DAGMAR Marketing

NOVEMBER 25, 2024

With billions of searches happening daily, Google Ads allows you to target potential customers actively looking for deals, discounts, and promotions. Of course, if the discount or offer is sitewide, emphasize that it is on everything! You can create a highly focused promotion and ad copy for loyal customers.

Cost per Acquisition 98

Cost per Acquisition Promotion Budget Programs Google 98

Webbiquity

JULY 30, 2024

When you tell people you want to promote your B2B company on social media, they all tell you to jump on LinkedIn. All types of B2B firms – including SaaS companies, ecommerce stores, infopreneurs, coaches, and service providers – use Instagram to successfully promote their businesses. This is a BOFU ad about his course.

Top of Funnel 195

Top of Funnel Effectiveness B2B Business 195

Trade Press Services Newsletter

JULY 11, 2024

Think of influencers as partners rather than merely promoters. To maximize your influence in your marketplace, start by posting on social media, blogging, seeking speaking engagements, and, of course, networking. Foster authentic relationships. Get creative with content.

B2B Marketing 232

B2B Marketing B2B Thought Leadership Webinar Metrics Advertising Agencies 232

Webbiquity

NOVEMBER 25, 2024

Black Friday and Cyber Monday 2024 promotions make this a fantastic time to take stock of your business software toolbox. Tailwind Tailwind’s social media and email marketing platform simplifies the entire process of marketing across Pinterest, Instagram, Facebook, and of course email. The Dates: Now through December 2nd.

Marketing Automation Services 195

Marketing Automation Services Work Management Marketing Management Budget Programs 195

Trade Press Services Newsletter

MARCH 6, 2025

Whether looking for a new opportunity, seeking a promotion, or showcasing your thought leadership accomplishments, optimizing your resume can help you stand out in a competitive marketplace. Become a Lifelong Learner. Showcase your commitment to continuous learning and professional development.

Optimization 243

Optimization Work Management Lead Ranking Marketing Management 243

Marketing Insider Group

NOVEMBER 23, 2020

Of course, it’s vital to research your audience and create high quality, relevant content. You need to promote that content to ensure it reaches as many pairs of eyes as possible.It’s estimated that around 60 to 70% of content produced by B2B marketing departments sits unused. Use Multiple Content Promotion Channels.

Paid Content 363

Paid Content Paid Search Agency Marketing Automation Services Peer-to-peer 363

Webbiquity

MARCH 22, 2025

Ideally, by trying out a variety of different learning methods from courses to books. Take Courses A great way to learn the intricacies of running a business (and gain a qualification in the process) is to take courses. The likes of MBS online have many flexible courses that you can study from home in your own time.

Education 130

Education Ad Building Business Marketing Management 130

Marketing Insider Group

APRIL 14, 2020

Of course, most businesses will have all those goals and more. Of course, this doesn’t mean copying all the content on another blog. Plan Out, Publish and Promote Your Content. Content marketing isn’t just about publishing content, and it’s also important to make sure you’re promoting your content in the right places.

Startups 363

Startups Planning Content Marketing Work Management 363

Martech

AUGUST 6, 2024

There were marketers in the office, devising campaigns to promote not just our websites and print publications, but also our countless events and awards shows. There was also this guy who was an ace at managing the email lists, determining which segments to hit with promotions and scheduling everything out. Of course not.

Terms and Conditions 108

Terms and Conditions Planning Work Management Fulfillment 108

Marketing Insider Group

NOVEMBER 3, 2020

For example, Ahrefs, which offers a suite of SEO tools for website owners and marketers, offers a 5-hour video course on using the tools to do keyword research, competitor analysis, link building, and SEO audits. The information included in this free course is on par with content in premium SEO courses costing thousands of dollars.

Planning 363

Planning Top of Funnel Marketing & Strategy Paid Search Agency 363

Marketing Insider Group

NOVEMBER 10, 2021

Send Targeted, Time-Sensitive Promotions. If you know a certain set of customers tend to buy at a certain time of day or week, or you want to promote a limited-time sale in your online store, SMS can help. It’s much more effective at crunch time than promotional emails, which many prospects don’t see until it’s too late (or ever).

SMS 363

SMS Marketing Automation Services CAN-SPAM Marketing & Strategy 363

SmartBrief - Marketing

FEBRUARY 5, 2025

Its evolved into a celebration of all kinds of love: self-love, friendship and, of course, romance. Of course, it ‘ s about connection and having fun, but also, well, ‘gram-worthy. How to win: Promote group-friendly products and experiences, like wine-tasting kits or DIY spa nights. Want to stand out? Get personal.

Bundling 102

Bundling Brand Identity Branding Curation 102

Martech

JANUARY 10, 2025

There’s another explanation for emails that appear to use deceptive tactics, of course, and one I hinted at earlier. Fake abandonment email: Swimsuits for All (via eDatasource) Subject line : “RE: Your pending order” This email commits dual sins: It’s a promotional email disguised as a reply email. 3 below.)

Copywriting 129

Copywriting CAN-SPAM Phishing Click Rate 129

Vision Edge Marketing

JANUARY 21, 2025

Of course, the answers to this question can be highly dependent upon whether you are talking about a start-up or a large global established company. I will give you an example: relying on a Net Promoter Score and thinking that if you have a good score, all is well.

Barriers 231

Barriers Lead Ranking Lead Scoring Marketing & Strategy 231

Webbiquity

APRIL 26, 2022

Of course, if you’re a regular reader of this blog, you’re probably an outstanding writer. Take Online Courses. Online education sites like Udemy and Coursera offer thousands of courses online. But people, particularly prospective customers or clients, will make judgments about us based on the words we use online.

Copywriting 362

Copywriting Budget Programs Content High Quality Lead 362

Martech

SEPTEMBER 13, 2024

Hopefully, this year’s Christmas promotion is already prepped and ready to go, and you’re currently thinking about Valentine’s Day. Remember, you don’t want to dilute any promotions. Of course, this doesn’t make it a set-and-forget option. In addition to the year’s key marketing dates, highlight other promos for your business.

Email Marketing 132

Email Marketing Planning Tips Paid Search Agency 132

Vision Edge Marketing

MAY 19, 2020

Good competitive racers check out the course in advance to get a sense of the terrain and curves and turns. Of course the upstream and downstream complement one another. You may have some advantages by being familiar with a course before you run it, but to win you still need to be a good runner. Define Your Strategy.

Lead Ranking 320

Lead Ranking Lead Scoring Planning Work Management 320

Webbiquity

JANUARY 26, 2021

Of course, the Internet has changed a lot since then. For example, microsites are no longer a productive tactic , other than for special-purpose uses such as new product launches or event promotion (in conjunction with paid advertising). The concept of being everywhere online gave this blog its logical (though hard to spell) name.

Paid Content 363

Paid Content Marketing AI Optimization Microsite 363

Sword and the Script | B2B

OCTOBER 29, 2024

You develop a defined process for promoting it – from publication to measurement – and let the program run. Here again, you can scale up over the course of time. For example, program long-form content – ebook, report, white paper – every month, every other month, or every quarter. Maybe your team can only handle one ebook a quarter.

PR 131

PR Budget Programs Campaigns Ad Building 131

Tomorrow People

AUGUST 20, 2024

This is when you should begin assessing their marketing mix (product, price, place, and promotion). Most organizations will understandably focus on promotion because information on competitors’ digital marketing activities is relatively easy to access. There is, of course, one caveat with the latter.

Analysis 177

Analysis Effectiveness Work Management Marketing Management 177

Marketing Insider Group

SEPTEMBER 22, 2020

Here are some examples of the types of offers you can promote: Software demos. Once you have a clear picture of what you’ll be offering with your campaign, it’s time to decide what types of content you’ll use to promote it. Once you’ve created a compelling landing page, you’ll want to direct all of your promotional traffic to it.

Lead Generation 354

Lead Generation Campaigns Generation Planning 354

Webbiquity

AUGUST 4, 2020

Promotion is certainly another vital component. A flexible video communication tool for webinars, product demos, customer training, team meetings, and online courses. EasyWebinar includes promotional tools, ability to display offers, and analytics. Is your information unique? Image credit: Karolina Grabowska from Pexels.

Webcast 363

Webcast Webinar Metrics Marketing Automation Services Enterprise Management 363

Martech

AUGUST 6, 2024

Boosting engagement and net promoter score with customer experience Gen Z and Millennial consumers are open to making purchases on an app, as we saw above. But in an effort to promote good health, Aflac offers an annual wellness benefit.

Lead Ranking 113

Lead Ranking Lead Scoring Paid Search Agency Mobile Marketing 113

Oktopost

NOVEMBER 14, 2024

To give job candidates a better glimpse of what it’s like to work behind the counter and in the corporate offices, Starbucks runs accounts on Instagram and X that are dedicated to promoting job opportunities, the Starbucks work experience, and the various benefits they offer to their team members (who they refer to as “partners”).

Examples 133

Examples Branding Brand Identity Work Management 133

Contently

AUGUST 30, 2024

So, when an influencer introduces a product, their followers assume they have used the product and are promoting it because they love it. And most of the time, their followers can ignore the fact that the influencer may be getting kickbacks for promoting the product.

Storytelling 127

Storytelling Marketing Mix Paid Content Word of Mouth 127

Marketing Insider Group

MAY 16, 2021

Of course, Content Marketers don’t create bad content on purpose. Of course, some Marketers will be concerned that the employees are not able to produce content at the quality level they desire. As Michael Brenner explains , most of the content produced by marketer’s “sucks.” It just isn’t engaging or relevant.

Tips 362

Tips Budget Programs Content Social Networks 362

Marketing Insider Group

MARCH 16, 2021

It’s an interruptive medium and is an outbound approach to brand promotion. Advertising is purely promotional, with your brand voice leading the way. This data point demonstrates that people crave knowledge, not promotions. You’re charting this course for a prospect so they can find and get to know your brand.

Advertising Agencies 363

Advertising Agencies Advertisements Advertising Content Marketing 363

Marketing Insider Group

JULY 15, 2021

Of course, promotion in advance is great, using not only Twitter but Linked in, Instagram, and emails. The “secret sauce” is a specific Twitter event hashtag. By logging onto Twitter, and searching for the Tweetchat’s unique hashtag, we have a Tweetchat event with little effort (and cost) required.

Twitter 363

Twitter Demand Generation Agencies Marketing Management Conference 363

Sprout Social

SEPTEMBER 17, 2024

Whenever you’re running a sale, launching a new product or promoting a special offer, you need to let your social media followers know. Promote your products on social media. Keep the excitement high by posting discount codes, special offers, and promotions. Cross-promotion is key. Don’t be shy.

Social Media 119

Social Media Media Paid Search Agency Eye-Tracking 119

SmartBrief - Marketing

OCTOBER 21, 2024

Share some great content, interact with your followers, promote your services, and people will get drawn to your strong digital footprint. Create local events Of course, it is great to attend events, but even more so to host one. Event marketing is about getting people to attend and promoting your brand, product, or service.

Ideal Customer Profiles 105

Ideal Customer Profiles Business Bundling Loyalty 105

Webbiquity

AUGUST 30, 2024

Content Distribution Tactics Leveraging Social Media Social media is, of course, a powerful channel for content distribution. In a world full of spam and promotions, your emails have to stand out as something worth opening. Each platform offers unique tools to help tailor your content to your friends and followers there.

Paid Content 169

Paid Content Marketing AI Content Marketing Top of Funnel 169

Martech

JANUARY 31, 2025

Online courses and self-study Instructor-led and classroom training Customized training for organizations Learning through practice What is data literacy? Dig deeper: How to promote data literacy in your marketing team How does one build data literacy? There are many courses available, each catering to different learning styles.

Forrester 102

Forrester Training Work Management Paid Search Agency 102

Webbiquity

AUGUST 17, 2021

Don’t forget the organic power of promoting on Pinterest. One of the best ways to promote your website organically is to post your most popular awesome shareable blog posts through pins. The result is people stay on Pinterest, but of course, Pinterest loves that. Formulate a post pin strategy to equally share your key topics.

Social Media 361

Social Media Advertising Channels Media Business 361

Marketing Insider Group

OCTOBER 20, 2020

And of course they were going to change the world. I looked back and realized I’ve had 53 jobs so far over the course of my life and most recently those jobs have been in marketing. Some include promotions and roles within a single company. She said it felt like they were conducting a casting call for a movie.

Marketing Agencies 2 346

Marketing Agencies 2 Paid Search Agency Work Management Marketing Management 346

Webbiquity

MARCH 22, 2022

Branch out to a New Promotion Channel. The first way you can capitalize on the benefits of repurposing content is to build up access to a new promotion channel. For example, if you are currently only creating content for your blog, you can repurpose these posts to be promoted on: YouTube via video.

Examples 326

Examples Case Studies Case Study Content 326

Marketing Insider Group

JUNE 24, 2024

This usage spans all age groups but is exceptionally high among younger demographics: Image Source These statistics highlight social media’s broad appeal and reach, making it a vital tool for communication, entertainment, information, and, of course, marketing.

Social Media 298

Social Media Media Privacy Paid Search Agency 298

Marketing Insider Group

MAY 31, 2021

Sharing user-generated content, publishing meaningful campaigns, and focusing on value over promotion will help you connect with followers on a deeper, more meaningful level. On Facebook, the brand promotes the business, connects with customers personally, and strives to expand its reach. The Best Brands on Social Media Today.

Social Media 356

Social Media Examples Media Brand Identity 356