design is like a cold glass of water on a hot day—offering users a refreshing break from all the noise. Read more: Our top B2B website designs of the moment.

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3 Graphic Design Tips for Non-Designers

Content Marketing Institute

Given the power of visual content (it’s more memorable and more engaging than text-based content), many marketers have turned to DIY graphic design software or contracted with graphic artists. With more traditionally text-focused people entering the world of visuals, it’s time for a brief refresher on the essential principles of design.

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8 Content Marketing Research Tools You Should Be Using

Marketing Insider Group

At its core, BuzzSumo is a tool designed to make your content marketing journey smoother and more informed. It’s designed to help individuals, businesses, and teams manage and streamline their social media activities. It’s efficient, user-friendly, and designed to make our lives as content marketers a bit easier.

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What’s the Best Alternative to Google Universal Analytics for SMBs?

Webbiquity

Image credit: Myriam Jessier on Unsplash UGA’s official replacement, GA4, is in the eyes of many a watered down, confusing, pale shadow of UGA. To be fair, GA4 covers the basics: traffic by source, top pages, comparisons by custom time periods, and conversion tracking (if you can get that to work). What to do?

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Email Banner Dimensions: Designs That Convert

Vision6

But what are the optimal email banner dimensions and how do you design your email so it displays perfectly on every device and screen? It’s the first thing that your customers are likely to see so you want to keep it light on information and bright on design. Pro-tip: Aim to use the first 350px for the most valuable information….You

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