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Why Social Media Isn’t Enough To Drive Your Business Growth

Marketing Insider Group

Companies need strong content marketing strategies to ensure their content is showing up on SERPs and driving traffic to their websites. A few quick stats to give you an idea of the CEO sentiment: Image Source. More than 90% of online experiences start with search engines and almost half of website traffic is driven by search results.

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What a Two-Tiered SERP Means for Content Strategy - Whiteboard Friday

Moz

The beginning of this I credit to one of my colleagues, Tom Capper, THCapper on Twitter , who presented at our Search Love London conference a presentation entitled " The Two-Tiered SERP ," and I'm going to describe what that means in just a second. This is the two-tiered SERP or what we mean by the two-tiered SERP.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. Voicebot) Marketing Analytics Stats Only 1.9%

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Unlock Growth in 2024: Essential B2B Marketing Trends and How to Make Them Work for You

The Lead Agency

Use listener data to inform your content Track your listener stats and learn what is engaging your audience. Win the E-E-A-T game, and you win in the search engine results pages (SERPs). With every piece of content you create, look at your stats and listen to your audience. The repurposing possibilities are endless.

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PPC Consulting: Why It’s Essential for Business Growth

Single Grain

Enter PPC consulting. In this post, we’ll share why PPC consulting is essential, demystify pay-per-click marketing, and give you tips for hiring the best PPC consultant for your business. Now let’s dive into what a good PPC consultant can do to help your business grow.

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

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5 Tips To Maximize Your Small Business SEO

Salesforce Marketing Cloud

Before jumping into the details, here’s a glossary of common SEO terms: Organic search results : This is also called the Search Engine Results Page (SERP). As the stats prove, people searching locally are potential customers waiting to be converted. Learn more. This list is made up of the most relevant pages to that keyword.