199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. There are 179 bullets but 200+ actual stats in this post. Blogging Stats. SEO and Organic Search Stats.

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Is the Free Consultation Dead?

Go Beyond SEO

We’ve all seen it online or heard it in an ad…”call today for a free consultation” Everyone from the solo-attorneys to the huge law firm practices have been offering ‘free consultations’ for years. In the marketing world a ‘free consultation’ is called a call-to-action (CTA). Right now you may be asking yourself, why should I keep reading if my free consultation is working? The post Is the Free Consultation Dead?

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The Benefits of Hiring a Marketing Automation Consultant

BenchmarkONE

Emailmonday’s Ultimate Marketing Automation Stats found that, on average, 51% of companies are currently using marketing automation, with more than half of B2B companies (58%) planning to adopt the technology. Hiring a marketing automation consultant can help your business squeeze every penny from this powerful tool. What Is a Marketing Automation Consultant? A marketing automation consultant is someone you bring in to help you set up and manage your automation software.

Is the Free Consultation Dead?

Go Beyond SEO

We’ve all seen it online or heard it in an ad…”call today for a free consultation” Everyone from the solo-attorneys to the huge law firm practices have been offering ‘free consultations’ for years. In the marketing world a ‘free consultation’ is called a call-to-action (CTA). Right now you may be asking yourself, why should I keep reading if my free consultation is working? The post Is the Free Consultation Dead?

Just the Stats: Why Should You Leverage Video Marketing

Single Grain

This post on video marketing tips, tricks and lots of juicy stats has been updated for 2019. Get A Free Consultation. Get A Free Consultation. Take a look at these stats on using video in your social media campaigns. Perhaps one of these video marketing stats will convince you to rethink your denial about leveraging the biggest video platform on the Internet. This is one of the most powerful stats so far. Get A Free Consultation. NEWLY UPDATED!

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Understanding the Artificial Intelligence Hype Cycle, in 5 Stats

Contently

If you’re not convinced, here are five stats that’ll help you understand the rise of artificial intelligence. Along with what seems like every market research and consulting firm, Forrester is extremely bullish on AI , and this year is the beginning of a tidal wave. The post Understanding the Artificial Intelligence Hype Cycle, in 5 Stats appeared first on The Content Strategist. At last week’s Google I/O conference, a few choice terms came up repeatedly.

Stats 110

52 Gen Z Stats Marketers Need to Know in 2020

Hubspot

To help you build a buyer persona for potential Gen Z customers, I've compiled a list of stats that highlight Gen Z's unique qualities, behaviors, and motivations. 52 Gen Z Stats to Know in 2020. General Stats. Morning Consult ). Morning Consult ). Morning Consult ). Here are a few interesting stats to note: 70% of Gen Z says that financial responsibilities should be shared equally in two-parent households. (

Stats 53

87 New (Really) Marketing Automation Stats

Marketing Action

It’s been expanded from 70 stats to 87. Many of the marketing automation stats we regularly use – to make strategic decisions, craft presentations, prepare for sales calls – are getting a bit long in the tooth. It’s a great stat that gets a lot of traction; I just found it on 3 different blog posts published within the last week. So we set off to uncover the most recent marketing stats. The Stats. Need a short-and-sweet version of the latest stats?

Stats 87

70 New (Really) Marketing Automation Stats

Marketing Action

Many of the marketing automation stats we regularly use – to make strategic decisions, craft presentations, prepare for sales calls – are getting a bit long in the tooth. It’s a great stat that gets a lot of traction; I just found it on 3 different blog posts published within the last week. So we set off to uncover the most recent marketing stats. Our goal was two-fold : Curate stats that were originally published no earlier than mid-2012. The Stats.

Stats 85

25 Stats That Prove Why Workplaces Need to Embrace Diversity

Hubspot

If you're aiming to truly embrace your team's unique qualities in 2020, here are 25 stats to know about the state of workplace diversity, how it benefits companies, and where companies are still falling behind. 25 Stats About Diversity in the Workplace. General Stats. Boston Consulting Group ). Boston Consulting Group ).

Stats 42

70 New (Really) Marketing Automation Stats

Marketing Action

Many of the marketing automation stats we regularly use – to make strategic decisions, craft presentations, prepare for sales calls – are getting a bit long in the tooth. It’s a great stat that gets a lot of traction; I just found it on 3 different blog posts published within the last week. So we set off to uncover the most recent marketing stats. Our goal was two-fold : Curate stats that were originally published no earlier than mid-2012. The Stats.

Stats 60

Affordable, Stat-Based Retail Strategy For Your Agency’s Clients

Moz

Take a look: I highly recommend downloading Yes Marketing’s complete survey which is chock-full of great data, but today, let’s look at just three valuable stats from it to come up with an actionable strategy you can gift your offline retail clients at your next meeting. For your retail clients, sharing these examples could inspire appealing added services: A small pet food chain is offering health consults in addition to selling merchandise.

Stats 57

8 Marketing Automation Stats That Will Help You Get Company Buy-In

BenchmarkONE

Take these stats and print them out – or turn them into a PowerPoint – or back them up with extra research – or transform them into models for a hypothetically triumphant version of your future company. If you need another push: 78 percent of successful marketers cite marketing automation as the leading reason for their improving revenue , according to a report on lead generation by the Lenskold Group, a global marketing consultancy. You know that marketing automation works.

Stats 53

Stats that Drive our ABM POV

Triblio

Find some of the key stats below. Buyers Consult Multiple Sources of Information: B2B buyers consult on average 6 different channels (McKinsey). The post Stats that Drive our ABM POV appeared first on Triblio. Vendors who practice lead generation are missing out on key opportunities in the modern B2B purchase journey. Here’s how we see it: What drove our point of view on ABM? The B2B Purchase Journey has Large Buying Groups: 6.8

Stats 48

The Ultimate List of Consumer Travel Industry Stats and Trends to Know for 2020

V12 Data

The Ultimate List of Consumer Travel Industry Stats and Trends to Know for 2020. 40% of Millennial travelers will take a vacation with their friends in the next year (Resonance Consultancy) . American women rank first in solo traveling and are more likely to take three trips or more in a given year (Resonance Consultancy) . Consumer travel needs, behaviors and wants continue to evolve, whether travelling for business or pleasure.

Stats 50

34 Stats to Help You Plan Your Social Media Strategy on Facebook, Twitter, Instagram & More

Hubspot

34 Stats to Help You Plan Your Social Media Strategy on Facebook, Twitter, Instagram & More. 67% of Pinners consult Pins on their mobile devices while shopping in stores. Back in October, I wrote a piece on Medium that covered the numbers behind some of today's top social media networks. From usage numbers to engagement statistics, it was incredible to see just how impactful networks such as Facebook, Twitter, and Instagram have become.

3 Tips (+50 Stats) for a Successful Retargeting Campaign [Infographic]

Single Grain

Book My Free Marketing Consultation. Check out this infographic on 50+ retargeting stats : Infographic source: Digital Marketing Jobs. The post 3 Tips (+50 Stats) for a Successful Retargeting Campaign [Infographic] appeared first on Single Grain. It is no longer news that retargeting is one of the most effective online marketing strategies.

Stats 67

The High ROI of Attribution: A Total Economic Impact™ Study by Forrester Consulting on Behalf of Bizible [Infographic]

bizible

The Total Economic Impact™ Study of Bizible is a commissioned study conducted by Forrester Consulting on behalf of Bizible in December 2016. Take a look at the facts and figures behind the stats and see the impact of Bizible’s attribution solution B2B marketing attribution is an established piece of martech in today’s technology landscape, but marketers are left wondering about the comprehensive ROI of an attribution solution. How much value would it really provide?

73 Super Interesting Stats & Facts about Google [Infographic]

Single Grain

You will also learn some amazing facts and stats about the tech giant that Google has become. Get A Free Consultation. You can check out the infographic below for additional interesting facts and stats about Google! The post 73 Super Interesting Stats & Facts about Google [Infographic] appeared first on Single Grain. Google has come a long way from its humble beginnings when Larry Paige and Sergey Brin set up their company in a garage in 1997.

Social Selling is a Hot Topic, But Even Savvy Reps Have Questions

Sales Intelligence View

On October 8th, we hosted a webinar with Barbara Giamanco, a social selling expert and a pioneering thought leader and consultant on social selling. We chose this topic, “Sales Meets Social Media: How to Implement a Social Selling Strategy,” not because social selling is one of today’s hottest sales techniques (and it is: we had […].

Five Content Marketing Tips for B2B Success

Webbiquity

Business content is a turn off for 70% of consumers—that’s according to research by Flagship Consulting in association with The Economist Intelligence Unit. Of course, these stats don’t diminish the potential of content marketing, which offers a wealth of new opportunities for marketers. Content Marketing b2b content marketing tips customer profiling Flagship Consulting Mark Pinnes Peppercomm social media engagement The Economist Intelligence UnitGuest post by Mark Pinnes.

Tips 198

How to Leverage Sales Efficiency and Sales Effectiveness

Seismic - Sales Effectiveness

A Few Key Stats. First let’s take a look at a few key stats about sales efficiency and effectiveness in B2B businesses: Sales productivity is the #1 challenge for 65% of B2B organizations (The Bridge Group). Asset Management Banking Consulting Financial Services Life Sciences Other Industries Sales Effectiveness Sales Enablement Technology Telecommunications Wealth Management“Efficiency is doing things right; effectiveness is doing the right things.”

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity SMM

Twitter Facts, Figures & Stats. The Truth About the Average Twitter User [STATS] by Mashable. Twitter stats and analytics tools – top 10 by Social Media Today. Chuckie Oliver reviews five key tools for measuring the effectiveness of Twitter activities including Twitter Analyzer , Klout and Tweet Stats. The Ultimate Collection of FREE Twitter Tools by Regillo Consulting Group. ** 5 Stars.

Blogging Services: Content Marketing for Coaches

Writing on the Web

I also optimize it for search engines , and check stats. In between, there are two articles a month to be created for ContentforCoachesandConsultants.com for my loyal subscribers, all busy executive coaches and consultants. Tags: About Blogs Attracting Clients Content Marketing Online Marketing blog content blog writing content for coaches and consultants content marketing with blogs Dr. Patsi Krakoff executive coach blogs ghost blogging

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity SMM

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. While 28% planned to use internal resources to launch new initiatives, 25% turn to social media consultants. Social Media Users’ Interests and Expectations Vary by Network [Stats] by Pamorama. Deciphering Shady Social Media Stats by Social Implications.

Top Email Design Trends for 2019

Litmus

JP Flores, Associate Creative Director at Oracle Marketing Cloud Consulting, says that Burger King did a campaign that poked fun at the idea of AI controlling too much creative. Whether your goal is engagement, entertainment, or education, interactivity and live content can work well together, says Patrick Colalillo, Associate Creative Director, Oracle Marketing Cloud Consulting. This year you can expect to see more personalized emails, as well as more interactive emails.

8 Email Marketing Improvements to Make During Slow Periods

Oracle

“View slow periods as opportunities to reinvent your business,” says Kyle Sjoberg, Senior Strategic Consultant for Strategic & Analytic Services at Oracle CX Marketing Consulting. Here’s a countdown of the top eight email marketing improvements recommended by our consultants to make during slow periods: 8. Sullivan, Senior Account Director at Oracle CX Marketing Consulting.

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4 Lean and Mean Growth Marketing Strategies for Small SaaS Businesses

Marketing Insider Group

Let’s look at some stats from Brightedge Research. Search rank tools: You’ll need a platform like SEMRush to derive the stats on keywords, track rank changes, and to help you discover new keywords that may be trending. Hitting that next level of growth is challenging for any business.

Taking Our Own Medicine: Our Strategic Approach to Generating More Organic Traffic

Marketing Insider Group

As a content marketing consulting company, we here at MIG wouldn’t be authentic if we didn’t take our own medicine. Then I search for the keyword and assess the top 10 results, looking at their angle and any stats, research, and universal key points.

120 Top People in Minnesota Tech on Twitter

Webbiquity

A Few Stats. For the data nerds out there, a few quick stats: The people on this list follow an average of 1,641 others on Twitter; the median is 891. Transparent volume stats for nearly every asset & exchange.

?The future of sales enablement is personalization: an exclusive preview of new Forrester study commissioned by Seismic

Seismic

Seismic commissioned Forrester Consulting on a July 2019 study [1]. Preview stat #1: 85% agree that buyers will dismiss a seller in the first interaction if they don’t receive tailored information. Preview stat #2: Asset personalization is the top success factor for customer and prospect engagement. Preview stat #3: 70% agree that marketers spend too much time policing sellers’ asset use to ensure brand and regulatory compliance.

3 Email A/B Tests You Should Be Running Right Now [With Examples]

SendX

Every time a consultancy or agency publishes an ROI study on marketing channels, businesses consistently rank email high on the list. Your email list is only as valuable as your ability to convert customers from it. Research abounds about email’s ROI potential. How are marketers extracting so much value from this channel? It’s not like email is cutting edge technology. The medium has been around for over 40 years , and in 2020 you still can’t reliably embed a video into an email.

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Do You Take Quality Content for Granted?

Marketing Insider Group

According to Forrester , customers consume nearly 12 pieces of content before making a purchase, and Ben Tyson of Google, is credited with saying, “Consumers consult an average of 14.8 Combine those stats with research from the Economist that found 71% of buyers/readers say they were turned off by content that seems like a sales pitch, and marketers need to pay close attention to content.

Best Kept Secret of an Email Newsletter Bio

Writing on the Web

Unfortunately, I see many coaches and consultants use their resumes for their sidebar bio. (“Dr. If you have any stats this is where you would include them. What’s the best kept secret of a newsletter bio? As I mentioned in my last post, your bio on your blog or website About page should be current and tell a story, rather than be a resume written in the third person. The same is true for an email newsletter bio.

How to Establish Credibility and Trust in Marketing

Marketing Insider Group

Translate our digital marketing ROI stats into the kinds of words that your CEO and CFO uses, instead of marketing jargon. Set up a quick consultation, and I’ll send you a free PDF version of my books. A recent survey and found that 73% of CEOs think that marketers lack credibility and have quite a bit of work to do to earn their trust. Establishing credibility and trust in marketing is more important than ever before.

Trust 193

5 Difficult Decisions No CMO Can Shy Away From

Marketing Insider Group

As former Navy SEAL and Forbes business leadership consultant Brent Gleeson points out, there is indeed a vital thread that runs through all decision-making, both in the boardroom and on the battlefield. And though company tyrants like to strut around your company’s halls, breathing threats to fire everyone who doesn’t measure up, the stats show that the Scrooge strategy is not only a morale-killer but also a profit-killer.

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The Prophets of Profit: Predictions for ABM Success in 2021

Engagio

A jarring stat in The Experience Disconnect, 2021 B2B Marketing Report was seeing that where customers really want help from companies is in solving their problems. Senior VP of Consulting at ITSMA | LinkedIn. Vice President of Consulting Services at Inverta | LinkedIn.