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How SaaS companies are using case studies to drive results [benchmarks]

Sword and the Script | B2B

SaaS companies have an average of 38 active cases studies that are between 500-1,000 words in both HTML and PDF format; here’s how they incentives customers, sales and customer success to solicit new case studies Case studies are a pillar of B2B marketing, particularly in technology circles like software-as-a-service (SaaS).

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Your A-Z Guide on E-Commerce Marketing [Strategies+Case Studies]

Outgrow

Your A-Z Guide on E-Commerce Marketing [Strategies+Case Studies]. Pro Tip 1: Create your own Brand Awareness survey easily with Outgrow to learn the best way to launch your product! . The best way to do so would be to send out surveys and polls to your audience and provide them with incentives upon filling your forms. .

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[Case Study] Iron Mountain Doubles NPS? Survey Response Rates

Genroe

Iron Mountain doubled NPS survey response rates with two simple changes to their survey invite. The post [Case Study] Iron Mountain Doubles NPS? Survey Response Rates appeared first on Genroe. First, they changed the email invite “from” name to a real person, not a department.

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[Case Study] Iron Mountain Doubles NPS? Survey Response Rates

Genroe

Iron Mountain doubled NPS survey response rates with two simple changes to their survey invite. The post [Case Study] Iron Mountain Doubles NPS? Survey Response Rates appeared first on Genroe. In doing so they increased internal confidence in their analysis and internal engagement with the feedback process overall.

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36% of Marketers Now Claim Webinars Are Helping to Convert Leads

KoMarketing Associates

DemandGen recently published its “2022 Demand Generation Benchmark Survey” report, and statistics indicated that in 2021, most marketers (36%) claimed that webinars were most successful in helping them convert and accelerate leads. Case studies (33%), virtual events (28%) and videos (23%) were also cited as particularly beneficial.

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AI Statistics 2024: Your Cheat Sheet to Understanding the Future

Outgrow

AI Statistics 2024: Your Cheat Sheet to Understanding the Future Have you ever heard the phrase, “The only constant is change”? Well, if we are talking about AI statistics, this is as true as it gets! It analyzed critical data such as blood samples and vital signs from 115,000 hospital emergency cases. Thanks to a staggering 40.2%

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Study: most B2B tech companies lose sales deals they didn’t even know existed

Sword and the Script | B2B

The study had a range of B2B statistics that ought to resonate with anyone who’s spent time in B2B marketing or sales. Narrative case studies , rather than the formulaic problem-solution-results format, are a solid and entertaining way to do this. Here are some useful links: about | services.