ConvertKit

OCTOBER 22, 2019

And when you’re ready to launch your lead magnet, it’s best to create a dedicated landing page where you can highlight its benefits and give more information. Why use landing pages. Utilizing landing pages for your business will make it easier to: Increase your email list. Test a new idea or offering.

Landing Pages 67

Landing Pages Template Ad Exchange Statistics 67

ConvertKit

MAY 14, 2021

There’s a critical step between “I’ve created an ebook” and “I made a sale!”. There are plenty of options for selling an ebook, including Amazon Kindle Publishing, Gumroad, and NOOK Press. If you already have a site set up, adding an ecommerce tool to help you sell your ebook is actually pretty simple. Yes, really.

Marketing Websites 101

Marketing Websites eCommerce Top of Funnel Landing Pages 101

KoMarketing Associates

OCTOBER 17, 2017

According to the “B2B Content Marketing 2018: Benchmarks, Budgets, and Trends—North America” report, 71 percent of today’s B2B marketers leverage ebooks/white papers for content marketing purposes. And of course, don’t forget to do keyword research and create an SEO-friendly title. Build a Landing Page. A call to action.

Paper 120

Paper Promotion B2B Marketing Top of Funnel 120

Webbiquity

OCTOBER 11, 2022

Search Engine Optimization (SEO) is, of course, a set of techniques that improve the visibility of your website and other digital assets in search results. Being active, responsive, and sharing engaging content from your product or other areas of the business helps promote your brand online. Improve Your SEO. Stay Competitive.

Digital Asset Management 273

Digital Asset Management Product Brand Identity Branding 273

Webbiquity

MARCH 7, 2023

Of course, things can come up that throw off your schedule. It’s not simply a matter of “Here’s an eBook we wrote, go build a Google Ads campaign to promote it,” but rather making proactive suggestions about how to achieve objectives. For lead generation, an eBook may be one tactic. You get sick.

Consulting 348

Consulting Marketing AI Paid Search Agency Ad Building 348

Contently

DECEMBER 13, 2022

It usually happens in the middle and bottom of the marketing funnel and means a prospect has taken an action, like downloading an eBook or filling out a submission form that allows you to build a deeper relationship with them. Your high-value content pieces, like webinars, educational courses, and exclusive content, are good for this use.

Storytelling 190

Storytelling Top of Funnel Sales Qualified Leads Conversion 190

SendX

MARCH 18, 2021

When you set out to strategize an email marketing strategy , the first question that naturally comes to mind is: “what email addresses are going to receive my newsletters, promotional messages, and other communications”? Other times you’ll be providing your information in exchange for a piece of free content, like an eBook.

Email Marketing 228

Email Marketing Planning Landing Pages Advertising Agencies 228

SnapApp

OCTOBER 24, 2018

As you queue up programs each quarter, how many landing pages are involved? Where will your audience go when you promote a new ebook or webinar? Landing pages are a key part of your marketing strategy and a big part of lead qualification. Of course, design plays a major role in landing pages.

Landing Pages 54

Landing Pages Sales Qualified Leads Advertising Channels Lead Qualification 54

Zoominfo

JANUARY 15, 2021

Your digital content marketing strategy encompasses everything from producing high-quality lead magnets such as e-books, whitepapers, blogs, and optimized landing pages. To be actionable, your content must make tactical use of calls to action, offers, promotions, demos, and free trials that move prospects along the buyer’s journey.

Lead Generation 264

Lead Generation Lead Ranking Paid Content Lead Scoring 264

Zoominfo

FEBRUARY 25, 2021

The email will direct recipients to your landing page. Build an Engaging Landing Page. To create a killer marketing landing page , keep the design simple and the copy concise. Provide one active link on the page — a bright “Register Here” button, and hide all active links, including the menu bar and footer.

Top of Funnel 208

Top of Funnel Webinar Metrics Advertising Funnels Landing Pages 208

ConvertKit

JULY 14, 2021

In this scenario, the photographer could segment their list by creating a free ebook for each of the two pet types. If someone downloads the dog ebook, they’re placed in a “dog” segment. If they download the cat ebook, they’re placed in a “cat” segment. Connect with your audience. to stand out in the inbox.

Personalization 139

Personalization Landing Pages Top of Funnel Business 139

ConvertKit

OCTOBER 29, 2021

Today, I’m giving you a step-by-step Cyber Monday 2021 marketing plan to promote your products, reach a wider audience, and increase sales. Why creators should add Cyber Monday to their promotional toolkit. Last year, she discounted her (now retired) marketing course for coaches from $497 to $397. Create a custom landing page.

Creativity 98

Creativity Landing Pages Cross-Selling Template 98

Marketing Insider Group

NOVEMBER 9, 2020

That’s right, for just $8,000 per month, you can get a content marketing strategy , a year’s worth of content ideas , an SEO audit and keyword strategy , external link building, conversion funnel development, and paid promotion to reach all the new people you need to grow your business. Content Promotion with Contextual Ads.

Marketing Budget 284

Marketing Budget Paid Content Budget Programs Marketing Budget Creation 284

Marketing Insider Group

FEBRUARY 23, 2021

The first one, of course! It could guide them to a landing page where they fill out a form, a PDF where they read the original case study, or a product or service page. Place on Landing Pages. It’s smart to pull quotes from case studies and add them to landing pages to persuade people to take the next step.

Case Studies 276

Case Studies Case Study Studies Top of Funnel 276

KoMarketing Associates

JULY 2, 2020

72% of B2B content marketers use social media advertising or promoted posts according to the 2020 CMI / Marketing Profs B2B Content Marketing Benchmarks report. And honestly, a lot of the marketers who are advertising are paying to promote ad creative that is just unnecessarily bland. The pop-out ad. Does it work? Show faces.

Social Media 290

Social Media Paid Search Agency Advertisements Advertising 290

KoMarketing Associates

APRIL 9, 2019

If you serve clients locally, of course, you should not be running national campaigns. It makes sense: If you can get someone to call your company, they’re more likely to actually be interested in doing business with you than someone who downloaded an ebook. Landing Page and Website Optimization Tools.

High Quality Lead 215

High Quality Lead PPC Lead Generation Budget Programs 215

ConvertKit

NOVEMBER 20, 2020

Email can do amazing things for your business, like sell online courses , book your freelance services , and drive hordes of traffic to your store. Create a free landing page that converts. To start growing your email list, all you need is an email marketing software and a way to capture email addresses, like a landing page.

Opt-out 135

Opt-out Opt-in Landing Pages Work Management 135

Hubspot

APRIL 7, 2023

What do ebooks, graphic design software, and online courses have in common? Think about what channels of promotion you will utilize: social media, website, and newsletters, for example. Before you release your product, it would be advantageous to gain a following and launch campaigns promoting the product.

CMS Development 78

CMS Development Product Buyer Personas Industry CMS 78

SendX

JUNE 16, 2020

Everyone that visits your website, landing page, or company profile product is a lead, even if they don't become a user immediately. And of course, collect their email when they signup. For example, promotional emails will be sent to only non-customers. Promotional Email. The segment to which you send emails.

Email Marketing 195

Email Marketing Webinar Metrics Examples Marketing & Strategy 195

LeadSquared

JULY 11, 2013

The concept of generating leads using Facebook Landing Pages has still not lost its relevance, even though Facebook does not allow static landing pages anymore. In fact, with the number of DIY tools that allow you to create landing pages for lead capture, running contests etc.

Landing Pages 52

Landing Pages Facebook Tools Template 52

ConvertKit

JANUARY 10, 2022

You can add a general opt-in form on your website or create landing pages for your lead magnets. When Monica Lent of Blogging for Devs wanted to grow her newsletter in a new niche , she created a free 7-day email course. Rather than learning how to design a PDF or ebook , she simply broke the content across seven email lessons.

Template 75

Template Automation Business Landing Pages 75

Lead Forensics

APRIL 3, 2024

To the contrary, they should be promoted through links in blog posts, emails, social media post and ads, etc. Landing and thank you page The landing page will be an individual page on your website that describes the particular offer and what it is. It is simply a way to nurture your leads along.

Top of Funnel 52

Top of Funnel Work Management Sales Qualified Leads Lead Scoring 52

ConvertKit

DECEMBER 15, 2021

The Grow Your Audience Challenge (previously called the Landing Page Challenge) is our trademark challenge. We think a landing page is one of the best ways to grow your audience. Workshop #1: The strategies top creators use to build high-converting landing pages. landing pages we’ve seen creators build.

Landing Pages 86

Landing Pages Newsletter Webinar Metrics Course 86

Go Beyond SEO

FEBRUARY 20, 2023

Measure your results against stated goals and course correct as you learn what efforts are most effective for your firm. What type of content investments are they making: blogs, legal podcasts, videos, webinars, eBooks? Gather Industry Data Learn what works and what doesn’t by conducting competitor research. What are they doing well?

Social Media 88

Social Media Media Best Practices Marketing Analytics Tools 88

ConvertKit

SEPTEMBER 15, 2020

This particular blog post shows his audience the steps he took to create, promote, and sell his first product. To promote it, Joe created a ConvertKit landing page to share more about his VIM exercise pack so his audience could fully understand how his pack could help them. I created my product page in less than 15 mins.

Product 89

Product Landing Pages Paid Search Agency Content 89

Zoominfo

FEBRUARY 25, 2021

When it comes to B2B lead sourcing, there are typically three courses of action: outbound prospecting, inbound marketing, and marketing campaigns. Marketing campaigns aim to promote a highly focused effort that encourages customers towards a desired action. Customer Referrals. Campaigns are what make companies memorable. Company Blog.

Sales Management 240

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 240

Optinmonster

FEBRUARY 6, 2023

Versatility: Digital products can take many forms, such as e-books, courses, software, music, and more. Online Courses E-learning courses, workshops, and webinars are a highly profitable type of digital product. Online Courses E-learning courses, workshops, and webinars are a highly profitable type of digital product.

Examples 91

Examples Product Work Management Marketing Management 91

ConvertKit

JUNE 21, 2021

Follow our timeline whether you plan to launch physical products, digital products ( like courses or ebook ), or services. You can quickly start your email list with ConvertKit and our free landing page builder. Landing page. Sales page. 4 months to launch. Start your email list. Shannon Walbran.

Paid Content 142

Paid Content Product Landing Pages Top of Funnel 142

Go Beyond SEO

FEBRUARY 20, 2023

Measure your results against stated goals and course correct as you learn what efforts are most effective for your firm. What type of content investments are they making: blogs, legal podcasts, videos, webinars, eBooks? Gather Industry Data Learn what works and what doesn’t by conducting competitor research. What are they doing well?

Social Media 78

Social Media Media Best Practices Marketing Analytics Tools 78

Contently

APRIL 13, 2023

Of course, we’re not writing a tax tips article here. For example, ads promoting an eBook or landing page copy for a webinar. Do you understand?” ” These kinds of prompts encourage the AI to ask questions to clarify any confusion. By that, I mean writing outputs that derive from a larger asset.

Generation 195

Generation API Webinar Metrics FAQ 195

ConvertKit

SEPTEMBER 23, 2020

But when people understand the benefits and power of newsletters, you’ll see why so many people work to overcome the blank page. From high ROI to higher engagement rates than social platforms, email marketing is one of the best ways to generate interest in what you have to sell or promote. However, it’s not enough to be inspired.

Newsletter 114

Newsletter Top of Funnel Landing Pages Digital Marketing Funnels 114

KoMarketing Associates

NOVEMBER 8, 2018

During this time, an organization has several opportunities to engage a customer, whether they are just starting the process by downloading a free ebook, or if they’ve reached out for a quote directly further down the funnel. Promote Credibility. One of the biggest elements of a landing page that can be tested is pricing.

Lead Generation 123

Lead Generation B2B Marketing Lead Scoring Lead Ranking 123

SocialPilot

JANUARY 21, 2024

You can even use social media CTA to distribute your gated content like downloading an ebook, templates, checklist, or more. They bank on their free trial and the simplistic design for their landing page. But they are quite innovative in aspects of conversational promotion. Experiment with posting times and copy lengths.

Social Media 117

Social Media Examples Media Urgency Marketing 117

ConvertKit

MAY 28, 2021

People who signed up for your list are at least somewhat interested in you and your product offerings, so it’s a natural fit to promote what you’re selling there. Or you could give them a personalized discount code or access to your latest ebook , for example. It just makes sense! isn’t going to cut it, unfortunately.

Paid Content 124

Paid Content eCommerce Email Marketing Tactics 124

Lead Forensics

APRIL 3, 2024

To the contrary, they should be promoted through links in blog posts, emails, social media post and ads, etc. Landing and thank you page The landing page will be an individual page on your website that describes the particular offer and what it is. It is simply a way to nurture your leads along.

Top of Funnel 40

Top of Funnel Work Management Sales Qualified Leads Lead Scoring 40

Adobe Experience Cloud Blog

MAY 24, 2019

Of course, not all social media promotion is created equal. There are two primary ways your brand can engage users on Facebook: Promoted posts: These can include any posts you publish in your newsfeed, from a simple status update to a discount offer. Clicking the image will take people to a specified landing page.

Social Media 134

Social Media Advertisements Advertising Marketing Automation Services 134

Anyword

OCTOBER 19, 2022

Of course, we don’t want to spread ourselves too thin to the point where we are wasting money and seeing little to no results. Any larger deals or promotions might yield higher returns during the later months of the year, especially if you choose your affiliates mindfully. Create and Promote Valuable Content.

Webinar Metrics 105

Webinar Metrics Marketing & Strategy Bundling Ad Exchange 105